
Program Enhancements Enable Consistency, Predictability and Profitability for Partners SAN FRANCISCO, CA--(Marketwired - Feb 11, 2014) - Today at VMware Partner Exchange 2014, VMware, Inc. (NYSE: VMW), the global leader in virtualization and cloud infrastructure, announced multiple program enhancements, new competencies and a simplified reward structure to drive greater consistency, predictability and profitability for its Solution Provider, Service Provider and Distribution partners.
VMware Partner Exchange 2014 is expected to attract over 4,000 attendees and more than 90 sponsors and exhibitors. IT practitioners worldwide will attend VMware Partner Exchange this year to learn about the latest VMware solutions, network, and share experiences and best practices with other professionals.
The enhancements we are making to our award-winning partner program are designed to make it simple for partners to continue to grow their business with us in a way that is consistent, predictable and profitable. The technologies we are bringing to market with our partners is driving the software-defined enterprise, built on the pillars of the software-defined data center, hybrid cloud, management and end-user computing solutions, said Dave OCallaghan, senior vice president, Global Partner Organization, VMware. VMware Partner Exchange will empower partners with actionable, real-world insights, strategies, and tools to deliver business value and gain a competitive advantage, as together we master the new reality of IT.
Updates and Enhancements to the VMware Partner Network
Starting in May, partners will be able to join the VMware Partner Network without having to identify what specific program they want to join, allowing greater flexibility for growth. VMware is also introducing an Enrolled tier, which will allow new partners to join the VMware Partner Network, be trained on VMware solutions, and then select the best program based on their business priorities. The Enrolled tier will replace the current Registered tier.
VMware is also launching the Elite Partner Initiative, which will provide a unique introductory market opportunity for qualified VMware partners capable of leading early adoption and investment in the newest VMware technologies and markets, such as VMware NSX and VMware Virtual SAN . Elite partners will possess deep technical skills, an established solution practice, and highly advanced resources to engage closely with VMware on new product strategy, customer wins and deployments. Partners interested in the Elite initiative can learn more at vmware.com/go/partner_elite.
Revised and New Solution Competencies
As customers of all sizes continue to realize the value of virtualization and cloud solutions, VMware is making it easy for partners to differentiate their expertise and build broader solution capabilities for customers.
Beginning in May, partners will be able to satisfy tier requirements by attaining any solution competency, reducing the partners upfront investment cost, while better diversifying and differentiating their unique offerings and skill sets. With this change, VMware partners will now need to have two sales (VSP) and two pre-sales (VTSP) accreditations for all solution competencies.
In addition to these changes, beginning in May, VMware will offer a new Cloud Provider Solution Competency and VMware vCloud Hybrid Service SolutionCompetency.
In order to enable VMware partners to build their unique practices and businesses, several solution competencies are also being transformed:
Infrastructure Virtualization Competency will become the Server Virtualization Competency.
The Management Competency will become the Management Operations Competency, and will focus on
VMware vCenter Operations Management Suite .
The Cloud IaaS Competency will evolve to the Management Automation Competency, and will focus on vCloud Automation Center .
Simplified Rewards
Opportunity registration (Advantage+) rewards will be offered at an introductory rate for professional partners, and will increase in percentage as partners move up partner tiers, with the greatest reward attained for partners at the Premier level.
VMware Partner University Mobile
All of VMwares sales and pre-sales training content will be accessible by partners on mobile devices through the VMware Partner University Mobile app, which is available now on the App Store or Google Play. Partners will be able to download the apps for free, and will be able to securely access the information with their Partner Central login credentials.
VMware Partner Community Showcases Strong 2013 with Growth, Certifications, Accreditations
VMware continues to see momentum across its partner ecosystem:
VMware Partner University: Approximately 275,000 individuals from VMware Partner companies received training in 2013.
Solution Competencies: Nearly 30,000 individuals have completed accreditations toward achieving at least one Solution Competency.
VMware Sales Professional (VSP): To date, over 110,000 individuals have earned a VMware Sales Professional (VSP) accreditation globally.
