Century City, Calif. and Bilbao, Spain (July 8, 2024) - Ateliere Creative Technologies, a leading GenAI media software solutions company, and Agile Content, a leading TV platform operations and technology company, jointly announce Ateliere's acquisition of Agile Live, the innovative cloud live TV production platform. Agile Live revolutionizes live TV and video content production for broadcasters, sports producers, and global newsrooms by utilizing next-generation software architecture and cloud technology. This acquisition marks a significant shift from traditional reliance on proprietary and costly custom hardware solutions to more cost-effective, scalable, and flexible IP-based systems.
Agile Live strategically enhances a broadcaster's capacity and streamlines the production of live content, substantially enriching the array of real-time entertainment accessible to consumers, said Dan Goman, CEO and founder of Ateliere Creative Technologies. With this acquisition, we are revolutionizing the live production content industry to deliver enhanced real-time content directly to consumers. It underscores Ateliere's unwavering commitment to innovation, a hallmark of our reputation in the industry.
The Agile Live software is utilized by top broadcasters like Sveriges Television (SVT) in Sweden. SVT has employed this technology for major sports events, reducing the amount of on-site equipment needed, streamlining workflows, and lowering overall production costs.
SVT is at the forefront of broadcast technology innovation. We are building the software defined infrastructure that will support our business for many years, and the Agile Live system plays a key role in helping us deliver that vision, said Dennis Buhr, Head of Production Development at SVT. Our goal is to lower the technical and operational cost per produced hour to half or less of current levels, and we are excited about collaborating with Ateliere to further enhance the reach and capabilities of the system.
Koldo Unanue, Agile Content CEO, said, With Ateliere's established portfolio, organizational strength, and market presence, the conditions are ideal for the technology and team to expand rapidly and achieve global success. We are eager to explore how our complementary portfolios and capabilities can advance our partnership, leading to the creation of new innovative solutions.
This acquisition includes a highly experienced team of live production software engineers based in Stockholm, Sweden, who will join Ateliere.
Wolfson Partners LLC served as Ateliere's financial advisor.
To learn more about Ateliere's media supply chain solutions, visit www.ateliere.com.
class=attachment-thumbnail size-thumbnail wp-image-31311 alt= data-lazy-srcset=https://agiletv.com/wp-content/uploads/2024/07/ateliere_creative_technologies_agile-150x150.jpeg 150w, https://agiletv.com/wp-content/uploads/2024/07/ateliere_creative_technologies_agile-75x75.jpeg 75w, https://agiletv.com/wp-content/uploads/2024/07/ateliere_creative_technologies_agile.jpeg 200w data-lazy-sizes=(max-width: 150px) 100vw, 150px data-lazy-src=https://agiletv.com/wp-content/uploads/2024/07/ateliere_creative_technologies_agile-150x150.jpeg />
About Ateliere Creative Technologies
Ateliere Creative Technologies is a leading GenAI cloud-native media supply chain company that empowers media companies and content creators to more effectively reach consumers on a global scale. Ateliere is part of the AWS Partner Network and AWS Independent Software Vendor (ISV) Accelerate program. The Ateliere suite of SaaS solutions incorporates cutting-edge workflows and formats to make the vision for a studio in the cloud a reality. The nucleus of the Ateliere platform, Ateliere Connect , delivers core competencies in IMF, parallel scaling, and geographically distributed workflows. Ateliere is built by a team of experts with decades of combined experience at companies such as Amazon, Netflix, and Microsoft. Find out more at www.ateliere.com, and follow us on Twitter, Instagram, LinkedIn, and Facebook.
