Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference program, and new capabilities shipping right up to the show
Witbe tests and monitors video services on the same real devices their viewers use Smart TVs, set-top boxes, mobile phones, and streaming sticks on real networks, with video evidence for every result. The company can deploy and operate that device infrastructure wherever a services viewers are. At IBC2026 (Hall 1, Booth 1.C53), Witbe (Euronext Growth - FR0013143872 - ALWIT) will show what that platform becomes with AI built into every layer.
Watch a Test Build Itself on a Real Device
At the booth, Witbe will demonstrate AI prompts no rigid script can survive: select the latest episode of a named show, or confirm everything on screen suits a kid's profile, a human-like assessment no image-matching automation can make. The agents absorb what breaks traditional automation: pop-ups, sleep mode, system prompts and overnight UI redesigns. When a major European streaming service reskinned its homepage for the Superman launch, tests adapted at runtime, kept running, and even validated the coherence of the new visuals.
Beyond availability testing, the Agentic SDK, a Python framework, combines AI-driven steps with algorithmic steps in the same scenario, making it possible to measure performance KPIs such as startup time, buffering and MOS-based video quality. This hybrid approach allows teams to control how much AI is used in each test, from 0% to 100% per scenario, giving them direct control over token consumption and AI spend.
Witbes peer-reviewed IBC2026 paper Agentic AI for Smart TV QA: A Production Field Study Across Multiple Platforms and Languages, documents eight months of agentic AI in production: one engineer using the same test infrastructure went from 78 to 316 maintained tests and 280,626 executions absorbing every UI change without intervention. Witbe COO Yoann Hinard will present these findings in the Streaming Technology 2 session, Saturday, September 12, 15:45-16:45.
Link to Photo: www.wallstcom.com/Witbe/Witbe-WatchaTestBuildItselfonaRealDevice.png
Photo Caption: Witbes Test Studio (AI Test Designer Agentic SDK) turns plain-language instructions into tests running on real devices, anchored in measurable KPIs.
Short-Form and Vertical Video QA, Everywhere
Short-form video is everywhere. Following the trend set by social media feeds, every major streaming platform has announced a short-form format built from its long-form catalog in the last six months: NetflixUID>.INBOX>154857#_edn1 name=_ednref1>[i], Prime VideoUID>.INBOX>154857#_edn2 name=_ednref2>[ii], Disney UID>.INBOX>154857#_edn3 name=_ednref3>[iii], and PeacockUID>.INBOX>154857#_edn4 name=_ednref4>[iv] all added vertical clip feeds inside their apps. Shorts feeds are landing on Smart TVs, where content engineered for a phone must render on a ten-foot screen. Witbe validates all of it in production.
For one of the worlds largest social media companies, Witbe monitors short-form feeds at global scale: 100 real mobile devices running more than 300,000 tests per month, plus dedicated feed monitoring on Samsung and TCL Smart TVs, Fire TV, and connected streaming devices. Measured KPIs include time to first video, feed scroll performance, video quality across rapid transitions, audio/video sync, and ad load duration.
Link to Photo: www.wallstcom.com/Witbe/Witbe-Short-FormandVerticalVideoQAEverywhere.png
Photo Caption: Witbe monitors short-form and vertical video feeds on real Smart TVs and mobile devices, measuring buffering and playback quality as viewers experience them.
Ads Verified Wherever They Appear: On the Field, Beside the Live Feed, During the Break
Witbe now verifies ads far beyond the ad break, including two formats that were nearly impossible to monitor: virtual ad placements, or virtual signage, sponsor graphics inserted directly into the game; and stay-live ads, where the action continues inside a branded frame. Premium placements, invisible to traditional verification: no break, no SCTE marker, no slate.
Witbe tracks them live against client-provided definitions, logging every occurrence with timecodes and video evidence. A monitoring setup this specialized used to take days to set up, when it was possible at all. Thanks to the Agentic SDK, it now deploys in hours. During FIFA World Cup matches in Europe and north America, Witbe monitored the broadcast on 100 real devices across 30 locations, comparing regional feeds side by side.
Backend systems confirm an ad was served. Only the device screen confirms it was seen.
Link to Photo: www.wallstcom.com/Witbe/Witbe-AdsVerifiedWhereverTheyAppearOntheFieldBesidetheLiveFeedDuringtheBreak.png
Photo Caption: Witbe verifies virtual ad placements and stay-live ads on the real devices viewers watch, with video evidence for every occurrence.
Closed Captions, Verified as Viewers See Them
Caption failures are invisible to backend monitoring: the stream carries caption data, so the system reports success, whatever the screen shows. Witbe verifies captions as rendered on the device: presence, language, synchronization, text matched against the spoken audio, graphic overlap, line count, garbled characters. AI-based analysis compares caption text with the audio; deterministic checks handle timing and rendering; every flagged issue links to the recorded video.
Link to Photo: www.wallstcom.com/Witbe/Witbe-ClosedCaptionsVerifiedasViewersSeeThem.png
Photo Caption: Witbe verifies closed captions as rendered on screen, flagging audio sync and accuracy issues with video evidence for every result.
Monitoring That Explains Itself
Witbe will also demonstrate Smartgate AI, its newest intelligence layer. Questions asked in plain language, suc
North America Stories
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference...
