
On the Hardwood: How Kyle Campbell Balanced Productions for the NBA's New Orleans Pelicans, NFL's Saints Mercedes-Benz Superdome, Smoothie King Center access the same control room By Kristian Hernandez, Associate Editor
Wednesday, February 24, 2021 - 11:43 am
Print This Story | Subscribe
Story Highlights
The doldrums of 2020 may be in the past, but 2021 is still presenting challenges to in-venue production teams. Now out of the Orlando bubble, NBA organizations are hosting games in their home arenas and navigating the continuing difficulties of the pandemic. Like SVG's At the Ballpark and On the Gridiron series, On the Hardwood will take a look the hardships, creative ideas, and teamwork of NBA franchises.
Since the beginning of the NFL season in September, the city of New Orleans has been buzzing like it's a non-stop Mardi Gras. Three months later, when the NBA's Pelicans began their 2020-21 season, Kyle Campbell, director, game experience, New Orleans Saints and New Orleans Pelicans, became a very busy man. As Saints director, game day experience, he was tasked with balancing in-venue productions for two franchises simultaneously.
I didn't get much sleep and didn't get to see my wife as much as I would have liked to, he says. It has been a pretty crazy start to the Pelicans season.
MORE ON THE HARDWOOD INTERVIEWS:
After Assisting Fox Sports Sun, Miami Heat Retrofit Control Room for Games in AmericanAirlines Arena
Philadelphia 76ers Continue Treasured Traditions at Wells Fargo Center
Milwaukee Bucks Leverage NBA Bubble Experience for 2020-21 Slate at Fiserv Forum
Sacramento Kings Improve In-Venue, At-Home Experience With Intel True View at Golden 1 Center
Atlanta Hawks Honor Legacy of Martin Luther King Jr. in First of Season-Long Unity Nights'
Houston Rockets Work With League, RSNs To Produce Away Radio Broadcasts in Toyota Center
Golden State Warriors Connect Team, Chase Center to Fans at Home Through Dub Hub Experience
Despite Limited Fans, Cleveland Cavaliers Keep the Energy Up at Renovated Rocket Mortgage FieldHouse
Charlotte Hornets Redesign Mobile App To Bring Spectrum Center Content to the Home
Portland Trail Blazers Manage LED Displays at Moda Center To Educate, Entertain Fans on League Pass
Minnesota Timberwolves Feature On-Court Media Day With Drone Flyover at Target Center
Chicago Bulls Use Year-Old Videoboard, Mobile Predictive Gaming To Draw Up Production Plan
Denver Nuggets Repurpose RSN Broadcast With Some In-Venue Flavor
With Empty AT&T Center and Reduced Game-Day Staff, Spurs Add Digital Arena' to Mobile App
Two at a Time: Postseason Saints, Regular-Season Pelicans Take Over Downtown NOLA In other cities, two separate individuals would handle these roles for their respective organizations. In New Orleans, Campbell is tasked with handling two professional leagues that bump up against each other on the sports calendar. The COVID-19 pandemic added another layer of difficulty because the NBA wasn't sure when its season would begin.
The control room used by the New Orleans Saints and New Orleans Pelicans, here for the Pelicans-Celtics game on Feb. 21
In the NBA offseason, he says, we didn't know if we were going to start until after the new year or not. Luckily, leading up to that preseason game, we were on a three-game road trip with the Saints.
Campbell and his Pelicans crew had only a few days to develop a regular-season strategy. Sleepless nights and early mornings became normal, but it was only a prelude to what was to come over the next nine days: a Pelicans preseason game vs. the Milwaukee Bucks on Dec. 18, a Saints game in Week 15 vs. the Kansas City Chiefs on Dec. 20, a Friday-night Saints home game vs. the Minnesota Vikings on Christmas Day, and the Pelicans home opener vs. the San Antonio Spurs on Dec. 27. Over that span, the two franchises used the single control room that produces both shows.
During that week, he notes, we were mixing in tech rehearsals, putting together scripts; balancing internal communications with sponsorship, marketing, and sales; and booking talent. We also were getting ready for Saints playoffs on top of that.
