
Mark March 30 on your calendars. That's when RapCaviar Presents arrives on Hulu. Based on Spotify's flagship hip-hop playlist, RapCaviar, the compelling new documentary series tackles today's most provocative issues through the lens of hip-hop. Centered around the visionaries and emerging stars who rule the charts and influence our culture, fans will get an up-close look into the lives of City Girls, Tyler, The Creator, Polo G, Roddy Ricch, Coi Leray, and more.
Featuring commentary from cultural tastemakers, media experts, and hip-hop historians, each of RapCaviar Presents' six episodes examines a specific deep-rooted issue that affects hip-hop artists, their fans, and society at large. This includes explorations of mental health, women's sexuality, the criminalization of rap, social media criticism, and the ultimate cost of viral fame.
In addition to honest commentary on cultural topics, the show also gets personal, homing in on the artists' tales of triumph, disruption, empowerment, and redemption.
To celebrate its upcoming release, we threw a party in LA with Hulu, where Coi Leray, Saweetie, Freddie Gibbs, Mustard, Blxst and Ty Dolla $ign were all in attendance. Guests were invited to toast the series, enjoy a hip-hop-focused set from DJ Domo, and hop in our RapCaviar-themed photo booth.
Saweetie (Credit: JC Olivera/Picture Group)
Coi Leray (Credit: JC Olivera/Picture Group)
DJ Domo (Credit: JC Olivera/Picture Group)
Ty Dolla $ign (Credit: JC Olivera/Picture Group)
Coco Jones (Credit: JC Olivera/Picture Group)
(Credit: JC Olivera/Picture Group)
(Credit: JC Olivera/Picture Group)
Mustard and Carl Chery (Credit: JC Olivera/Picture Group)
NEXT
Ahead of the series premiere, For the Record caught up with Carl Chery, Spotify's Head of Urban Music and Creative Director, who also serves as an executive producer on the show. As a driving force behind the creation of RapCaviar Presents, Carl gave us the scoop on RapCaviar's evolution from playlist to TV show, unique ways they were able to tell stories, and what fans can expect when it premieres.
What's the inspiration behind RapCaviar Presents? This started almost five years ago. The RapCaviar playlist had launched in 2015 and was showing the potential to become more than a playlist. So as we made plans to expand RapCaviar's influence with social channels and a podcast, we also started thinking about a docuseries. That started as far back as 2018, and we started pitching it in the summer of 2019.
Hulu bought the pilot in 2019, but then the pandemic happened, which delayed production for almost a year. We finally submitted the pilot in 2021, the series was picked up later that year, and then we began production on the actual series in February of 2022.
What makes Spotify and RapCaviar uniquely positioned to tell these stories? We're very much in the thick of the streaming era, and I think Spotify emerged as arguably the most important editorial outlet across mediums. I think that the work that we're doing across our playlist ecosystem is something that's really resonated with audiences for the past eight years.
In hip-hop, there's a timeline of the mediums that all these cultural authorities express themselves through. Once upon a time, it was radio stations, and then it was magazines, and then it was blogs. But now, it's playlists. So it felt like we were in the right place to be the next iteration of that hip-hop authority.
Does this series shed any light on the future of hip-hop? Yes, it does. It was very important for me that the show is centered around the current generation of rap stars. But as we tackle topics that pertain to things like the Tyler, The Creator apology, we still have to give historical context. So I like that in almost every story we start in the present, go back, and then go forward. But you'll have to tune in to find out where we end up.
Were there stories shared during filming that surprised you? Polo G's story, which I believe is part of Episode 4 (titled Through the Storm ), was very unexpected because it speaks of things that haven't been reported much. But the director, Mandon Lovett, did an incredible job of getting Polo to open up.
Spotify Head of Urban Music Carl Chery (Credit: JC Olivera/Picture Group)
Polo G is someone who is really reserved, and I don't think that many people are aware that he overdosed a few years ago. But he was willing to talk about generational trauma, and for viewers, seeing his vulnerability and experiencing that side of his personality will be revealing.
And then even with someone like Tyler, The Creator, who people have been familiar with for a longer period of time. If you remember, Tyler started his career as someone who was a shock-value type of rapper. But in more recent years, he's resurfaced as someone who is more thoughtful and polished. I noticed that as a fan, but I never knew what was behind it.
