
Back to All News
We Are Just A Story AwayMs. Netflix
Business
08 March 2021
GlobalIndia
DOWNLOAD IMAGES
Cop, banker, stand-up comic, homemaker, boss, pilot. A Bombay Begum, Kanta Bai, Vartika Chaturvedi, Dolly, Kitty or A Bollywood Wife. In a sari or overalls. Fabulous, Mismatched or in love. Whatever the story's genre, format, mood, tone or character, I'm all these and much more.
In India Stree' means woman and I see a new era of Stree-ming. From Lust Stories to Paava Kadhaigal, from the two generations of Masaba Masaba to the three generations in Tribhanga - Tedhi Medi Crazy, more stories about and by women are making it to India and the rest of the world.
I m thrilled that Netflix is partnering with the National Film Development Corporation to support a screenwriting course for 100 women in India as part of the company's $5 million global fund towards programs that help identify, train up-and-coming women talent around the world. I want to open the door wider for more stories by, for and about women, so that the women of today can tell the stories of tomorrow Stree-ming on Netflix.
This International Women's Day, the women of Netflix - filmmakers, creators, actors, producers and executives - joined in an important conversation. Hear us firsthand.
Aadhya Anand: With women powered films and series', Netflix is giving wings of hope to young women with big dreams. Women can be the heroes' of a series like Bombay Begums'. It's a huge leap from mainstream representation. Working with an almost all women crew was an inspiring experience in female bonding and sisterhood. It was magic on set. I'm in awe of Pooja ma'am and I want to be like all these women in the future. (And I hope Netflix's next story is a young teenage adventure series.)
Amruta Subhash: I keep sharing my wishes to the universe. When I was younger I used to think ohh when I pass a certain age l want meaningful characters . At that time I didn't know Netflix would happen to India. So grateful to the universe that it did. Services like Netflix are changing the way we look at women's stories. It is vital that women are getting powerful roles, being celebrated as prominent characters. There was a time when after a certain age, women were stereotyped but today you even have the transformation of a male character in a book to a female character in the series. We must celebrate this.Earlier actresses would get a role where they need to dance only when they were very young right? Me getting to dance in Bombay Begums as Lily right now is so amazing! I think this is the best time for actresses who yearn for meaningful work.
Aneesha Baig: Im fortunate to have worked with and been mentored by inspiring women in key positions over the years. The stories we get to tell now are so different from a decade ago. From Shefali Shah and Rasika Dugal in Delhi Crime to Sima Aunty and the conversations she provoked to our Fabulous Wives, and the joys of a sisterhood in your mid-forties, the fun lies in the diverse portrayals of female identity, agency and friendship. Its exciting that ideas, for the most part, no longer need to be pitched as women centric' - and are recognised as good, viable concepts that happen to be female driven.
Ashi Dua: Streaming services have given us wings! They've let us in on the world out there and let the world look in on us. And here are the stories told from a female POV, with female protagonists and female crews. Writing inspiring female characters just flows because we're surrounded by such women in real life, giving us the freedom to write honestly, authentically and yes, the audiences are ready for it.
Ashvini Yardi: The audience is exposed to such diversity of content on digital services and we need to trust their intelligence, discuss every issue straight up - age, gender, female friendship, divorce. Normalise these concepts. The audience resonates and knows it's okay to not be okay. I am so glad that we can do that on the new streaming services.
Ayesha Sood: The work of all kinds of people inspires me - filmmakers, writers, athletes, musicians, editors and more. I want to know how and why people do the things they do and I want representation not just across work but gender too. We must celebrate those who give women their share.
Bhavana Pandey: Central characters, diversity of roles - Netflix is doing the best job at putting these women and their stories on screen. It's done wonders for me, and women like me. I was a video jockey 20 years ago and never thought I'd do a show in my mid 40s. It's been a beautiful comeback to TV. The reach was immense. The love too. Working with our largely female crew was amazing. Aneesha the producer, Naomi the writer, my four friends - working with such strong women, I'm absolutely loving it!
Divya Dutta: Streaming services are very democratic. People can watch a small film, a big film or a series regardless of who is in it or who it is made by. What draws people in is the credibility and authenticity of the storytelling. That sort of reach is amazing and we can't underestimate the power to reach every home.
Dolly Singh: I never saw a true representation of another woman on screen growing up and that really damaged my own idea of what being a woman is about, what female friendships are like, what women's dreams and aspirations should be. Thankfully now that is changing. We are seeking stories which are for women, about women and by women. Netflix definitely is making sure that it pushes out content which does justice to this. Work like Bombay Begums, Moxie, Bhaag Beanie Bhaag, Pitta Kathalu are commendable. I'm instantly happier the moment I see women around me, working with women directors, producers, photographers, DOPs, makeup artists, it gives so muc
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
11/08/2026
Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...
11/08/2026
By Briana Brady, Social Media Manager, Production Hub
Sports content is having ...
11/08/2026
She addresses why media organizations need more than asset storage, how sports t...
