Sony Pixel Power calrec Sony

AI Power Players: GeForce and NVIDIA RTX GPUs Supercharge Creativity, Gaming, Development, Productivity and More

26/09/2023

Editor's note: This post is part of our weekly In the NVIDIA Studio series, which celebrates featured artists, offers creative tips and tricks and demonstrates how NVIDIA Studio technology improves creative workflows. We're also deep-diving on new GeForce RTX 40 Series GPU features, technologies and resources and how they dramatically accelerate content creation.

Improving gaming, creating and everyday productivity, NVIDIA RTX graphics cards feature specialized Tensor Cores that deliver cutting-edge performance and transformative capabilities for AI.

An arsenal of 100 million AI-ready, RTX-powered Windows 11 PCs and workstations are primed to excel in AI workflows and help launch a new wave of training models and apps.

This week In the NVIDIA Studio, learn more about these AI power-players and read about Victor de Martrin, a self-taught 3D artist who shares the creative process behind his viral video Ascension, which features an assist from AI and uses a new visual effect process involving point clouds.

AI on the Prize AI can elevate both work and play.

Content creators with NVIDIA Studio hardware can access over 100 AI-enabled and RTX-accelerated creative apps, including the Adobe Creative Cloud suite, Blender, Blackmagic Design's DaVinci Resolve, OBS Studio and more.

This includes the NVIDIA Studio suite of AI tools and exclusive next-generation technology such as NVIDIA DLSS 3.5, featuring Ray Reconstruction and OptiX. AI image generation on a GeForce RTX 4090-powered PC can be completed at lightning speed - the same task would take 8x longer with an Apple M2 Ultra.

3D modelers can benefit immensely from AI, with dramatic improvements in real-time viewport rendering and upscaling with DLSS in NVIDIA Omniverse, Adobe Substance, Adobe Painter, Blender, D5 Render, Unreal Engine and more.

D5 Render full ray-tracing preview with Ray Reconstruction. Gamers are primed for AI boosts with DLSS in over 300 games, including Alan Wake 2, coming soon, and Cyberpunk 2077: Phantom Liberty, available for download today.

Modders can breathe new life into classic games with NVIDIA RTX Remix's revolutionary AI upscaling and texture enhancements. Game studios deploying the NVIDIA Avatar Cloud Engine (ACE) can build intelligent game characters, interactive avatars and digital humans in apps at scale - saving time and money.

Everyday tasks also get a boost. AI can draft emails, summarize content and upscale video to stunning 4K on YouTube and Netflix with RTX Video Super Resolution. Frequent video chat users can harness the power of NVIDIA Broadcast for AI-enhanced voice and video features. And livestreamers can take advantage of AI-powered features like virtual backgrounds, noise removal and eye contact, which moves the eyes of the speaker to simulate eye contact with the camera.

NVIDIA hardware powers AI natively and in the cloud - including for the world's leading cloud AIs like ChatGPT, Midjourney, Microsoft 365 Copilot, Adobe Firefly and more.

Get further with AI - faster on RTX - and learn more to get started.

AI on Windows NVIDIA AI, the world's leading AI development platform, is supported by 100 million AI-ready RTX-powered Windows 11 PCs and workstations.

State-of-the-art technologies behind the Windows platform and NVIDIA's AI hardware and software enable GPU-accelerated workflows for training and deploying AI models, exclusive tools, containers, software development kits and new open-source models optimized for RTX.

100 million RTX-powered Windows 11 PCs and workstations are already AI-ready. With these integrations, Windows and NVIDIA are making it easier for developers to create the next generation of AI-powered Windows apps.

AI on Viral Content 3D content creator Martrin saw content creation as a means to gain financial, creative and geographical freedom - as well as a sense of gratification that he wasn't getting in his day job in advertising.

To gain recognition as an artist nowadays, unless you have connections, you've got to grind it out on social media, admitted Martrin. As he began to showcase artwork to wider audiences, Martrin unexpectedly enjoyed the process of creating art aimed at garnering social media attention.

Best known for his viral video series Satisfying Marble Music - in which he replicates melodies by simulating a marble bouncing on xylophone notes - Martrin also takes a keen interest in the latest trends and advancements in the world of 3D to consistently meet his clients' evolving demands.

In his recent project Ascension, he experimented with a point-cloud modeling technique for the first time, aiming to create a transition between reality and 3D.

Martrin used several 3D apps to refine video footage and animate himself in 3D. The initial stages involved modeling and animating a portrait of himself, which he used Daz Studio and Blender to accomplish. His PC, equipped with two NVIDIA GeForce RTX 4090 GPUs, easily handled this task.

