IBM INSIGHT 2015, LAS VEGAS - 26 Oct 2015: IBM (NYSE: IBM) today announced the addition of six new Watson Ecosystem partners who are developing apps and services powered by cognitive computing. The new partners, Engage, Macaw Speech, Opentopic, StatSocial, Vennli, and Domus Semo Sancus, are developing use cases in the areas of call center support, speech telephony, content marketing, social media analysis, survey analysis, and risk management.
These partners join a growing community of startups and established businesses who are leveraging the Watson Developer Cloud, a platform used by more than 77,000 developers globally to pilot, test and deploy new business ideas in industries ranging from health care, financial services and retail to education, music, and sports. The community includes more than 350 Watson Ecosystem partners who are commercializing products and services, 100 of which are being used in market.
Today, 80 percent of the world's data is dark and remains largely underutilized by organizations. A new form of computing is needed to make sense of and better utilize that information. Watson is a cognitive computing system that learns at scale, reasons with purpose, and interacts with humans naturally generating not just answers but hypotheses and recommendations from complex data. This technology will be an integral part of how people find answers. IDC predicts that by 2018, half of all consumers will interact with services based on cognitive computing on a regular basis.*
Following are some of the ways new partners are using cognitive technologies to enrich their products and services:
Call Center Support: Engage, a leader in contact center and call intelligence technology, has created SpeechIQ to provide small and medium size businesses with a cloud-based call center speech analytics solution. SpeechIQ leverages Watson's sentiment and speech analysis capabilities to analyze conversations and provide a comprehensive dashboard for Chief Compliance Officers to mitigate risk for the call center agent and customer, while optimizing sales effectiveness. Community Choice Financial, Inc. is leveraging Engage s speech analytics platform for compliance monitoring, script adherence, and caller sentiment features.
Call Center Support: Macaw Speech is a provider of telephony Speech Recognition Applications used to support agents in call center environments. The company's Agent Assist application utilizes Watson's natural language Retrieve & Rank API to enable a more sophisticated content search and retrieval system that can easily ingest, index and learn the meaning of the data sets without manual oversight, and regardless of format. This allows call center agents to identify relevant content faster to improve response times and resolution of customer inquiries without the need for escalation, enhancing the overall customer experience. Abtran, Ireland's leading provider of Customer and Business Process Management services, is testing the Agent Assist application powered by Watson for future use with their agents.
Content Marketing: Opentopic, is a marketing technology company that helps brands, marketers, and agencies drive transactions and marketing automation with cognitive content recommendations, distribution and analytics. Gust, an online funding platform, is using Opentopic's Cognitive Content Marketing solution, powered by the IBM Watson Taxonomy API, to get content recommendations based on entrepreneurial target audience profiles of their city hubs.
Social Data Analysis: StatSocial is a social data company that enables brands and publishers to understand, segment and target their audiences on the web. Using the Watson Personality Insights API, StatSocial analyzes social and blog content to identify the personality types, values and needs of hundreds of millions of consumers across the world. Evolve24 is leveraging StatSocial's Watson-powered social data and analytics solution to understand the personality and social characteristics of select population segments for personalized campaigns.
Survey Analysis: Vennli is a growth strategy software provider using Watson's sentiment analysis and concept tagging abilities to analyze survey responses and identify the key elements that impact customer buying decisions. When Sage Vertical Gardens expanded into a new consumer market, they used the Vennli solution powered by IBM Watson to pinpoint the attributes that drive customer choice in very specific market segments and create an executable strategy for growth.
Risk Management: Domus Semo Sancus, a financial technology company, has created a Know Your Customer compliance and risk management engine that draws upon the largest global database to assess risk. SafetyNet powered by IBM Watson integrates multiple language APIs to help organizations quantify, with a high level of confidence, the risk that a person or entity of interest is engaging in illegal practices. The government of Turks & Caicos Islands is currently using the solution to improve operations by vetting potential investors in minutes as compared to days.
These latest partners join recently announced partners who are embedding Watson technologies, including Purple Forge for citizen services; 50wise for financial services; Triax Technologies for athletic training and safety; and InterActive-BB to aid personalized elder care.
To help these organizations, IBM continues to expand its portfolio of Watson APIs and services available in the Watson Developer Cloud in order to accelerate the development of Watson-fueled businesses and help partners differentiate their offerings. IBM also draws upon a $100 million venture fund intended to seed select start-ups and businesses to further advance their innovations. Early investments have included WayBlazer, Sellpoints, Welltok, Pathway Genomi
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
IBM INSIGHT 2015, LAS VEGAS - 26 Oct 2015: IBM (NYSE: IBM) today announced the addition of six new Watson Ecosystem partners who are developing apps and services powered by cognitive computing. The new partners, Engage, Macaw Speech, Opentopic, StatSocial, Vennli, and Domus Semo Sancus, are developing use cases in the areas of call center support, speech telephony, content marketing, social media analysis, survey analysis, and risk management. 
