NAB 2022 Perspectives: Puget Systems Matt Bach and Eric Brown on Optimizing Virtualized Production for Professional Franchises By Kristian Hern ndez, Associate Editor
Monday, May 16, 2022 - 7:30 am
Print This Story
The past two years has both prioritized and accelerated the maturation of numerous production technologies, but nothing has become more prevalent and important than virtualized production. With remote editors across the nation or providing opportunities to work outside of the brick-and-mortar control room, content creators and production crews have learned to work with more efficiency and collaboration. One company that is immersed in supplying these reliable resources is Puget Systems.
Founded in 2000, the company is helping game-day personnel and creatives accomplish their jobs away from the stadium or arena. Some of these clients include the Baltimore Ravens, Arizona Cardinals, Cleveland Browns, Houston Texans, New York Jets, and Atlanta Falcons' Mercedes-Benz Stadium in the NFL, the Houston Rockets and Portland Trail Blazers in the NBA, the Carolina Hurricanes, Vegas Golden Knights, and New York Islanders in the NHL, the Chicago Cubs in MLB, and ROOT SPORTS Northwest on the RSN front.
At NAB 2022, Senior Hardware Analyst Matt Bach and Marketing Manager Eric Brown highlighted their solutions in partnership with various vendors, how the pandemic affected their work, how they assist professional franchises, and what they want to achieve by the end of 2022.
Puget Systems Marketing Manager Eric Brown poses at Booth N6616 in the North Hall.
What are some top of mind solutions and products being shown this year?
Bach: We're showing a lot of virtual production. We're partnering with V Studios, so they're using our systems with Epic Games' Unreal Engine. Video editing and motion graphics are always our bread and butter as well, so we also have systems running with Blackmagic Design's DaVinci Resolve, Adobe Premiere, and Adobe After Effects. Those are really the core things that make up what our sports clients work with.
How did the COVID-19 pandemic accelerate the company's offerings?
Bach: Before the pandemic, everyone was working in their offices with standardized machines, but after the pandemic, a lot of people were working from home. At first, individuals got away with working off of their laptops, but when they realized how long the pandemic, franchises began working from home on more efficient machines. The computer is the exact same on the hardware side, but we were there to help people get set up with a Remote Desktop. Personally, I hope [remote work] is here to stay because it's been wonderful, for productivity. I think a hybrid workflow where the prep and setup work can be done comfortably at home, and when you need to do all of your collaboration for the live production, you go into the office.How are your working relationships with sports clients?
Brown: Our business focuses on freelancers or contractors that worked for larger studios at the beginning of the pandemic, but over the past two to three years, we've started to expand our focus to include full production studios that create motion graphics and editing. Teams in the NHL are using our systems actually for in-stadium graphics and motion graphics used for their on-ice projections. We also have systems for teams in the NBA, MLB, and NFL as well. These examples fit perfectly with our focus because they're using applications that we've spent a ton of time figuring out what hardware makes most sense for those workflows.
How do you continue to help these clubs throughout their respective seasons?
Brown: We're not trying to sell general purpose systems. When it comes to digital media teams that work for professional organizations, they're always trying to push the boundaries of what they're doing. They want to increases their fan engagement opportunities within the stadium. Since we understand their vision, we try to provide systems in places where we can solve a problem that they may have.
What are some goals or aspirations for the rest of 2022?
Brown: Building off of our partnership with V Studios, the whole goal is to create a level of standardization for virtual production computer hardware because it's the Wild West right now. What we want to do is create standardization, so teams that are trying to do a large-scale project with this resolution and with this many pixels know what hardware they need to succeed. That way, it takes that work off of their plates because it's already enough work to put those LED elements together.
This interview has been edited for length and clarity.
North America Stories
19/05/2026
Cisco and the USGA have announced a multiyear extension of their partnership, which began in 2018. Cisco serves as the Official Technology Partner of the USGA, ...
19/05/2026
Urban Edge Network (UEN), a streaming platform for NAIA sports, has announced a partnership with Spiideo to provide streaming and production tools to UEN's ...
19/05/2026
Warner Bros. Discovery (WBD) will provide live coverage of all 900 Roland-Garros matches across its platforms beginning with qualifiers on May 18. In Europe, 21...
19/05/2026
Tubi, Fox Corporation's free streaming service, has announced the launch of the FIFA World Cup 2026 FOX Hub, a dedicated destination for World Cup programmi...
19/05/2026
Telef nica, in collaboration with Sony, has conducted a 5G connectivity trial at the Movistar Arena in Spain using the 26 GHz millimetre wave (mmWave) band. The...
19/05/2026
Ross Production Services (RPS) has installed a Calrec Argo M console into its new Hypermax-1 remote production truck, replacing one of three Argo S consoles pre...
19/05/2026
Panasonic Projector and Display Corporation has announced the acquisition of 100% of the shares of UK-based media technology company Hive Media Control Ltd. (HI...
19/05/2026
Globecast has announced the completion of a nine-month renovation of its Singapore facility, converting it from a traditional linear broadcast operation into a ...
