Sony Pixel Power calrec Sony

VMware and Its Partners Collaborate to Master the New Reality of the Software-Defined Enterprise

11/02/2014

Program Enhancements Enable Consistency, Predictability and Profitability for Partners SAN FRANCISCO, CA--(Marketwired - Feb 11, 2014) - Today at VMware Partner Exchange 2014, VMware, Inc. (NYSE: VMW), the global leader in virtualization and cloud infrastructure, announced multiple program enhancements, new competencies and a simplified reward structure to drive greater consistency, predictability and profitability for its Solution Provider, Service Provider and Distribution partners.

VMware Partner Exchange 2014 is expected to attract over 4,000 attendees and more than 90 sponsors and exhibitors. IT practitioners worldwide will attend VMware Partner Exchange this year to learn about the latest VMware solutions, network, and share experiences and best practices with other professionals.

The enhancements we are making to our award-winning partner program are designed to make it simple for partners to continue to grow their business with us in a way that is consistent, predictable and profitable. The technologies we are bringing to market with our partners is driving the software-defined enterprise, built on the pillars of the software-defined data center, hybrid cloud, management and end-user computing solutions, said Dave OCallaghan, senior vice president, Global Partner Organization, VMware. VMware Partner Exchange will empower partners with actionable, real-world insights, strategies, and tools to deliver business value and gain a competitive advantage, as together we master the new reality of IT.

Updates and Enhancements to the VMware Partner Network

Starting in May, partners will be able to join the VMware Partner Network without having to identify what specific program they want to join, allowing greater flexibility for growth. VMware is also introducing an Enrolled tier, which will allow new partners to join the VMware Partner Network, be trained on VMware solutions, and then select the best program based on their business priorities. The Enrolled tier will replace the current Registered tier.

VMware is also launching the Elite Partner Initiative, which will provide a unique introductory market opportunity for qualified VMware partners capable of leading early adoption and investment in the newest VMware technologies and markets, such as VMware NSX and VMware Virtual SAN . Elite partners will possess deep technical skills, an established solution practice, and highly advanced resources to engage closely with VMware on new product strategy, customer wins and deployments. Partners interested in the Elite initiative can learn more at vmware.com/go/partner_elite.

Revised and New Solution Competencies

As customers of all sizes continue to realize the value of virtualization and cloud solutions, VMware is making it easy for partners to differentiate their expertise and build broader solution capabilities for customers.

Beginning in May, partners will be able to satisfy tier requirements by attaining any solution competency, reducing the partners upfront investment cost, while better diversifying and differentiating their unique offerings and skill sets. With this change, VMware partners will now need to have two sales (VSP) and two pre-sales (VTSP) accreditations for all solution competencies.

In addition to these changes, beginning in May, VMware will offer a new Cloud Provider Solution Competency and VMware vCloud Hybrid Service SolutionCompetency.

In order to enable VMware partners to build their unique practices and businesses, several solution competencies are also being transformed:

Infrastructure Virtualization Competency will become the Server Virtualization Competency.

The Management Competency will become the Management Operations Competency, and will focus on

VMware vCenter Operations Management Suite .

The Cloud IaaS Competency will evolve to the Management Automation Competency, and will focus on vCloud Automation Center .

Simplified Rewards

Opportunity registration (Advantage+) rewards will be offered at an introductory rate for professional partners, and will increase in percentage as partners move up partner tiers, with the greatest reward attained for partners at the Premier level.

VMware Partner University Mobile

All of VMwares sales and pre-sales training content will be accessible by partners on mobile devices through the VMware Partner University Mobile app, which is available now on the App Store or Google Play. Partners will be able to download the apps for free, and will be able to securely access the information with their Partner Central login credentials.

VMware Partner Community Showcases Strong 2013 with Growth, Certifications, Accreditations

VMware continues to see momentum across its partner ecosystem:

VMware Partner University: Approximately 275,000 individuals from VMware Partner companies received training in 2013.

Solution Competencies: Nearly 30,000 individuals have completed accreditations toward achieving at least one Solution Competency.

VMware Sales Professional (VSP): To date, over 110,000 individuals have earned a VMware Sales Professional (VSP) accreditation globally.

VMware Technical Solutions Professional (VTSP): To date, over 80,000 individuals have earned a VMware Technical Solutions Professional (VTSP) accreditations globally.

Technical Certifications: Nearly 40,000 individuals have earned VMware Certified Professional (VCP) certifications globally.

Over 1,683 individuals achieved the VMware Certified Advanced Professional (VCAP) certificate globally.

SolutionTrack and TechExpress: Over 6,500 individuals attended these free in-person and online trainings.

VMware Service Provider Program: Currently, VMware has more than 270 VMware vCloud Powered service providers providing VMware-based cloud services in 42 countries.

