Sony Pixel Power calrec Sony

Surge in Cloud Adoption Means a Greater Data Attack Surface for Healthcare and Financial Services, Finds Blancco Report

08/03/2023

Home News & Press Surge in Cloud Adoption Means a Greater Data Attack Surface for Healthcare and Financial Servic

Surge in Cloud Adoption Means a Greater Data Attack Surface for Healthcare and Financial Services, Finds Blancco Report Mar 08, 2023

Organizations in both industries are falling short when addressing new challenges to protect data in the cloud

AUSTIN and LONDON - March 8th, 2023-New research launched today by Blancco Technology Group (LON: BLTG), the industry standard in data erasure and mobile lifecycle solutions, reveals the extent to which healthcare and financial services organizations have embraced cloud, as well as the effects cloud adoption has had on data classification, minimization and end-of-life (EOL) data disposal.

Based on a global survey of 1,800 respondents, the study, Data at a Distance, found extensive cloud adoption, thanks to the ease of managing increasing volumes of data. However, 65% say the switch has increased the volume of redundant, obsolete or trivial (ROT) data they collect.

Increasing volumes of stored data brings with it many issues and is of growing concern for organizations operating in heavily regulated markets. In addition to regulatory noncompliance risks, there are the cost and sustainability impacts of storing this data, as well as security concerns-more data means a greater attack surface and more liability in case of a breach.

Data management best practices indicate that organizations need to know what data they have collected, including its value, where it's stored and when it needs to be permanently erased. Yet just over half of organizations (55%) can boast a mature data classification model that determines when data has reached EOL-meaning that nearly half fall short when it comes to determining when to dispose of cloud-stored data.

When asked about their cloud approaches, 60% of respondents said that their cloud provider handles EOL data for them. However, more than a third (35%) do not trust their cloud provider to appropriately manage EOL data on their behalf.

Healthcare and financial services providers handle some of the most confidential and sensitive information possible. While they have made the move to cloud for better connectivity, digital transformation and ease of managing data, many of them are still falling short when it comes to knowing how to reduce risk and maintain compliance when that data is no longer serving a business function, said Jon Mellon, President Global Sales, Marketing and Field Operations at Blancco.

Covid changed working norms for all industries, and adopting cloud helped adapt to those changes. But hackers also changed their approach. The industry reported that 45% of breaches that occurred in 2022 were cloud based. Yet our research found multiple instances of insufficient practices for managing EOL data in the cloud. [1]

According to Blancco's global study of 1,800 healthcare and financial services respondents:

65% of organizations feel that they can better manage EOL data on premises than in the cloud

63% use software-based erasure with an audit trail for managing all data - both on-premises and cloud, but a worrying 38% carry out erasure without an audit trail

91% of those surveyed recognize data classification as an important first step for achieving data security

36% are just beginning to implement a policy for data classification and minimization, with nearly one in ten yet to implement any such process

Regular assessment of data and setting retention periods is a critical and growing concern as regulatory requirements increase for the healthcare and financial services industries. The study found that 57% of organizations have a data schedule where they review different data types to determine whether data has reached end of life. But just over a quarter (28%) use the blunt approach of automatically setting a data expiration date, which is simple but ineffective: it does not consider what the data is, what it's worth, or the risk of it getting into the wrong hands.

Healthcare and financial services organizations are, however, aware of the new challenges for managing EOL data in the cloud. In fact, 65% have found it necessary to reassess how they determine what data is no longer needed since making the switch from analog to digital. But in addition to falling short when it comes to data classification and minimization, a worrying 59% of respondents reported using processes without verified data destruction at least some of the time to deal with at least some of their EOL data. This can leave data intact and retrievable without a proper audit trail to prove proper EOL data disposal.

Best practice that may have been in place in on-premises data centers can be left behind when organizations migrate their data to the cloud. While it is standard for cloud providers to refer to data deletion or destruction processes within user agreements, the practice of receiving clear assurances that specific sensitive data has been removed for good is still in its infancy, leaving highly regulated industries vulnerable to both regulatory noncompliance and unauthorized data access threats.

Rapid covid-generated cloud adoption is bringing to light the need for organizations to rethink ownership of their data in a heavily regulated and threat-saturated market. The report lists best practices that will guide these and other data-dependent industries towards ensuring regulations are met and that they can continue to protect both themselves and their customers. For full analysis, read the report here: https://www.blancco.com/data-at-a-distance.

