Sony Pixel Power calrec Sony

AI Power Players: GeForce and NVIDIA RTX GPUs Supercharge Creativity, Gaming, Development, Productivity and More

26/09/2023

Editor's note: This post is part of our weekly In the NVIDIA Studio series, which celebrates featured artists, offers creative tips and tricks and demonstrates how NVIDIA Studio technology improves creative workflows. We're also deep-diving on new GeForce RTX 40 Series GPU features, technologies and resources and how they dramatically accelerate content creation.

Improving gaming, creating and everyday productivity, NVIDIA RTX graphics cards feature specialized Tensor Cores that deliver cutting-edge performance and transformative capabilities for AI.

An arsenal of 100 million AI-ready, RTX-powered Windows 11 PCs and workstations are primed to excel in AI workflows and help launch a new wave of training models and apps.

This week In the NVIDIA Studio, learn more about these AI power-players and read about Victor de Martrin, a self-taught 3D artist who shares the creative process behind his viral video Ascension, which features an assist from AI and uses a new visual effect process involving point clouds.

AI on the Prize AI can elevate both work and play.

Content creators with NVIDIA Studio hardware can access over 100 AI-enabled and RTX-accelerated creative apps, including the Adobe Creative Cloud suite, Blender, Blackmagic Design's DaVinci Resolve, OBS Studio and more.

This includes the NVIDIA Studio suite of AI tools and exclusive next-generation technology such as NVIDIA DLSS 3.5, featuring Ray Reconstruction and OptiX. AI image generation on a GeForce RTX 4090-powered PC can be completed at lightning speed - the same task would take 8x longer with an Apple M2 Ultra.

3D modelers can benefit immensely from AI, with dramatic improvements in real-time viewport rendering and upscaling with DLSS in NVIDIA Omniverse, Adobe Substance, Adobe Painter, Blender, D5 Render, Unreal Engine and more.

D5 Render full ray-tracing preview with Ray Reconstruction. Gamers are primed for AI boosts with DLSS in over 300 games, including Alan Wake 2, coming soon, and Cyberpunk 2077: Phantom Liberty, available for download today.

Modders can breathe new life into classic games with NVIDIA RTX Remix's revolutionary AI upscaling and texture enhancements. Game studios deploying the NVIDIA Avatar Cloud Engine (ACE) can build intelligent game characters, interactive avatars and digital humans in apps at scale - saving time and money.

Everyday tasks also get a boost. AI can draft emails, summarize content and upscale video to stunning 4K on YouTube and Netflix with RTX Video Super Resolution. Frequent video chat users can harness the power of NVIDIA Broadcast for AI-enhanced voice and video features. And livestreamers can take advantage of AI-powered features like virtual backgrounds, noise removal and eye contact, which moves the eyes of the speaker to simulate eye contact with the camera.

NVIDIA hardware powers AI natively and in the cloud - including for the world's leading cloud AIs like ChatGPT, Midjourney, Microsoft 365 Copilot, Adobe Firefly and more.

Get further with AI - faster on RTX - and learn more to get started.

AI on Windows NVIDIA AI, the world's leading AI development platform, is supported by 100 million AI-ready RTX-powered Windows 11 PCs and workstations.

State-of-the-art technologies behind the Windows platform and NVIDIA's AI hardware and software enable GPU-accelerated workflows for training and deploying AI models, exclusive tools, containers, software development kits and new open-source models optimized for RTX.

100 million RTX-powered Windows 11 PCs and workstations are already AI-ready. With these integrations, Windows and NVIDIA are making it easier for developers to create the next generation of AI-powered Windows apps.

AI on Viral Content 3D content creator Martrin saw content creation as a means to gain financial, creative and geographical freedom - as well as a sense of gratification that he wasn't getting in his day job in advertising.

To gain recognition as an artist nowadays, unless you have connections, you've got to grind it out on social media, admitted Martrin. As he began to showcase artwork to wider audiences, Martrin unexpectedly enjoyed the process of creating art aimed at garnering social media attention.

Best known for his viral video series Satisfying Marble Music - in which he replicates melodies by simulating a marble bouncing on xylophone notes - Martrin also takes a keen interest in the latest trends and advancements in the world of 3D to consistently meet his clients' evolving demands.

In his recent project Ascension, he experimented with a point-cloud modeling technique for the first time, aiming to create a transition between reality and 3D.

Martrin used several 3D apps to refine video footage and animate himself in 3D. The initial stages involved modeling and animating a portrait of himself, which he used Daz Studio and Blender to accomplish. His PC, equipped with two NVIDIA GeForce RTX 4090 GPUs, easily handled this task.