class=attachment-thumbnail size-thumbnail wp-image-1575 alt= data-lazy-src=https://agiletv.com/wp-content/uploads/2021/04/iso.png />
About Agile Content
Agile Content is an international technology company that offers end-to-end solutions for the provision of pay TV services over the Internet. Its customers include telecommunications service providers, content generators, broadcasters and multimedia content management companies. Agile Contents portfolio ranges from fully managed TV services to SaaS applications and infrastructure platforms, providing a competitive and comprehensive portfolio of innovative, cost-effective and scalable products for its customers and partners TV business. Agile Content has a team of 290 professionals distributed in 15 countries, has more than two decades of experience serving more than 120 global clients covering the entire content value chain with a holistic approach, and already reaches more than 50 million households around the world that watch television through one of its technologies. With headquarters in Bilbao and R&D centers in Brazil, Spain and Sweden, it centralizes and coordinates R&D&I activities, collaborating with a diverse ecosystem of international companies to develop and drive innovations that will revolutionize the television experience in the coming decades. Founded in 2007, Agile Content has been listed on the BME Growth market since 2015.
class=attachment-medium size-medium wp-image-31312 alt= data-lazy-srcset=https://agiletv.com/wp-content/uploads/2024/07/svt-agile-300x166.png 300w, https://agiletv.com/wp-content/uploads/2024/07/svt-agile.png 302w data-lazy-sizes=(max-width: 300px) 100vw, 300px data-lazy-src=https://agiletv.com/wp-content/uploads/2024/07/svt-agile-300x166.png />
About SVT
Sveriges Telev
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
29/10/2025
ESPN said it will produce animated telecasts for NFL, NHL, NBA and WNBA games across The Walt Disney Co. and ESPN platforms during the 2025-26 season under an a...
29/10/2025
WASHINGTON Despite the government shutdown, the Federal Communications Commission has passed, with some revisions, a previously announced Notice of Proposed Rul...
29/10/2025
29 10 2025 - Media release SBS, NITV and Screen Australia announce 2025 Digital Originals Shortlist
The 2025 Digital Originals shortlisted teams. Photo credit...
28/10/2025
ESPN Announces Monsters Funday Football', Its Latest Real-Time Animated Bro...
28/10/2025
SVG All-Stars: Catherine Chalfant, Manager, Remote Operations, ESPNThe Ole Miss alum is an operational force behind ESPN's extensive college-football catalo...
28/10/2025
Elevating the experience: AI and data take Ryder Cup to the next level By Joe OHalloran
Tuesday, October 28, 2025 - 10:25
Print This Story
NBC produced th...
28/10/2025
Conquering the Air (waves): Taking a close up look at the IBC Accelerator Priva...
28/10/2025
World Series 2025: Spectrum SportsNet LA Brings Dodgers Fans Closer to the Actio...
28/10/2025
Dylan Southern and Benedict Cumberbatch at the premiere of The Thing with Feathers (photo by George Pimentel / Shutterstock for Sundance Film Festival)...
28/10/2025
For three weeks in Lagos, Spotify's Greasy Tunes Caf pop-up brought the cit...
28/10/2025
Once a niche subculture, German rap has evolved into an influential cultural movement. Now, Spotify is giving the genre a new home with OFFCULT, a playlist dedi...
28/10/2025
Shane Delia's Malta serves up the Mediterranean this summer
28 October, 2025
Media releases
Feast on 9,000 years of culinary history Mondays from 24 No...
28/10/2025
SBS's global sporting festival continues with the FIVB Beach Volleyball Worl...
28/10/2025
Bilbao, October 28, 2025 - AgileTV, a leading technology solutions company for t...
28/10/2025
Disney, NBCUniversal, FOX, Paramount Each Achieve Double-Digit Monthly Growth
...
28/10/2025
CINCINNATI The E.W. Scripps Company has announced an agreement to sell WRTV, its local ABC-affiliated station in Indianapolis, to Circle City Broadcasting for $...
28/10/2025
Berklee College of Music and Berklee Valencia Named to Billboards 2025 Top Music...
28/10/2025
NEW YORK As AI usage continues to spike, a new study from IAB delves into an important aspect of how AI is transforming the advertising business with new data s...
28/10/2025
Charlie Jablonski, a broadcast tech pioneer who helped shape the modern era of Olympics television coverage, died Oct. 25 at his home in Lake George N.Y., the N...
28/10/2025
VIENNA, Austria Bitmovin has launched Bitmovin Observability, a new stand-alone video data solution that delivers real-time insights into video playback. The so...
28/10/2025
LOS ANGELES LucidLink, the file streaming platform, has announced a Frame.io integration and expanded mobile capabilities at Adobe Max....