23/07/2026
Quickplay, Caretta Research, Evergent, and Yospace have announced that the renowned IBC Pride Happy Hour will once again bring the vibe and fun back to IBC on F...
23/07/2026
At IBC2026, Interra Systems will present this year's focus: operational AI at scale for QC, monitoring, and captioning workflows. The industry has moved pas...
23/07/2026
Illusionfx is finally coming!
Alex Perea July 23, 2026
0 Comments
The new website is now live to mark the occasion.
Since the last update, feedback h...
23/07/2026
Evergent (5.A86) will showcase its Agentic Revenue Orchestration Platform for streaming services, sports leagues, pay-TV operators at IBC2026 (RAI Amsterdam, 11...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
23/07/2026
David Dvir, 2D founder (left), Sundeep Reddy (center), and Jean-Marc Bouchut (right), both of Zeiss...
23/07/2026
Lock in and load up the cloud. GFN Thursday brings fresh updates and new adventu...
22/07/2026
Among other tweaks to coverage, the broadcaster added announce positions in the ...
22/07/2026
The Australian Sports Technologies Network (ASTN) has reported a sharp acceleration in Australia's sportstech sector, with revenue growth rising from 10% in...
22/07/2026
From a retrofitted broadcast bus to packed Match Day Live! events, Bennett detai...
22/07/2026
TMRW Sports has named Brendan Donohue as President, Flag Football, where he will lead the company's professional flag football business in partnership with ...
22/07/2026
Stephen Arnold Music (SAM) designed and produced soundtracks for nine projection...
22/07/2026
Harmonic has announced a $25,000 donation to Global Empowerment Mission (GEM) fo...
22/07/2026
Telemundo has announced it has acquired from UC3 exclusive U.S. Spanish-language...
22/07/2026
The Rest Is Football, hosted by Gary Lineker, Alan Shearer, and Micah Richards, ...
22/07/2026
Sports Studio has announced a partnership with TheSoul Group to distribute Free ...
22/07/2026
Daktronics has concluded its 2026 High School Video Summit, a two-day hybrid event combining virtual sessions with hands-on host school visits across the countr...
22/07/2026
FOR-A America will exhibit at the MMCA Show in Pensacola, Florida (July 21-24), marking the company's first appearance at the house of worship AV event. FOR...
22/07/2026
The New York Yankees have selected Lumen Technologies (NYSE: LUMN) to connect Ya...
22/07/2026
Calrec will exhibit at IBC 2026 (Stand 8.C47) with demonstrations of its IP-native audio ecosystem built around the Argo console range, and will announce two ne...
22/07/2026
Solid State Logic has announced the appointment of Algam EKO as its distributor for SSL large format consoles in Italy, covering the Live, Broadcast, and Studio...
22/07/2026
FloSports has announced the launch of the FloSports Channel, a free ad-supported streaming channel premiering on Prime Video in the U.S. on July 21. The channel...
22/07/2026
Banana Ball TV (BTV), the broadcast operation of the Savannah Bananas, has insta...
22/07/2026
SiriusXM and Audacy have announced an agreement bringing 42 Audacy sports, news, and talk stations from 29 U.S. markets to SiriusXM. Twenty-three Audacy sports ...
22/07/2026
The collaboration produced more than 500 short-form videos across four cities th...
22/07/2026
At 2,600 sq. ft., the new home of digital content houses a main studio, podcast space, and an auxiliary control room
NFL franchises are accelerating their prod...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Proven managed IP solution helps broadcasters confidently navigate the future of broadcast distribution
LTN announces it has completed successful satellite-to-...
22/07/2026
Today, Chaos announced V-Ray 7, update 4, eliminating the need for asset conversions and tool switching, which slow down media and entertainment pipelines. Arti...
22/07/2026
An AI playground for the Project Indigo camera app
Marc Levoy July 22, 2026
0 Comments
At left is the user interface of our Playground, running on an ...
22/07/2026
Custom Consoles announces the completion of a large technical furniture project for Radio T l vision Suisse (RTS) at the networks recently inaugurated productio...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
22/07/2026
Culver City, CA, July 21, 2026 3D streaming infrastructure provider Miris today announced glTF intake, including the binary .glb form, to its spatial streamin...
22/07/2026
Documentary Lo Invisible Captured with Blackmagic PYXIS 6K
Brie Clayton July 21, 2026
0 Comments
Camera's versatile design allowed filmmakers to c...
22/07/2026
AAF Bridge converts AAF and XML Timelines to Ableton Live - and back
Jerome Gardier July 21, 2026
0 Comments
A two-way converter for macOS and Windows...
22/07/2026
From Class to Concert: Explore a Student-Led Production of David Bowies Work Thr...
22/07/2026
NVIDIA founder and CEO Jensen Huang today visited the Naval Postgraduate School in Monterey, California, to commission an NVIDIA DGX GB300 system - bringing one...
22/07/2026
Before a healthcare robot can be useful in the real world, it has to learn how the physical world pushes back. Anatomy varies. Instruments bend, press, slip and...
21/07/2026
With winners Spain having already paraded the World Cup trophy through Madrid in front of millions of fans and the dust now settling on an epic tournament of th...
21/07/2026
In a time of disarray in regional sports broadcasting, the league will provide c...
Witbe brings its AI-native testing and monitoring infrastructure to Amsterdam: demonstrations on real devices, a peer-reviewed technical paper in the conference program, and new capabilities shipping right up to the show