19/05/2026
Grass Valley has announced a three-year enterprise agreement with Phoenix Broadc...
19/05/2026
Bitmovin has announced that Watch Brasil, a streaming platform operating across Brazil and Europe since 2018, has replaced its legacy systems with Bitmovin'...
19/05/2026
Ateme has announced the migration of Dish Home Nepal's Nepal Premier League (NPL) streaming infrastructure to Ateme's TITAN Live solution deployed on Ak...
19/05/2026
CMSI provided workflow, media management, and HDR support for ESPN during coverage of the NCAA Gymnastics Semifinals and Championships. The company supported fi...
19/05/2026
In advance of this year's Sports Emmy Awards, SVG is taking a deep dive into the six production-technologies nominated for this year's George Wensel Tec...
19/05/2026
In advance of this year's Sports Emmy Awards, SVG is taking a deep dive into the six production-technologies nominated for this year's George Wensel Tec...
19/05/2026
Featuring a fully IP infrastructure, Supershooter 11 is intended for large-scale events. Enabling remote and distributed workflows, Supershooter 65 joins the RE...
19/05/2026
By Jessica Herndon
The line wrapped around the building outside Denver's La...
19/05/2026
When all companies in the market are allowed to compete under the same set of ru...
19/05/2026
Battle-proven technology withstands electronic warfare threats across air, maritime surface and subsea domains....
19/05/2026
WESCAM MX-Series EO/IR systems provide high-precision targeting across domains, including counter-UAS applications...
19/05/2026
Champaign, IL - March 16, 2026 Cobalt Digital, the leading designer and manufa...
19/05/2026
CHAMPAIGN, Ill. April 16, 2026 - Cobalt Digital today announced a partnership ...
19/05/2026
Las Vegas - April 18, 2026 Cobalt Digital, the leading designer and manufactur...
19/05/2026
LAS VEGAS April 18, 2026 - Advanced HDR by Technicolor and Cobalt Digital are ...
19/05/2026
LAS VEGAS - May 4, 2026 - Cobalt Digital, the leading designer and manufacturer of signal processing products, and a founding partner in the openGear initiativ...
19/05/2026
London - 11 May 2026 Cobalt Digital, the leading designer and manufacturer of award-winning signal processing products, and a founding partner in the openGear...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Grass Valley has entered into a three-year enterprise agreement with Phoenix Broadcast Solutions as the Singapore-based company expands its live production oper...
19/05/2026
Clear-Com supported Musikal Perahu Kertas, a large-scale musical theater production in Indonesia adapted from the acclaimed novel by Dee Lestari, through the d...
19/05/2026
Actus Digital, a LiveU company, and a leading provider of intelligent media monitoring and broadcast compliance platforms, announced today that METEO CONSULT ha...
19/05/2026
Globecast, a leading provider of managed services for the broadcast and media industry, today announced the completion of a major renovation of its Singapore fa...
19/05/2026
Following a major upgrade to its Connecticut remote production centre with the installation of three 60-fader Argo S consoles in 2023, RPS has switched one of t...
19/05/2026
PlayBox Technology today announced the launch of Celebro Play, a browser-based media orchestration platform designed specifically for broadcast facilities and p...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
LYNX Technik, provider of modular signal processing solutions for broadcast, post, and professional AV will showcase its latest signal processing solutions at B...
19/05/2026
Media Links, a leading developer and manufacturer of IP media transport solutions, has announced the integration of its Xscend platform with Skyline Communicat...
19/05/2026
Collaboration expands regional partner ecosystem as Media Links showcases IP media transport solutions on stand 4M4-4 and alongside Clearcast Asia on stand
Me...
19/05/2026
Company Highlights Labor-Saving Control and Custom Branding Opportunities Designed to Increase Integrator Profitability
LynTec, a leading manufacturer of ele...
19/05/2026
Mago Studio Moves AI Video Beyond Prompts with New Production-Focused Tools
Brie Clayton May 18, 2026
0 Comments
New Capabilities Bring Controllable, ...
19/05/2026
It May be Time to Stop and Take an AI Breather
Brie Clayton May 19, 2026
0 Comments
If the rock you stay on starts to roll, jump clean. Or you'll...
19/05/2026
Back to All News
Netflix Unveils the Trailer for RAFA, the Documentary Series A...
19/05/2026
Back to All News
Netflix Expands Consumer Products Footprint with Strategic Con...
19/05/2026
Matt Derella Expands Leadership Across LinkedIn Ads and Microsoft Advertising Published on May 19, 2026 Categories: Company News
LinkedIn Corporate Commun...
18/05/2026
Despite a bumpy start to the year, the provider of event-production support and ...
18/05/2026
Daktronics has partnered with the University of North Carolina to manufacture and install 11 LED displays totaling more than 10,000 square feet and more than 14...
18/05/2026
CBS LA has announced a multi-year partnership with the Los Angeles Rams, covering exclusive local broadcasts of Rams preseason games, weekly year-round programm...
NAB 2022 Perspectives: Puget Systems Matt Bach and Eric Brown on Optimizing Virtualized Production for Professional Franchises By Kristian Hern ndez, Associate Editor 