And on RapCaviar Presents, he talks about how he used to go on TV and just goof off. And one day, someone saw him at the airport and told him, Hey, you're that guy from Ridiculousness! For Tyler, it was an eye-opening moment because he was like, Oh, wow, I'm not known for my music. And that was one of the things that shifted Tyler's approach.
And then we have incredible journalists and artists who gave us amazing context that will be educational and informative to even the most rap-obsessed music lovers. In the episode featuring City Girls, Jamilah Lemieux gave us amazing historical context into the arc of women in hip-hop.
Looking at '90s hip-hop, which featured women like Lil' Kim, Foxy Brown, and Trina, Jamilah pointed out that those women were aspiring to be mafia wives, but this new generation is a completely different thing and they&
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
04/07/2025
Introducing CVP Auctions: Trusted Tech, At Auction-Only Prices
Brie Clayton July 4, 2025
0 Comments
A New Destination for Film and Broadcast Gear at U...
04/07/2025
Unveiling China's Ecological Wonders with URSA Mini Pro 12K
Brie Clayton July 4, 2025
0 Comments
Nature Documentaries Freeze Epic Momentsin Extrem...
04/07/2025
Create Any Planet in After Effects
Graham Quince July 4, 2025
0 Comments
The Advanced 3D renderer in After Effects makes it really easy to import 3D o...
04/07/2025
Custom Gradient Colorize for Resolve Fusion
Simon Ubsdell July 4, 2025
0 Comments
Digging into the theory of the gradient colorize process to build ou...
04/07/2025
Watching live sports on TV these days is a delicate balance for broadcasters how much information is too much?...
04/07/2025
WASHINGTON As Federal Communications Commission Chair Brendan Carr works to achieve his goal of a very busy, productive summer at the FCC, the agency has rele...
04/07/2025
Other World Computing Launches OWC Guardian USB-C Hardware-Encrypted Portable SS...
04/07/2025
CANAL Brings MotoGP to Vision Pro with Blackmagic URSA Cine Immersive
Brie Clayton July 3, 2025
0 Comments
Experience MotoGP like never before as CA...
04/07/2025
The Pitch comes to RT Radio 1 airwaves this Sunday at 7pm. The Pitch is a brand...
03/07/2025
For our Vario-Jib, as well as for a repertoire of weights, we now have carts that make transport easier...
03/07/2025
One of our latest innovations: Slider Drive Unit!
Our Vario Slider not only comes with improvements and new features, but also with its own drive unit!
Our i...
03/07/2025
The 360 EVO lives up to its name: 360-degree rotation not only on the pan axis, but also on the roll axis, enables filmmakers to take their creative visions eve...
03/07/2025
What a buzzing few days at BSCExpo in London!
We were thrilled to connect with so many talented professionals from the world of cinematography.
A huge thank ...
03/07/2025
ADOLESCENCE - Shot with Panther Tower"The whole rig had to be detachable mid-episode
Netflix limited drama series Adolescence has been gaining attentio...
03/07/2025
To achieve a true level of decisive overmatch, communication systems must be as ...
03/07/2025
The Broadcasters Foundation of America has named Ray Hopkins, president of U.S. distribution at Paramount Global, to its board of directors....
03/07/2025
SIOUX FALLS, S.D. In his first major policy speech, Federal Communications Commission chair Brendan Carr outlined his Build America Agenda for the agency'...
03/07/2025
As the industry is making a major push to transition to NextGen TV and develop new businesses that will fund the next generation of broadcasting, TV Tech's ...
03/07/2025
Despite enabling its subscribers to watch films and TV shows in the highest possible resolution, Netflix has revealed it is taking things old school with the in...
03/07/2025
WASHINGTON In response to news that Paramount Global has agreed to pay $16 million to settle a lawsuit by President Donald Trump, Democrats and other administra...
03/07/2025
WUPPERTAL, Germany Riedel Communications today launched RefSuite for professional sports workflows....
03/07/2025
WEITERSTADT, Germany LYNX Technik, a provider of modular signal processing solutions, has announced that founder and longtime CEO Winfried Deckelmann is steppin...
