In a recent webinar, executives from Entercom, Weigel Broadcasting, and A+E Networks participated in a panel discussion with WideOrbit Founder and CEO, Eric Mathewson, on the business challenges of an increasingly remote workforce.
All agreed that remote work is here for at least the mid-to-long term and that setting staff up to work successfully from home is a priority.
As the pandemic continues to keep people at home, media companies continue to look for solutions to allow their teams to work better, and smarter, remotely. We previously posted about how our web-enabled solutions for WO Traffic, WO Network, WO Media Sales, and WO Program, can offer remote access via any web browser for Mac, PC, and, in some cases, a tablet device as well. Today we'd like to share a bit about the benefits of WideOrbit's cloud-native, software-as-a-service (SaaS) products.
The greatest benefit of SaaS for remote work is that the products can be accessed through any browser, anywhere, on any device with an internet connection. And that access is secure, with single-sign-on and multi-factor authentication capabilities. In addition, SaaS products don't rely on on-premise infrastructure or IT departments, and the software is much easier to keep up to date.
Cloud-based solutions can help you improve efficiency and reduce costs, improve security and reliability, all while providing the flexibility to scale quickly and easily as your business grows.
The current lineup of WideOrbit cloud-native, SaaS products includes:
WO Analytics Cloud: Our cloud-based solution delivers key business metrics from WO Traffic, down to the spot level, in a unified view across stations, markets and platforms. Pre-built dashboards make it simple for any user to track pricing, revenue, and sales insights from their desk or mobile device.
WO Payments Suite: Cloud-based A/R management and payment software, purpose-built for media. Extends automation throughout the entire accounting cycle, from full-featured credit card processing, to an intuitive buyer-facing payment portal utilized by nearly 10,000 ad agencies, to robust cash application and treasury reconciliation tools.
Unified Sales Suite: A set of workflow optimization tools that brings electronic communications from buyers and DSPs to stations faster, condensing the negotiation process. Our Unified Sales Suite also aggregates and compares multiple demand sources, both direct and programmatic advertising, so stations can efficiently sell against both digital and linear inventory to maximize yield.
Digital Suite: WideOrbit's Digital Suite provides the technical infrastructure to manage, monetize, and measure the reach of streamed and on-demand audio content. Our Digital Suite includes:
WO Streaming: Provides cloud-based distribution and monetization for live audio streaming. Monetize streaming digital content via direct-sold campaigns, as well as through WideOrbit's ad sales partners and our programmatic platform, WO Ad eXchange. Also provides a great listening experience with high-quality streaming to reach listeners via web, iOS, Android, and smart speakers.
WO On Demand: A cloud-based platform that simplifies management, monetization, and measurement for on-demand audio content, including podcasts. WO On Demand can be paired with WO Streaming to provide side-by-side management of your digital audio inventory across channels, and with WO Ad eXchange to provide holistic yield optimization across direct-sold and programmatic channels.
WO Ad eXchange: A cloud-based monetization platform enabling Real Time Bidding (RTB) and private deal transactions against live audio inventory.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
02/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/07/2026
Standalone processors acknowledged for the innovation and value they bring to Pro AV
Cobalt Digital, a leading designer and manufacturer of signal processing ...
02/07/2026
Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...
02/07/2026
Screen Australia backs audience-led filmmaking with new insight-driven initiativ...
02/07/2026
Screen Australia refines guidelines for Narrative Content Development and Docume...
02/07/2026
Maxon Autograph: Introduction to working with Tables
Simon Ubsdell July 1, 2026
0 Comments
An overview of Autograph's ridiculously powerful tables...
02/07/2026
Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...
02/07/2026
How Adam Rosenwach Pivoted from Music to Med Tech Without Missing a Beat What do the rehearsal room and the boardroom have in common? More than you might thin...
02/07/2026
Summer is heating up - and GeForce NOW is taking players along for the ride.
Start the month with Monopoly: Star Wars Heroes vs. Villains, bringing a galaxy fa...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
In a recent webinar, executives from Entercom, Weigel Broadcasting, and A+E Networks participated in a panel discussion with WideOrbit Founder and CEO, Eric Mathewson, on the business challenges of an increasingly remote workforce.
