
Durante su exhibici n en Brasil, la telenovela registr un alcance diario promedio de 37 millones de espectadores y un 44 % de participaci n
El p blico de Israel podr acompa ar de cerca la telenovela de Globo Rock Story', una historia de amor movida por la m sica que conquist al Brasil. Parte del cat logo que la empresa present en NATPE 2018, la trama tuvo sus derechos de exhibici n vendidos al Dori Media Group de Israel, para ser transmitida a partir de este mes en los canales cerrados Viva y Viva Plus, con subt tulos en hebreo y ruso.
La transmisi n de Rock Story' en Israel refuerza la presencia de las producciones de Globo en la regi n, en donde el p blico se identifica fuertemente con las historias brasile as. La sociedad con el Dori Media Group es de larga data y cuenta con un historial de licencias de telenovelas de Globo que incluye xitos como Avenida Brasil', La Guerrera' e Imperio', ganadora del International Emmy Awards 2015. Recientemente, el grupo tambi n apost por la emocionante historia de amor A Trav s del Tiempo'.
Rock Story' presenta el mundo de la m sica como trasfondo para la historia de Gui (Vladimir Brichta, Justicia'), una estrella de rock decadente, que necesita reinventarse al ver que su carrera y vida personal se est n desmoronando. Impulsivo e inconsecuente, ser puesto a prueba por el destino y tendr la oportunidad de intentar cambiar su trayectoria cuando su mujer Diana (Alinne Moraes, A Trav s del Tiempo') lo deja por la estrella del momento, quien es su mayor rival; descubre que tiene un hijo adolescente y que tendr que cuidarlo, y encuentra un nuevo e inesperado amor.
La telenovela cuenta con buenas tramas y personajes fuertes, carism ticos e imperfectos, cuyas historias se ven entrelazadas por la m sica, el romance y la transformaci n. La tira tuvo un gran xito durante su transmisi n en Brasil, en la franja de las 19 horas, en donde registr un alcance diario promedio de 37 millones de espectadores y un 44 % de participaci n. El ltimo episodio logr un r cord de audiencia, con 48 millones de personas y un 49 % de participaci n.
La influencia del universo musical est presente en toda la producci n de la telenovela, desde el vestuario y la caracterizaci n de los personajes hasta la escenograf a y la producci n de arte. El vestuario de Gui, por ejemplo, est inspirado en grandes estrellas de rock y su casa est decorada con objetos que ayudan a materializar su personalidad y su trayectoria, como instrumentos musicales, discos de vinilo y los CD lanzados por el personaje. La telenovela cont tambi n con canciones in ditas que fueron producidas para la trama y con 33 temas grabados dentro de una iglesia con la orquesta de San Petersburgo en Rusia.
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