
Tech Focus: Immersive Sound, Part 1 - The Technology Is Increasingly Integrated Into Broadcast Sports Updated platforms serve as conduits for next-generation audio formats By Dan Daley, Audio Editor
Thursday, December 5, 2019 - 11:29 am
Print This Story
Story Highlights
Immersive audio has become an integrated element in a range of high-profile broadcast-sports proof-of-concept projects, and the format is increasingly finding its way out of the industry bubble so that more viewers can access it.
After two years of experimentation, NBC Sports provided Dolby Atmos immersive audio on all 2019 Notre Dame Football home games for DirecTV customers, part of a package with 4K video.
In 2018, South Korean television and radio network SBS transmitted live UHD coverage of selected World Cup matches over ATSC 3.0 in immersive and interactive audio using Fraunhofer's MPEG-H audio format - according to the broadcaster, the world's first regular broadcast of immersive and interactive audio powered by that format.
The National Hot Rod Association (NHRA) continued a three-year trial of Atmos for regular-season and finals races.
In the first live-produced Dolby Atmos event in the U.S., the 2018 Winter Olympics were available to Comcast and DirecTV subscribers, and Atmos is being used in the UK by Sky Sports and BT Sport for Premier League and Championship League soccer on their respective 4K channels.
Audio Consoles Are Gateways
Although it seems that the shift into immersive audio is moving more rapidly than the transition to surround more than a decade ago, Atmos, DTS:X, MPEG-H, and other immersive broadcast formats arrive at a time when sports are increasingly listened to over earbuds and on mobile devices, and stereo televisions remain ubiquitous. (The National Association of Broadcasters does not track sales of consumer-television audio formats, but a spokesperson says that, while a definitive answer has always proven elusive, the majority of broadcast television today is likely produced, broadcast, and experienced in stereo.)
Audio-console manufacturers, though, are actively trying to accommodate the emerging immersive-broadcast market, largely by developing and integrating immersive updates into consoles that will have to continue working with stereo and 5.1 for years to come.
We have reached the point where sports broadcasters are familiar with what immersive audio offers and what it can add to a broadcast, observes Berny Carpenter, broadcast product specialist, Solid State Logic, which added an immersive-audio feature set to its System T broadcast desk as part of a software release in May 2018. There is also the understanding that different content will require mixing in different ways. For instance, the listening experience of stadium sports traditionally viewed from the sideline can be enhanced with additional ambience signals in the height channels. This works especially well with arena sports, such as ice hockey, basketball, and boxing. Sports broadcasts that include first-person content, such as motorsports, offer the chance to use the height channels for more-localized content.
He points out that System T's immersive features were developed to extend the functionality across the console so that mixing in immersive formats doesn't add additional levels of complexity or require workarounds. Key additions are support for larger path formats - including 5.1.2, 5.1.4, 7.1.2. and 7.1.4 - and extension of the panning tools to include intuitive controls for the additional height dimension. Most recently, the company added a built-in binaural encoder and support for A-and-B-format ambisonic signals, including the Sennheiser AMBEO microphone, transcoding it into a channel-based format.
These tools make it easy to add an immersive ambient bed to a live sports production, all controlled from the desk, Carpenter explains.
Growth in Applications
Practical applications of immersive broadcast audio are growing. For instance, SSL has taken part in recent EBU trials at the 2018 European Athletics Championships and the 2019 Eurovision Song Contest. After cinema and television sports, music is the latest target for immersive audio.
Lawo's Patrick Warrington says that, with video technologies, such as 4K and UHD, gaining traction with consumers, the tools for creating immersive sound need to be ready.
We see sports and large-scale entertainment as the main areas of focus for immersive audio, says Carpenter. These are often the flagship programs for broadcasters, with large viewing figures and the biggest drive for technological developments. At the consumer end, soundbars and receivers that support these technologies are becoming more readily available and widespread, which will help drive adoption.
Lawo can accommodate immersive audio in its mc2 series desks, with additional DSP cards or existing ones redeployed to allow larger internal-bus widths. It's the same way surround was adapted to in the past, and Lawo's Patrick Warrington, recently named senior director, technical business development, says it results in a mix matrix capable of up to a 22.2 configuration that can be allocated anywhere along immersive's X, Y, and Z axes. That has been further enhanced by Lawo's proprietary Hyper Panning feature, which offers control of a complete surround bundle - all channel parameters and eight-bar metering-via a single rotary control link that allows rotation of the audio through 360 degrees.
This lets you take legacy 5.1 surround audio into an immersive space and lets it be able to be treated as a native audio format, he says.
Warrington feels that, although the uptake even of 5.1 surround among consumers has been relatively light, the arrival of the height axis could make the difference, once ways of realizing it in living rooms become more e
North America Stories
26/06/2026
For Teddy Swims sold-out I've Tried Everything But Therapy tour, event technology specialists, PRG, provided video, automation and lighting across 19 date...
26/06/2026
Modern exhibition and event venues face the challenge of seamlessly integrating traditional conference technology, professional broadcast workflows and IP-based...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/06/2026
Neko Oji: The Guy That Got Reincarnated as a Cat Edited with DaVinci Resolve Stu...
