ABC Business Media Report: Trusted Data, Real Insight

Open the report

Our 2025 report brings together results from 79 business magazine titles across 22 market sectors, published by 49 media owners. Over the year, more than 16.8 million copies were distributed - a powerful reminder of the continued scale and relevance of business media.

Why audited data matters

As ever, the detail matters. Performance varies by sector, by title and by distribution strategy, and it's precisely this level of granularity that makes ABC data so valuable. Media buyers consistently tell us that audited, census-based data supports informed trading discussions and builds confidence in investment decisions. Read more about why ABC-audited data matters, for publishers and buyers

Updated reporting standards

This year's report also reflects the introduction of updated our Reporting Standards from January 2025, which ensure print and digital copies are treated equally. Where this has influenced headline figures, full transparency is maintained, with clear disclosure of how copies are distributed. The result is data that better reflects the latest delivery models while remaining trusted and comparable.

ABC's role

We exist to provide the industry with independent, impartial and transparent measurement. The Business Media Report demonstrates the ongoing commitment from publishers to audited standards and provides buyers with the confidence they need to invest in business media.

By Simon Redlich, Chief Executive, ABC

LINK:	https://www.abc.org.uk/news/abc-data/abc-business-media-report-trusted...
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