Sony Pixel Power calrec Sony

New Broadcast 2040+ research

05/12/2022

New survey in key constituencies finds 75% of voters want their MP to actively support the continued provision of digital terrestrial TV (Freeview) and broadcast radio

THREE QUARTERS OF ADULTS WANT THEIR MP TO PROTECT TRADITIONAL TV AND RADIO

As the cost of living continues to rise, 8 in 10 people value traditional TV and radio as an affordable form of entertainment for their families.

A coalition of groups including Silver Voices, the Children's Media Foundation, the Rural Services Network and the Voice of the Listener and Viewer is urging the Government to safeguard broadcast services

05 December 2022: Three quarters (75%) of people in key constituencies want their MP to protect traditional TV services, as the country faces a deepening cost of living crisis.

A new poll of over 5,000 people in the north and south of England found that 8 in 10 (78%) see digital terrestrial TV better known as Freeview as important, if not essential, to their daily lives. Around 8 in 10 (78%) said they depend on traditional TV as an affordable and valued form of entertainment.

More than a quarter (26%) are worried about the cost of TV subscriptions rising to 40% of those on lower incomes. Half can't afford subscription services or don't think they offer value for money, and more than half (52%) said they aren't interested in switching from Freeview to streaming apps.

Rising prices have led households to cut back on TV streaming services this year as people look for ways to save money, according to market research company Kantar.

The value for money and high-quality programming offered by traditional TV is particularly important for families. In the constituencies polled, more than 8 in 10 people (82%) said they rely on terrestrial TV as an affordable form of entertainment for their children. Two thirds said they believed watching Freeview is better for their children than streaming services or YouTube.

Digital terrestrial TV is universally available across the UK, it doesn't need a superfast broadcast connection, and there's no additional monthly subscription cost.

The areas polled by Strand Partners and broadcast infrastructure company Arqiva cover key constituencies in the north of England, such as Darlington where Peter Gibson is MP, and in the south-west including North Devon where Selaine Saxby is MP. The survey also captures Transport Minister Richard Holden's North-West Durham constituency and former Tory Chairman Sir Jake Berry's Rossendale and Darwen constituency.

More than 7 in 10 (72%) said the loss of traditional TV would have a significant negative impact on the UK. Around two thirds (65%) think it should be classed as critical national infrastructure' essential for the day to day running of the country. When asked, 16% of those polled said they associate protecting traditional TV services with the Conservative Party, 34% associated it with Labour.

As it stands, there is only certainty of provision for TV and radio through an aerial until the early 2030s. Ofcom is currently considering what the UK's negotiating position will be at next year's World Radio Communication Conference (WRC23), where countries will decide whether the spectrum of radio frequencies currently used for TV broadcasting should instead be allocated to other technologies. Decisions at previous WRCs have already led to a reduction in the spectrum allocated to digital terrestrial TV, which has meant more services are now squeezed into fewer frequency bands.

If the UK is to preserve its broadcast services it will need to fight for them in negotiation with other countries, including those within the EU who are expected to vote as one bloc. To have the technical capacity to deliver these services later down the line, the Government must commit to protect them now and ensure that there is no change in the spectrum allocated to television broadcasting.

Selaine Saxby, Conservative MP for North Devon, said:

People in my constituency rely on their terrestrial TV service.

I see every day how essential Freeview is to families in rural areas who struggle to get good broadband, to those who cannot afford monthly streaming subscriptions, and to older people who lack confidence online.

We must protect terrestrial TV services for the long-term, and I will be pressing that case with government.

Peter Gibson, Conservative MP for Darlington, said:

I am concerned about the potential lack of continued terrestrial TV and radio services for my constituents in Darlington. Before these are potentially disconnected we need a much deeper understanding as to who this is going to affect the most and how it will impact vulnerable people in our community.

The coalition behind the Broadcast 2040 campaign has written to Michelle Donelan, Secretary of State at the Department of Digital, Culture, Media and Sport, to urge the Government to protect traditional TV and radio services to 2040 and beyond.

The letter, from Arqiva Chief Executive Shuja Khan, is signed by a range of groups on behalf of viewers and listeners across the country, including the Children's Media Foundation, over-60s campaign group Silver Voices, and the Rural Services Network.

In the letter, Arqiva CEO Shuja Khan said:

Broadcast TV and radio are part of the daily routine of tens of millions of people across the UK nine out of ten adults listen to radio at least once a week and nearly half the households in the UK regularly access television through an aerial.

These services bind us together as a people, whether it is through national moments that matter like the Queen's State Funeral and Jubilee or celebrating national success like the Women's Euro Final.

Now is a critical moment to guarantee them for the long-term. The Government is only committed to these services until the early 203
LINK: https://www.arqiva.com/news-views/news/new-broadcast-2040-research...
See more stories from arqiva

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

10/07/2026

N.Y. State Broadcasters Association Selects Hall of Fame Class of 2026

Share Copy link Facebook X Linkedin Bluesky Email...

