Sony Pixel Power calrec Sony

Serie A Takes a Technical Leap Forward With New Production Center in Lissone to Centralize Broadcast Activities

14/09/2021

Serie A takes a technical leap forward with new production centre in Lissone to centralise broadcast activities By Roberto Landini, Italian Correspondent

Tuesday, September 14, 2021 - 08:00

Print This Story

Luisella Fusco, head of media operations and broadcast, Lega Serie A

The new Serie A football season began in Italy in late August accompanied by major changes to the way the TV coverage of matches is produced, including the radical step of cutting out the middlemen in the production chain, a new centralised management of signal transport from the stadiums, improvements in signal quality, and much more.

To find out more, SVG Europe caught up with Luisella Fusco, head of media operations and broadcast, Lega Serie A, for a two-part interview.

What is the latest news on a technical level? There is talk of a great leap forward on several levels.

The process undertaken by the Lega Serie A this year at a technical level is significantly new in the sense that, first of all, it was decided to carry out all the matches in UHD, for the 380-match Championship, more for the Italian Cup, 42 matches, including the Italian Super Cup. The overall total amounts to 422 matches all produced in UHD. The signal is also made available in 1080p, so all productions are made with a progressive signal that is centrally transported from the Serie A League to the new production centre built at the Lissone headquarters, with technical partner EI Towers.

Can we therefore say that the new Lissone production centre will allow Lega Serie A to centralise a whole series of production activities that were previously outsourced?

Yes, absolutely. This season, the League has decided to internalise a whole series of services that were previously based on intermediaries or in any case outsourced with third parties, directly producing, on delegation from the clubs, the stadium matches of 14 teams (six are self-produced).

For the distribution of the signals, both the transport from the stadium and those up to the rightsholders at national, local and international level, are centralised by the League for all matches regardless of the producer.

From April to August we worked day and night to complete the centre, which is expected to officially inaugurate at the beginning of October

In addition to this, the other big news is that all the signals are processed centrally in the Lissone production centre, so they are ingested and, from there, almost all the activities that were previously carried out in situ at the stadium, are carried out remotely.

At the stadium remain the goal line technology (GLT), rendered through Hawk Eye, while the VAR, which was previously managed in the stadium, has now been centralised in Lissone; referees go to the production centre in Lissone and are able to operate the VAR service remotely, without having to physically attend all the stadiums. This makes it possible to avoid sending a special vehicle to each stage that deals with VAR and, by managing everything remotely in a centralised mode, an evident efficiency is obtained above all in the travel costs of the referees.

At the new Serie A MCR in Lissone

How did you organise the new media operations and broadcast spaces in the production centre with technical partner EI Towers, and how long did it take to create it?

First of all we had to structure ourselves internally at Lega Serie A level to complete this new great adventure that serves to manage services and content.

From April to August we worked day and night to complete the centre, which is expected to officially inaugurate at the beginning of October.

We have concentrated the process of placing the referees and their activities and operations in a new building that has two floors: on the ground floor is an area entirely dedicated to the Serie A League, the FIGC/AIA (the area that hosts the referees) with the various VAR rooms.

The VARs of Serie B are on the same floor, ready to pass remotely too. Currently Serie B still operates locally due to the lack of fibre links from around 50% of the stadiums, links which are, of course, indispensable for the centralised and remotely controlled VAR.

The second floor houses all the centralised services previously managed at the stadiums, starting with the graphics, which are partly packaged in the stadium and partly remotely from here.

Graphics are partly packaged in the stadium and partly remotely from Lissone

The same applies to virtualisation graphics for national and international customisation and for the differentiated distribution of signals, including betting streaming, as well as for all post production and centralised distribution of content; there really is a lot of news!

At the time of writing, you have faced the first days of operations from the new centre: how have you found it?

We are overall satisfied with the outcome of the first two days. There have been some flaws that we have already corrected, but overall nothing so impactful, we are really in the bubble with services.

