HP Expands Product Identification Printing with Wide-swath Printhead Technology

HP Expands Product Identification Printing with Wide-swath Printhead TechnologyLarge-size codes and characters to help brands mark packaging for anti-counterfeiting, track and trace

Guangzhou, China, March 10, 2018 - Today at Sinopack, HP Inc. announced a 22mm wide-swath printhead for high-speed, high-resolution marking needs, including 1D and 2D bar codes, enabling brands to benefit from advanced product identification, anti-counterfeiting, and track and trace.

Manufactured by HP Specialty Printing Systems using HP Thermal Inkjet Technology, the new HP 22mm Printhead can be easily integrated into OEM printing systems and configured to specific applications.

The new HP 22mm Printhead supports a wide range of stitch-free product coding and marking applications for secondary packaging, including pharmaceutical labels and cartons, secondary box label replacement, as well as variable data printing.

Product identification is used increasingly in manufacturing and supply chains to help brand owners protect products. Smart barcodes and more data-rich codes require high print quality, said Annette Friskopp, general manager, HP Specialty Printing Systems, HP Inc. HP is bringing advanced technology to protect products with the new HP 22mm Printhead and inks. This new, wider printhead offers better image resolution at higher speeds.

The HP 22mm printhead achieves the highest level of bar code reading scores, readable from smartphones to a handheld scanner, required in product distribution and logistics . Additional benefits include:

A 775ml ink supply cartridge can be connected to as many as four printheads at once, to meet production needs.

Horizontal and vertical firing position provides flexibility for a range of applications.

Fast printing speeds up to 150 m/min at 1200 x600 dpi

The printhead can be replaced in minutes without specific operator training, allowing continuous production.

The new HP 22mm Printhead will be commercially available in the second half of 2018.

Additionally, HP announced its HP2580 ink for food and pharma packaging has received the European Printing Ink Association's Good Manufacturing Practices (GMP) for Printing Inks for Food Contact Materials (2017).1

HP SPS at Sinopack

At Sinopack in Hall 8.1-8230, HP SPS is demonstrating the new HP 22mm Printhead in addition to the HP Scanning Imager-1300 labeling print engine and other technology.

The HP Scanning Imager 1300, leveraging HP Thermal Inkjet technology, offers OEMs a proven, versatile, color inkjet printer mechanism that minimizes development cost and effort, and speeds time-to-market. It now offers a snap-in/snap-out feature for printhead assembly, available with HP pigment, dye, and approved third-party inks.

HP Specialty Printing Systems (SPS) is driving innovation for labeling and packaging applications for a wide range of vertical markets, including product identification on primary and secondary packaging, in addition to on-demand desktop labels for a range of applications.

Learn more about HP SPS at www.hp.com/go/thermalinkjet.

For printing product identification text and bar codes on food and pharmaceutical packaging, in compliance with applicable regulations and commonly referenced industry standards.

Forward-Looking Statements

This news release contains forward-looking statements that involve risks, uncertainties and assumptions. If the risks or uncertainties ever materialize or the assumptions prove incorrect, the results of HP Inc. and its consolidated subsidiaries ( HP ) may differ materially from those expressed or implied by such forward-looking statements and assumptions.

All statements other than statements of historical fact are statements that could be deemed forward-looking statements, including but not limited to any projections of net revenue, margins, expenses, effective tax rates, net earnings, net earnings per share, cash flows, benefit plan funding, deferred tax assets, share repurchases, currency exchange rates or other financial items; any projections of the amount, timing or impact of cost savings or restructuring and other charges; any statements of the plans, strategies and objectives of management for future operations, including the execution of restructuring plans and any resulting cost savings, revenue or profitability improvements; any statements concerning the expected development, performance, market share or competitive performance relating to products or services; any statements regarding current or future macroeconomic trends or events and the impact of those trends and events on HP and its financial performance; any statements regarding pending investigations, claims or disputes; any statements of expectation or belief; and any statements of assumptions underlying any of the foregoing.

Risks, uncertainties and assumptions include the need to address the many challenges facing HP's businesses; the competitive pressures faced by HP's businesses; risks associated with executing HP's strategy; the impact of macroeconomic and geopolitical trends and events; the need to manage third-party suppliers and the distribution of HP's products and the delivery of HP's services effectively; the protection of HP's intellectual property assets, including intellectual property licensed from third parties; risks associated with HP's international operations; the development and transition of new products and services and the enhancement of existing products and services to meet customer needs and respond to emerging technological trends; the execution and performance of contracts by HP and its suppliers, customers, clients and partners; the hiring and retention of key employees; integration and other risks associated with business combination and investment transactions; the results of the restructuring plans, including estimates and assumpt

LINK:	http://www8.hp.com/us/en/hp-news/press-release.html?id=2559159...
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