
-- --
Facebook
Twitter
Google
Pinterest
SCREEN AFRICA EXCLUSIVE: In 2015 Alex Madaga, a labourer from Nairobi in Kenya, was a victim of a hit and run accident. Madaga was fortunate to survive the incident itself, only to pass away just 18 hours later when the ambulance carrying him was turned away at five different hospitals because he lacked the funds needed to be admitted and treated.
The tragic events that led to Madaga's death and saw Brian Ochieng Odhiambo spend 18 hours in an ambulance attempting to save his life, made news headlines.
-- --
I read the story on the daily newspaper back in 2015 when the story of the late Alex Madaga hit the news. My first impression was, how can this happen in Kenya's capital city? How can an accident victim be denied admission on the basis of lack of money? It felt like a story that needed to be told, to serve as a reminder that such a situation occurred, and it should never occur again. It felt like holding up a mirror for our society and pointing out that there are avenues for change, many opportunities to make things right. expresses Kenyan award-winning filmmaker, Kevin Njue.
Njue was inspired to pen down a film based on the brave paramedic's ordeal, in an effort to inspire debate and seek change in the regulation of Kenya's health system.
Odhiambo, the heroic paramedic, worked as a consultant to Njue during the development stage of the filmmaking process, offering invaluable insight into the life of a paramedic. Additionally, Odhiambo provided intricate detail on the events that cost Madaga his life on that fateful day.
In the film - aptly titled 18 Hours - Zach, played by Nick Ndeda, works for Raven Paramedics Services. While on duty, he receives an emergency call from a witness about an accident that happened along a highway; a pedestrian has been involved in a high-speed hit and run while on his way home from work. Zach then sets out on a rescue mission with his driver Mark, played by Brian Ogola.
Zach and Mark find the injured man bleeding profusely from his head and not moving - they manage to get him into the ambulance. The two men are later joined by the victim's wife Sabina, played by Sue Wanjiru. Together they set out to different hospitals in a race against time to save the victim's life.
Rejected by those who are meant to assist them, Zack makes every effort to keep the man alive. After spending 18 hours in the ambulance attempting to save the man's life, he is finally admitted to a hospital but dies shortly thereafter.
18 Hours - written and directed by Njue - was shot on the Sony A7s, in and around Nairobi and Machakos in Kenya in just 12 days. We filmed on the Sony A7s mainly because of its performance in low light. The camera is tiny compared to others which was a bonus for our handheld style, says Njue. We wanted to achieve an out of body' experience with the feel of the film through our handheld documentary style, he adds. Production and post-production were handled by Rocque Pictures.
18 Hours made its debut in Kenya late last year, which included a marketing campaign with Kenyan athlete, David Rudisha to advocate for better emergency response in the country. The film was also instrumental in pushing for the Kenya Health Act of 2018 which states that health facilities should administer necessary immediate health care to prevent death or worsening of a medical situation.
The highlight of the film so far has been the reception it gets from the audience wherever we have screened. More so, the impact it has had on the health policy push in the country, Njue comments.
The film will kickstart its festival run with the upcoming Zanzibar International Film Festival, which takes place from 7 to 15 July 2018. Zanzibar is the first festival screening. We had to start here because it was where we first screened our first short film back in 2014. It is our second home. As for other festivals, there are several lined up within the year, Njue concluded.
TECH CHECK
EQUIPMENT
Camera: Sony A7
We filmed on the Sony A7s mainly because of its performance in low light. The camera is tiny compared to others which was a bonus for our handheld style.
- Kevin Njue
KEY CREW:
Writer/Director: Kevin Njue
Producer: Phoebe Ruguru.
Editor: Mark Maina
Sound: Ronald Mugambi
Facebook
Twitter
Google
Pinterest
-- --
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
29/08/2026
Odyssey & Oracle console software update incoming
With a second console now joining their O-Series, SSL have announced the upcoming launch of O-Series V2.0,...
29/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/08/2026
PlayBox Technology is heading to IBC2026 with a clear message: the future of broadcast and streaming is not about replacing everything it is about making what...
29/08/2026
Berklee Announces Fall 2026 Signature Series This years concerts feature MonoNeon, Brandon Woody, Marcus Gilmore, and Caroline Davis, alongside Berklee Asia R...
28/08/2026
KCBS takes the Chargers side, KCAL takes the Rams - with feeds out to 18 partner...
28/08/2026
(L-R) Topher Grace, Cristin Milioti, Delaney Quinn, Casper Kelly, and Keegan-Michael Key pose with the character Buddy at the Buddy Premiere during the 2026 S...
28/08/2026
The Italian orchestra, reimagined
IK Multimedia have announced the upcoming launch of Sinphonica, a new family of Italian orchestral instruments designed f...
28/08/2026
Voice-isolation plug-in boasts sub-10ms latency
Launched in 2025, CEDAR Audio's Icons range was created with the aim of bringing the company's renow...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Global media technology company Backlight will showcase its latest innovations across Iconik and Wildmoka live video creation and distribution at IBC2026 (booth...
28/08/2026
Emergent, a developer of browser-based, AI-enhanced content production tools, will present its complete AI-enhanced content production platform at IBC2026, exhi...
