David A. Smith gives a master seminar in Madrid and Barcelona Madrid y Barcelona acogen esta semana el seminario Desde la ingesta al iPad', organizado por Rohde & Schwarz e impartido por uno de los profesionales con m s reputaci n mundial en codificaci n y flujos de trabajo. Los ltimos formatos de compresi n, como JPEG2000 y HEVC/H.265, el Media Asset Management, los sistemas de edici n, playout y compresi n, la transmisi n de RF, los sistemas de entrega por IP tales, las aplicaciones para social TV o la irrupci n del HbbTV centran este seminario.
Bajo el t tulo de Desde la ingesta al iPad, Rohde & Schwarz ha organizado este martes en Madrid, y el d a 13 en Barcelona, un interesante seminario en el que se ha analizado la cadena completa de aplicaciones IT-broadcast y las tecnolog as necesarias para el broadcaster de xito del futuro.
El seminario ha estado impartido magistralmente por David Smith, responsable de ventas, marketing y desarrollo de producto en el rea de broadcast, cabeceras y multimedia en R&S y autor de varios ensayos y art culos t cnicos, adem s de ser un experimentado ponente en conferencias, seminarios y cursos de formaci n en todo el mundo.
Las altas resoluciones de v deo como el 4K, la compresi n HEVC y los sistemas de entrega en MPEG-DASH son s lo algunas de las innovaciones que se introducir n r pidamente en los pr ximos a os. Las decisiones tomadas hoy sobre los formatos de c mara, los flujos de trabajo basados en archivos y los sistemas de codificaci n y entrega afectar n directamente la calidad de nuestra transici n al paradigma IT-broadcast del futuro. De ah que este seminario analice cada uno de los diferentes aspectos que influyen en una emisi n multidispositivo.
New compression formats
Las primeras sesiones se han en el impacto de los ltimos formatos de compresi n, tales como JPEG2000 y HEVC/H.265, en el Media Asset Management, los sistemas de edici n, playout y compresi n. La transmisi n de RF y sistemas de entrega por IP tales como DVB-T2 o MPEG-DASH, aplicaciones para social TV o la irrupci n del HbbTV completan este seminario.
David A. Smith ha destacado que frente a los formatos de archivo conocidos hoy, tanto a nivel de codificaci n como wrapper o contenedor (XDCAM, DNxHD, AVC-intra, ProRes ) estamos viviendo el despegue de interesantes propuestas como los formatos de producci n basados en H.264 y compresi n intra e interframe con una tasa t pica de datos de 100 Mbps como el XAVC impulsado por Sony o el AVC LongG propuesto por Panasonic, o el nuevo formato para distribuci n HEVC/H.265.
En este complejo mundo que se abre ahora, Smith ha subrayado el papel que iniciativas como el Framework For Interoperable Media Services (FIMS) pueden tener para simplificar los sistemas multicomercializador. Desarrollado por AMWA y la UER, participan en l empresa como Sony, IBM, Avid, Snell, Oracle, Quantel, Cisco o la propia Rohde & Schwarz.
Coexisten un tremendo n mero de formatos de archivo, c decs y contenedores para almacenar datos de v deo digitales. Cabe rese ar la ausencia de un est ndar general para el intercambio de datos de v deo digitales y, sinceramente, no existe una soluci n disponible para una distribuci n sencilla y una transferencia de versiones b2b (idioma, subt tulos, inserciones de v deo..) , ha asegurado Smith.
Sin embargo, ha destacado el papel que est jugando el pr ximo Formato de M ster Digital (IMF), llamado a ser el sucesor de la cinta HDCAMSR basado en archivos. Este est ndar SMPTE utiliza compresi n intermedia minimizando el almacenamiento y guarda el material nicamente con las diferencias ejecutadas y no versiones enteras. Este aspecto es especialmente importante a la hora de editar o modificar contenidos para aerol neas, por ejemplo, crear versiones censuradas, incorporar escenas adicionales (director's cut), inserci n de publicidad customizada o en general llevar a cabo cualquier edici n que modifica la duraci n. R&S ya incluy el IMF en su suite Clipster v5.7 en junio del a o pasado.
En lo que a almacenamiento para broadcast online, Smith considera que es importante contar con m s de una copia del contenido clave, as como la posibilidad de a adir terabytes adicionales seg n crezca la operativa. Todo ello, sin fallos de arquitectura y con suficiente ancho de banda para ingesta, codificaci n, navegaci n en alta y baja resoluci n, y edici n.