Animations come to life in Blender. He then used the GPU-accelerated Marvelous Designer cloth simulation engine to craft and animate his clothing.

Realistic clothes generated in Marvelous Designer. Martrin stressed the importance of GPU acceleration in his creative workflow. When did I use it? The countless times I checked my live viewer and during the creation of every render, said Martrin.

From there, Martrin tested point-cloud modeling techniques. He first 3D-scanned his room. Then, instead of using the room as conventional 3D mesh, he deployed it as a set of data points in space to create a unique visual style.

Background elements added in Cinema 4D. He then used Cinema 4D and OctaneRender with RTX-accelerated ray tracing to render the animation.

Martrin completed the project by applying a GPU-accelerated composition and special effects in Adobe After Effects, achieving fa
LINK: https://blogs.nvidia.com/blog/2023/09/26/itns-rtx-ai-windows/...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

29/03/2026

Victory+ Turns to Creator Economy, Bringing In Popular Women's Sports Influencer Coach Jackie J to Host Live NWSL Alt-Cast

Cloud-based production, real-time engagement, and creator-driven storytelling ai...

28/03/2026

Harrison launch LiveTrax 3

Now features DiGiCo console integration Harrison's live recording and virtual soundcheck software has just reached its third major version, which among ...

28/03/2026

Sonora Cinematic launch Movimento Strings

MPE-capable chamber strings library announced Alongside their collection of Kontakt instruments, Sonora Cinematic have been steadily introducing a series of...

28/03/2026

Globecast Reimagines Managed Media Services for a Hybrid...

Globecast, the leading provider of broadcast, media and entertainment managed services, will showcase its reimagined approach to media operations at the 2026 NA...

28/03/2026

Fubo Inks Deals for More Baseball RSNs

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

SVG GameDay, Ep. 9: Chicago Cubs' Chris Simonson - Flying the W at Wrigley Field

In-venue and creative video staffers at the professional and collegiate level ha...

27/03/2026

Comcast Business Powers 2026 THE PLAYERS Championship Network and Broadcast Infrastructure

Comcast Business deployed network infrastructure for the 2026 PLAYERS Championsh...

27/03/2026

CS live Equips New OB Van With Riedel MediorNet, hi Control System, and Artist Intercom

Czech production company CS live has equipped its newest outside broadcast van w...

27/03/2026

Edith Cowan University Installs Lawo VSM, HOME, and mc36 in New Broadcast Facility

Edith Cowan University (ECU) in Perth, Western Australia has developed new broad...

27/03/2026

Deltatre Appoints Marc Watson as CEO; Andrea Marini Transitions to Deputy Chairman

Deltatre has announced that CEO Andrea Marini will step down after five years in...

27/03/2026

DAZN to Launch Inflight and Onboard Live Sports Service in 2027

DAZN has announced plans to launch DAZN Inflight, a live sports service for airline and maritime passengers, slated for 2027. Aviv Giladi, President of DAZN Par...

27/03/2026

Grass Valley and NVP Deploy Camera Systems for LALIGA Broadcast Production

Grass Valley has announced the completion of a live production deployment with NVP, a European media company specializing in live sports production, for LALIGA ...

27/03/2026

The Masters, Prime Video Will Debut Inside Amen Corner' Stat-Enhanced Viewing Experience

The Masters and Prime Video will debut Inside Amen Corner, a dedicated feed that...

27/03/2026

ESPN and World Series of Poker Reach Multi-Year Agreement

ESPN and the World Series of Poker (WSOP) have reached a multi-year agreement to bring the WSOP Main Event back to ESPN platforms. Coverage will include a three...

27/03/2026

USSI Global Opens Media Transport Solutions Lab Ahead of C-Band Transition

USSI Global has opened its Media Transport Solutions Lab on its Melbourne campus. The engineering center provides a platform-agnostic environment for testing al...

27/03/2026

UFL Names Sportable Official Connected Ball and Player Tracking Partner

The United Football League (UFL) has named Sportable its Official Connected Ball and Player Tracking Partner. Sportable's connected football and wearable pl...

27/03/2026

Atlanta Braves and Fubo Reach Multiyear Distribution Agreement for BravesVision

The Atlanta Braves and FuboTV have announced a multiyear distribution agreement to carry BravesVision on Fubo's live TV streaming platform beginning Opening...

27/03/2026

As UFL Structure Evolves, League Boosts Broadcast Infrastructure at New Home Stadiums

Besides restructuring for Season 3, the league worked with FOX and ESPN over the...

