
Back to All News
We Are Just A Story AwayMs. Netflix
Business
08 March 2021
GlobalIndia
DOWNLOAD IMAGES
Cop, banker, stand-up comic, homemaker, boss, pilot. A Bombay Begum, Kanta Bai, Vartika Chaturvedi, Dolly, Kitty or A Bollywood Wife. In a sari or overalls. Fabulous, Mismatched or in love. Whatever the story's genre, format, mood, tone or character, I'm all these and much more.
In India Stree' means woman and I see a new era of Stree-ming. From Lust Stories to Paava Kadhaigal, from the two generations of Masaba Masaba to the three generations in Tribhanga - Tedhi Medi Crazy, more stories about and by women are making it to India and the rest of the world.
I m thrilled that Netflix is partnering with the National Film Development Corporation to support a screenwriting course for 100 women in India as part of the company's $5 million global fund towards programs that help identify, train up-and-coming women talent around the world. I want to open the door wider for more stories by, for and about women, so that the women of today can tell the stories of tomorrow Stree-ming on Netflix.
This International Women's Day, the women of Netflix - filmmakers, creators, actors, producers and executives - joined in an important conversation. Hear us firsthand.
Aadhya Anand: With women powered films and series', Netflix is giving wings of hope to young women with big dreams. Women can be the heroes' of a series like Bombay Begums'. It's a huge leap from mainstream representation. Working with an almost all women crew was an inspiring experience in female bonding and sisterhood. It was magic on set. I'm in awe of Pooja ma'am and I want to be like all these women in the future. (And I hope Netflix's next story is a young teenage adventure series.)
Amruta Subhash: I keep sharing my wishes to the universe. When I was younger I used to think ohh when I pass a certain age l want meaningful characters . At that time I didn't know Netflix would happen to India. So grateful to the universe that it did. Services like Netflix are changing the way we look at women's stories. It is vital that women are getting powerful roles, being celebrated as prominent characters. There was a time when after a certain age, women were stereotyped but today you even have the transformation of a male character in a book to a female character in the series. We must celebrate this.Earlier actresses would get a role where they need to dance only when they were very young right? Me getting to dance in Bombay Begums as Lily right now is so amazing! I think this is the best time for actresses who yearn for meaningful work.
Aneesha Baig: Im fortunate to have worked with and been mentored by inspiring women in key positions over the years. The stories we get to tell now are so different from a decade ago. From Shefali Shah and Rasika Dugal in Delhi Crime to Sima Aunty and the conversations she provoked to our Fabulous Wives, and the joys of a sisterhood in your mid-forties, the fun lies in the diverse portrayals of female identity, agency and friendship. Its exciting that ideas, for the most part, no longer need to be pitched as women centric' - and are recognised as good, viable concepts that happen to be female driven.
Ashi Dua: Streaming services have given us wings! They've let us in on the world out there and let the world look in on us. And here are the stories told from a female POV, with female protagonists and female crews. Writing inspiring female characters just flows because we're surrounded by such women in real life, giving us the freedom to write honestly, authentically and yes, the audiences are ready for it.
Ashvini Yardi: The audience is exposed to such diversity of content on digital services and we need to trust their intelligence, discuss every issue straight up - age, gender, female friendship, divorce. Normalise these concepts. The audience resonates and knows it's okay to not be okay. I am so glad that we can do that on the new streaming services.
Ayesha Sood: The work of all kinds of people inspires me - filmmakers, writers, athletes, musicians, editors and more. I want to know how and why people do the things they do and I want representation not just across work but gender too. We must celebrate those who give women their share.
Bhavana Pandey: Central characters, diversity of roles - Netflix is doing the best job at putting these women and their stories on screen. It's done wonders for me, and women like me. I was a video jockey 20 years ago and never thought I'd do a show in my mid 40s. It's been a beautiful comeback to TV. The reach was immense. The love too. Working with our largely female crew was amazing. Aneesha the producer, Naomi the writer, my four friends - working with such strong women, I'm absolutely loving it!
Divya Dutta: Streaming services are very democratic. People can watch a small film, a big film or a series regardless of who is in it or who it is made by. What draws people in is the credibility and authenticity of the storytelling. That sort of reach is amazing and we can't underestimate the power to reach every home.
Dolly Singh: I never saw a true representation of another woman on screen growing up and that really damaged my own idea of what being a woman is about, what female friendships are like, what women's dreams and aspirations should be. Thankfully now that is changing. We are seeking stories which are for women, about women and by women. Netflix definitely is making sure that it pushes out content which does justice to this. Work like Bombay Begums, Moxie, Bhaag Beanie Bhaag, Pitta Kathalu are commendable. I'm instantly happier the moment I see women around me, working with women directors, producers, photographers, DOPs, makeup artists, it gives so muc
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
08/05/2026
NBC's 9:16 live-production workflows power Courtside Live, Rinkside Live, Vi...
08/05/2026
Native 1080p HDR productions will rely on a mix of remote workflows from Bristol and Los Angeles
Despite another prosperous WNBA season in 2025, there was no g...
08/05/2026
In-venue and creative video staffers at the professional and collegiate level ha...
08/05/2026
Players Era, an EverWonder Studio company, and ESPN have announced a multi-year ...