Additional Resources

PartnerLink on VMware Partner Central

VMware Par
LINK: http://www.vmware.com/company/news/releases/vmw-newsfeed/VMware-and-It...
See more stories from vmware

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

21/07/2026

Cinegy directly addresses the real issues of software-def...

Cinegy GmbH, the premier provider of software-defined television technology, will use its presence at IBC2026 (stand 7.A01, Amsterdam RAI, 11 14 September) to...

21/07/2026

Calrec brings leading audio solutions and long term busin...

Calrec will be located in Hall 8, on Stand C47 Beyond bigger For years, broadcast facilities were built around one assumption: provision for the biggest pro...

21/07/2026

Pebble takes the next step towards the future of media de...

Pebble, the leading automation, content management and integrated channel specialist, will discuss its future-facing developments for the new generation of medi...

21/07/2026

nxtedition Brings Production, AI and Automation Together...

nxtedition returns to IBC2026 with its consolidated production platform, showing how scripting, editing, graphics, AI-assisted tools and automation can work wit...

21/07/2026

Big Blue Marble brings C2PA Content Credentials to Cloud...

C2PA content signing helps broadcasters, public institutions, and publishers give audiences a verifiable record of where their video content came from and how i...

21/07/2026

HDHomeRun Enables Operation During Internet Outages

Share Copy link Facebook X Linkedin Bluesky Email...

21/07/2026

Calif. Federal Judge Pauses Paramount-WBD Merger

Share Copy link Facebook X Linkedin Bluesky Email...

21/07/2026

AWARN Rebuts Weigel Claims of 3.0 EAS Problems

Share Copy link Facebook X Linkedin Bluesky Email...

21/07/2026

FCC Announces Tentative Agenda for August Open Meeting

Share Copy link Facebook X Linkedin Bluesky Email...

21/07/2026

VIDA Introduces QC Manager for Collaborative Quality Cont...

New capability centralizes collaboration, feedback, security and status tracking within VIDA, providing a structured, auditable approach to master quality contr...

21/07/2026

Lightcraft Launches Exclusive Spark Story Beta for Filmmakers and Creators at SIGGRAPH 2026

Lightcraft Launches Exclusive Spark Story Beta for Filmmakers and Creators at SI...

21/07/2026

Indie Road Movie Where in the Hell Shot with Pocket Cinema Camera 4K

Indie Road Movie Where in the Hell Shot with Pocket Cinema Camera 4K Brie Clayton July 20, 2026 0 Comments Colorist blends vintage film looks to shape...

21/07/2026

Which USS Defiant Pulse Phaser effect is better?

Which USS Defiant Pulse Phaser effect is better? Graham Quince July 20, 2026 0 Comments Aargh, ever since @DarkRavenProductions posted a comment ask...

21/07/2026

RT announces biggest ever year for new drama

160 hours of Irish storytelling for 2026 KIN and The Walsh Sisters return RT has today unveiled its most ambitious drama slate ever, with a record-breakin...

20/07/2026

SVG All-Stars: Rob Coons, Senior Director, StudentU, Big Ten Network

The former Northwestern broadcast-operations leader is helping train the next generation of live-sports-production talent across the Big Ten The sports-product...

20/07/2026

Give Me the Backstory: Get to Know Stacey Lee, the Filmmaker Behind Murder 101

By Lucy Spicer One of the most exciting things about the Sundance Film Festival is having a front-row seat for the bright future of independent filmmaking. Whi...

20/07/2026

Graph Tech Guitar Labs open UK Online Store

Product range now readily available in the UK Graph Tech Guitar Labs have just announced the launch of a new UK Online Store that makes it quicker and easie...

20/07/2026

Audeze launch the Maxwell 2 ANC

Popular headset gains active noise cancellation The Maxwell headet was Audeze's first foray into the gaming world, and thanks to its Dolby Atmos compati...

20/07/2026

The National Film and Video Foundation (NFVF) Call for Public Screening funding applications for Cycle 1, 2026/27 financial year is Open

The NFVF, an agency of the Department of Sport, Arts and Culture, has released t...

20/07/2026

Telemundo Inks Another Major U.S. Spanish-Language Soccer Deal

Share Copy link Facebook X Linkedin Bluesky Email...

20/07/2026

HDHomeRun Enables Operation During An Internet Outage

Share Copy link Facebook X Linkedin Bluesky Email...

20/07/2026

Starfish highlights flexible, scalable transport stream p...

Starfish Technologies will use IBC2026 to showcase the flexibility of its transport stream processing software, including the latest versions of TS Splicer (Win...