28/10/2025
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced that it has joined the Ama...
28/10/2025
Lightware, an industry leader in connectivity and signal management solutions, has announced a major update to its Taurus
platform, which now delivers flawless...
28/10/2025
Following a successful mid-September International Broadcasting Convention in Amsterdam, Hiltron Communications will promote its full range of satellite communi...
28/10/2025
Open Broadcast Systems has chosen MC&S (Media Consulting & Services) as a reseller to help strengthen its presence in France.
With over twenty years of experi...
28/10/2025
Bitmovin, leading provider of video streaming solutions, has launched Bitmovin Observability, a new stand-alone video data solution that delivers real-time insi...
28/10/2025
Ease Live, the leader in interactive TV technology, today announced the successful launch of interactive graphical overlays for UEFA Champions League matches fo...
28/10/2025
LucidLink, the file streaming platform, today at Adobe MAX announced a Frame.io integration and expanded mobile capabilities, streamlining collaboration and hel...
28/10/2025
ATLANTA Gray Media has promoted Nick Hasenecz to general manager of WNDU, its NBC affiliate in the South Bend-Elkhart, Ind., market....
28/10/2025
Applications Open for Berklee Fenway Neighborhood Improvement Grant Boston nonprofits can apply by December 12 for funding to support community projects that ...
28/10/2025
Governments everywhere are racing to harness the power of AI - but legacy infras...
28/10/2025
AI is moving from the digital world into the physical one. Across factory floors...
28/10/2025
NVIDIA is delivering the telecom industry a major boost in open-source software for building AI-native 5G and 6G networks.
NVIDIA Aerial software will soon be ...
28/10/2025
The race to bottle a star now runs on AI.
NVIDIA, General Atomics and a team of international partners have built a high-fidelity, AI-enabled digital twin for ...
28/10/2025
Along the Pacific Ocean in Monterey, California, the Naval Postgraduate School (...
28/10/2025
To democratize access to AI technology nationwide, AI education and deployment c...
28/10/2025
Leading technology companies in aerospace and automotive are accelerating their ...
28/10/2025
28 Oct 2025
VEON's JazzCash Wins Silver Award for Innovation in Lending at ...
28/10/2025
Guests include Wayne Rooney, Maya Jama, Dame Laura Kenny, Chloe Kelly, Chris McC...
28/10/2025
The two-hour special, recorded live from the iconic Dolby Theatre in LA, will ai...
28/10/2025
Eutelsat upgrades teleports with Rohde & Schwarz satellite uplink amplifiers High efficiency and resilient Ku-band amplifiers for excellent RF performance
...
28/10/2025
These appointments come at a pivotal time for ABC, as the organisation continues to evolve to meet the changing needs of a digital-first media ecosystem. The ne...
28/10/2025
Scripps Research awarded $4 million to advance platform for neurodevelopmental disorders The California Institute for Regenerative Medicine (CIRM) grant support...
27/10/2025
You can touch this: Haptics becoming central to the virtual live experience By Adrian Pennington
Friday, October 24, 2025 - 09:12
Print This Story
The vid...
27/10/2025
A tale of two trailers: France's Stop & Go doubles up with its new hybrid tr...
27/10/2025
Pro Padel League Stages City's Cup Finals Inside NYC's Hammerstein Ballr...
27/10/2025
World Series 2025: Sportsnet Delivers Made-in-Canada' Moment for a Nation U...
27/10/2025
ESPN Extends Partnership With Sony's Beyond Sports To Expand Animated Altern...
Century City, Calif. and Bilbao, Spain (July 8, 2024) - Ateliere Creative Technologies, a leading GenAI media software solutions company, and Agile Content, a leading TV platform operations and technology company, jointly announce Ateliere's acquisition of Agile Live, the innovative cloud live TV production platform. Agile Live revolutionizes live TV and video content production for broadcasters, sports producers, and global newsrooms by utilizing next-generation software architecture and cloud technology. This acquisition marks a significant shift from traditional reliance on proprietary and costly custom hardware solutions to more cost-effective, scalable, and flexible IP-based systems.