08/05/2026
BFBS (British Forces Broadcasting Service) has announced the selection of Syname...
08/05/2026
UFC and Joe Hand Promotions, UFC's exclusive commercial distributor in the U...
08/05/2026
Ease Live, an Evertz company, has announced it has been granted US Patent No. 12,556,777 for its graphical overlay technology for interactive live streaming. Th...
08/05/2026
Ateme has announced that VTVcab has deployed Ateme's OTT platform to power its VTVprime streaming service in Vietnam. The deployment covers live and on-dema...
08/05/2026
Amagi has announced the availability of its In-Content Ads offering via the Amagi ADS PLUS marketplace, providing programmatic access to ad formats inserted dir...
08/05/2026
Young broadcaster will deploy 11-camera complement, At the Line' scorebug f...
08/05/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
08/05/2026
FOX Sports, America's English-language home for the FIFA World Cup 2026, and...
08/05/2026
Molly Gordon and Ben Platt appear in Theater Camp. (Courtesy of Searchlight Pictures)
By Lucy Spicer
Her character is the beloved founder of the AdirondACTS...
08/05/2026
One-button synth generates random four-track ideas
Cyma Forma and French artist Bambounou have announced RND synth, a compact hardware synthesizer built aro...
08/05/2026
Portable four-layer granular and sampling instrument
Tasty Chips have announced the GR-2, a new granular synthesizer and sampling instrument that combines e...
08/05/2026
Video Show Report
Video of SUPERBOOTH 26: Polyend Drums
Polyends big announcement for Superbooth 2026 is the Drums, a new drum machine that features both ...
08/05/2026
Deal agreed as NI enters new chapter
Native Instruments CEO Nick Williams has announced that a definitive agreement has been signed for the company to be ac...
08/05/2026
Video Show Report
Video of SUPERBOOTH 26: Erica Bullfrog Drums
The Bullfrog Drums is the latest collaboration between Erica Synths and Richie Hawtin, and ...
08/05/2026
In our latest blog, Tim Pearson reflects on the recent launch of Play Snooker, the new digital home of snooker by the World Professional Billiards and Snooker A...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Riedel Communications today announced its return as a sponsor of the Glasgow 2026 Commonwealth Games, where the company will serve as the Official Connectivity ...
08/05/2026
For the second straight year, Miri Technologies Inc. has been honored with a pair of coveted awards at the broadcast, media and entertainment industry's pre...
08/05/2026
Nine Alumni Nominated for Tony Awards More than 20 alumni contributed to this year's Tony-nominated productions.
May 7, 2026
By
Tori Donahue
Boston Co...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/05/2026
Liberty University on why broadcast technology isn't just a technical invest...
08/05/2026
COW Jobs: UGC, On-Camera Video Content
Brie Clayton May 7, 2026
0 Comments
UGC, On-Camera Video Content
April 17, 2026Documentary Editor - US,......
08/05/2026
Pete reunites with Dogs Trust for a fourth series and a two-part overseas special
London, Friday 8th May 2026: The award winning factual entertainment series P...
08/05/2026
Wuppertal May 8, 2026
Riedel to Support Glasgow 2026 as Official Connectivity Integration Provider Riedel Communications today announced its return as a spons...
08/05/2026
Back to All News
Netflix Announces Standalone Sequel to Global Hit La Palma
Entertainment
08 May 2026
GlobalDenmarkFinlandNorwaySweden
Link copied to clipb...
08/05/2026
ICG is excited to share news of our official launch in Northern Ireland, marking a significant milestone in the agency's growth.
Led by Digital Marketing M...
08/05/2026
Over the past ten years, Thames Water, in partnership with Arqiva, has installed more than 1.2 million smart meters, creating one of the most extensive advanced...
07/05/2026
Journalists reporting on Sudan are working in one of the most complex and fast-m...
07/05/2026
Multi-year partnership positions Victory+ as a free home for Dallas Cowboys orig...
07/05/2026
From sideline reporting to directing and producing, the talented sophomore is building a well-rounded foundation for a career in live sports production
In the ...
07/05/2026
Cobalt Digital has received two Future Best of Show awards at NAB Show 2026. The COBALT blueCORE platform was recognized by TV Tech, and the COBALT PACIFIC ULL-...
07/05/2026
ESPN analyst Mina Kimes will host the televised semifinals and finals of the 202...
07/05/2026
Bitmovin has announced that MUBI, the global film streaming platform, has selected Bitmovin as its cloud VOD encoding partner. Bitmovin's encoding infrastru...
07/05/2026
NBCUniversal Telemundo Enterprises and the U.S. Soccer Federation have announced...
07/05/2026
Angel City Football Club (ACFC) and Victory have announced a regional broadcast partnership bringing live match coverage to fans across the greater Los Angeles...
07/05/2026
Spiideo has announced the launch of AI Highlights inside Spiideo Play, its automated sports production platform. AI Highlights combines video, event data, audio...
07/05/2026
Leostream Corporation has announced a unified remote access ecosystem for high-p...
07/05/2026
The Atlanta Dream has partnered with Victory to stream all locally broadcast Dream games for free, expanding the team's digital distribution strategy and g...
07/05/2026
Riedel Communications has announced the appointment of Marc Engroff as Chief Fin...