[1] (IBM, 2022): Cost of a data breach 2022: A million-dollar race to detect and respond. https://www.ibm.com/reports/data-breach

Methodology: This study is based on a survey of 1,800 data retention and data disposal decision makers acros
LINK: https://www.blancco.com/surge-in-cloud-adoption-means-a-greater-data-a...
See more stories from blancco

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

08/04/2026

Synamedia unveils Senza Ignite to transform deployed devi...

Leading video software provider Synamedia today announced Senza Ignite, a cloud-based platform that transforms existing connected devices through a single firmw...

08/04/2026

Appear works with Corus to transform national news contri...

Modernised architecture increases operational control and agility, while reducing cost and simplifying nationwide media transport across affiliates and news bur...

08/04/2026

LynTec to Showcase High Density Power Control Solutions f...

Company to Feature DMX Dual Relay, High-Density 48-Channel Relay Panels, and New Private Label Power Program LynTec, a leading manufacturer of innovative ele...

08/04/2026

BCE integrates BCNEXXT Vipe to power cloud playout in Med...

Broadcasting Center Europe (BCE), a European media technology and services partner, today announces a technology partnership with BCNEXXT, a Netherlands-based c...

08/04/2026

Encompass Strengthens Global Media Operations with Expans...

Encompass Digital Media today announced the expansion of its Master Control Room (MCR) facility in Riga, Latvia, establishing it as one of the most advanced and...

08/04/2026

Synamedia lights up Las Vegas with innovations that will...

Leading video solutions provider Synamedia is back at The 2026 NAB Show with innovations that connect tomorrows audiences today. On display will be a range of t...

08/04/2026

COW Jobs: Director Needed for WWII Indie Docudrama

COW Jobs: Director Needed for WWII Indie Docudrama Brie Clayton April 8, 2026 0 Comments Director Needed for WWII Indie Docudrama March 17, 2026COW ...

08/04/2026

ESPN Expands Global Reach on Disney+

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Broadcast Industry Initiatives Promise To Speed Adoption of ST 2110

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Remembering Television's Role in the U.S. Bicentennial

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Synamedia Unveils AI by Quortex

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Carrie Healey Joins NAB as Vice President of Communications

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Amagi Launches Newspulse

Share Copy link Facebook X Linkedin Bluesky Email...

08/04/2026

Marshall Electronics Unveils CV376 NDI HX3 HDMI POV Camer...

Marshall Electronics introduces its latest POV camera with the new CV376 Compact NDI |HX3 HDMI POV Camera at NAB 2026 (Booth C8339). Designed for versatile 4K c...

08/04/2026

Zixi Showcases Interoperable Live Video Workflows and Sat...

Zixi, a leader in live video delivery and workflow orchestration, enables interoperable live video workflows across multi-vendor environments, helping broadcast...

08/04/2026

Kathryn Thomas questions if we can be Young Forever in new RT documentary

Young Forever: The Death of Ageing? airs Monday 13 April and 20 April on RT One and RT Player Around the world, the race to beat ageing is on. From cutting ...

08/04/2026

April 07, 2026

Scripps Research scientists uncover new mechanism cancer cells use to survive DNA damage Discovery reshapes understanding of how tumor cells repair broken DNA, ...

07/04/2026

NAB 2026: Ikegami USA To Launch Two New Viewfinders, Refine UHD Cameras

Ikegami USA will launch a refinement to the UHK-X700 and UHK-X750 3-CMOS -in. UHD cameras in the UNICAM XE series plus two new 7-in. viewfinders at NAB 2026 in...

07/04/2026

NAB 2026: NAB Leadership Foundation to Host Technology Students Career Mixer

The NAB Leadership Foundation and NAB PILOT will host a career mixer for technology students at NAB Show 2026 on April 18, 5-6:30 p.m., North Hall, Room N225/22...

07/04/2026

Survey: AVoIP Adoption Accelerating, With Interoperability and Security as Key Drivers

Audinate Group Limited and Futuresource Consulting have published results from a...

07/04/2026

NAB 2026: Eluvio Announces Commercial Availability of Content Fabric Bucharest Release

Eluvio has announced the commercial availability of its Content Fabric Bucharest...

07/04/2026

NAB 2026: Eluvio Introduces Inline AI Video Intelligence and Updated EVIE

Eluvio has unveiled a new architecture for video AI and an updated Eluvio Video Intelligence Editor (EVIE) ahead of NAB Show 2026. Eluvio AI runs analysis and i...

07/04/2026

Professional Fighters League Partners With Sky New Zealand for Exclusive Broadcast Rights

The Professional Fighters League (PFL) has announced a deal with Sky New Zealand...