Speaking about COVID, despite some easing, are there still limitations in television production and for the public?

We have not returned to complete normality in the sense that both from a sporting point of view and from that of the activities that usually took place on site at the stadiums, there are still limitations. In fact, from the point of view of the opening of facilities, the public still has limited access and there is a presence of no more than 50% only with a Green Pass.

With regards to the access of spectators to stadiums, typical distances are used.

From a production point of view, there is a precise protocol issued by the CTS [scientific technical committee] and the FIGC [Italian Football Federation] implemented by the Serie A League, so not all editorial activities can be exercised.

In addition, we have n
LINK: https://www.svgeurope.org/blog/headlines/luisella-fusco-interview-part...
See more stories from svg

More from Sports Video Group

21/08/2026

FOX Sports Rolls Out Its Most Ambitious Live Motorsports Production' Ever at IndyCar Freedom 250 GP in DC

A massive deployment of specialty cameras, graphics, and AR will showcase the na...

21/08/2026

Creative Studio Zookeeper Embraces Pinball Motif for West Coast Conference PSA

The West Coast Conference unveiled its new 30-second public service announcement, the latest expression of the Conference's We Rise in the West brand iden...

21/08/2026

ESPN Soft-Launches a New NFL Graphics Package, Scorebug During Thursday Night's Raiders-Texans Preseason Game

New look will serve as the foundation for ESPN's upcoming NFL season and Sup...

21/08/2026

ESPN to Debut Little League Alumni Alt-Cast for 2026 MLB Little League Classic

ESPN will air the ninth annual MLB Little League Classic presented by New York Life on Sunday, August 23, at 7 p.m. ET from Historic Bowman Field in Williamspor...

21/08/2026

His Story Becomes Part of Football History': Dean Grossman Honors His Father Sandy With Pete Rozelle Award Speech

In an emotional acceptance speech in Canton, Grossman celebrated the pioneering ...

20/08/2026

NEP's Summer of Soccer Didn't End at World Cup: 1,100+ Domestic Productions Follow the Final

From host-broadcaster and rightsholder support in June and July to MLS, NWSL, US...

20/08/2026

SVG GameDay, Ep. 27: San Jose Sharks' Emily Garner - Production Tales From the Shark Tank

In-venue and creative video staffers at the professional and collegiate level ha...

20/08/2026

IBC 2026: Veritone To Showcase Enterprise AI and Media Supply Chain Automation

At IBC this year, Veritone (14.A56) is bringing two connected themes to the booth: architectural independence in enterprise AI, and the automation of the media ...

20/08/2026

Telestream and ScorePlay Partner to Connect Live Sports Ingest with Media Management

Telestream and ScorePlay have announced a partnership combining Telestream's...

20/08/2026

Grand Slam of Curling and Rock League Sign Multi-Year Deal with ESPN

The Grand Slam of Curling and Rock League have announced a three-year agreement with ESPN, bringing more than 300 hours of live curling coverage to U.S. audienc...

20/08/2026

Nielsen Announces Measurement Enhancements Ahead of Fall TV Season

Nielsen has announced a series of enhancements to its Big Data + Panel currency measurement methodology, taking effect August 31. The updates were developed in ...

20/08/2026

ORF Deploys Net Insight Nimbra Platform for Nationwide IP Contribution Network

Net Insight has been selected by service provider Big Blue Marble (formerly ORS Group) to provide its Nimbra platform as the core media transport solution for a...

20/08/2026

2026 US Open Launches Fan Activations Across New York City

The 2026 US Open will bring a series of free fan activations across New York City ahead of and during the tournament, which runs August 23-September 13. We...

20/08/2026

Bridge Technologies Adds TS Playout to VB330 and VB220 Monitoring Probes

Bridge Technologies will announce a transport stream (TS) playout feature for its VB330 and VB220 compressed monitoring probes at IBC2026 (Booth 1.A71). The fe...