03/07/2025
WASHINGTON Representatives from six trade groups representing tech, pay TV, broadband, LPTV and other sectors recently met with Federal Communications Commissio...
03/07/2025
PLYMOUTH, Wis. Dan Whealy has acquired Heartland Video Systems and will be its new owner and president, the systems integrator said....
03/07/2025
Acclaimed filmmaker, educator, and industry veteran Jay Holben has released his most ambitious work to date: The Director's Guide to Everything a sweeping...
03/07/2025
For Los Angeles-based photographer Scout Pruski, documenting the annual Dyke Day LA is a way to honor and give back to the city's legacy queer community and...
03/07/2025
Modular, Travel-Ready Solution Matthews Studio Equipment launches the new Chimera V-Flat Panel Frame Kit, the lightweight and modular, ultra-durable alternativ...
03/07/2025
Dalet, a leading technology and service provider for media-rich organizations, today announced the release of Dalet Flex 2025.6 LTS (long-term support), introdu...
03/07/2025
Lightware's LARA Wizard makes it quicker and easier than ever to set up audio-visual (AV) room automation and control configurations, ensuring anyone, from ...
03/07/2025
Alfalite, the only European manufacturer of LED screens, has obtained both the NCAGE Code (NATO Commercial and Government Entity) and TAA (Trade Agreements Act)...
03/07/2025
nxtedition is implementing a new solution for WIN Network, based in its headquarters in Wollongong, New South Wales, Australia. The nxtedition integrated platfo...
03/07/2025
ORS Group and Insys Video Technologies today announce the launch of a new joint brand identity: Big Blue Marble. The move reflects the evolution of a long-stand...
03/07/2025
Evergent, a global leader in customer lifecycle management and monetization solutions for subscription-based businesses, today announced the successful results ...
03/07/2025
LYNX Technik, provider of modular signal processing solutions today announces an executive leadership transition, effective July 1, 2025. Markus Motzko has been...
03/07/2025
Chaos Releases V-Ray for Blender
Brie Clayton July 2, 2025
0 Comments
Production-Proven Renderer V-Ray Arrives Natively in Blender for the First Time;...
03/07/2025
Calvin University Adds Blackmagic Replay to Broadcasts and Streams
Brie Clayton July 2, 2025
0 Comments
Replay workflow joins 14 Blackmagic Design cam...
03/07/2025
Berklee's Gospel Performance Program Welcomes Jonathan Nelson as the Herb Al...
03/07/2025
In today's fragmented media landscape, advertisers expect more than just reach - they want seamless cross-platform campaigns that deliver measurable results...
03/07/2025
** MEDIA ALERT ** Shonen Jump Store Hosting Los Angeles Pop-up During Anime Exp...
03/07/2025
Thursday 3 July 2025
David Harewood and Matthew Broome in Mozart: Genius for Hi...
03/07/2025
The Sky WNT Fund supports Womens National Team players with a 30,000 bursaryThursday 3 July 2025
Sky Ireland has announced the four recipients of the 2025 Sky...
03/07/2025
The forecast this month is showing a 100% chance of epic gaming. Catch the scorching lineup of 20 titles coming to the cloud, which gamers can play whether indo...
02/07/2025
Hege Wik and Odin appear in FOLKTALES by Heidi Ewing and Rachel Grady, an official selection of the 2025 Sundance Film Festival. Courtesy of Sundance Institut...
02/07/2025
(Stephen Lovekin/Shutterstock for Sundance Film Festival)
By Patty Consolazio
This one's for any person who's ever felt put down, left out, marginaliz...
02/07/2025
Calrec expands ecosystem at NAB 2025 giving broadcasters access to dynamic workflows and ultimate flexibility Helping broadcasters meet the shifting needs of me...
02/07/2025
NEW YORK Paramount Global has agreed to pay $16 million to settle a lawsuit by President Donald Trump, ending a long-running legal saga that could clear the way...
02/07/2025
WASHINGTON The Federal Communications Commission has approved the transfer of licenses for five TV stations from Sinclair to Rincon Broadcasting, which announce...
02/07/2025
As the media industry faces an uncertain business climate and rapidly changing consumer habits, TV Tech's most popular stories from the first six months of ...