VMware Technical Solutions Professional (VTSP): To date, over 80,000 individuals have earned a VMware Technical Solutions Professional (VTSP) accreditations globally.
Technical Certifications: Nearly 40,000 individuals have earned VMware Certified Professional (VCP) certifications globally.
Over 1,683 individuals achieved the VMware Certified Advanced Professional (VCAP) certificate globally.
SolutionTrack and TechExpress: Over 6,500 individuals attended these free in-person and online trainings.
VMware Service Provider Program: Currently, VMware has more than 270 VMware vCloud Powered service providers providing VMware-based cloud services in 42 countries.
Additional Resources
PartnerLink on VMware Partner Central
VMware Par
Most recent headlines
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
01/05/2025
WASHINGTON The Corporation for Public Broadcasting has filed a lawsuit to stop the Trump administration from firing three of its board members, claiming the pre...
01/05/2025
HONG KONG Riedel Communications today said it has opened a new office in Hong Kong, enhancing its presence in the Asia-Pacific region....
01/05/2025
MUMBAI, India & BALTIMORE In a development that could advance efforts to bring NextGen TV to cellphones, FreeStream Technologies, Lava International and HMD hav...
01/05/2025
01 05 2025 - Media release Screen Australia empowers 100 distinctive Australian narratives
All The Boys Are Here writer/director Goran Stolevski and It s All...
01/05/2025
How PFX Delivered 750 VFX Shots in Just Four Months For Anthony Hopkins Thriller...
01/05/2025
Careline's New Wave Makeup Commercial Shot With URSA Cine 12K LF
Brie Clayton May 1, 2025
0 Comments
CAD Studios relies on large format, full fram...
30/04/2025
Film elements held at the Deluxe warehouse in March of 2015. Photo by Luis Silva...
30/04/2025
EA SPORTS FC 25 fans in Australia and Saudi Arabia, get ready to immerse yourselves in the beautiful game like never before. Spotify is excited to announce a n...
30/04/2025
The past year has been nothing short of a whirlwind for Tucker Wetmore. After th...
30/04/2025
Mexico's love for podcasts is no longer a trend-it's a lifestyle. With m...
30/04/2025
Slam poet Huda the Goddess wins 2025 Les Murray Award
30 April, 2025
Media releases
Australia for UNHCR and SBS are proud to announce that Huda Fadlelmawla...
30/04/2025
SBS, NITV and NIDA partner to empower the next generation of screen creatives
30 April, 2025
Media releases
SBS, National Indigenous Television (NITV) and ...
30/04/2025
By Joyce JC Cataldo
The media and entertainment industry is evolving faster than ever. Technology is shifting the way we create, distribute, and experience c...
30/04/2025
An image of Valencia, Spain, in the OneAtlas Living Library...
30/04/2025
NEWPORT BEACH, Calif. WPSD-TV, the NBC affiliate in Paducah, Ky., has selected Bitcentral's Central Control playout system to upgrade the station's mast...
30/04/2025
AMSTERDAM Zero Density, a global provider of virtual studio productions and on-air graphics, has appointed Baris Zavaroglu as its new CEO. Zavaroglu succeeds Of...
30/04/2025
The Avit Group, a forward-thinking audio-visual technology company, is bringing over 50 years of combined experience in delivering audio-visual design and insta...
30/04/2025
NXTGENbps will be showcasing its latest sustainable battery power solutions at this year's Media Production & Technology Show (MPTS), appearing alongside pa...
30/04/2025
Van Dyke skates and operates on Shoresy | photo by Dave Ferguson
Toronto-based Cinematographer Brett Van Dyke (Heartland, Jann, Carter) stepped into the rink...
30/04/2025
Leading provider of media playout solutions PlayBox Neo will exhibit a vast array of significant upgrades to its range of smart media innovations at CABSAT from...
30/04/2025
ITV Studios is renowned for its award-winning productions, including the reality TV phenomenon I'm a Celebrity Get Me Out of Here! Produced by Lifted Ente...
