Codex Recruits Rumberg As Director Of Product Strategy

Codex has hired Jens Rumberg as its new director of product strategy. Rumberg brings over a decade of cutting-edge experience in motion picture image-science, digital camera and workflow development to Codex, and will focus on developing the company's current and next-generation product ranges for motion picture and high-end TV production and post production.

Rumberg joins Codex following a successful 10-year spell in senior technology roles at ARRI, Germany. He was most recently the technical supervisor of ARRI's popular ALEXA XT digital cinema camera, whose pioneering in-camera recording and workflow capabilities were developed in collaboration with Codex.

Rumberg studied solid-state physics at The Technical University, Berlin, and completed a PhD in experimental physics at Victoria University Wellington, New Zealand. He then worked in high-precision, optical measurement systems, and executive produced the sci-fi short Invasion Of The Planet Earth, before joining ARRI in 2004 as senior software architect on the ARRISCAN film scanner team.

In 2009, Rumberg headed ARRI's software development team for the ALEXA digital cinema camera system, and became overall project leader after the product started shipping in 2010. In this role he was responsible for the on-going development of the ALEXA Studio and ALEXA Plus camera platforms, which included the introduction of high-quality recording at high frame-rates (HFR), and the implementation of DNxHD and ProRes codecs. Rumberg then went on to become ARRI's primary contact for strategic technical partnerships, with companies such as Apple and Intel. In 2012 he was technical supervisor for the ALEXA XT project. Working closely with Codex to develop and bring the ALEXA XT successfully to market, this latest addition to the ALEXA family ushered in uncompressed ARRIRAW recording at up to 120fps, and has become one of ARRI's best-sellers.

The digital media landscape is constantly evolving, and Codex is constantly looking at new technologies and technology partnerships that further streamline and enhance production and post production processes for feature and TV production, said Marc Dando, managing director of Codex. Jens' addition to the Codex team, who he already knows through successful collaboration, is a perfect fit and gives added momentum to our product strategy as the company moves forwards with these goals in sight.

I like building products that provide solutions to customers' problems - products that are based on solid technical engineering, mechanics and electronics, said Rumberg. People already recognise Codex as a brand they can both trust and understand. I look forward to working with the Codex team, and new technology partners worldwide, to further expand the product family and the company's reputation for efficiency and excellence.

Codex recording and workflow technology has been used on hundreds of motion picture productions worldwide. Recent and forthcoming releases to rely on Codex products include: Prisoners, The Wolf Of Wall Street, All Is Lost, Captain America: The Winter Soldier, X-Men: Days Of Future Past, A Winter's Tale, Gravity, Need For Speed and The Book Thief.

About Codex:

Codex high-performance digital workflow tools are employed by independent and Hollywood motion pictures, high-end TV and commercials productions shooting worldwide. Designed for filmmakers by filmmakers, the company's renowned product portfolio includes easy-to-use recorders and media processing systems that streamline the transfer of digital files and images from camera through to post production. They also include leading-edge tools for colour, dailies creation, archiving, review and digital asset management. Codex is a privately-held company, headquartered in London, UK, with offices in Los Angeles, Paris, Beijing and Wellington, plus sales partners worldwide. Codex research and development continues to raise the bar for digital productions, combining the latest electronics and industrial design with trailblazing toolsets and capabilities for media and entertainment creation. http://www.codexdigital.com.

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