20/08/2026

IBC 2026: ENCO To Showcase AI and Automation Solutions

ENCO will demonstrate solutions across captioning, translation, AI production tools, automation, and virtual production at IBC2026 (Stand 7.A34, Amsterdam RAI, ...

20/08/2026

IBC 2026: MultiDyne MRMC To Exhibit for First Time as Part of MultiDyne Organization

MultiDyne Video and Fiber Optic Systems will demonstrate camera robotics and mot...

20/08/2026

IBC 2026: Chyron Showcases Newsroom Workflow Solutions

Chyron will demonstrate news workflow solutions at IBC2026 (Stand 7.A23), marking the company's 60th anniversary. Highlights include updates to PRIME HTML, ...

20/08/2026

Spectrum SportsNet LA Now Available to Customers in Former Cox Markets

Spectrum SportsNet LA, the exclusive television home of the Los Angeles Dodgers, is now available to Spectrum customers in former Cox markets following the clos...

20/08/2026

IBC 2026: swXtch.io Launches Expanded SRT Distribution and Native Multicast Services

swXtch.io will unveil expanded Global SRT Distribution and native multicast tran...

20/08/2026

Transformation Church Deploys Riedel Artist Intercom System

Riedel Communications has announced that Transformation Church in the United States has deployed a communications system built around the Artist intercom ecosys...

20/08/2026

Apple at 50: Author and CBS Sunday Morning Correspondent David Pogue on How a Tech Giant Became a Media Powerhouse

The bestselling author and longtime Apple observer explores how product launches...

20/08/2026

Orlando Magic's David Storm Reflects on the Franchises First Year With Its New ST 2110 Control Room and Massive Center-Hung Videoboard

The Orlando Magic entered last season with a dramatically upgraded in-venue prod...

20/08/2026

Indiana Pacers Name DAZN Exclusive Streaming Home Beginning 2026-27 Season

Pacers Sports and Entertainment has announced a partnership with DAZN, making it the exclusive streaming home of Indiana Pacers basketball. A team-branded strea...

20/08/2026

Ratings Roundup: Scotty Scheffler Win Tops the Week, ESPN Posts Most-Watched WNBA Game Ever on Cable

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

20/08/2026

NHL Announces Germany Expansion with FC Bayern Partnership and 2027 Global Series Games in Munich and Cologne

The NHL has announced two major developments tied to its Germany growth strategy...

19/08/2026

Imagine Communications Steve Reynolds on Kaseya Centers Hybrid IP Build and the Growth of ST 2110

As the cost of IP nears price parity with traditional SDI, Reynolds argues that ...

19/08/2026

European Athletics Championships 2026: BBC, Event Organizers Bring Birmingham Action to Viewers in Style

A private 5G bubble was chosen instead of traditional broadcast RF for the race ...

18/08/2026

SportStream 2026 Virtual Event Set for September 15-17

SportStream 2026, a free three-day virtual event, will take place September 15-17. One registration provides access to all three days of live programming and on...

18/08/2026

IBC 2026: BeckTV to Debut BeckFlow Documentation Platform

BeckTV will introduce BeckFlow to the European market at IBC2026, demonstrated on the Providius stand (10.F53). BeckFlow is a web-based schematic documentation...

18/08/2026

IBC 2026: Boland Communications to Introduce ST 2110 Option for 4K Monitors

Boland Communications will introduce a SMPTE ST 2110 input option for its 4K monitors at IBC2026, along with a new 55-inch super-narrow bezel display for video ...

18/08/2026

Seattle Seahawks Integrate Dolby OptiView with Dolby Vision for Fan Streaming

Dolby Laboratories and the Seattle Seahawks have announced a partnership integrating Dolby OptiView into the Seahawks' live streaming coverage, making the S...

18/08/2026

Insights from BMG's Graham Taylor on the Role of a Sports Producer in Live Broadcast Production

For BMG Executive Producer of Sports Production, Graham Taylor, producing live s...

