iPhone 17 and USB-C: Unlocking Pro Mobile Audio New iPhones, New Possibilities Last Tuesday Apple announced the latest generation of iPhones and needless to say its one of the most exciting design shifts in years. Whether its the ridiculously thin and futuristic iPhone air or the new Pro models doing everything possible to stay cool including vaping harder than a Subaru STI driver, it's no doubt that regardless of your opinion, you took notice.
For us audio nerds, its also notable that even though Apple introduced USB-C to the iPhone 15, to many, this will be their first iPhone rocking USB C. That means not only faster charging but easier integration for Audio Interfaces and all sorts of other devices.
For many of us, the nesting process has already begun for our new phones, including choosing cases and other accessories for the new phone. Of course, it would be pretty daft to neglect audio and interfacing from the conversation. So without any further ado, here's some of the awesome stuff that adding Apogee gear into the fold can unlock.
Lossless Streaming Demands a Proper DAC Can you believe Apple Music has been out now for a full decade! For many musicians, not only was the large catalog of music and AAC rather than MP3 a draw, but better royalty payouts for musicians certainly doesn't hurt the decision either. What most missed over that decade was Apple quietly adding a host of different formats to that huge catalog. Streaming options now include Lossless (ALAC), Hi Res Lossless, Dolby Atmos and Spatial Audio.
Want to use Hi Res Lossless audio? Well, the first thing that will pop up is this:
alt= class=wp-image-288156 title=error message without external DAC data-lazy-srcset=https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-1030x770.png 1030w, https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-300x224.png 300w, https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-768x574.png 768w, https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-1536x1148.png 1536w, https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-2048x1530.png 2048w, https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-450x336.png 450w data-lazy-sizes=(max-width: 1030px) 100vw, 1030px data-lazy-src=https://apogeedigital.com/app/uploads/2025/09/Screenshot-2025-09-19-at-3.14.52-PM-1030x770.png />Settings > Apps > Music > Audio Quality
Apogee Groove AE with iPhone 17 In the past, while lightning was the vogue, options were limited. While we had an awesome external DAC in Groove, it was designed so uncompromisingly that it would not work off of the power conserving lightning port, and required external power and adapters to make things work, drastically limiting their portability. With all the new iPhones sporting the new USB-C port, we're thrilled this means the new Apogee Groove AE can work directly from your phone, no external power needed!
This is huge for those into Hi Fi, as it makes this one of the simplest and best ways to use truly professional headphones with elite digital resolution and a truly brilliant sounding headphone amp and converter. The improvement isn't theoretical. On good headphones, you'll hear transient detail, separation, and depth that transform the listening experience. For working engineers, it means that Apple Music can double as a reliable reference source - not just background streaming.
For many upgrading this year, Groove will be the first time their iPhone's playback genuinely matches their studio standards and properly drives their high impedance monitoring headphones.
Camera Upgrades Deserve Great Audio To Match No doubt, even your grandparents care about iPhone cameras. Even to laymen, pictures and videos capture life's most important moments and easily broadcast them out to the world. As such its no surprise that people are freaking out about the new square camera sensor on the front selfie camera. It makes framing shots easier than ever, and especially for those doing Vlogging, makes an easier form of carry that's adaptable to various formats. So holding the phone vertical and shooting cinematic horizontal video? Yep, it's finally in the cards.
ClipMic Digital 2 for Vlogging What's missing? Its very simple; audio that's useable in noisy environments. For those shooting video on the front facing camera, a welcome addition is Clipmic Digital 2. The worn setup make it easy as pie to setup and the upgrade is as significant as having the right lens to shoot a situation. Kind of like getting to use the new telephoto lens on the iPhone 17 Pro to shoot action photography from the seats of an arena. The right tool can make all the difference.
Talk to videographers like Clipmic Digital 2 user Jason Koenig and they'll be quick to tell you that the cardinal sin of many amateur videographers is not planning for capturing audio where it sounds best. People can forgive archival footage, ken burns style photo pans, or even low resolution video as long as the storytelling remains solid, but poorly captured audio begs your viewer to pause their suspended disbelief, hit next button on your video, or swipe away.
While many will likely use the Camera app, Black Magic Camera app or the new Final Cut Camera app to go about vlogging, as production scales to more people, our Metarecorder app can really help. The app is free as your Apogee mic unlocks unlimited recording. It's a simple yet powerful system that allows you to tag, organize and favorite as you go. It allows up to 4 phones to capture audio from where they sounds best and sync up via wireless timecode if needed. This makes it an easy run and gun strategy for those doing interview, documentary or indie fil
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iPhone 17 and USB-C: Unlocking Pro Mobile Audio New iPhones, New Possibilities Last Tuesday Apple announced the latest generation of iPhones and needless to say its one of the most exciting design shifts in years. Whether its the ridiculously thin and futuristic iPhone air or the new Pro models doing everything possible to stay cool including vaping harder than a Subaru STI driver, it's no doubt that regardless of your opinion, you took notice. 