10/07/2026

Chyron's PRIME 5.4 Brings Template Experience to More Newsrooms

Share Copy link Facebook X Linkedin Bluesky Email...

10/07/2026

Registration Opens for 2026 NAB Show New York

Share Copy link Facebook X Linkedin Bluesky Email...

10/07/2026

IAB Releases Redefining Media Types' Standard for Public Comment

Share Copy link Facebook X Linkedin Bluesky Email...

10/07/2026

Wedotv FAST Channels Launch on TiVo Platforms in Europe

Share Copy link Facebook X Linkedin Bluesky Email...

10/07/2026

Sage Offers Guidance on EAS Password Changes

Share Copy link Facebook X Linkedin Bluesky Email...

09/07/2026

Omaha Productions Goes All-In as World Series of Poker Main Event Returns to ESPN

With 50+ cameras, three trucks, 60+ EVS channels, RFID hole-card workflows, and ...

09/07/2026

SVG Students To Watch: Dana Shearer, Syracuse University

A recent graduate from Westchester, NY, this experienced technician has already started her first gig in the industry, as a REMI A2 Comms Specialist at ESPN In...

09/07/2026

SVG New Sponsor Spotlight: Lightcasts Andreas Kisslinger on the Role of Automation, Cloud-Based Workflows in Streaming

Live sports production is a fast-paced industry with no signs of slowing down. W...

09/07/2026

TV Skyline, thinXpool, DMC Production Collaborate on Deutsche Telekom's World Cup From NYC

From a rooftop studio in Manhattan, multiple Germany-based companies share respo...

09/07/2026

FOX One and Overtime Announce Creator Series Race to Glory for FIFA World Cup 2026

Overtime has announced a content partnership with FOX One to produce Race to Glo...

09/07/2026

Ross Production Services Standardizes on Clear-Com Intercom Across Mobile Production Fleet

Clear-Com has announced that Ross Production Services (RPS) has standardized on ...

09/07/2026

NetApp Returns as Presenting Partner of 2026 NFL Madrid Game

The NFL has announced that NetApp will return as Presenting Partner of the NFL Madrid Game, featuring the Atlanta Falcons against the Cincinnati Bengals at the ...

09/07/2026

The R&A and Cisco Announce Multi-Year Network Infrastructure Partnership

The R&A and Cisco have announced a multi-year partnership making Cisco the Official Network Supplier of The R&A and its Championships. Cisco will deploy AI-read...

09/07/2026

Fox Television Stations, Extreme Reach, and LTN Complete Live Syndication of 25 Words or Less LIVE

Fox Television Stations, Extreme Reach (XR), and LTN have announced the completi...

09/07/2026

Wynn Records Launches Direct-to-Consumer Streaming Platform Powered by Kiswe

Kiswe has announced a partnership with Wynn Records to launch the Wynn Records Network streaming platform, debuting Saturday, July 11 with a Salita Promotions b...

09/07/2026

NEP Europe Announces Multi-Year Agreement as Wimbledon Broadcast Services Provider

NEP Europe has announced a new multi-year agreement with Wimbledon Broadcast Ser...

09/07/2026

Thropic Games Raises Pre-Seed Round Led by The Famous Group

Thropic Games, a company offering casual mobile games tied to fan fundraising for sports programs, has announced a pre-seed funding round led by The Famous Grou...

09/07/2026

Game Creek Video Purchases 10 Grass Valley K-Frame Switchers for Fleet Expansion

Game Creek Video has reached an agreement with Grass Valley to purchase 10 K-Frame production switchers as part of a two-year fleet expansion. Two systems have ...

09/07/2026

Gravity Media Powers ITVs FIFA World Cup Coverage with Three-Hub Remote Production

Gravity Media is delivering a three-hub remote production workflow for ITV's...

09/07/2026

Report: North American Broadcast Journalists Spend Up to 75% of Time on Technical Workflows

A new report from Quickplay and Caretta Research, The Broadcaster Revolution Wi...

09/07/2026

DAZN to Broadcast Esports World Cup Free to Global Audiences

DAZN, the world's leading sports entertainment platform, has announced a long-term strategic partnership with the Esports World Cup Foundation to serve as t...

09/07/2026

YES Networks Mike Webb on Finding Opportunity for Innovation in Live Regional Sports Production

The regional sports network is staying busy this summer with broadcasts of the N...

09/07/2026

Universal Audio Black Box HG-2 & elysia karacter

Latest analogue-emulation plug-ins revealed Universal Audio have just added two new analogue-emulation plug-ins to their DSP-powered UAD line-up. Developed ...

09/07/2026

Neumann launch U 47 FET Bon Scott Edition

Limited-edition mic celebrates rock icon Neumann have partnered with the Bon Scott Estate to create a limited-edition version of the U 47 FET that honours b...