En entornos broadcast, el workflow es cada m s importante que el rendimiento de cada equipo por separado , ha asegurado Smith. Con esta filosof a, Rohde & Schwarz presenta en este Seminario diferentes soluciones como Clipster (postproducci n), almacenamiento (DVS-SAN, SpycerBox), servidores (Venice, Pronto4), gesti n (Spycer) o pantallas gigantes (Atomix).
Coding
Desde el punto de vista de la codificaci n, David A. Smith se ha detenido en las posibilidades que brinda el nuevo est ndar JPEG2000, que aporta mejoras sustanciales respecto al JPEG original. Este formato resulta especialmente indicado para edici n y contribuci n ya que proporciona una compresi n de muy alta calidad en tasa de bits media a alta (50Mb/s+) y presenta una estructora solo I-frame. Ya que contiene de origen los proxies de baja y alta resoluci n, es idel para la navegaci n de contenidos basada en red y la edici n first-pass. En cuanto a interoperabilidad, crece d a a d a su soporte como c dec para Interoperable Media Packages (IMF). Sin embargo, Smith, reconoce que el JPEG2000 no ser a la opci n adecuada para distribuci n ya que tendr a aplicaciones DTH, OTT/IPTV o MPEG-DASH.
El ingeniero de Rohde & Schwarz ha hecho tambi n un repaso a las ventajas de la codificaci n de v deo de alta eficiencia con HEVC/H.265. Este est ndar reduce la tasa de bits hasta en un 50% con respecto a su antecesor H.264 gracias a un mayor tama o de bloques, mejores opciones de vectores en movimiento y una codificaci n entr p
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
17/07/2025
Early Thursday morning, the U.S. Senate voted to cut federal funding for PBS and NPR in a bill that also included cuts for foreign aid. In a 51-48 vote, the act...
17/07/2025
GREAT Britain and Northern Ireland Pavilions across IBC2025 (12 15 September, RAI Amsterdam) feature a remarkable 34 companies, each providing unique, innovativ...
17/07/2025
WHITE PLAINS, N.Y. The Society of Motion Picture and Television Engineers today introduced its Content Provenance and Authenticity (CPA) in Media Study Group (S...
17/07/2025
NEW YORK Despite widespread concerns about a soft advertising market, NBCUniversal said it closed its 2025-26 upfront negotiation cycle with a record ad sales v...
17/07/2025
NEW YORK Television advertising remains an effective means to market and influence younger baby boomer and Generation X consumers approaching retirement age, ac...
17/07/2025
ALLENTOWN, Pa. & JERSEY CITY, N.J. Service Electric Cable TV and OpenVault have announced that the operator is deploying the OpenVault Proactive Network Manage...
17/07/2025
WASHINGTON Following up on his first major policy speech just two ago, Federal Communications Commission Chair Brendan Carr is promising to buck the usual summ...
17/07/2025
Luxembourg, 14 July 2025 - SES received the final regulatory approvals for the SES-Intelsat transaction, including the US Federal Communications Commission.
O...
17/07/2025
Berklee Alumni Nominated for 2025 Emmy Awards Twenty-three Berklee alumni received nominations across categories in sound mixing, sound editing, and compositi...
16/07/2025
It's Emmy nominations day, and Sundance Institute storytellers are basking i...
16/07/2025
Spotify's podcast editorial team is always on the hunt for shows and episodes that spark conversation, push boundaries, and keep us coming back for more. As...
16/07/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
16/07/2025
Join us at IBC this September and take control of your content. Discover how we're bringing a new level of purpose and precision to the application of AI in...
16/07/2025
Warsaw - Poland, June 24, 2025 - Nielsen, the global leader in audience measurement, data and analytics, has released its latest May All Screens Video Landscape...
16/07/2025
Bluey Tops Nielsen's Overall Streaming List with More Than 25 Billion Minutes Streamed from January through June 2025
Big June Vaults Squid Game into Top O...
16/07/2025
TV SIM, the SBT affiliate serving Esp rito Santo state in Brazil, has launched a transmitter upgrade initiative with the installation of a Rohde & Schwarz R&S T...
16/07/2025
Pebble, the leading automation, content management and integrated channel specialist, is turning its vision to the future of automation with its demonstrations ...
16/07/2025
Ikegami announces a new addition to its UNICAM-XE product range with the introduction of the UHK-X700RF wireless portable camera: The new version has the same f...
16/07/2025
Today, Amazon Web Services added TwelveLabs as a new model provider to Amazon Bedrock, delivering what could be the most significant breakthrough in enterprise ...
16/07/2025
NEW YORK Streaming platforms continued to dominate TV viewing patterns in June, with data from Nielsen's 50th monthly report of The Gauge showing that strea...