With the success of the Saints throughout the year, the team was the No. 2 seed in the NFC and hosted the Wild Card Game at home vs. the Chicago Bears on Jan. 10. That night, the Pelicans were on the road in Dallas but didn't play because of COVID-19 protocols. After defeating the Bears, the Saints played host to the Tampa Bay Buccaneers in the Divisional Round on Jan. 17. Campbell was again able to fully keep his mind on football with the Pelicans playing the Sacramento Kings on the West Coast. The Saints' 10-point loss in the second round was heartbreaking but allowed Campbell to dive fully into his other responsibilities.
I'm extremely fortunate to have a job and expand our game experience in New Orleans quite a bit, he says. We have a high bar that we set for ourselves internally, so I'm able to bring in people to help fulfill [fan] expectations.
Games at The Blender: Smoothie King Center Videoboard Entertains In-Venue Fans As other teams gradually bring fans back into their venues, the Pelicans were one of a small group of organizations that allowed patrons in the seats at the beginning of the season. At first, the attendance limit was only 4% capacity, or 750 fans. Later, that number grew to 9%, or 1,400 fans, and now 16%, or 2,700 fans, are able to enter the turnstiles of Smoothie King Center. Although the nine-day stretch ending 2020 was a hectic time for the production crew, the hours spent devising a plan for Saints games during the regular season prior to fans' return paid off in a cohesive plan of attack for its NBA efforts.
Control-room positions are separated by plexiglass.
Our experience with the Saints
North America Stories
18/07/2025
Blanche Barton, Peter Gilmore, Scott Cummings, Sundance Institute Director of Programming Kim Yutani, and Peggy Nadramia throwing horns. (Stephen Lovekin/Shutte...
18/07/2025
By Jessica Herndon
One of the most exciting things about the Sundance Film Fest...
18/07/2025
BOSTON Sports network NESN today relaunched the NESN 360 app with a redesigned user experience and upgrades....
18/07/2025
Berklee Singers Wow the Competition on Netflixs Building the Band Netflixs new music competition show features two Berklee artists looking to make their pop b...
18/07/2025
As the House of Representatives voted early Friday morning to eliminate federal funding for public broadcasting, advocates warned that the elimination of $1 bil...
18/07/2025
DENVER Imagine Communications has announced that it is deepening its commitment to the North American sports and live events market with investments in its prod...
18/07/2025
LOS GATOS, Calif. Netflix once again reported strong financial growth, with revenue increasing 16% year-over-year to $11.079 billion in Q2 2025 as net income s...
18/07/2025
Live from the 153rd Open Championship: SMT Enhances Video Board Experience; Enab...
18/07/2025
ShotTracker's Davyeon Ross on Revolutionizing Basketball On the Court and ...
18/07/2025
Home Pitch: How the Danish League Brought Its Live Match Production In-House Matchday Production produced 800+ matches across Denmark in its first year By Geor...
18/07/2025
Live From the 153rd Open Championship: EMG Debuts Spidercam for Golf, Expands Su...
18/07/2025
Usyk vs Dubois II: Bringing the fight to life with state of the art cameras and ...
18/07/2025
Usyk vs Dubois II: DAZN's head of boxing Chris Glanville talks helicopters, ...
18/07/2025
Live From the 153rd Open Championship: NBC Expands Unilateral Effort; Shared Stu...
18/07/2025
Warner Bros. Discovery's Anne Graham on Training New Professionals to Ensure...
18/07/2025
Live From the 153rd Open Championship: How R&A Spidercam Became a Reality for Go...
18/07/2025
ESPN Bulks Up Onsite Studios, Cameras, Player Mics for WNBA All-Star Weekend Besides the game, four studio shows will be produced onsite By Jason Dachman, Edit...
17/07/2025
Blanche Barton, Peter Gilmore, Scott Cummings, Sundance Institute Director of Programming Kim Yutani, and Peggy Nadramia throwing horns. (Stephen Lovekin/Shutte...
17/07/2025
An advanced large solid rocket motor hot fire test conducted at L3Harris' Camden, Arkansas, site....
17/07/2025
L3Harris payloads and components have been on board every U.S. GPS satellite-more than 70 missions since the 1970s. Our technology is at the core of GPS availab...
17/07/2025
L3Harris' pack of launched effects is comprised of multi-role vehicles that ...
17/07/2025
NEW YORK - July 17, 2025 - Gracenote, the content data business unit of Nielsen, has announced the appointment of Ryan Moore to the new role of Chief Business O...
17/07/2025
READING, Pa. Network technology startup Miri Technologies has added David Cohen as vice president, business development. He'll be tasked with expanding the ...
