[For those of you who don't know already about the talented New Orleans based jazz pianist David Torkanowsky, you are about to. Lucky for us, New Orleans is just an hour drive to the Southeast of Baton Rouge (where PreSonus is based out of).
We're honored to have our relationship with David: not only is he a true master improvising musician from the city where Jazz was born, he is also in tune with the latest 21st century audio technology that helps artists actualize and share their sound to audiences world-wide.
Without any further ado, we'll let him take it from here ]
I'm David Torkanowsky and I've been lucky to have grown up in New Orleans under the tutelage of Ellis Marsalis, Danny Barker, James Black, Al Hirt and other Smithsonian-level greats too many to mention.
I've also toured and recorded with artists as different as Al Hirt and Al Jarreau, Boney James, and Joe Henderson. I've been M.D. for the great vocalist Dianne Reeves.
The touring and performance economic model for all musicians, regardless of genre, has been decimated by the COVID-19 pandemic.
Many artists, myself included, have navigated a sudden and steep learning curve regarding our social media presence. New Orleans has always tended toward the organic and away from the technical aspects of playing music, which I love but that paradigm has proven to be a headwind as we move toward our new reality.
Online work has moved from being one of the revenue channels in our business model to the only viable channel.
Posted by PreSonus Audio Electronics on Thursday, May 28, 2020
So, I've been producing, directing and playing in livestreams from The Bayou Bar at The Pontchartrain Hotel in New Orleans for the past month, with artists such as: Ivan Neville, Nigel Hall, The Tin Men, Zachary Richard, Meschiya Lake, Sasha Masakowski, Jason Marsalis, Herlin Riley, Davell Crawford, and jazz great Cyrille Aim e.
Many cats are teaching online, and many more are performing live. These live performances have completely replaced the in-person delivery of our art. Although, in many respects, it will never duplicate the transformative experience of being in the same space. The only way we can minimize this disparity is by presenting this content in the best possible way. Primarily, it has to sound good! Most of the streams that I've seen, some with world-class artists, don't really touch me because they sound less than average. A solo acoustic instrument can sound just okay through an iPhone mic, but it's never truly impactful. Add any other instruments, and you can just forget about it.
That's why the PreSonus partnership has been such an asset. I've gotten a massive amount of feedback (the good kind!) from the listening public about how amazing these artists are sounding on these social media live broadcasts, and there's one reason:
The PreSonus StudioLive 32SC. Their newest Series III S line of consoles are exactly what the doctor ordered to mix streamed performances. I'm using the 32SC, the powerful and compact member of the Series III family. The Fat Channel technology makes tweaking the impact of a particular instrument intuitive and fast. The EQ, Compression and digital FX are all super usable. It's a game-changer. It's one serious piece of gear!
Contact David for professional inquiries: torkanowsky@me.com [Incidentally, from now until Aug 31, 2020, anybody who buys a qualifying StudioLive Mixer will get a pair of Eris E7 monitors for free!]
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[For those of you who don't know already about the talented New Orleans based jazz pianist David Torkanowsky, you are about to. Lucky for us, New Orleans is just an hour drive to the Southeast of Baton Rouge (where PreSonus is based out of).
