
Wednesday 15 October 2025
From breaking up with your partner to quitting your job - new polling shows some messages are just too scary to send
Over a fifth (22%) of UK workers admit work group chats give them the heebie-jeebies, with over a third wishing that they were banished
43% of Brits claim that the thought of being misinterpreted on message elicits fear with 61% admitting that they have often edited a message before sending it, as they overthink the response
This Halloween, Sky Mobile is giving people one less thing to fear, with flexible phone plans that let customers swap their device or switch up their plan whenever they like
With Halloween upon us, new research has revealed the messages that spook us the most, with cancelling plans, quitting your job and telling your partner you're going to be late home after a night out among the things that give Brits goosebumps.
A poll of 2,000 adults commissioned by Sky Mobile found that Brits spend almost an hour typing and deleting messages a day as they're terrified of getting a negative response (18%), or worse, being ghosted with a read' receipt (13%).
Within this, the poll also highlighted that ghosting' is no longer just affecting romantic relationships, with Brits noting that they've been ghosted by friends (22%), family members (16%) and even in-laws (4%).
The study shows that 2 in 3 Brits put off opening texts (66%) as they're worried about the guilt of leaving friends on read' (50%) or can't deal with the stress of crafting the perfect reply (29%).
55% have even confessed to leaving texts in their drafts for days, overanalysing every word before finally hitting send.
Top 10 Terrifying Texts to Send and Receive
1. Asking for favours (43%)
2. Asking someone to pay you money they owe (40%)
3. Cancelling plans (35%)
4. Asking to borrow money (31%)
5. Discussing relationship issues (27%)
6. An argumentative message with a friend/family/partner (26%)
7. Making a complaint about a service/product/work done (15%)
8. Cancelling services (14%)
9. Letting colleagues know you're leaving your job (13%)
10. Ending a relationship (13%)
The research also found that work group chats leave many of us on edge, with over half of Brits (57%) admitting to muting group notifications due to stress. A further 40% say they feel pressured to reply instantly, even outside working hours and rising to 51% of 25-34-year-olds.
When it comes towho Brits are scared to message, bosses come up on top (16%), with ex-friends (13%) and ex-partners (12%) following closely behind.
Over half the nation (58%) admit to overthinking their emoji use because they're scared that the wrong emoji could make them seem rude (29%), confused (33%), or socially awkward (37%).
Ben Case, Managing Director of Connectivity at Sky said: Some messages might be scary to send, but your mobile plan shouldn't be, and with Sky Mobile's flexible plans and data rollover, you can enjoy a mobile experience that offers more treats than tricks.
When it comes to phone plans, Brits' top fears include poor phone signal (22%), overpaying for a data plan you don't use (20%) and being locked into a long contract (18%). With Sky Mobile, there are no jump-scares. Customers can change their plan, roll over data or swap to a new device whenever they want, making mobile plans one less thing to fear this Halloween.
For more information, please contact emily.mckay@taylorherring.com
Sky Mobile network benefits at a glance:
99% network coverage
Roll - roll your spare data into your Sky Piggybank for use when you need it
Piggybank - share spare data in your Sky Piggybank with up to seven SIMs on your account or exchange it for rewards
Watch - enjoy hours and hours of streaming on Sky apps such as Sky Go, Sky Sports and more, without using your data allowance
Mix - Change your data plan whenever you like to suit your needs
Swap - swap to a new phone or tablet whenever you want, before your contract ends
Text to Switch - simply text PAC to 65075 to get your switching code. We'll take care of the rest
Latest news
More from BskyB
02/03/2026
Monday 2 March 2026
Saturday Night Live UK announces writing team
L-R: Jonno Johnson; Charlie Skelton; Celya AB; Omar Badawy; Gr inne Maguire; Laura Claxton; ...
27/02/2026
A deeply personal, uncompromising portrait of the legendary punk rock iconFriday...
26/02/2026
Thursday 26 February 2026
Sky partners with STARZ on high-impact boxing drama F...
26/02/2026
Thursday 26 February 2026
An Open Letter to Our Fellow Leaders in Global Media
From:
Tim Davie, BBC Director-General
Jon Slade, CEO, Financial Times
Anna B...
25/02/2026
Joe Wilkinson and Joe Marler reunite for a tongue-in-cheek campaign exploring the hilarious extremes of modern loveWednesday 25 February 2026
Mix Tapes to Vide...
12/02/2026
The six-part crime drama, created by Claire Oakley and produced by Little Door P...
11/02/2026
Wednesday 11 February 2026
Sky brings together Netflix, Disney , HBO Max and Ha...
10/02/2026
The new TV campaign is set to air on Sky from 10th February - 6th April inviting...
05/02/2026
Thursday 5 February 2026
The Miniature Wife, A Sky Exclusive comedy drama starr...