17/07/2025
Berklee Wins CASE Award for Standout Digital Campaign The Alumni Affairs team's Variations Signature Series earned recognition for offering an authentic p...
17/07/2025
Early Thursday morning, the U.S. Senate voted to cut federal funding for PBS and NPR in a bill that also included cuts for foreign aid. In a 51-48 vote, the act...
17/07/2025
GREAT Britain and Northern Ireland Pavilions across IBC2025 (12 15 September, RAI Amsterdam) feature a remarkable 34 companies, each providing unique, innovativ...
17/07/2025
WHITE PLAINS, N.Y. The Society of Motion Picture and Television Engineers today introduced its Content Provenance and Authenticity (CPA) in Media Study Group (S...
17/07/2025
NEW YORK Despite widespread concerns about a soft advertising market, NBCUniversal said it closed its 2025-26 upfront negotiation cycle with a record ad sales v...
17/07/2025
NEW YORK Television advertising remains an effective means to market and influence younger baby boomer and Generation X consumers approaching retirement age, ac...
17/07/2025
ALLENTOWN, Pa. & JERSEY CITY, N.J. Service Electric Cable TV and OpenVault have announced that the operator is deploying the OpenVault Proactive Network Manage...
17/07/2025
WASHINGTON Following up on his first major policy speech just two ago, Federal Communications Commission Chair Brendan Carr is promising to buck the usual summ...
17/07/2025
Berklee Alumni Nominated for 2025 Emmy Awards Twenty-seven Berklee alumni received nominations across categories in sound mixing, sound editing, and compositi...
17/07/2025
Back to All News
What We Watched the First Half of 2025
Entertainment
17 July 2025
Global
Link copied to clipboard
Today, we're sharing our latest Eng...
17/07/2025
Cast your vote in 2 categories for Ivory 3 American Concert DIvory 3 American Concert D is in the 2025 MIDI Innovation Awards and we are honored to be nominated...
17/07/2025
SVG Sit-Down: OpenDrives' Sean Lee, Michael Wilsker, and Jason Matousek on E...
17/07/2025
Oracle's Geoff Tognetti on Staying Ahead of the AI Curve Through Further Ado...
17/07/2025
NBA's Summer League Is a Hot Bed of AI, Immersive Innovation Testing Audio mixing, intelligent camera framing are among AI-driven efforts By Ken Kerschbaum...
17/07/2025
SVG's TranSPORT Conference Returns to NYC on Oct. 21; Register Today! By SVG Staff
Thursday, July 17, 2025 - 8:29 am
Print This Story | Subscribe
St...
17/07/2025
Gravity Media chosen as group name for merged OB business By George Bevir
Wednesday, July 16, 2025 - 11:30
Print This Story
Gravity Media executive chairm...
17/07/2025
SES Closes Deal to Acquire Intelsat, Creating New Giant in Satellite Connectivit...
17/07/2025
How MLB Pulled Off That Unforgettable Hank Aaron Tribute at the All-Star Game Vintage content, state-of-the-art projection/processing combine in marvelous mile...
17/07/2025
Back to All News
Thai Legendary Bandit Explodes to Life in Netflixs Gold Rush ...
17/07/2025
Listen up citizens, the law is back and patrolling the cloud. Nacon's RoboCop Rogue City - Unfinished Business launches today in the cloud, bringing justice...
16/07/2025
It's Emmy nominations day, and Sundance Institute storytellers are basking i...
16/07/2025
Warsaw - Poland, June 24, 2025 - Nielsen, the global leader in audience measurement, data and analytics, has released its latest May All Screens Video Landscape...
16/07/2025
Bluey Tops Nielsen's Overall Streaming List with More Than 25 Billion Minutes Streamed from January through June 2025
Big June Vaults Squid Game into Top O...
16/07/2025
TV SIM, the SBT affiliate serving Esp rito Santo state in Brazil, has launched a transmitter upgrade initiative with the installation of a Rohde & Schwarz R&S T...
16/07/2025
Pebble, the leading automation, content management and integrated channel specialist, is turning its vision to the future of automation with its demonstrations ...
16/07/2025
Ikegami announces a new addition to its UNICAM-XE product range with the introduction of the UHK-X700RF wireless portable camera: The new version has the same f...
16/07/2025
Today, Amazon Web Services added TwelveLabs as a new model provider to Amazon Bedrock, delivering what could be the most significant breakthrough in enterprise ...