27/03/2026

Atlanta Braves and DIRECTV Reach Multiyear Distribution Agreement for BravesVision

The Atlanta Braves open their 2026 MLB season tonight against the Kansas City Ro...

27/03/2026

New Venues, New Tech: How FOX Sports, ESPN Are Reinventing Their UFL Broadcasts for Year 3

With new teams and new venues to adapt to, the spring-football league's part...

27/03/2026

Give Me the Backstory: Get to Know Grace Glowicki, the Filmmaker Behind Dead Lover

By Lucy Spicer One of the most exciting things about the Sundance Film Festival...

27/03/2026

GIK Acoustics expand Bass Trap Panel range

New Classic, Amplitude & FlexRange units introduced GIK Acoustics have just introduced a trio of new bass trap designs that bring improved low-end absorptio...

27/03/2026

Sonarworks release SoundID Tools app

Offers personalised Dolby Atmos headphone monitoring Sonarworks have put their calibration expertise to work on a new mobile app that allows users to create...

27/03/2026

NITV to broadcast farewell to Rhoda Roberts AO with special coverage and week-long tribute

NITV to broadcast farewell to Rhoda Roberts AO with special coverage and week-lo...

27/03/2026

FCC Opposes Emergency Motion to Stay Nexstar/Tegna Merger

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

NAB Pans Netflix's Coverage of MLB Opening Day

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

2026 NAB Show Exhibitor Insight: Netgear

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

Marshall Electronics Showcases New Feature-Rich CV320 and CV520 IP and 3G-SDI POV Cameras at NAB 2026

Marshall Electronics Showcases New Feature-Rich CV320 and CV520 IP and 3G-SDI PO...

27/03/2026

Sony Electronics Inc. Elevates Professional Video Workflows with Powerful Updates to Monitor & Control and Catalyst Tools

Sony Electronics Inc. Elevates Professional Video Workflows with Powerful Update...

27/03/2026

GatesAir Extends AirWatch365 Managed Service with Edge Gateway Site Appliance

GatesAir Extends AirWatch365 Managed Service with Edge Gateway Site Appliance Brie Clayton March 27, 2026 0 Comments NAB marks global launch of servic...

27/03/2026

GatesAir Expands AirWatch365 Managed Service

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

Dejero, Eutelsat, Others to Offer 'Field to Air' Demo at NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

Global NextGen TV Takes Center Stage at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

USSI Global Opens Media Transport Solutions Lab

Share Copy link Facebook X Linkedin Bluesky Email...

27/03/2026

Net Insight Elevates Nimbra Edge to Govern Live Media Sys...

At NAB Show 2026, Net Insight will showcase the next evolution of Nimbra Edge, its orchestration and control layer designed to manage live media services across...

27/03/2026

Harmonic Delivers Winning Live Sports Streaming Innovatio...

Harmonic (NASDAQ: HLIT) today announced powerful new innovations that further elevate the company's sports streaming solution. The advanced capabilities enh...

27/03/2026

Bitmovin s Player Web X Expands with Performance First Ad...

Bitmovin, the leading provider of video streaming solutions, today announced significant new capabilities for Player Web X, its next-generation web video player...

27/03/2026

CS live Builds Future Ready OB Van With Riedel MediorNet...

Riedel Communications today announced that Czech-based production company CS live has equipped its newest outside broadcast (OB) van with an integrated Riedel i...

27/03/2026

MPTS 2026 Unveils First Wave of Speakers Featuring BBC Sk...

130 Industry Experts Confirmed as Show Celebrates its 10th Anniversary MPTS, the UK's largest and most influential event for the media, production and tech...

27/03/2026

Grass Valley and NVP Elevate LALIGA Broadcast Production...

Grass Valley today announced the successful completion of a major live production deployment with NVP, a leading European media company specializing in live spo...

27/03/2026

Appear Business Momentum Drives Leadership in Live Produc...

Showcases resilient solutions for satellite-to-IP migration, REMI and hybrid live production Appear ASA (Appear, OSE:APR), a global leader in live production t...

27/03/2026

Lightware MX2 delivers rock-solid 4K60 HDMI 10-bit signal...

San Francisco, California, March 2026 - Microsoft Ignite, a major annual conference hosted by Microsoft for developers, IT professionals, partners and business ...

27/03/2026

Clear-Coms EQUIP Wireless System Keeps Youth With A Missi...

Clear-Com is proud to highlight its support for worship teams through professional communication solutions, with the deployment of its EQUIP wireless system a...