09/07/2026

Plugin Station: Plug-in management software

Handles organisation, updates, troubleshooting & more Created by pro-audio software developer Julian Worden, Plugin Station from Julian Michael Technologies...

09/07/2026

LANDR expand Fair Trade AI programme

Introduces new $1 million advance programme LANDR have just announced the next phase of their Fair Trade AI programme, a pioneering opt-in music-licensing p...

09/07/2026

Spitfire Audio expand low-cost Originals range

Four new titles now available Spitfire Audio have just introduced four new titles in their Originals range, bringing the total count of libraries in the low...

09/07/2026

SBS statement Royal Commission on Antisemitism and Social Cohesion

SBS statement Royal Commission on Antisemitism and Social Cohesion 9 July, 2026 Media releases SBS acknowledges the gravity of the matters before the Roy...

09/07/2026

Press Release: NFVF Sixth Presidential Employment Stimulus Programme (PESP6) Status Update

08 July 2026, Johannesburg - The National Film and Video Foundation (NFVF), an a...

09/07/2026

Blackmagic Design Announces New UltraStudio Express 3G

Blackmagic Design Announces New UltraStudio Express 3G Brie Clayton July 9, 2026 0 Comments New extremely portable capture and playback models with 3G...

09/07/2026

Miri Introduces Self-Service Cellular Data and SIM Card Management Platform for NetConnect+ Plans

Miri Introduces Self-Service Cellular Data and SIM Card Management Platform for ...

09/07/2026

Hong Kong Jockey Club Expands Intercom Infrastructure Wit...

Riedel Communications today announced that the Hong Kong Jockey Club (HKJC), one of Asia's most prestigious horse racing organizations, has significantly up...

09/07/2026

Game Creek Video Switches On Next-Gen Production with K-F...

Leading North American mobile production facility provider standardizes on Grass Valley's fully IP-native K-Frame production switchers for its fleet of next...

09/07/2026

Miri Introduces Self-Service Cellular Data and SIM Card M...

Miri Technologies Inc. is rolling out a new online portal that provides customers and resellers with self-serve management tools and usage analytics for the com...

09/07/2026

Beeble Introduces AI-Driven SwitchHDR Converter

Share Copy link Facebook X Linkedin Bluesky Email...

09/07/2026

DP Aakash Subramaniam Chooses ZEISS Supreme and Nano Prim...

Cinematographer Aakash Subramaniam, WICA faced a conceptual challenge: how could he make a film about dying that doesn't feel like one? The film, Our Weird...

09/07/2026

The Search for Leah Croucher: A Parent's Nightmare for U and U&W

Years in the making, this intimate documentary draws on rare access to Leah Crouchers family to tell the story behind one of Britains most high-profile missing ...

09/07/2026

Enjoy Gigafast speeds and Ultimate TV pack for less

Thursday 9 July 2026 Enjoy Gigafast speeds and Ultimate TV pack for less The latest deals have dropped from Sky TV and Sky Broadband, the award-winning provid...

09/07/2026

Local campaigns with impact

Hands up who would like to dress up as a giant crisp packet? The call that went out across the agency as our anti-litter campaign, Wish you weren't here fo...

09/07/2026

GeForce NOW Turns Up the Heat With New GeForce RTX 5080-Powered Toronto Server

This GFN Thursday brings more games, more power and more ways to play on GeForce NOW. The cloud gaming service is expanding with a new GeForce RTX 5080-powere...

08/07/2026

Aqueduct Racetrack Goes Silent

The end of the Big A' marks the demise of one more iconic sports venue and its signature sound After 132 years as one of the preeminent horse-racing track...

08/07/2026

Memphis Athletics, Learfield Continue Long-Term Partnership

Memphis Athletics and Learfield have signed a long-term renewal to their 25-year relationship, which sees Learfield's Tiger Sports Properties continue repre...

08/07/2026

T-Mobile Brings ABS Challenge System, 5G Batting Practice Cams to 2026 MLB All-Star Game in Philadelphia

MLB All-Star Week returns to Philadelphia for the first time in 30 years as Amer...

08/07/2026

SVG Enterprise Launches Inaugural Enterprise Video Summit, Oct. 19 in New York

Former Wall Street Video event expanded to include all Enterprise sectors SVG Enterprise has announced the inaugural Enterprise Video Summit, taking place Oct....

08/07/2026

Wrigley Field Revamp: Chicago Cubs Upgrade LED Videoboards To Match New 1080p Control Room

An offseason project enhanced eight video displays around the venue in time for ...

08/07/2026

A Beacon on Biscayne Bay: Miami Heat Reflect on Ambitious Renovation at SVG Venues & Teams Summit

Kaseya Center has a ton of new features that weren't available to the indust...