Sony Pixel Power calrec Sony

A Consequential Career

01/12/2022

A Consequential Career During his 28 years at Berklee, Jay Kennedy, who retires in December, revamped the Contemporary Writing and Production Department as chair, and as vice president for Academic Affairs/vice provost he helped launch the Valencia campus and update college facilities.

By

Mark Small

November 22, 2022

Jay Kennedy

Image by John Huet

One could feel exhaustion just reading the long list of Jay Kennedy's accomplishments during his 28 years of service to the college and the achievements of his pre-Berklee musical career. The indefatigable Kennedy will retire on December 5 after a consequential career as Berklee's vice president for Academic Affairs and vice provost. It's been fun, he says with characteristic understatement. There has been a variety of things that have kept me interested and engaged that I hope have in some way benefited Berklee.

Kennedy's expertise and labor on some of Berklee's highest-profile initiatives have indeed been impactful. For the launch of the Valencia campus, he worked on space design, financial planning, and curriculum and policy development. He also oversaw academic space planning for the recording and technology facilities at 160 Massachusetts Avenue and the renovation and updating of Berklee's other academic buildings as well as recording studios A and C. He has stewarded Berklee's capital and academic equipment operating budgets, and managed the implementation of the laptop purchase program and a reorganization of the Academic Technology Division. He expanded internships and experiential-learning opportunities for students, and assisted with the integration of Boston Conservatory faculty members into the Berklee Faculty Union. These are only a few highlights.

Image by John Huet

Additionally, Kennedy deployed his formidable musical skills at Berklee by arranging and conducting music for several concerts in the Great American Songbook series and by producing the 2018 commencement concert celebrating the music and lives of Nile Rodgers, Esperanza Spalding B.M. '05, and Rosanne Cash, who all received honorary doctorates that year.

Kennedy has also served outside of Berklee as an adjudicator for drum and bugle corps, marching bands, and indoor percussion ensembles, as well as a composer and arranger for drum and bugle corps, percussion ensembles, symphonic wind bands, and jazz acts. Notably, he penned arrangements for the Grammy-nominated Virtuosi album by vibraphonist Gary Burton '62 '89H and pianist Makoto Ozone '83 '03H.

I love all kinds of music, he says. I am involved as a judge and administrator for Drum Corps International and have been judging for them since the mid-seventies. For 10 or 11 years I wrote for one of the groups and was the brass arranger and program coordinator for the Boston Crusaders.

Kennedy, who spent his childhood in Franklin, Pennsylvania, and high school years in Kenosha, Wisconsin, left a successful career in Los Angeles as a jingle writer and orchestrator for movies and television to accept a post in 1994 as chair of Berklee's Commercial Arranging Department. The job description for the chair position described what I'd been doing every day: using technology to create tracks and combining acoustic instruments with electronic ones, Kennedy recalls. At that point, I had been doing jingles for almost 20 years, starting in Chicago and later founding my own jingle company in L.A. During this time, Kennedy wrote commercials for such corporations as Coca-Cola, Pontiac, McDonalds, and Nike, working regularly with top L.A. studio musicians, including Berklee alumni, such as Vinnie Colaiuta '75, Neil Stubenhaus '75, and Abe Laboriel Sr. '72 '05H. For various reasons, Kennedy felt the time was right for a change of career and locale, and moved his family to Boston.

Keeping the student experience at the forefront has always been the guide in making these decisions.- Jay Kennedy

Berklee's arranging curriculum hadn't caught up with the technological tools arrangers were using, he says. I was charged by Joe Smith [Berklee's Writing Division dean at the time] to bring things up to speed. With help from faculty members, we designed new courses, updated several, and eliminated a few. We also changed the department name to Contemporary Writing and Production to reflect changes that were happening in the music business. Kennedy and his colleagues also added business courses to teach students about contracts, fee structures, and more.

Incorporating new courses wasn't hard, but eliminating some existing ones was, he says, adding, There are so many choices for students, but you can't do everything. We strive to maintain history and tradition in the curriculum while addressing how students are learning today and where they will be going in the industry. The mixture he landed on paved the way for contemporary arranging and production to become the third most popular major at the college.

Image by Kelly Davidson

In 2001, Kennedy became Berklee's assistant vice president for Academic Affairs, and was later named vice president for Academic Affairs and vice provost. I might be weird for saying this, but I've always enjoyed administrative work, he says, laughing. I like being involved in strategic conversations about the direction of a division or the whole institution and helping people do what they want to do and become more successful.

His favorite part of his job? Of course, the people, he says. I enjoyed working with the students as a department chair and on the concerts I produced with student musicians. I enjoyed their energy and freshness. Working with faculty members has always been a highlight. They are creative and energetic and bring so much to the institution. It's been great workin
LINK: https://www.berklee.edu/berklee-now/news/a-consequential-career...
See more stories from berklee

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/09/2026

Net Insight to Launch Nimbra 1020G at 2026 IBC Show

Share Copy link Facebook X Linkedin Bluesky Email...

