Back to All News
We Are Just A Story AwayMs. Netflix
Business
08 March 2021
GlobalIndia
DOWNLOAD IMAGES
Cop, banker, stand-up comic, homemaker, boss, pilot. A Bombay Begum, Kanta Bai, Vartika Chaturvedi, Dolly, Kitty or A Bollywood Wife. In a sari or overalls. Fabulous, Mismatched or in love. Whatever the story's genre, format, mood, tone or character, I'm all these and much more.
In India Stree' means woman and I see a new era of Stree-ming. From Lust Stories to Paava Kadhaigal, from the two generations of Masaba Masaba to the three generations in Tribhanga - Tedhi Medi Crazy, more stories about and by women are making it to India and the rest of the world.
I m thrilled that Netflix is partnering with the National Film Development Corporation to support a screenwriting course for 100 women in India as part of the company's $5 million global fund towards programs that help identify, train up-and-coming women talent around the world. I want to open the door wider for more stories by, for and about women, so that the women of today can tell the stories of tomorrow Stree-ming on Netflix.
This International Women's Day, the women of Netflix - filmmakers, creators, actors, producers and executives - joined in an important conversation. Hear us firsthand.
Aadhya Anand: With women powered films and series', Netflix is giving wings of hope to young women with big dreams. Women can be the heroes' of a series like Bombay Begums'. It's a huge leap from mainstream representation. Working with an almost all women crew was an inspiring experience in female bonding and sisterhood. It was magic on set. I'm in awe of Pooja ma'am and I want to be like all these women in the future. (And I hope Netflix's next story is a young teenage adventure series.)
Amruta Subhash: I keep sharing my wishes to the universe. When I was younger I used to think ohh when I pass a certain age l want meaningful characters . At that time I didn't know Netflix would happen to India. So grateful to the universe that it did. Services like Netflix are changing the way we look at women's stories. It is vital that women are getting powerful roles, being celebrated as prominent characters. There was a time when after a certain age, women were stereotyped but today you even have the transformation of a male character in a book to a female character in the series. We must celebrate this.Earlier actresses would get a role where they need to dance only when they were very young right? Me getting to dance in Bombay Begums as Lily right now is so amazing! I think this is the best time for actresses who yearn for meaningful work.
Aneesha Baig: Im fortunate to have worked with and been mentored by inspiring women in key positions over the years. The stories we get to tell now are so different from a decade ago. From Shefali Shah and Rasika Dugal in Delhi Crime to Sima Aunty and the conversations she provoked to our Fabulous Wives, and the joys of a sisterhood in your mid-forties, the fun lies in the diverse portrayals of female identity, agency and friendship. Its exciting that ideas, for the most part, no longer need to be pitched as women centric' - and are recognised as good, viable concepts that happen to be female driven.
Ashi Dua: Streaming services have given us wings! They've let us in on the world out there and let the world look in on us. And here are the stories told from a female POV, with female protagonists and female crews. Writing inspiring female characters just flows because we're surrounded by such women in real life, giving us the freedom to write honestly, authentically and yes, the audiences are ready for it.
Ashvini Yardi: The audience is exposed to such diversity of content on digital services and we need to trust their intelligence, discuss every issue straight up - age, gender, female friendship, divorce. Normalise these concepts. The audience resonates and knows it's okay to not be okay. I am so glad that we can do that on the new streaming services.
Ayesha Sood: The work of all kinds of people inspires me - filmmakers, writers, athletes, musicians, editors and more. I want to know how and why people do the things they do and I want representation not just across work but gender too. We must celebrate those who give women their share.
Bhavana Pandey: Central characters, diversity of roles - Netflix is doing the best job at putting these women and their stories on screen. It's done wonders for me, and women like me. I was a video jockey 20 years ago and never thought I'd do a show in my mid 40s. It's been a beautiful comeback to TV. The reach was immense. The love too. Working with our largely female crew was amazing. Aneesha the producer, Naomi the writer, my four friends - working with such strong women, I'm absolutely loving it!
Divya Dutta: Streaming services are very democratic. People can watch a small film, a big film or a series regardless of who is in it or who it is made by. What draws people in is the credibility and authenticity of the storytelling. That sort of reach is amazing and we can't underestimate the power to reach every home.
Dolly Singh: I never saw a true representation of another woman on screen growing up and that really damaged my own idea of what being a woman is about, what female friendships are like, what women's dreams and aspirations should be. Thankfully now that is changing. We are seeking stories which are for women, about women and by women. Netflix definitely is making sure that it pushes out content which does justice to this. Work like Bombay Begums, Moxie, Bhaag Beanie Bhaag, Pitta Kathalu are commendable. I'm instantly happier the moment I see women around me, working with women directors, producers, photographers, DOPs, makeup artists, it gives so muc
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
01/12/2025
L3Harris and PentenAmio formalise their teaming agreement at MilCIS 2025, streng...
01/12/2025
Artemis II is NASA's first crewed flight test of the Space Launch System rocket and Orion spacecraft. The crew, from left: Commander Reid Wiseman, Pilot Vic...
01/12/2025
IRVINE, Calif. Wooden Camera has introduced its new Accessory Collection for the Canon EOS C50. The new lineup includes a low-profile, gimbal-ready cage, expand...
01/12/2025
WASHINGTON The Federal Communications Commission has released a tentative agenda for its Dec. 18 Open Commission Meeting that will include a vote on a report an...
01/12/2025
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor's office. ...
01/12/2025
Many industries have seen big-ticket hardware turn into software. Switchers, though, demand a combination of real-time performance and sheer bandwidth that has ...
01/12/2025
GENEVA Shanghai will host the next quadrennial Radiocommunication Assembly (RA-27) and World Radiocommunication Conference (WRC-27), Oct. 11-Nov. 12, 2027. This...
01/12/2025
NEW YORK Just in time for Giving Tuesday tomorrow (Dec. 2), the Broadcasters Foundation of America is seeking out donations to help television and radio industr...
01/12/2025
STOCKHOLM, Sweden Net Insight CEO Crister Fritzson has informed the company's board that he will retire from the video transport and media cloud technology ...
01/12/2025
01 Dec 2025
Kyivstar and Ukrainian Ministry of Digital Transformation Select Go...
01/12/2025
The prequel to the global hit Sky Original mob crime saga, Gomorrah' is a s...
01/12/2025
Featuring Florence Welch, Red Hot Chilli Peppers' Flea, designer Bella Freud...
01/12/2025
Back to All News
A Down to Earth, All Too Relatable Hero: Cashero' Teaser ...
01/12/2025
In the rush to deliver content to every screen, many broadcasters overlook one of the most crucial steps in the workflow: format and frame rate conversion. Get ...
01/12/2025
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
01/12/2025
Arvato Systems' Virtual Private Cloud (VPC) Receives BSI C5 Certification (T...
01/12/2025
Summary This short video gives you an summary of the changes in under two minutes.
--...
01/12/2025
As the festive season approaches, RT Supporting the Arts is proud to showcase a...
01/12/2025
Researchers worldwide rely on open-source technologies as the foundation of their work. To equip the community with the latest advancements in digital and physi...
01/12/2025
Festive specials of Christmas in Kilmainham presented by Marty Whelan, High Road Low Road, Callan Kicks the Year and Keys to My Life
Ring in the New Year with ...
01/12/2025
Architect and television presenter Hugh Wallace, best known to RT audiences as a long-serving judge on Home of the Year, has died at the age of 68.
In a state...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
Back to All News