07/04/2026

NBA, Enjoy Basketball' To Produce Live Game Altcast, Enjoy the NBA Trivia Show as Part of New Multi-Platform Collab

The NBA and Enjoy Basketball, the digital media company co-founded by YouTube cr...

07/04/2026

Beyond Golf: PGA of America, Ko-Mar Productions Offer Clients a Customizable Production Studio

The 4,000-sq.-ft. space in Frisco, TX, has produced live and packaged programmin...

07/04/2026

A New POV: RefCam's Rise in the Bundesliga Signals a Potential New Era for Soccer Broadcasts

What began as a referee training tool is evolving into a powerful production ass...

07/04/2026

NAB 2026: Manifold Technologies to Join NEP Platform as Deployable Application

Manifold Technologies will announce at NAB Show 2026 (Booth C.1808) that its manifold CLOUD platform will be available as a deployable application within NEP Pl...

07/04/2026

Shaquille O'Neal and TNT Sports to Launch DUNKMAN Professional Dunk League in Summer 2026

Shaquille O'Neal, Authentic Brands Group, and TNT Sports, in partnership wit...

07/04/2026

NAB 2026: Telos Alliance Unveils Omnia XII Audio Processor

Telos Alliance will debut the Omnia XII, a new FM/HD/DAB audio processor, at NAB Show 2026 in Las Vegas. Built on a 2RU hardware platform, Omnia XII features a...

07/04/2026

NAB 2026: AWS to Showcase AI and Cloud Media Technologies

Amazon Web Services (AWS) will exhibit at NAB Show 2026 (April 18-22, Las Vegas Convention Center, Booth W1701), with demonstrations, speaking sessions, and int...

07/04/2026

NAB 2026: Synamedia to Demonstrate AI by Quortex

Synamedia will demonstrate AI by Quortex at NAB Show 2026, a framework that applies AI capabilities to video workflows on demand rather than continuously. The s...

07/04/2026

NAB 2026: TVNewsCheck Announces 2026 Women in Technology Award Honorees

TVNewsCheck will present its 15th annual Women in Technology Awards on Tuesday, April 21, at 5 p.m. PT at NAB Show, in the Media and Entertainment Theater (W146...

07/04/2026

NAB 2026: Akta to Showcase AI Video Platform

Akta will demonstrate its AI video platform at NAB Show 2026, highlighting new capabilities in media processing and vertical video formatting alongside its exis...

07/04/2026

ESPN Expands to Disney+ in Europe and Select Asia-Pacific Markets

ESPN and Disney have announced the launch of ESPN on Disney in Europe and select Asia-Pacific markets, bringing the offering to 53 countries and territories a...

07/04/2026

Announcing the 2026 Sundance Institute Native Lab Fellows

LOS ANGELES, CA, April 7, 2026 - The nonprofit Sundance Institute announced today the fellows selected for the 2026 Native Lab, the signature initiative of the ...

07/04/2026

Prompted Playlist Levels Up to Include Podcasts, Helping You Explore More Interests and Curiosities

Starting today, Prompted Playlist is expanding beyond music to now include podca...

07/04/2026

VSL release Synchron Harpsichord (Blanchet)

Launched alongside piano promotion The latest instalment in VSL's Synchron Series line-up captures the sound of a faithful copy of a Fran ois tienne Bl...

07/04/2026

Roland announce SPD-SX Pro Version 2.0

Flagship sampling pad gets an update Roland's flagship sampling pad has just received a major update that kits it out with an array of new features and ...

07/04/2026

Sound Devices unveil the Astral Mini Plus

Popular compact wireless system upgraded Sound Devices have recently introduced a new and improved version of their compact wireless transmitter bodypacks, ...

07/04/2026

YEP November 2025 Newsletter

The November 2025 YEP Newsletter highlights a recent YEP Coffee Chat, offering members the chance to connect with industry professionals in an informal setting ...

07/04/2026

YEP December 2025 Newsletter

The December 2025 YEP Newsletter includes a Spotlight on Emily Vail, showcasing her career journey and work in the industry, alongside Mentorship Reflections by...

07/04/2026

US Space Force Selects L3Harris to Strengthen America's Defense with Advanced Space Surveillance

Ground-Based Electro-Optical Deep Space Surveillance (GEODSS) telescope operated...

07/04/2026

Haivision Unveils Makito ONE Live Video Contribution Platform

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Neutrik To Unveil TRUE1 Data Connector Series At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Chris Welcker Deployed Full DPA Arsenal to Record Live Mu...

Catgut Sound Owner and Production Sound Mixer Chris Welcker, CAS, has built a career at the intersection of music and film. A former musician and composer, Welc...