20/07/2026

Bitfocus makes the connections at IBC2026

Bitfocus, the specialist in media control and monitoring, will show at IBC2026 (Elgato stand 8.D31, Amsterdam RAI, 11 14 September) how its Buttons control la...

20/07/2026

Mediagenix Introduces Trusted Agentic AI Operating Model...

Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced new AI capabilities that e...

20/07/2026

Big Blue Marble Cloud DRM nominated for Streaming Media R...

Big Blue Marble's Cloud DRM has been nominated in the DRM/Content Protection category of the 2026 Streaming Media Readers' Choice Awards. Only four pro...

20/07/2026

Sky brings free global roaming to millions of loyal customers when they choose Sky Mobile

Monday 20 July 2026 Sky brings free global roaming to millions of loyal custome...

20/07/2026

Red Seat Ventures Announces Introduction of Premium Creator and Podcast Communities to Amazon DSP

Red Seat Ventures Announces Introduction of Premium Creator and Podcast Communit...

20/07/2026

RT secures exclusive free-to-air Irish rights to the 2030 FIFA World Cup

FIFA World Cup Final sets new RT Player record as the most-streamed single event in the platform's history Over 1 million viewers watched live on RT 2 as ...

20/07/2026

At SIGGRAPH, NVIDIA Advances Graphics and Simulation With Agentic and Physical AI

At this year's SIGGRAPH conference, running through Thursday, July 23, in Lo...

20/07/2026

Bristol Myers Squibb Building Life Science Industry's Most Advanced AI Factory on NVIDIA Vera Rubin

Erin Davis calls it the SuperDuperPOD. That's two things in one name: phar...

19/07/2026

Halftime Show at FIFA World Cup Final Joins a Litany of Firsts for the Quadrennial Event

Justin Bieber, Madonna, Shakira, BTS make for a diverse lineup, and the venue ad...

19/07/2026

More Than Just a Game: FIFA World Cup's Lance Brass Breaks Down Stadium Production and Entertainment

The stage is set: three-time champion Argentina will defend its World Cup title ...

19/07/2026

Acustica reveal Mystic 2

Channel strip plug-in gets upgraded Acustica Audio's vintage-inspired channel strip plug-in has just been treated to an update that expands its tonal ra...

18/07/2026

More Than Just a Game: FIFA World Cups Lance Brass Breaks Down Stadium Production & Entertainment

Topics include pre-match ceremonies, live performances, the tournament's fir...

18/07/2026

As the Final Approaches, FIFA and HBS Take Stock of a World Cup That Rewrote the Production Playbook

When FIFA and HBS set out to produce the 2026 FIFA World Cup, the numbers alone ...

18/07/2026

IK Multimedia add Brown Panel Signature Collection to TONEX

Captures nine sought-after Fender amps IK Multimedia's latest TONEX expansion captures a selection of nine rare Brown Panel' Fender amps that were ...

18/07/2026

Frap Tools update the Magnolia

Latest batch ships alongside firmware update Since being unveiled at Superbooth 2025, Frap Tools' debut polysynth has been met with widespread praise, a...

18/07/2026

Netflix Viewing Hit Record 97 Billion Hours in First Half of 2026

Share Copy link Facebook X Linkedin Bluesky Email...

18/07/2026

YouTube's Creative Ecosystem Contributed $60 Billion to U.S. GDP

Share Copy link Facebook X Linkedin Bluesky Email...

17/07/2026

SVG GameDay, Ep. 24: Mercedes-Benz Stadiums Cole Gallagher - Supporting Shows in the ATL

In-venue and creative video staffers at the professional and collegiate level ha...

17/07/2026

Brooklyn Bowl Williamsburg Stagehands Vote to Join IATSE Local 4

Production workers at Brooklyn Bowl's Williamsburg location voted 15-1 to join IATSE Local 4. The bargaining unit covers 24 production workers at the venue,...

17/07/2026

DAZN and ADI Predictstreet Announce Exclusive Global Prediction Market Partnership

DAZN and ADI Predictstreet have announced an exclusive global strategic partners...

17/07/2026

Zixi and Comcast Technology Solutions Announce Integration for C-Band Satellite Replacement

Zixi and Comcast Technology Solutions (CTS) have announced a strategic integrati...

17/07/2026

Professional Fighters League Announces Multi-Year Partnership with ESPN in Brazil

Professional Fighters League (PFL) has announced a multi-year partnership with E...

17/07/2026

Spectrum Business Launches Spectrum TV Control Pro for Multi-Screen Venue Management

Spectrum Business has announced Spectrum TV Control Pro, a centralized app-based...

17/07/2026

Clark Wire and Cable Appoints Rick Fernandez as Latin American Representative

Clark Wire and Cable has announced that Rick Fernandez, Managing Director of Axxion Consulting, will serve as Independent Manufacturers Representative for Centr...