Instilling Subscriber Confidence in SaaS Applications [Video]

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As a SaaS provider, you're no stranger to the challenges of promoting SaaS applications. Your prospects want the ease and simplicity of an off-premises solution, but may be worried about what could happen to their application if you go out of business, or are otherwise unable to support their application. You need to build trust to ensure your success as a solution provider.

But, if you can't safeguard their operations should the worst happen, how can you gain the confidence of your customers?

SaaS subscribers tend to be apprehensive because:

40% more SaaS providers go out of business than traditional software vendors [i]

79% of SaaS providers don't guarantee application continuity to their subscribers [ii]

48% of SaaS sales fall through due to concerns about data safety and provider longevity [iii]

Have we piqued your interest? Before we give any more away, you may want to check out this brief video to learn about application continuity and business contingency planning for SaaS applications.

(It takes less than 10 minutes, and we think it will be well worth your time!)

When it comes time to close the deal, it's important to demonstrate to your prospects that they'll be able to recover, restore, and resume the application and data they've entrusted to you ensuring their business won't miss a beat no matter what happens to yours.

With Iron Mountain SaaS Protect Services, you'll have the opportunity to gain:

A competitive advantage via industry-leading Recovery-as-a-Service (RaaS) technology, preserving subscriber business continuity and application availability

The ability to provide subscribers with unfettered application and data access

Proof that your organization is a safe bet for SaaS applications

Our innovative services can empower you to offer subscribers the peace-of-mind knowing their mission-critical applications are in safe hands and instill the confidence that your offerings present nothing but opportunity for their business.

So, take a look. Your customers will thank you.

[i] InfoStretch, SaaS is Different, September 2009.

[ii] Softletter Research, 2012 Softletter SaaS Report, 2012.

[iii] Softletter Research, 2012 Softletter SaaS Report, 2012.

LINK:	http://blog.ironmountain.com/2013/technology-escrow/instilling-subscri...
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