Animations come to life in Blender. He then used the GPU-accelerated Marvelous Designer cloth simulation engine to craft and animate his clothing.

Realistic clothes generated in Marvelous Designer. Martrin stressed the importance of GPU acceleration in his creative workflow. When did I use it? The countless times I checked my live viewer and during the creation of every render, said Martrin.

From there, Martrin tested point-cloud modeling techniques. He first 3D-scanned his room. Then, instead of using the room as conventional 3D mesh, he deployed it as a set of data points in space to create a unique visual style.

Background elements added in Cinema 4D. He then used Cinema 4D and OctaneRender with RTX-accelerated ray tracing to render the animation.

Martrin completed the project by applying a GPU-accelerated composition and special effects in Adobe After Effects, achieving fa
LINK: https://blogs.nvidia.com/blog/2023/09/26/itns-rtx-ai-windows/...
See more stories from nvidia

Most recent headlines

04/09/2025

Monumental Sports & Entertainment and Dalet Win Prestigious 2025 NAB Show Project of the Year Award

Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...

01/05/2025

Fired CPB Board Members Sue Trump Administration

WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...

01/05/2025

Riedel Opens Hong Kong Office

HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....

01/05/2025

NextGen TV: Sinclair Applauds New ATSC 3.0 D2M Phones

MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...

01/05/2025

Screen Australia empowers 100+ distinctive Australian narratives

01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives All The Boys Are Here writer/director Goran Stolevski and It s All...

01/05/2025

How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller Locked

How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...

01/05/2025

Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF

Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF Brie Clayton May 1, 2025 0 Comments CAD Studios relies on large format, full fram...

01/05/2025

RT Investigates reveals details of Christian Brothers who managed congregation's assets are now convicted jailed child sexual abusers

RT Investigates reveals details of Christian Brothers who were senior leaders a...

01/05/2025

RT Statement Enterprise Resource Planning (ERP) project

RT Statement The Enterprise Resource Planning (ERP) project is one of the projects that was funded from the proceeds of RT 's land sale in 2017, the init...

01/05/2025

RT is Supporting 28 Arts and Cultural Events all over Ireland this May

Watch our promo: RT Supporting the Arts | What's on This May, RT is delighted to support Bealtaine Festival, Fastnet Film Festival, and Dublin Dance Fest...

01/05/2025

Wandercraft Begins Clinical Trials for Physical AI-Powered Personal Exoskeleton

For Nicolas Simon, advancing the field of robotics is a personal mission that could change his siblings' lives. Two-thirds of Simon's family members us...

30/04/2025

Inside the Archives: Preserving and Saving At-Risk Films Takes a Village

Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...

30/04/2025

Spotify and EA SPORTS Team Up To Pilot a New Kind of Audio Experience

EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...

30/04/2025

Tucker Wetmore Celebrates His Debut Album Release With an Intimate Performance for Fans

The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...

30/04/2025

Spotify Celebrates Mexico's Booming Podcast Scene With First-Ever Podcast Awards

Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...

30/04/2025

Slam poet Huda the Goddess wins 2025 Les Murray Award

Slam poet Huda the Goddess wins 2025 Les Murray Award 30 April, 2025 Media releases Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...

30/04/2025

SBS, NITV and NIDA partner to empower the next generation of screen creatives

SBS, NITV and NIDA partner to empower the next generation of screen creatives 30 April, 2025 Media releases SBS, National Indigenous Television (NITV) and ...

30/04/2025

Why Now is the Perfect Time to Join HPA

By Joyce JC Cataldo The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...

30/04/2025

On-Demand Imagery: Enhancing Monitoring and Analysis with Advanced Streaming Platforms

An image of Valencia, Spain, in the OneAtlas Living Library...

30/04/2025

WPSD-TV Taps Bitcentral To Modernize Playout

NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...

30/04/2025

Baris Zavaroglu Appointed CEO of Zero Density

AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...

30/04/2025

The Avit Group Elevates Audio-visual Experiences with Mar...

The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...

30/04/2025

NXTGENbps brings portable, sustainable battery solutions...

NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...

30/04/2025

Van Dyke Scores Hit with Hockey Comedy Shoresy Shot on Ze...

Van Dyke skates and operates on Shoresy | photo by Dave Ferguson Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...

30/04/2025

PlayBox Neo presents Next-Generation Smart Media Solution...

Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...

30/04/2025

QuickLink StudioEdge Transforms Remote Contributions for...

ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...

30/04/2025

UK Pavilion exhibitors continue to impact at CABSAT and S...

The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...

30/04/2025

Lightware Reinforces ESG Commitment with Participation in...

Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...

30/04/2025

LiveU to Demonstrate LiveU IQ in UK For The First Time at...

LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...

30/04/2025

Calrec MPTS 2025 Preview

Stand: A40 Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...

30/04/2025

Buckinghamshire New University opens advanced virtual pro...

Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...

30/04/2025

Collective Newsroom chooses nxtedition for seamless workf...

Independent news producer in India focuses on delivering stories nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...

30/04/2025

FOR-A Showcases Next-Generation Broadcast Solutions at CA...

Connecting the present, building the future FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase it...

30/04/2025

DAD by NTP Technology Highlights Upcoming Expansion Optio...

DAD by NTP Technology reports a successful NAB Show in Las Vegas where the company focused on upcoming expansion options in development for its Thunder | Core a...

30/04/2025

CVP and Canon unveil 2025 Canon Stories in Motion Young F...

CVP and Canon UK & Ireland are proud to announce the winning projects from the third annual Stories in Motion Young Filmmakers Awards, which took place on the e...

30/04/2025

beIN scores world first with new beIN STREAM using Syname...

Leading video software provider, Synamedia, today announced that beIN MEDIA GROUP ( beIN'), one of the foremost global sports and entertainment broadcasters...

30/04/2025

The Canadian Premier League launches new digital experien...

The Canadian Premier League (CPL) today launched a new-look website and app, offering supporters of Canada's men's domestic professional soccer league a...

30/04/2025

FCC's Carr Says Regulator Wants to Empower Local Broadcasters'

WASHINGTON In a wide-ranging press conference, Federal Communications Commission Chair Brendan Carr had both good and bad news for broadcasters, stressing that ...

30/04/2025

Filipino Sports Streamer Leverages Quickplay Shorts for Video Prep

TORONTO Cignal TV is relying on Quickplay's Shorts tool for its recently launched Pilipinas Live Shorts service, available to millions of users of Pilipinas...

30/04/2025

TVB President and CEO Steve Lanzano to Retire

NEW YORK Steve Lanzano will retire as president and CEO of the Television Bureau of Advertising at year-end, the group said....

30/04/2025

Collective Newsroom Deploys Nxteditions Newsroom System

The news production tech provider nxtedition is reporting that it supplied a complete newsroom system to Collective Newsroom, an independent news producer based...

30/04/2025

IAB Double-Clicks on AI Efforts

NEW YORK As part of a major push to advance the role that artificial intelligence (AI) plays in the advertising industry, the Interactive Advertising Bureau has...

30/04/2025

SES Open Orbits Selected by Two National Carriers to Equip their Fleets with Truly Seamless Connectivity Services

Uzbekistan Airways is the latest airline to choose SES's network, while Thai...

30/04/2025

Loaded Uses Blackmagic Design for shroud Subathon Live Streams

Loaded Uses Blackmagic Design for shroud Subathon Live Streams Brie Clayton April 29, 2025 0 Comments Blackmagic Studio Cameras and Micro Studio Camer...

30/04/2025

Help shape the future of video creator tools with MIDiA

Help shape the future of video creator tools with MIDiA Brie Clayton April 29, 2025 0 Comments After a successful debut in 2024, MIDiA is calling once...

30/04/2025

Tania Len and Kelli O'Hara to be Honored at Boston Conservatory at Berklee's Commencement Ceremony

Tania Le n and Kelli O'Hara to be Honored at Boston Conservatory at Berklee&...

30/04/2025

Andr 3000 and Sara Bareilles to Receive Honorary Doctorates at Berklee College of Music 2025 Commencement

Andr 3000 and Sara Bareilles to Receive Honorary Doctorates at Berklee College ...

30/04/2025

New RT News Podcast Behind the Story Available Now

You've seen the headlines, now it's time to go Behind the Story RT News has today (Wednesday) launched a brand-new news podcast, Behind the Story, h...

30/04/2025

Re-imagined series of Bergerac set to return to U and U&DRAMA in 2026

Damien Molony will head back to Jersey for a second series of Bergerac, written by Toby Whithouse alongside Ashley Sanders, Emilie Robson and Faebian Averies D...

30/04/2025

Advancing multi-domain EW operations: Rohde & Schwarz unveils latest innovations at AOC Europe

Advancing multi-domain EW operations: Rohde & Schwarz unveils latest innovations...