
The two platforms vying to become the audio element for the ATSC 3.0 standard showed their stuff during a four-day demonstration exhibition in Atlanta in July. Dolby Labs (AC-4 ) and the MPEG-H Audio Alliance (MPEG-H) let ATSC members and other invited guests kick the tires a bit on their systems. The organization's decision won't be announced until fall, but, in the ATSC's latest newsletter, ATSC TG3 Vice-Chair Skip Pizzi, who led the S31 Specialist Group on ATSC 3.0 System Requirements and Program Management, provides some insight into what went on.
Both proponents set up sophisticated and compelling demonstrations of their systems, showing how they would work in both professional broadcast facilities and consumer home environments. Pizzi, who is senior director, new media technologies, National Association of Broadcasters, served as audio-test coordinator, leading the testing and evaluation process of proposed audio systems for ATSC 3.0.
Explaining how ATSC 3.0 audio will be different from ATSC 1.0 audio, he says, First, the stereo and 5.1-channel surround capabilities of today's ATSC system will be expanded to include immersive (i.e., fully three-dimensional) sound using 12 or more channels. There will also be far more flexibility for broadcasters in the presentation of multiple languages, accessibility features, immersive sound elements and other effects through the use of audio objects.' Viewers will be able to personalize their TV sound experience by adjusting the level of dialog, changing the position of certain sound elements, changing dialog language, selecting different narration (like home' vs. away' announcers for sporting events) or adding commentary tracks, and so on.
In consumers' homes, he continues, the new system will accommodate a wide range of speaker and soundbar systems and placements and also include improved loudness and dynamic-range controls. Viewers will be able to merge soundtrack elements available on the Internet with broadcast content in perfect synchronization. And with all these and other features, the system will also be more bandwidth-efficient, so audio will require fewer bits in the payload. This means that these qualitative and quantitative improvements can be delivered to viewers in a highly practical manner, typically occupying the same or less bandwidth than today's ATSC audio system requires.
Pizzi further states that a number of chronic issues with broadcast audio, such as loudness management, will be better addressed via the new immersive-audio formats, using intelligent - that is, predictive versus simply reactive - loudness management and dynamic-range control.
The feature that consumers may come to appreciate most could be the dialog-enhancement feature that both formats offer, which will allow the user to adjust the level of the dialog track against the background sound. Collectively, these features could be used to keep announce tracks from getting lost in the swell of crowd and effects during moments of excitement in sports broadcasts, or they could allow viewers to dispense with the announcers altogether.
Other features include improved support for multilingual and video-description services and more-flexible methods of addressing the wide range of consumer audio-reproduction systems that exist, including headphones for mobile TV viewing, says Pizzi.
According to ATSC President Mark Richer, the demonstrations were useful in educating broadcasters and technologists who will use the formats. Although most of the participants in the development of ATSC 3.0 were aware of our goals for a next-generation audio system, he tells SVG, they were impressed with the comprehensive demonstrations of the proposed systems.
Pizzi sees the Atlanta event as a pivot point in the ATSC 3.0 audio process, one that moves it from testing to deliberations leading to a decision.
While I can't put a date when that process will conclude, it's generally on track, he says. And following the audio technology selection, the Candidate Standard drafting should proceed fairly quickly. Ideally, a draft Candidate Standard for audio will be available sometime this fall.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
03/12/2025
COLUMBIA, Md. Lionsgate and its TV syndicator subsidiary Debmar-Mercury have selected LTN to launch and deliver the new MovieSphereGold all-movie digital networ...
03/12/2025
VIENNA, Austria Video streaming solutions provider Bitmovin and ThinkAnalytics, a provider of AI-powered data analytics for TV, have formed a strategic partners...
03/12/2025
SAN FRANCISCO & THE COLONY, Texas Dolby Laboratories is making what it is calling a new chapter in its retail efforts as part of an agreement with NFM (Nebras...
03/12/2025
MONTREAL Grass Valley has delivered a 4K Ultra-High-Definition (UHD) outside broadcast (OB) truck to Guangdong Radio and Television (GRT), in partnership with B...
03/12/2025
Our users spoke and we listened. December's Maxon One release delivers long-awaited improvements across Cinema 4D, Redshift, ZBrush, and Red Giant.
Whether...
03/12/2025
DHD audio reports a successful 2025 with new additions to its range of broadcast-quality audio production, post-production and routing equipment.
DHD innovatio...
03/12/2025
Grass Valley recently delivered a cutting-edge 4K Ultra-High-Definition (UHD) outside broadcast (OB) truck to Guangdong Radio and Television (GRT), in partnersh...
03/12/2025
CINCINNATI GatesAir has introduced Maxiva XTK, an update to its Maxiva XTE software-defined TV exciter. XTK is a new cost-efficient model primarily developed fo...
03/12/2025
WUPPERTAL, Germany Riedel Communications is partnering with Haivision, a global provider of mission-critical, real-time video networking and visual collaboratio...
03/12/2025
WASHINGTON The Federal Communications Commission has opened a docket for comments on the proposed $6.2 billion Nexstar acquisition for Tegna and set deadlines f...
03/12/2025
MILAN, Italy Brightcove has released seven new features designed to expand global reach, improve audience engagement, enhance live-streaming quality and streaml...
03/12/2025
NEW YORK Great American Media said it plans to launch Pure Flix Familia, a dedicated Spanish-language platform, in 2026....
03/12/2025
SOUTHPORT, Conn. Main Street Sports Group has announced that the FanDuel Sports Network app is now available directly on Vizio and on smart TVs with Vizio OS. T...