11/08/2026
Remote commentary has improved significantly on these broadcasts
At a clip of ...
11/08/2026
A pair of LANTIME IMS M2000 PTP Grandmasters deliver resilient timing infrastruc...
11/08/2026
LTN has announced expanded capabilities for its Live Event Master Control offering, providing sports broadcasters, leagues, rights holders, and content owners w...
11/08/2026
WTA Ventures has appointed IMG as its managed production services partner in a multi-year agreement commencing with the 2027 season. The partnership is the late...
11/08/2026
The New York Jets and CBS New York have agreed to a multi-year extension of their partnership, keeping CBS New York as the official broadcast home of the team. ...
11/08/2026
Nielsen Holdings and DoubleVerify have announced a definitive agreement under which Nielsen will acquire DoubleVerify in an all-cash transaction with an enterpr...
11/08/2026
The Audio Engineering Society has announced the results of its 2026 Board of Dir...
11/08/2026
The CSN co-founder details its network and affiliate' model, how creator wi...
11/08/2026
Gravity Media is providing host broadcast operations for the Esports World Cup (EWC) 2026, supporting ESL FACEIT Group (EFG) in delivering the tournament to glo...
11/08/2026
TAG Video Systems has released a memory usage optimization for its MCM software that reduces the cost per channel by up to two-thirds for compressed workflows. ...
11/08/2026
SMT is expanding its technology partnership with the Cincinnati Open this year, adding new LED displays, production capabilities, and fan-facing experiences at ...
11/08/2026
The Pac-12 has announced that home Olympic sports broadcasts throughout the fall season will be available free on the conference's YouTube channel at youtub...
11/08/2026
Spreading a message of faith requires both widespread accessibility and uncompromising visual quality. Real Life Network (RLN), a free, faith-based digital stre...
11/08/2026
Taking the synergy of sports and entertainment a step further, the NFL venue in Nashville will house iterations of two iconic music clubs
The marriage of Taylo...
11/08/2026
Free library captures pro classical string section
There's no shortage of freebies in The Crow Hill Company's line-up, with their Vaults series offe...
11/08/2026
Percussion instrument introduces all-new engine
Emergence Audio have just introduced a instrument that brings together a vast collection of percussive analo...
11/08/2026
Introduces new all-in-one Spatial Panner tool
Boris FX have recently announced the latest major update for their mastering and broadcast-focused DAW softwar...
11/08/2026
Rohde & Schwarz installs millimeter wave security scanners at Airports of Thaila...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
farmerswife and Cirkus will return to IBC 2026 to showcase new tools designed to help broadcast, media and post-production teams manage workflows with greater s...
11/08/2026
LiveUs LU900Q intelligent production unit played a central role in the host broadcast operation for the Games in Glasgow (July 23 to August 2, 2026). The host b...
11/08/2026
Jigsaw24 has appointed James Morse as Client Director, Media Sales, as it deepens its focus on sports, live events and integrated production. His appointment co...
11/08/2026
Net Insight today announced that DMC Production Norway has selected its Open Live Media solution to centralize the production of Blinkfestivalen 2026. Combining...
11/08/2026
Modular HEVC and JPEG XS workflows enabled resilient, ultra-low-latency delivery for leading linear and digital media platforms across all 104 matches
Appear A...
11/08/2026
Homecoming Artist Spotlight: Fabiola M ndez The first cuatrista to graduate from Berklee talks about the community that shaped her career ahead of her Homecom...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/08/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced Dalet Solution Suites, a new portfolio of cloud-native solutions ...
11/08/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, will showcase how media companies can prep...
11/08/2026
Transforming your audience into advocates with Kelsey Gamble 10 August 2026
Building community, harnessing fandom for marketing and activating the four stages ...
11/08/2026
Whether gamers are looking for high-octane action or a laid-back afternoon, Appl...
11/08/2026
Hosts D ith S and Kathryn Thomas rose to the occasion on Tuesday (August 11)...
11/08/2026
Every new generation of accelerated computing demands more from the infrastructure underneath it - more compute performance, higher rack density and more effici...
11/08/2026
A Day in May airs Wednesday 12 August at 9.35pm RT One and RT Player
A Day in May revisits the people and stories behind Ireland's historic marriage equa...
11/08/2026
As AI shifts from chatbots to autonomous agents, open models are serving market ...
11/08/2026
The open source ecosystem is making it easier for AI enthusiasts and developers to build, customize and run increasingly capable agents locally.
Throughout Au...
10/08/2026
Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...
10/08/2026
Saturation plug-in free until 20 August 2026
fedDSP have announced the launch of Raiju, a new guitar pedal-style saturation plug-in that's capable of de...
10/08/2026
New mix-comparison & feedback tool
Independent Swedish record label I/O Music have recently released a handy new tool that provides artists, engineers, prod...
10/08/2026
Additive soft synth gains free counterpart
Sound Radix have just released a free monophonic additive software synth that's based on the same engine as t...
10/08/2026
Chroma integrates MXO oscilloscopes into ATS 8000 platform, rounding out its hig...