18/08/2026

TMRW Sports Names Rufus Hack as President of Golf

TMRW Sports has appointed Rufus Hack as President of Golf, a newly created role in which he will lead the company's golf businesses including TGL presented ...

18/08/2026

SMT To Deliver Race Technology for Freedom 250 IndyCar Broadcast

SMT will provide race technology for FOX Sports' coverage of the Freedom 250 Grand Prix of Washington, D.C. on August 23, when the NTT INDYCAR SERIES races ...

18/08/2026

HMA's Creator Collective Pairs Digital Creators, Beat Writers in New Model for Local-Sports Coverage

The live, YouTube-native roundtables combine fan voices, credentialed reporters,...

18/08/2026

Behind The Mic: FOX Sports Shares Broadcast Lineup for 2026 NFL Season and College Football Season

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

18/08/2026

Miami Heats Ed Filomia on Rebuilding Kaseya Centers Video Infrastructure and 29 Years With the Heat

The industry legend sounds off on replacing the Heat's iconic Medusa score...

18/08/2026

Bill Rasmussen, ESPN Founder and Sports Broadcasting Hall of Famer, Dies at 93

William F. Rasmussen, the sports fan-turned broadcaster and entrepreneur whose out-of-the-box idea of a 24-hour cable sports network, ESPN, changed forever the ...

18/08/2026

DAZN Completes Acquisition of ViewLift

DAZN Group has completed its acquisition of ViewLift, a provider of streaming and digital solutions for sports content owners. The acquisition was first announc...

18/08/2026

American Association of Professional Baseball Adds SI TV as Broadcast Partner

The American Association of Professional Baseball (AAPB) has added SI TV, Sports Illustrated's 24/7 streaming channel, as a broadcast partner for the remain...

18/08/2026

Esports Foundation Postpones Inaugural Esports Nations Cup to November 2027

The Esports Foundation has announced that the inaugural Esports Nations Cup (ENC), originally scheduled for November 2026 in Riyadh, will be postponed to Novemb...

18/08/2026

Diversified Launches Global Managed Services Practice

Diversified has announced a new Global Managed Services Practice, consolidating the company's managed services capabilities into one organization. Rob Mello...

18/08/2026

Appear Completes REMI Proof of Concept with Thoroughbred Racing Productions

Appear has completed a proof of concept with Thoroughbred Racing Productions (TRP), demonstrating multi-camera remote live production over bonded 5G cellular an...

18/08/2026

IBC 2026: Riedel Implements Live Production Infrastructure at Edith Cowan University

Riedel Communications has announced that Edith Cowan University (ECU) in Perth, ...

17/08/2026

Thank You Mr. Brown: Documentary on Steadicam, Skycam Inventor Garrett Brown Is in the Works

Producer William Forbes and director Andrew Schwartz detail the decade-long effo...

14/08/2026

AT&T Returns as Sponsor of Fifth-Annual DirtFish Women in Motorsport Summit

AT&T returns as a sponsor of the DirtFish Women in Motorsport (WiM) Summit, which marks its fifth year Aug. 21-22 in Snoqualmie, WA. This year's event will ...

14/08/2026

Perfect Game Blends Broadcast Polish with Social Swagger as All-American Classic Makes Move to Citizens Bank Park

A six-camera flypack production will anchor Sunday's game while Perfect Game...

13/08/2026

LaLiga Renews Broadcast Agreements with ESPN and DSports in South America Through 2031/32

LaLiga has renewed broadcast agreements with ESPN and DSports covering Spanish-l...

13/08/2026

Rockstar Energy Open Builds Third Portland Show Around AI-Powered Vertical Feed, Remote Operators

Three days of skateboarding competitions, live music, and other programming will...

13/08/2026

IBC 2026: Matrox Video to Showcase IP and Software-Defined Technologies

Matrox Video will showcase its portfolio of IP and software-defined technologies at IBC2026 (Booth 7.B15, RAI Amsterdam, September 11-14). The portfolio includ...