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Seven Network Australia Provides In-Depth, Live Coverage of Premier Sporting Events with TVU Networks' Transmitters, Receivers and Mobile App

26/06/2018

Extensive Deployment of TVU Live Video Streaming Gear Enables Network to

Cover Olympic and Commonwealth Games in South Korea and Australia

MOUNTAIN VIEW, CA - June 26, 2018 - The Seven Network, Australia's number one free-to-air

TV network, deployed its fleet of TVU Networks' receivers and mobile IP transmitters for

several high-profile, live sporting events, including the Winter and Paralympic Games from

PyeongChang and the 2018 Commonwealth Games which were hosted in Australia. Seven's

large fleet of TVU units also regularly provides live IP video streaming daily for local and

international news coverage, the network's popular Sunrise morning show, the Melbourne

Cup, the Australian Football League and more.

With a large number of Australian athletes at the Winter Games, Paralympic Games and

Commonwealth Games, (60 at the Winter and Paralympic Games and 469 at the

Commonwealth Games), Seven wanted to maximize live coverage of Australian athletes and

their families before, during and after the events. TVU receivers and mobile IP transmitters

were used extensively to provide live and replay interviews of athletes and family members as

well as transmit color commentary during live competitions. TVU units also transmitted live cutins

from Seven's News and Sunrise programs throughout the duration of the events.

Additionally, the TVU Anywhere app was used during the Winter Games and the

Commonwealth Games to provide live coverage of athletes travelling via bus on their way to

the opening ceremony and their events.

With the TVU units and mobile apps, we could really localize our live coverage in a number of

ways, said Seven Network's Telecommunications Manager Dave Watts. Without the TVU

technology, we would not have been able to produce live reporting that was constant and so indepth.

It truly added a whole new level to these events this year.

For the Winter Olympics, Seven used a total of six TVU mobile IP transmitters, including the

award-winning TVU One. At the International Broadcast Center (IBC), Seven had two TVU

receive channels to receive production and news streams. For the Paralympics, Seven used the

TVU One for live coverage of the event. All live transmissions for the Paralympics were sent

directly to TVU Receivers at Seven's main master control room in Melbourne.

Throughout the games, the cellular coverage in PyeongChang was solid, with adequate

coverage throughout the area. To avoid high cell charges while waiting for live interviews to

begin, Seven used TVU's Economy Preview mode to reduce bandwidth. Economy Preview

provides a low-resolution preview of the live shot with audio at a fixed latency until the video is

ready to go on-air in full HD.

Preview mode was a big cost saver for us, said Dave Watts. It worked really well. Many times

we didn't know exactly when the interview would occur. Our control room monitored the live

shot without using unnecessary data, and we never lost one frame of video.

For the Commonwealth Games, Seven served as the Australian broadcast rights-holder, using a

total of 16 TVU transmitters. For this event, live shots were received at both the IBC (where

Seven had four TVU Transceiver decoders) and at the main Sydney Seven News master control

room. Seven also deployed TVU transmitters for support coverage during the event, including

one live shot from a primary school that an Australian Commonwealth athlete attended.

The way in which the Seven Network combined our technology is a powerful case study for

just how easy it is for broadcasters to improve their live sports coverage, said Matt McEwen,

VP of Product Management at TVU Networks. They used several tools in a cohesive workflow

designed to strengthen the connection between the viewer and live programming. We're

thrilled when we see what the Seven Network has accomplished with our gear.

TVU Networks has over 2,500 customers in more than 85 countries. The TVU Networks family

of IP transmission and live production solutions gives broadcasters and organizations a

powerful and reliable workflow to distribute live video content to broadcast, online and mobile

platforms. TVU has become a critical part of the operations of many major media companies.

The TVU Networks suite of solutions has been used to acquire, transmit, produce, manage and

distribute professional-quality live IP HD footage as an integral part of news, sports and major

global events.
LINK: http://www.tvunetworks.com/seven-network-australia-provides-in-depth-l...
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