28/08/2026
Joseph Bell Announces VFX & Animation World Atlas 2026
Joseph Bell August 28, 2026
1 Comment
Joseph Bell's Visual Effects & Animation World Atlas ...
28/08/2026
Paris-Troyes en Champagne Goes Live on France.tv with AVEO
Brie Clayton August 28, 2026
0 Comments
Regional audiovisual company builds broadcastgrade ...
28/08/2026
DHD to Introduce its Third-Generation Audio Mixing Console at IBC 2026
Brie Clayton August 28, 2026
0 Comments
DHD.audio has chosen IBC 2026 as the la...
28/08/2026
Encompass Digital Media and Grass Valley are expanding their collaboration with the launch of Altitude Playout Plus, a software-defined channel origination plat...
28/08/2026
Yospace, the trusted leader in Dynamic Ad Insertion (DAI), has announced the release of its Ad Presentation solution, which enables broadcasters to apply non-li...
28/08/2026
TSL Showcases Reduced Complexity for Control & Monitoring Across IP Workflows at IBC2026
New TSL Hummingbird capabilities including Dante control routing, toge...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/08/2026
GlobalM and Lamhas Satellite Services today announced a new agreement that will see GlobalMs GMX technology deployed as part of Lamhas expanding managed IP broa...
28/08/2026
Integrated 25GbE Connectivity Delivers UHD Video Directly to Up to Two Monitors, Eliminates External Gateways, and Supports SMPTE ST 2022-7 Network-Path Protect...
28/08/2026
Interactive Ask Me Anything sessions will connect broadcasters and technology providers with the experts developing a practical, interoperable roadmap for sof...
28/08/2026
At IBC2026, TAG will show sub-2-frame latency and 800 Gbps of aggregate scale for uncompressed ST 2110 monitoring in software, live MXL interoperability with pa...
28/08/2026
SportsBox, BHV's Ultra-Compact 4K Remote Switcher, Moves from Development to Production at IBC 2026
SportsBox brings flexibility without compromise to high...
28/08/2026
Lutz Rathmann named CEO of Riedel Communications Anthony Zuyderhoff to lead unified customer-facing organization as CCO
Riedel Communications is strengthenin...
28/08/2026
LA JOLLA, CA-Scripps Research has established the Pete Schultz Fund for Innovati...
28/08/2026
LA JOLLA, CA-Chemical structures called cyclopropanols are among the most useful...
28/08/2026
Friday 28 August 2026
Sky Secures Approval for Major Livingston Campus Investme...
27/08/2026
ESPN and Disney are launching College Football Saturdays, adding two college football games per week to Disney for U.S. subscribers as part of their existing ...
27/08/2026
Zixi will exhibit at IBC2026 (Hall 5, Stand 5.A76, RAI Amsterdam, September 11-14), demonstrating the Zixi Platform and the latest release of Zixi Broadcaster, ...
27/08/2026
NDI has announced that its ecosystem has surpassed 1.2 million NDI-enabled hardware nodes worldwide, spanning products from more than 200 hardware brands across...
27/08/2026
Clear-Com conducted a pre-launch field trial of FreeSpeak Cell during Carnival 2026 in Rio de Janeiro, in partnership with Brazilian systems integrator Savana C...
27/08/2026
BHV returns to IBC 2026 with an important milestone for its own SportsBox: the broadcast industry's smallest remote vision mixer and format processor has mo...
27/08/2026
TOGETHXR and Snapchat have announced the second cohort of their Snap the Gap content creator program, welcoming nine athletes as Snap Stars. The program provide...
27/08/2026
MediaKind has announced that CNBC UK has selected Beam to modernize its contribution and distribution infrastructure for live broadcast operations. The deployme...
27/08/2026
Monitor engineer Chris Dwight has deployed Sennheiser's Spectera wideband bi...
27/08/2026
Telestream has announced an expansion of its UP cloud-native platform, adding capabilities for orchestrating Telestream services, third-party technologies, and ...
27/08/2026
Swerve TV has signed a multi-year partnership with GLORY Kickboxing, bringing live GLORY events and library programming to Swerve Combat, Swerve TV's free a...
27/08/2026
Dalet has announced a new integrated content experience with Agence France-Presse (AFP) in Dalet Flex, designed to bring AFP's editorial metadata into the p...
27/08/2026
Grass Valley will demonstrate an integrated live production environment at IBC2026 (Booth 9.A01, RAI Amsterdam, September 11-14), combining K-Frame, Maverik X, ...
27/08/2026
The National Women's Soccer League and Roku have announced an expanded partnership, with the Roku Sports Channel becoming the exclusive streaming home of ei...
27/08/2026
FuboTV has announced the launch of ACC Network Extra (ACCNX) and SEC Network (SECN ) on the Fubo streaming service at no additional cost to subscribers with En...
27/08/2026
Sports marketers have entered the experiential age. Today, sports teams, leagues, and venues are increasingly using immersive interactions and real world events...
27/08/2026
MultiDyne will introduce the MDoG-8800 at IBC2026 (Stand 11.C12, RAI Amsterdam, September 11-14), extending its openGear portfolio with a high-density fiber tra...