AV Center Cinema Partners with Volfoni for 3D Rollout to Largest Danish Theatre Association

AV Center Cinema Partners with Volfoni for 3D Rollout to Largest Danish Theatre Association

Paris, France, 30th October 2018 Volfoni Limited, the leading European provider of 3D technology, today announced that AV Center Cinema, the leading supplier of technical equipment and services to the Danish AV and cinema market, has selected Volfoni for a multi-cinema rollout of 3D equipment to one of the largest Danish Theatre Associations. Volfoni worked with AV Center Cinema to equip multiple cinemas from multiple cinema operators and to deploy 24 of Volfoni's latest 3D hardware systems.

AV Center Cinema, formerly VLL ( V RKSTED FOR LYS OG LYD ) Denmark, was recently merged with AV Center, a leading Danish AV supplier, which operates multiple locations in Denmark and whose business spans rental, sales and installation of all AV equipment, in April 2018. AV Center Cinema has been a supplier of cinema equipment to the industry for more than 20 years. AV Center Cinema has been instrumental in the transformation of the Danish cinema industry from legacy film technology into the high-tech digital environments of today. AV Center Cinema partnered with Volfoni for all of the Danish Theatre Association's 3D hardware system requirements.

AV Center Cinema has deployed a combination of Volfoni's 3D cinema technology products for their Danish cinema customers. All 24 of the systems have been fully deployed across multiple cinemas and multiple cinema operators, which includes every member company of the Danish Theatre Association.

As one of the pioneers in the transformation of the Danish cinema industry, AV Center Cinema has a been on the leading edge of technological innovation for cinema operators for over twenty years. One of our top priorities was to deliver for our customers and their audiences, a superior 3D experience. Partnering with Volfoni, we are pleased to have successfully achieved that priority, said John Nielsen, Operational Manager for AV Center Cinema.

By providing innovative companies such as AV Center Cinema with our SmartCrystal Cinema 3D technology, we are pleased to have supported the transition of the Danish Cinema environment into the high-tech multi-purpose environment that it has become today, said Tomas Richter, Sales Manager at Volfoni for EMEA. We see a continued interest in creating diverse revenue streams by cinema operators, including 3D, 4D, and E-sport applications within theaters. Volfoni is thrilled to have been selected by AV Center Cinema for their 3D rollout for their customers.

Although the upgrade path was not always perfectly smooth, Volfoni showed tremendous conviction in supporting us along the way and allowed us to deliver a successful deployment for all of our customers in the end. This helped to confirm and cement our selection of Volfoni as our 3D hardware technology partner for the Danish cinema market, Mr. Nielsen added.

VOX Cinemas has deployed Volfoni's latest 3D cinema technology product, the award-winning SmartCrystal Diamond series. The deployment includes all of the 3D screens at their Riyadh Park multiplex. Volfoni's SmartCrystal Diamond hardware had to further undergo rigorous testing and validation to be used in Saudi Arabia due to the Kingdom's strict laws and requirements for quality.

We are thrilled to have been selected by VOX Cinemas, an innovator in the Middle Eastern cinema market. As one of the first companies to be awarded a license to operate in Saudi Arabia, VOX Cinemas is truly a pioneer in this new and exciting market, said Araceli Vaello, Sales Director for EMEA & CIS for Volfoni. We are honored to contribute our 3D solutions to their cutting-edge multiplex concept at Riyadh Park.

By providing innovative companies such as VOX Cinemas with our SmartCrystal Diamond Cinema 3D technology, we are among the first 3D providers to enter the Kingdom of Saudi Arabia, said Alain Chamaillard, Chief Sales Officer of Volfoni. It is a testament to Volfoni's technological innovation and strong market position in the 3D cinema hardware space. We see tremendous potential in the Saudi Arabian market and across the entire Middle Eastern region.

ENDS

For Further Information:

About Volfoni: Volfoni Limited, based in Paris, is the largest European 3D system company and a global brand with award winning products such as the SmartCrystal Diamond for the cinema industry and the Edge VR Active Glasses for the virtual reality industry. Visit www.volfoni.com .

About AV Center Cinema: AV Center Cinema (formerly VLL ) has been the leading Cinema supplier for technical equipment and services for more than 20 years. VLL has been participating in transforming Danish cinemas from old film technology into the high tech multi-purpose environments, that most cinemas offer today. VLL has operated from locations in Aarhus and Soroe, Denmark, and counts a total number of 9 employees. Visit www.vll.dk .

About AV Center: AV-Center is the leading Danish AV supplier. AV-Center operates from 5 locations in Denmark, and have separate divisions handling: Rental, sales and installation located in 5 locations spread all over Denmark. With the addition of the new Cinema division, AV-Center has a total count of 175 employees. Visit www.avcenter.dk .

Media Contacts:

Volfoni: Allen Schoonmaker | Volfoni Limited | aschoonmaker@volfoni.com

AV Center Cinema: Media Contact | AV Center Cinema | info.cinema@avcenter.dk

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LINK:	http://volfoni.com/en/av-center-cinema-partners-with-volfoni/...
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