Five wins for Fujifilm at the 04 iF product design awards

Five wins for Fujifilm at the 2014 iF product design awards FUJIFILM X-M1, XQ1, X100S, X20 and instax mini 90 NEO CLASSIC

17.02.2014

FUJIFILM Corporation (President: Shigehiro Nakajima) is very proud to announce that the FUJIFILM X100S, X20, XQ1 and X-M1 premium X series cameras, and the instax mini 90 NEO CLASSIC instant camera have each won one of the worlds most prestigious design awards; the iF product design awards.

Since its launch in March 2011, Fujifilm has rapidly grown its X series which successfully combines traditional styling with the highest image quality and mobility. Almost all FUJIFILM X series cameras have won an iF product design award, confirming that the design philosophy of X Series is highly regarded.

The instax mini instant camera series, which offer credit-card sized prints in seconds, have been gathering a lot of fans around the world, particularly amongst young people in their twenties and thirties who see it as a very fashionable little camera. It's great fun to use and perfect for sharing with friends. The award-winning instax mini 90 NEO CLASSIC adopts a new design which has a more stylish and high-class feeling. This design award encourages us to promote instax culture globally even further.

Organised by iF Industrie Forum Design e.V in Hannover, the iF product design award is amongst the worlds most prestigious design awards along side "red dot design award" in Germany and the "Industrial Design Excellence Awards (IDEA)" of the USA. Some 50 experts from all over the world will come together to select the winners in the iF design awards 2014 and each entry is assessed on the basis of ten clear criteria such as design quality, degree of innovation and brand value. The 2014 iF product design awards had 3.249 entries in total.

iF design awards 2014 Award Winning Products

Premium Compact System Camera FUJIFILM X-M1

Premium Compact Digital Camera FUJIFILM XQ1, X100S and X20

instax mini 90 NEO CLASSIC

Fujifilm's X series range has won multiple design awards in the world for the following models:

2012 iF design Award FUJIFILM X100

2013 iF design Awards FUJIFILM X10, FUJIFILM XF1

2013 red dot design Awards FUJIFILM X-Pro1, FUJIFILM X-E1

2014 iF design Awards FUJIFILM X-M1, XQ1, X20, X100S

Future products are being developed taking on board feedback from existing X series fans, camera enthusiasts and professional photographers alike.

About the iF product design awards

Product Information

FUJIFILM X100S

FUJIFILM X20

FUJIFILM XQ1

FUJIFILM X-M1

instax mini 90 NEO CLASSIC

Files:

iF_awards2014_01.jpg 208 K

iF_awards2014_02.jpg 174 K

iF_awards2014_03.jpg 103 K

LINK:	http://www.fujifilm.eu/uk/news/article/news/five-wins-for-fujifilm-at-...
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