16/07/2025
MAHWAH, NJ Ikegami has introduced the the UHK-X700RF wireless portable camera, a new addition to its UNICAM-XE product range with the same feature set, operatio...
16/07/2025
LONDON IBC2025 organizers said global attendees will have access to a new feature that will integrate Amsterdam's GVB public transport pass into the officia...
16/07/2025
July 16th, 2025
Tribeca Films to Release the Acclaimed LARPing Doc WE CAN BE HEROES by Carina Mia Wong and Alex Simmons, Alongside a Slate of Festival-Favori...
16/07/2025
Deltatre Acquires Endeavor Streaming in Major Streaming Industry Move The transaction is expected to close in the third quarter of 2025 By Brandon Costa, Direc...
16/07/2025
SVG Regional Sports Production Summit 2025: All Sessions Now Available to Watch ...
16/07/2025
Wednesday 16 July 2025
Sky and ITV today announced an extension of their long-standing partnership, which will see ITV's content and services remain seamle...
16/07/2025
Sky Sports lifts the lid on Lions life with hilarious behind-the-scenes mockumentaryWednesday 16 July 2025
To view this content, please enable our use of cooki...
16/07/2025
CULVER CITY, CALIFORNIA Apple TV+ today earned a record-breaking 81 Emmy Award nominations across 14 hit Apple Original titles for this year's 77th Emmy Awa...
15/07/2025
Independent media outlets in Brazil and Colombia are invited to apply for a new programme aimed at strengthening the long-term resilience of journalism in the f...
15/07/2025
By Lucy Spicer
One of the most exciting things about the Sundance Film Festival...
15/07/2025
Spotify une fuerzas con DiDi, la app l der en servicios de movilidad, delivery y...
15/07/2025
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
15/07/2025
L3Harris put its CORVUS-RAVEN counter-small UAS capability into the hands of soldiers at VANAHEIM, showcasing its ability to provide passive signal detect, enha...
15/07/2025
Netflix Viewing Up 13.5% vs. May, Represents 42% of Monthly Gain for Streaming
...
15/07/2025
SAN FRANCISCO and BENGALARU, India Sangeeta Chakraborty has been named chief revenue officer at Amagi, a cloud-based software-as-a-service (SaaS) technology pro...
15/07/2025
As part of its mandate, the Advanced Television Systems Committee the U.S. organization tasked with developing advanced broadcast TV standards promotes ATSC 3.0...
15/07/2025
QuickLink, the leading global provider of multi-camera video productions and remote contributions, announces the launch of two innovative control panels Studi...
15/07/2025
Chris Kontopanos has joined leading high-quality microphone solutions manufacturer, DPA Microphones, as the company's new Regional Sales Manager for the Mid...
15/07/2025
Magnifi by VideoVerse, a global leader in AI-powered video automation, has launched a major platform upgrade built to simplify live and archival video editing f...
15/07/2025
Telestream, a global leader in media workflow technologies, will preview its latest innovations at IBC2025, Stand 7.B21. This year's showcase highlights how...
15/07/2025
IBC2025 is set to transform the onsite experience for its global attendees with the launch of a pioneering new feature: full integration of Amsterdam's GVB ...
15/07/2025
Music, sport and technology collided in spectacular fashion as ASB GlassFloor powered the debut of Beats N Buckets, Germany's first Basketball meets Hip-Ho...
15/07/2025
The Collectv, the Emmy award-winning broadcast solutions and workflows consultancy - and winner of Broadcast Tech's Team of the Year is delighted to announc...
15/07/2025
SipRadius, the expert in secure, low latency media transport, will showcase how broadcasters and media companies can take control of fragmented IP workflows at ...
15/07/2025
Appear, the global leader in live production technology, today announced its strategic partnership with beIN ASIA PACIFIC, a leading multi-platform sports media...
15/07/2025
Company marks 15 years of innovation at the show
Broadpeak, a leader in streaming and monetization at scale, will return to IBC (Hall 1, Stand F83. RAI, Amster...
David A. Smith gives a master seminar in Madrid and Barcelona Madrid y Barcelona acogen esta semana el seminario Desde la ingesta al iPad', organizado por Rohde & Schwarz e impartido por uno de los profesionales con m s reputaci n mundial en codificaci n y flujos de trabajo. Los ltimos formatos de compresi n, como JPEG2000 y HEVC/H.265, el Media Asset Management, los sistemas de edici n, playout y compresi n, la transmisi n de RF, los sistemas de entrega por IP tales, las aplicaciones para social TV o la irrupci n del HbbTV centran este seminario. 