30/04/2025
The UK's presence at this year's CABSAT brings together 20 innovative companies under the GREAT Britain and Northern Ireland banner. From advanced infra...
30/04/2025
Lightware continues to strengthen its Environmental, Social, and Governance (ESG) initiatives by fostering diversity, inclusion, and community engagement within...
30/04/2025
LiveU is demonstrating for the first time in the UK, its revolutionary technological breakthrough in IP-video transport, LiveU IQ (LIQ ) and bringing its expand...
30/04/2025
Stand: A40
Calrec has been putting sound in the picture for more than six decades and is still pushing the boundaries of audio broadcasting with a full range o...
30/04/2025
Buckinghamshire New University (BNU) has opened its new virtual production studio, designed and integrated by CJP Broadcast. The installation equips students wi...
30/04/2025
Independent news producer in India focuses on delivering stories
nxtedition has supplied a complete newsroom system to Collective Newsroom, based in New Delhi,...
30/04/2025
Connecting the present, building the future
FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase it...
30/04/2025
DAD by NTP Technology reports a successful NAB Show in Las Vegas where the company focused on upcoming expansion options in development for its Thunder | Core a...
30/04/2025
CVP and Canon UK & Ireland are proud to announce the winning projects from the third annual Stories in Motion Young Filmmakers Awards, which took place on the e...
30/04/2025
Leading video software provider, Synamedia, today announced that beIN MEDIA GROUP ( beIN'), one of the foremost global sports and entertainment broadcasters...
30/04/2025
The Canadian Premier League (CPL) today launched a new-look website and app, offering supporters of Canada's men's domestic professional soccer league a...
30/04/2025
WASHINGTON In a wide-ranging press conference, Federal Communications Commission Chair Brendan Carr had both good and bad news for broadcasters, stressing that ...
30/04/2025
TORONTO Cignal TV is relying on Quickplay's Shorts tool for its recently launched Pilipinas Live Shorts service, available to millions of users of Pilipinas...
30/04/2025
NEW YORK Steve Lanzano will retire as president and CEO of the Television Bureau of Advertising at year-end, the group said....
30/04/2025
The news production tech provider nxtedition is reporting that it supplied a complete newsroom system to Collective Newsroom, an independent news producer based...
30/04/2025
NEW YORK As part of a major push to advance the role that artificial intelligence (AI) plays in the advertising industry, the Interactive Advertising Bureau has...
30/04/2025
Uzbekistan Airways is the latest airline to choose SES's network, while Thai...
30/04/2025
Loaded Uses Blackmagic Design for shroud Subathon Live Streams
Brie Clayton April 29, 2025
0 Comments
Blackmagic Studio Cameras and Micro Studio Camer...
30/04/2025
Help shape the future of video creator tools with MIDiA
Brie Clayton April 29, 2025
0 Comments
After a successful debut in 2024, MIDiA is calling once...
30/04/2025
Tania Le n and Kelli O'Hara to be Honored at Boston Conservatory at Berklee&...
30/04/2025
Andr 3000 and Sara Bareilles to Receive Honorary Doctorates at Berklee College ...
30/04/2025
Damien Molony will head back to Jersey for a second series of Bergerac, written by Toby Whithouse alongside Ashley Sanders, Emilie Robson and Faebian Averies
D...
30/04/2025
Advancing multi-domain EW operations: Rohde & Schwarz unveils latest innovations...
30/04/2025
Rohde & Schwarz pioneers the future of automotive Ethernet using Analog Devices&...
30/04/2025
Wuppertal April 30, 2025
Riedel Communications Expands Asia-Pacific Presence with New Office in Hong KongRiedel Communications, a global leader in real-time v...
30/04/2025
Back to All News
Mad Unicorn' Trailer Reveals a Riveting Rags-to-Riches Sa...
30/04/2025
Back to All News
Get Ready to Get Wild: Netflix Announces Mating Season, a New ...
30/04/2025
SAN JOSE, Calif. - April 30, 2025 - Harmonic (NASDAQ: HLIT) today announced that...