04/09/2026

Disney, Optimum Renew Carriage Deal

Share Copy link Facebook X Linkedin Bluesky Email...

04/09/2026

ACEMAGIC First to Introduce Ryzen AI Max+ PRO 495 AI Mini Workstation at IFA 2026

ACEMAGIC First to Introduce Ryzen AI Max PRO 495 AI Mini Workstation at IFA 202...

04/09/2026

Krotos Brings Video to Sound Footsteps Directly into Premiere Pro and DaVinci Resolve

Krotos Brings Video to Sound Footsteps Directly into Premiere Pro and DaVinci Re...

04/09/2026

RED DIGITAL CINEMA Comes Out Swinging at IBC 2026 with Next-Generation Live Broadcast Technology

RED DIGITAL CINEMA Comes Out Swinging at IBC 2026 with Next-Generation Live Broa...

04/09/2026

Orty v2.0-web - the cold-outreach assistant moves to the web

Orty v2.0-web - the cold-outreach assistant moves to the web Brie Clayton September 4, 2026 0 Comments Orty today announced v2.0-web of its AI cold-ou...

04/09/2026

Lightware expands LARA capabilities with new GUDE driver

Lightware is expanding its LARA (Lightware Advanced Room Automation) platform with the GUDE Power Distribution Units (PDU) driver module. GUDE devices can now b...

04/09/2026

People Behind the Technology - How Lightware Invests in W...

Lightware shares the second release in its ESG communications series. Following the first piece, which focused on the companys environmental performance, this r...

04/09/2026

Big Blue Marble delivers record 10 Tbps for European publ...

Big Blue Marble supported a leading European public service broadcaster in delivering the Soccer World Cup 2026 streams, supplying more than 10 Tbps of bandwidt...

04/09/2026

Hitomi MatchBox Glass is honoured with Emmy Award

Outstanding achievement in engineering, science and technology Hitomi Broadcast has been recognised with an Engineering, Science & Technology Emmy from the Ac...

04/09/2026

California, Hollywood at a Crossroads

California, Hollywood at a Crossroads Andy Marken September 3, 2026 0 Comments I'm doing everything alone. Crossing roads alone. Seeing the Eiffe...

04/09/2026

Berklee Announces Winners of 2026 SongwritersdB Songwriting Contest

Berklee Announces Winners of 2026 SongwritersdB Songwriting Contest Students Luca Alexandru, Annika Wild, and Johanna James received the top prizes for origin...

04/09/2026

EVS, Matrox Partner on EBUs Dynamic Media Facility Initiative

Share Copy link Facebook X Linkedin Bluesky Email...

04/09/2026

TAG Video Systems Unveils TAG Blue

Share Copy link Facebook X Linkedin Bluesky Email...

04/09/2026

Orlando Magic and Gray Media Ink Full Season Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

04/09/2026

RT ANNOUNCE NEW DRAMA THE MURDER OF MR. MOONLIGHT BASED ON THE DISAPPEARANCE AND MURDER OF BOBBY RYAN

RT ANNOUNCE NEW DRAMA THE MURDER OF MR. MOONLIGHT BASED ON THE DISAPPEARANCE...

03/09/2026

Yospace releases new Ad Presentation solution, unlocking revenue opportunities with non-linear ad formats

Yospace will be at IBC from 11th - 14th September (booth 5.C78). For more inform...

03/09/2026

Creative Technology Group Announces Leadership Transition Effective January 2027

NEP Group has announced leadership changes at Creative Technology Group. Founder and CEO Graham Andrews will step away from day-to-day leadership at the end of ...

03/09/2026

NFL and TikTok Renew Multi-Year Partnership

The NFL and TikTok have announced a multi-year partnership renewal expanding the league's presence on the platform. NFL posts on TikTok increased more than ...

03/09/2026

Grass Valley Appoints Ronny Van Geel as Vice President, Cameras

Grass Valley has appointed Ronny Van Geel as Vice President, Cameras. Van Geel began his career in 1999 at Philips DVS and moved into product management in 2005...

03/09/2026

IBC 2026: Telestream to Preview Vantage Super Resolution

Telestream has announced Vantage Super Resolution, an AI-powered upscaling capability for the Vantage media workflow platform, developed in collaboration with N...

03/09/2026

IBC 2026: Solid State Logic TCA Tour

Solid State Logic (SSL) will debut the TCA Tour at IBC2026 (Hall 8, Stand 8.B45), a portable production system built from System T components in a desktop frame...

