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Largest Ruian Social Media Operator to Increase Network Capacity with Cisco

15/03/2013

Largest Russian Social Media Operator to Increase Network Capacity with Cisco Cisco ASR9000 Series Deployed for Scale, Resiliency and IPv6 Support

SAN JOSE, Calif., March 15, 2013 Cisco today announced that VK.com, the largest social media operator in Russia and the Commonwealth of Independent States, has selected Cisco for its latest network expansion. VK.com is ranked No. 25 in Alexas global Top 500 sites and is the second most visited website in Russia, with over 190 million registered users. The enhanced network will help ensure that VK.com is capable of meeting expansion goals into Europe and Asia, while continuing to increase the quality of existing customer experiences. Integral to these growth plans is the Cisco ASR 9922 Aggregation Services Router, both for highly resilient IP connectivity and robust support for IPv6.

VK.com had two key requirements as it sought a networking solution to sustain the speed and scale of the company's growth, without compromising the quality of the user'sexperience on the site. The first was the ability to manage different types of traffic particularly critical for rich-media information containing video and audio, which is highlysensitive to any time delays caused by the network. The second requirement was high port density and overall bandwidth capacity. Given its expanding user base and the growing number of service providers wanting to provide connectivity to its site, VK.com were in need of a platform that could support a large number of 10 GE and 100 GE ports.

The Cisco ASR 9922, part of the ASR 9900 Series, was determined to best meet all of VK.com's requirements, with one of the highest 10 GE port densities in the industry operating at line rate, combined with high availability and quality of service features. Furthermore, the platforms use of Cisco IOS XR modular software operating system and design for full compliance with IPv6 now means that VK.com can meet customer demand for IPv6-based services while enabling system redundancy and network resiliency.

According to the most recent Cisco Visual Networking Index Forecast, global IP traffic is expected to increase threefold over the next five years based on the increased usage of video, mobile and cloud applications, along with social media sites such as VK.com.

Supporting quotes: Oleg Lyubimov, principal engineer, VK.com:

With the capacity and flexibility of the Cisco ASR 9922 we're able to meet the needs over 100 million active users, including 45 million unique daily visitors. They're already generating over 2 Tbps of outbound traffic each day, but with our updated network we can easily handle much more as we expand into other countries and languages.

Sri Hosakote, vice president and general manager, High-End Routing and Optical, Cisco:

VK.com is at the forefront of how social media companies can change people's lives by making it easy to share news, messages, music, and videos. Cisco is delighted to add VK.com to its growing list of content providers who have selected the ASR 9900 Series to handle surging bandwidth demand on their next-generation Internet.

Supporting Resources:

VK.com

Cisco

Cisco 100 GE Solution

Cisco Service Provider Solutions

Cisco Visual Networking Index home page: http://www.cisco.com/go/vni

Read the complete Cisco Visual Networking Index (VNI) Forecast, 2011-2016

Read: Cisco SP360 Blog

Keywords: Cisco, VK.com, Visual Networking Index Forecast, VNI, ASR9922, ASR9000, social media, IPv6

RSS Feed for Cisco: http://newsroom.cisco.com/dlls/rss.html

About VK.com VK.com is the social network that helps people to speak out and find listeners. Our users can communicate to broad range of interesting people or stay in touch with friends and relatives. Our ultimate goal is to always be the fastest and most attractive way to communicate on the Internet.

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in IT that helps companies seize the opportunities of tomorrow by proving that amazing things can happen when you connect the previously unconnected. For ongoing news, please go to http://thenetwork.cisco.com.

# # #

Cisco and the Cisco logo are trademarks or registered trademarks of Cisco and/or its affiliates in the U.S. and other countries. A listing of Ciscos trademarks can be found at www.cisco.com/go/trademarks. Third-party trademarks mentioned are the property of their respective owners. The use of the word partner does not imply a partnership relationship between Cisco and any other company.
LINK: http://newsroom.cisco.com/press-release-content?type=webcontent&articl...
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