Berklee Honors TuneCore CEO at Annual Music Business Lecture Andreea Gleeson was the featured guest at the 30th Annual James G. Zafris Distinguished Lecture Series.
By
Callista Chan and Kelly Wong
November 28, 2023
From left: Andreea Gleeson, Tonya Butler, Hayley Roets
Image by Sam French
Berklee's Music Business/Management Department commemorated the 30th annual James G. Zafris Distinguished Lecture series with guest speaker Andreea Gleeson, chief executive officer at TuneCore, the leading development partner for artists who self-release their music, owned by digital music company Believe. As this year's honoree, Gleeson was recognized for her outstanding contribution to music business education.
Gleeson joined TuneCore in 2015 as a member of the company's senior leadership team and has made significant contributions to the growth of TuneCore, first as chief marketing officer and then as chief revenue officer before taking over as CEO in 2021. For nearly a decade, she has played a pivotal role in propelling the company's substantial growth. Under her guidance, TuneCore has established itself as one of the most dynamic and innovative companies in the independent music space.
Besides having a phenomenally strong, smart, passionate, and may I say fashionable CEO in Andreea Gleeson, what impressed me the most about TuneCore is that they are artist-centric, said Tonya Butler, chair of the Music Business/Management Department. Their initiative to help artists produce better music is a sign that they seek to promote not just any music, but good music. TuneCore cares about the craft, which perfectly aligns them with our mission at Berklee.
Tonya Butler (left) presents Andreea Gleeson (right) with a plaque commemorating this falls lecture series.
Image by Christopher Wares
In a conversation between Gleeson and Butler, Gleeson spoke to students about her pathway to success in the music industry and her experience working to develop the global platform. She also shared her insights on a range of topics, from creating value for independent artists to AI's role in the industry, and how TuneCore is investing in artists in order to help them grow at scale in today's digital world.
Gleeson commented, I am so honored to have been able to speak to the brilliant students at Berklee College of Music as part of the James G. Zafris Distinguished Lecture series, joining an exclusive list of honorees that includes many music industry executives I admire. It was inspiring to join Professor Butler on campus and be able to interact directly with the next generation of artists and executives that will continue to push our industry forward.
Following the interview, TuneCore presented a session titled Master Class for the Self-Releasing Musician, led by Hayley Roets, manager of artist and partner relations at TuneCore, where she covered the key assets that artists need to distribute their music, as well as the required steps before and after the artists' release goes to digital service providers.
About the Zafris Lecture SeriesThe James G. Zafris Distinguished Lecture Series for Music Business/Management is Berklee's first endowed visiting lecture series, established by the Board of Trustees in 1992 and named after James G. Zafris, a longtime chair of the board and one of its founding members. Past Zafris lecturers have included Jon Platt, chairman and CEO of Sony Music Publishing; Bruce Lundvall, president and CEO of Blue Note Label Group; Hilary Rosen, then-president of the Recording Industry Association of America (RIAA); Dina Lapolt, a renowned entertainment attorney; and Jeff Harleston, general counsel and executive vice president of business and legal affairs at Universal Music Group.
Related Categories
News
Most Popular
Elena Pinderhughes
Image courtesy of the artist
Berklee Announces 2023 Fall Signature Series Lineup This years series will feature Elena Pinderhughes, Braxton Cook, Pavel N ez, and the Pletenitsa Balkan Choir, as well as a career-spanning tribute to Madonna.
Latest
Andrea Recalde
Image by Raisa Akhtar
Student Spotlight: Andrea Recalde The vocalist from Quito, Ecuador, talks about songwriting across language barriers, taking inspiration from family, and rediscovering dad-rock.
Terri Lyne Carrington Receives Luise Vosgerchian Teaching Award from Harvard Carrington was honored with the award at a ceremony from Harvard's Office for the Arts, in partnership with the Harvard University Department of Music, on November 27.
Berklee Artists Collaborate on Song for Grammy-Nominated Album Marianna Matyja and V ctor Badillo B.M. '22 contributed to Lupita Infante's Amor Como En Las Pel culas De Antes, which is up for Best M sica Mexicana Album.
Read All
Subscribe The latest sounds, stories, and ideas, sent to your inbox weekly.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
30/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/09/2026
Mavis has launched Mavis Camera 8.2, the latest release of its professional camera app for the iPhone and iPad. This update brings support for iPhone 18 Pro and...
29/09/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...
29/09/2026
SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards.
Program awards went to Bucs BP in the Sports Program Live category (produced ...
29/09/2026
The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...
29/09/2026
Manifold technologies has been recognized as a contributor to the Media eXchange...
29/09/2026
FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...
29/09/2026
Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...
29/09/2026
South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...
29/09/2026
REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...
29/09/2026
Three years in, the facility is supporting more centralized race production, com...
29/09/2026
NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...
29/09/2026
19 Nonfiction Projects Across All Stages of Production to Receive More Than $1 million in Support as Documentary Film Program Approaches 25th Anniversary
LOS ...
29/09/2026
Two new plug-ins launch alongside updated bundles
Zynaptiq have just announced the launch of two new plug-ins, alongside new and improved versions of two of...
29/09/2026
All-in-one bus processor revealed
Wes Audio's ng product range has come a long way since it was first introduced, and now includes a tasty selection of ...
29/09/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Ikegami announces that the South African Broadcasting Corporation, SABC, has chosen Ikegami UHK-X600 camera systems as part of an advance to IP-based operation ...
29/09/2026
Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone
Brie Clayton September 29, 2026
0 Comments
Blendkit, the largest 3D asset libr...
29/09/2026
Interactive streaming specialist Ease Live supported more than 76.5 million fan sessions across three major European media operators during this summers FIFA Wo...
29/09/2026
Ease Live has added support for VAST (Video Ad Serving Template) to its graphical overlay technology, opening up new ways for broadcasters, streamers and rights...
29/09/2026
Rise AV has announced the launch of the inaugural Rise AV Awards, a new global awards programme celebrating the women, advocates and organisations across the AV...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/09/2026
Clear-Com announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom solution as part of a comprehensive sanct...
29/09/2026
Blackmagic Cinema Camera 6K Captured Action Shots for Sketch
Brie Clayton September 28, 2026
0 Comments
Camera's portable design and dynamic range...
29/09/2026
Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Co...
29/09/2026
Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards A total of 28 Berklee alumni and faculty earned nominations across 20 categories this ye...
29/09/2026
Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop Now in its fifth year, the series brings together artists, industry leaders, and s...
29/09/2026
We tend to think we live in a digital world, with hopes and fears around artificial intelligence (AI), quantum computing, data centres and the next big technolo...
29/09/2026
Today, in partnership with the American Academy of Pediatrics (AAP), Apple relea...
29/09/2026
Final Cut Camera, the professional filming app for iPhone, receives a major upda...
29/09/2026
RT lyric fm is proud to announce the annual Choirs for Christmas competition callout. Warm up those vocal chords and join us on RT lyric fm for a celebration ...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...
Berklee Honors TuneCore CEO at Annual Music Business Lecture Andreea Gleeson was the featured guest at the 30th Annual James G. Zafris Distinguished Lecture Series.