05/02/2026
Thursday 5 February 2026
Trailer Revealed for Sky Original Film FUZE starring A...
04/02/2026
Wednesday 4 February 2026
Full cast announced for Saturday Night Live UK, comin...
04/02/2026
Wednesday 4 February 2026
Fear of running out of mobile data (FORO) is a real i...
03/02/2026
Tuesday 3 February 2026
Iconic TV channel Sky One is coming back as the new hom...
30/01/2026
Friday 30 January 2026
Easels at the ready! All new judging line up for series ...
30/01/2026
Friday 30 January 2026
Britain can switch off terrestrial TV in the 2030s, with...
27/01/2026
Tuesday 27 January 2026
SNL UK creative team expands as Pauli Lovejoy, Annie Ha...
26/01/2026
Monday 26 January 2026
New Sky Original Series explores Entertainment Juggernaut, The X Factor
Sky today confirmed it has greenlit a premium, definitive docum...
26/01/2026
Monday 26 January 2026
Sky confirms major investment to transform Livingston ca...
23/01/2026
Friday 23 January 2026
Sky appoints Lisa Clark as Commissioning Executive for SNL UK
Lisa Clark headshot
PNG (468KB)
Lisa Clark joins Sky as Commissioning E...
21/01/2026
Wednesday 21 January 2026
Backing Britain on the global stage: Sky becomes an o...
19/01/2026
Monday 19 January 2026
Sky News reinvents News at Ten for the modern audience with The Wrap
Sky News today announces The Wrap, a bold evolution of its 10pm ou...
15/01/2026
Thursday 15 January 2026
Sky Sports to show Final Stage of inaugural FIFA Women's Champions Cup
Sky and FIFA have agreed an exclusive new partnership whi...
15/01/2026
Thursday 15 January 2026
The official trailer for the second season of Seth Mac...
14/01/2026
Wednesday 14 January 2026
Sky News announces Cathy Newman to lead flagship new political programme
Sky News today announces that award-winning journalist and ...
13/01/2026
Written and executive produced by Steve Lightfoot and Angela LaManna, produced b...
12/01/2026
Monday 12 January 2026
The ultimate betrayal: Harry and Jamie Redknapp, Paul Me...
06/01/2026
Tuesday 6 January 2026
An update on our Sky Mobile prices
Devesh Raj, Chief Operating Officer, Sky
Today, we've announced some changes to the prices of ...
02/01/2026
Friday 2 January 2026
All episodes of Heated Rivalry will be landing on Sky and...
22/12/2025
Monday 22 December 2025
Sky extends PGA TOUR partnership until 2029, as Sky Spo...
19/12/2025
The six-part drama, set in a close-knit Welsh town fractured by an unspeakable c...
18/12/2025
Thursday 18 December 2025
Sky Sports remains the exclusive home of the Masters ...
17/12/2025
Wednesday 17 December 2025
Heated Rivalry will be coming to Sky and streaming service NOW on 10 JanuaryTurn on cookies to view this content. Go to Privacy opti...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
11/12/2025
Thursday 11 December 2025
Sky Arts paints a picture of Britain's beauty as ...
10/12/2025
Wednesday 10 December 2025
Sky extends partnership with the Ladies European Tour for a landmark 30th year
Sky and the Ladies European Tour (LET) have announce...
10/12/2025
Wednesday 10 December 2025
Walk-on if you love the darts: James Maddison, Luke ...
09/12/2025
Tuesday 9 December 2025
Judy Murray calls for PE to be a priority for all schoo...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
04/12/2025
Thursday 4 December 2025
Sky set to co-produce the story behind the world's most famous whale
Image Credit - Free Willy Keiko Foundation
Sky will co-pro...
04/12/2025
Thursday 4 December 2025
Sky Original documentary Murder at the Post Office to ...
01/12/2025
The prequel to the global hit Sky Original mob crime saga, Gomorrah' is a s...
01/12/2025
Featuring Florence Welch, Red Hot Chilli Peppers' Flea, designer Bella Freud...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
25/11/2025
A symphony of genius, rivalry and vengeance, boldly reimagined from Peter Shaffe...
21/11/2025
Sky Media's £2m award-winning sustainability initiative crowns its first charity as this year's standout changemakerFriday 21 November 2025
GoodGym nam...
20/11/2025
Thursday 20 November 2025
Football seven nights a week, as Sky Sports secures a...
19/11/2025
Martin Freeman, Jessie Buckley, Wu-Tang Clan's Raekwon, Eddie the Eagle and ...
17/11/2025
Monday 17 November 2025
Sky brings top comedy talent to screens with new stand-up specials
Sky and streaming service NOW are bringing audiences a fresh dose o...