03/09/2026

IBC 2026: DPA Microphones Launches 6388 CORE+ Headset Microphone

DPA Microphones has announced the 6388 CORE Headset Microphone, making its debut at IBC2026 (Hall 8, Stand D60). The supercardioid headset features a physicall...

03/09/2026

IBC 2026: Qvest to Demonstrate Multi-Vendor Dynamic Media Facility Showcase

Qvest will present a multi-vendor Dynamic Media Facility (DMF) showcase at IBC2026 (Booth 10.C24), demonstrating how the EBU's DMF architecture can be imple...

03/09/2026

IBC 2026: Imagine Communications Debuts Magellan PanelFlex

Imagine Communications will showcase the Magellan PanelFlex control surface and other control portfolio updates at IBC2026 (Stand 1.B73, RAI Amsterdam, Septembe...

03/09/2026

IBC 2026: Bridge Technologies Launches Software-Based VB440 Deployment Option

Bridge Technologies will announce at IBC2026 (Booth 1.A71) that its VB440 production probe is now available as a software-based solution, deployable on commerci...

03/09/2026

Audio-Technica Launches BP350ST Mid-Side Stereo Microphone in Two Variants

Audio-Technica has unveiled the BP350ST MS (mid-side) microphone in two versions: the camera-mount BP350ST-UL and the boundary or gooseneck-mountable BP350ST-UB...

03/09/2026

IBC 2026: Jnger Audio flexAI Adds CastCompanion, 12G-SDI, NDI, and TVU MediaMesh Integration

Telos Alliance will introduce updates to the J nger Audio flexAI audio processin...

03/09/2026

DUNKMAN to Expand in 2027 with Team Competitions, Junior Division, and Global Qualifiers

DUNKMAN, the professional dunk league founded by Shaquille O'Neal in partner...

03/09/2026

Orlando Magic Tap DAZN as DTC Streaming Partner, Will Join OTA Distribution Plans for 2026-27 Season

Orlando's WRDQ TV 27, WFTV Channel 9 previously named over-the-air broadcast...

03/09/2026

EverPass Media Expands NFL Agreement with Netflix for Commercial Venues

EverPass Media has announced a multi-year commercial distribution agreement with Netflix, expanding on an existing partnership that has delivered NFL Christmas ...

03/09/2026

Yahoo Sports and Apple TV Partner on MLB and MLS Alternate Broadcasts

Yahoo Sports and Apple TV have announced a partnership to deliver alternate broadcasts of select Friday Night Baseball and MLS games on the Yahoo Sports website...

03/09/2026

BIG EAST's Scott Hecht on the Evolution of Campus Production and What Comes Next

With another academic year underway, college athletic departments across the cou...

03/09/2026

ESPN Debuts Revamped, Cutting-Edge Studio W in Bristol as New Home to NFL Live, College Football, and More

Facility becomes permanent home of NFL Live on Sept. 9; centerpiece studio for c...

03/09/2026

Anthony Marinelli launches Bass DNA course

Create musical synth bass sounds from scratch Anthony Marinelli Music have recently announced the launch of Bass DNA, a new online course that teaches music...

03/09/2026

IK Multimedia unveil the Tonex Board

Most powerful Tonex hardware to date IK Multimedia's latest release introduces their most advanced Tonex hardware unit to date, combining their AI Machi...

03/09/2026

Penteo Audio Plugins announce Penteo 8

Upmix & downmix software upgraded Penteo Audio Plugins have announced that the latest version of their powerful upmix and downmix software is now available....

03/09/2026

Young talents begin their training at SGL Carbon in Germany

With the start of the new apprenticeship year, young talent has once again begun their professional careers at SGL Carbon's sites in Germany. Recently, the ...

03/09/2026

Calrec advances EBU's Dynamic Media Facility vision at IBC 2026

With the industry increasingly embracing hybrid, software-defined production models, Calrec will preview a series of Argo and ImPulseV software enhancements at ...

03/09/2026

NAB Backs Most Proposed EAS Changes at FCC

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

TiVo Expands FAST Channels, AI Discovery with Latest OS Update

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

Eluvio Advances Content Fabric, AI at IBC 2026

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

Haivision Adds Bonded 5G Cellular Support to Makito ONE

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

Alex Pannell Joins Gravity Media as Chief Business Officer

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

AI-Media To Feature Multilingual AI Developments At IBC2026

Share Copy link Facebook X Linkedin Bluesky Email...

03/09/2026

Tuxera and ATTO collaborate to deliver blistering macOS n...

Recognizing the ever-increasing demands for media throughput in challenging environments like post-production, two leaders in network technology have worked tog...

03/09/2026

EVS and Matrox Video Join Forces to Accelerate Dynamic Me...

EVS, a leader in live video technology and production infrastructure solutions, and Matrox Video, a leader in software-defined media technology and IP-based vid...