26/06/2026
Adobe to Acquire Topaz Labs
Brie Clayton June 25, 2026
0 Comments
Adobe has seen strong demand for its AI products for creatives, including Adobe Fire...
26/06/2026
Berklee Students Earn Dedicated Section at Raindance Film Festival in London Five documentary short films produced in the Africana Studies Department screen a...
25/06/2026
Launching a Career in Broadcast Engineering: Academic Paths and Essential Certif...
25/06/2026
This superstar shooter/storyteller from Central Indiana hopes to make his mark in the blossoming sports-documentary and -features space
In the live-sports-vid...
25/06/2026
Presidio and the National Hockey League have announced a multiyear renewal of their North American partnership. Presidio will remain an Official Technology Inno...
25/06/2026
Strike Fighter League (SFL) is the world's first professional air combat digital sport that combines elite human performance and physical immersion with cut...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
The 2026 American Association of Professional Baseball (AAPB) All-Star Game will...
25/06/2026
Mediaproxy has named Heartland Video Systems (HVS) as its exclusive partner for US television broadcasting. The Wisconsin-based systems integrator will represen...
25/06/2026
Backblaze has formed an agreement with CoreWeave to create The Essential Cloud for AI.
Under the multi-exabyte, $335 million agreement, Backblaze will provide...
25/06/2026
Clear-Com has announced the successful deployment and testing of FreeSpeak Cell by RTL Deutschland during a live event production at the N rburgring race circui...
25/06/2026
Mobile TV Group (MTVG) has announced the launch of the MTVG Production Platform,...
25/06/2026
Sony Pictures Entertainment (SPE) has announced a $100 million strategic investment in Cosm as lead investor in the company's Series C financing round, acqu...
25/06/2026
FOX Sports and Concacaf have announced a multi-year media rights agreement making FOX Sports the U.S. English-language home of the Concacaf Gold Cup and Concaca...
25/06/2026
Daktronics and Grass Valley have received the rAVe Pubs Best Solution for Large ...
25/06/2026
Cable Gains Share for Second Consecutive Month in Six-Month-High Finish, Boosted...
25/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/06/2026
The Eurovision Song Contest 2026 in Vienna was a significant success for the Austrian public broadcaster ORF. In Austria, more than 1.5 million viewers tuned in...
25/06/2026
Wisycom has further strengthened its ecosystem of professional wireless solutions with the MPR60 Wideband IEM/IFB Receiver with expanded multichannel IFB mode, ...
25/06/2026
Ease Live, the interactivity expert, today announced that its graphics overlay platform is powering a new interactive experience on Rally.TV, the official video...
25/06/2026
VFX History: the origin of After Effects
Graham Quince June 25, 2026
0 Comments
Before it was Adobe, it was CoSA. This is the VFX history of Adobe Aft...
25/06/2026
Creative Remote, the provider of remote and hybrid offline editing infrastructure, today announced the opening of 41, its new offline edit facility located at 4...
25/06/2026
Rise, the award-winning advocacy group for gender diversity in the broadcast and media technology sector, is pleased to announce the global mentoring cohort for...
25/06/2026
Emergent, a pioneer in browser-based, AI-enhanced content production environments, today announced a strategic partnership with ROCKET, a premier media-centric ...
25/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/06/2026
Summer savings are heating up. From the Steam Summer Sale to GeForce NOW membership discounts, this week's GFN Thursday delivers double the deals and more w...
25/06/2026
Immune molecule may drive excessive drinking in alcohol use disorder Scripps Research scientists showed that blocking an immune molecule tied to inflammation r...
24/06/2026
Streaming sets record high of 46.6% of ad supported TV viewing, driven by Super Bowl and Winter Olympics; overall share of ad supported TV remains steady
NEW Y...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
RE:Vision Effects Announces Twixtor Standalone v 8.1 and a Sale!
Brie Clayton June 24, 2026
0 Comments
Twixtor v8.1 Standalone adds support for variab...
24/06/2026
Dreamtek Uses Full Blackmagic Workflow for Vercel Next JS Event
Brie Clayton June 24, 2026
0 Comments
Blackmagic cameras, switchers, routers, recorder...
24/06/2026
Chyron LIVE Unveils New Features: Haivision StreamHub Integration, SCTE-35 Ad In...
24/06/2026
Mapping an Education How composer Chloe Clarke Smith navigated her Boston Conservatory experience and brought new meaning to her work
June 24, 2026
By
Sara...
24/06/2026
The Next Act Dean Krisha Marcano's vision for a connected Theater Division, and the fund making it possible
June 24, 2026
Photo by Eric Antoniou
The Or...
24/06/2026
Announcing STAGES Magazine 2026 Marking a decade since Boston Conservatory and Berklee College of Music joined forces, this issue spotlights some of the groun...
24/06/2026
In Brazil's TV 3.0 Trials, Appear's X5 is transporting live signals from Bras lia to S o Paulo over the public internet using secure, reliable next-gene...
24/06/2026
Melbourne, Australia - 24 June 2026: Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, has named Heartland...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
24/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...