03/12/2025
SAN JOSE, Calif. Harmonic has announced that Telia, the second-largest telecom operator in Norway, is modernizing its broadband network with the company's c...
03/12/2025
GREEN BAY, Wis. Sinclair said Jay Zollar, vice president and general manager of WLUK-WCWF here, will retire Dec. 31 after 26 years running the stations. Station...
03/12/2025
The top 10 most intelligent open-source models all use a mixture-of-experts arch...
03/12/2025
S an Nollaig
Celebrate 2025's top Irish sporting stars with RT Sport Awards live from RT Studios on RT One and RT Player
RT pays tribute to Ror...
02/12/2025
Case Study: How Mid-Atlantic Sports Network Moved to All-IP Distribution in 60 D...
02/12/2025
2025 Sports Broadcasting Hall of Fame: Lee Corso, Coach, Commentator, FirebrandBy Ken Kerschbaumer
Tuesday, December 2, 2025 - 7:00 am
Print This Story | S...
02/12/2025
SVG All-Stars: Dan Nabors, Senior Director, Remote Engineering, TNT SportsThe veteran tech leader is helping guide Warner Bros. Discovery's at-home' re...
02/12/2025
National Lacrosse League Opens Season With New Cloud-Based Official Replay-Revie...
02/12/2025
Platinum White Paper: The Cinematic Look in Live Production - Bridging Aesthetic...
02/12/2025
SVG India Announces Advisory Board; JioStar's Prashant Khanna Named ChairmanBy Ken Kerschbaumer
Tuesday, December 2, 2025 - 11:15 am
Print This Story |...
02/12/2025
SVG Summit 2025 Preview: New AI Production Tools Workshop' Features ESPN, F...
02/12/2025
Written and directed by Hailey Gates, Atropia won the U.S. Grand Jury Prize: Dramatic at the 2025 Sundance Film Festival....
02/12/2025
The lightweight and highly portable CORVUS-RAVEN, recently demonstrated at the V...
02/12/2025
The lightweight, rugged Panther 2 tri-band VSAT delivers high-speed data communications for Internet, VPN connectivity and video transmission over commercial an...
02/12/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
02/12/2025
NGID volunteers in the United States
NGID volunteers in Mexico
NGID volunteers in India
NGID volunteers in Spain
NGID volunteers in Australia
NGID voluntee...
02/12/2025
WASHINGTON The Federal Communications Commission's Media Bureau has issued a reminder that stations in DMAs 111 through 120 must implement its audio descrip...
02/12/2025
SAN DIEGO Sony Electronics today introduced the Alpha 7 V (ILCE-7M5), the fifth generation of its Alpha 7 full-frame mirrorless lineup, powered by the newly dev...
02/12/2025
WASHINGTON The Federal Communications Commission has opened a docket for comments on Nexstar Media Group's proposed $6.2 billion acquisition of Tegna and se...
02/12/2025
WASHINGTON The National Association of Broadcasters has added a trio of media executives, Veronica Rodriguez, Matt Schnaars and Jeff Warshaw, to its board of di...
02/12/2025
MILAN, Italy Brightcove has released seven new features designed to expand global reach, improve audience engagement, enhance live-streaming quality and streaml...
02/12/2025
BCNEXXT, the developers of the advanced playout platform Vipe, today announced a new Service Provider Partner agreement with NPC Media, the Australian managed p...
02/12/2025
DPA Microphones today announces the immediate availability of its new N-Series Digital Wireless Microphone System for customers throughout the U.S. In addition ...
02/12/2025
Hiltron Communications reports a well attended and successful Space Tech Expo exhibition, held at the Messe Bremen from Tuesday November 18 through Thursday Nov...
02/12/2025
The beginning of September saw Riverfire by Australian Retirement Trust, in association with Channel 9 and Triple M, kick off the 2025 Brisbane Festival in spec...
02/12/2025
SGM Lighting is pleased to announce an exciting new partnership with ACT Entertainment, under which ACT will serve as the exclusive distributor for SGM's ne...
02/12/2025
Harmonic (NASDAQ: HLIT) today announced that Telia, the second largest telecom operator in Norway, is modernizing its broadband network with the company's i...
02/12/2025
European cloud data protection specialist Keepit is expanding its sales network in the DACH region and has gained TIM AG, one of the leading value-added distrib...
02/12/2025
Featured products at ISE 2026
This year s ISE 2026 theme "Push Beyond" reflects Calrec s direction of travel. The company is dedicated to supporting the AV an...
02/12/2025
Czech Television, the national public broadcaster, has deployed one of the largest LiveU live production projects in the region for live sports and news coverag...
02/12/2025
Test & measurement innovator, Leader Electronics, has announced the release of v8.2 software for its ZEN and ZEN-W Series, bringing advanced cinematic camera se...
02/12/2025
Global provider of video streaming software and services, Accedo, and OTT platform provider, Magine Pro, have signed a binding agreement to carve out and merge ...
02/12/2025
With proven success in broadcast, OTT, and content supply chains, K.S Avinash set to scale Skandha's service-first approach across APAC
Skandha Media Servi...
02/12/2025
AJA Video Systems has joined the RAVENNA community, a network of partners devoted to advancing the RAVENNA standard for distributing real-time audio over intern...
02/12/2025
HUNT VALLEY, Md. Sinclair and its wholly-owned subsidiary One Media Technologies have released a new report focused on how ATSC 3.0, the IP-based NextGen TV sta...
02/12/2025
WASHINGTON The Federal Communications Commission's Media Bureau has issued a reminder that stations in DMAs 111 through 120 must implement its audio descrip...