Sony Pixel Power calrec Sony

UKTV to launch masterbrand U on 16th July

06/06/2024

Battle in the Box, Whitstable Pearl series two, Sons of Anarchy and the UK premiere of Orlando Bloom: To the Edge head up launch

Brand new original commissions including Outrageous and Bergerac coming in 2025, and first picture released from set of The Marlow Murder Club series two

Thursday 6th June 2024: UKTV has announced that U - its new masterbrand - will launch on 16th July, including a quality line-up of content of nearly 8,500 hours on its free streaming service, an uplift of almost 1,500 hours from the start of the year.

The masterbrand will unite UKTVs family of free-to-air channels becoming U&Dave, U&DRAMA, U&YESTERDAY and U&W. Its free streaming service will transition from UKTV Play to U.

Penny Brough, Chief Marketing Officer, UKTV said,

The launch of U on 16th July is an important step for UKTV, defining our age of transformation. U will present our viewers with an extraordinary range of free quality content, allowing them to connect the dots between the streaming service and our family of TV channels.

Andrea Amey, Chief Digital Officer, UKTV added,

U will be home to almost 8,500 hours of free content, comprising new programming, exclusive shows, award-winning originals and premiere acquisitions. We cant wait to give our viewers even more choice and a service that is easy to navigate, so they can enjoy our free and varied offering.

Alongside viewer favourites, audiences will be able to benefit from new programming around launch, including:

Brand new original comedy reality gameshow Battle in the Box (8x60) on U and U&Dave, hosted by Jimmy Carr. Based on a hit Korean format, pairs of comics and celebrities will battle it out for pride, prizes and most importantly, floorspace, in this comedy entertainment and reality hybrid.

Second series of Whitstable Pearl (6 x45) will be available as a boxset on U from 16th July before launching on U&DRAMA. The crime drama returns for a new season, following series one record ratings. Pearl Nolan (Kerry Godliman), single mother of a grown son, is a private detective who runs the Whitstable Pearl, a seafood restaurant in the coastal town of Whitstable.

Series one to seven of Sons of Anarchy (92x60) the hit American action crime drama, created by Kurt Sutter for FX, starring Charlie Hunnam will launch on U alongside the UK premiere of Orlando Bloom: To the Edge (3x120) which follows actor and adventure enthusiast Orlando Bloom embark on a physical, mental and spiritual journey of self-discovery as he undertakes three extreme sports to push himself to the edge of whats possible. Both shows will premiere on U before airing on U&Dave later in the year.

Earlier in the year, UKTV announced that it had licensed Mike (8x30) from Disney Entertainment, which follows the dynamic and controversial story of Mike Tyson. The eight-episode limited series explores the tumultuous ups and downs of Tysons boxing career and personal life - from being a beloved global athlete to a pariah and back again, and will stream on U, and air later in the year on U&Dave.

Other new programming includes SisterS, which sees two women, one from Canada and the other from Ireland discover they are half-sisters and embark on a road trip to find their alcoholic father, and FTA premiere of American scripted comedy sci-fi show Future Man (starring Josh Hutcherson and Seth Rogan).

A record tenth series of Bangers & Cash (15x60) on U and U&YESTERDAY following the Mathewsons family-run historic car auction business in Yorkshire. One of U&YESTERDAYs most popular shows, it has spawned a live event - Bangers & Cash Live, with over 15,000 people expected to attend in August.

Plus, popular back-catalogue hits such as The Bill and Classic EastEnders.

In recent months, UKTV has also announced a host of new original titles that will launch from the end of this year and throughout early 2025 including:

A second series of Robert Thorogoods The Marlow Murder Club (6x60) following the best ever series premiere of the last decade for series one, will launch early next year on U and U&DRAMA. Filming of the next chapter commenced in picturesque Marlow this week, and saw the reunion of Samantha Bond (Judith Potts), Jo Martin (Suzie Harris), Cara Horgan (Becks Starling) and Natalie Dew (DCI Tanika Malik).

A re-imagining of Bergerac (6x60) which sees Detective Jim Bergerac return to the iconic setting of Jersey in the new series, written by Toby Whithouse, will air in 2025 on U and U&DRAMA.

Outrageous (6x60) is the true story of six sisters who refused to play by the rules and whose often-scandalous lives made headlines around the world. Set against the gathering storm clouds of the 1930s, Outrageous will bring the full, uncensored story of the Mitford sisters to the screen for the first time in 2025 (U and U&DRAMA).

U and U&Dave are also set for a third series of Worlds Most Dangerous Roads (6x60).

U and U&W will be joined by a fourth series of Emma Willis: Delivering Babies (6x60) plus new true crime shows including Back From The Dead: Who Kidnapped Me? (3x60) and Lies, Deceit & Betrayal (6x60).

Last year, UKTV announced the launch of four Free Ad-supported Streaming TV (FAST) channels on Samsung TV Plus, Amazon Freevee and Pluto TV, which marked the broadcasters debut in the FAST market. These channels also launched on Virgin earlier this year. As part of the new masterbrand, UKTVs FAST channels will be rebranded, with UKTV Play Heroes becoming U&Real Heroes; UKTV Play Laughs will move to U&Laughs; UKTV Play Full Throttle will transition to U&Transport; and UKTV Play Uncovered will be known as U&The Past.

UKTV has an ambitious growth strategy, focussed on supercharging its streaming service and growing its linear channels. A key driver of this is connecting and better leveraging the brands within UKTVs estate. The launch of this new masterbrand supports this strategy by making
LINK: https://corporate.uktv.co.uk/news/article/uktv-to-launch-masterbrand-u...
See more stories from uktv

More from UKTV

10/07/2024

U&Dave thinks Will & Ralf Should Know Better

Will Mellor and Ralf Little will bring their renowned chemistry to U and U&Dave later this year with Will & Ralf Should Know Better (4x60). Pulling back the cur...

07/07/2024

Damien Molony set to star as Jim Bergerac in re-imagined series of Bergerac for U&DRAMA and U

Damien Molony Sunday 7th July 2024 Casting is now confirmed for the re-imagine...

04/07/2024

Fronted by Dermot O'Leary and featuring Katherine Ryan, U&Dave orders Silence is Golden, Yes Yes Media's brand-new comedy competition

Each episode begins with U&Dave giving the studio audience 250,000 to share bet...

04/07/2024

Dave Gorman Returns to U&Dave

Great-Ish News as Dave Gorman returns to U&Dave Four brand new specials for iconic hit comedy show examining modern life will air later this year Stand-up comed...

02/07/2024

It's official, were a nation of TV addicts! Brits spend 4 years watching the telly

Worlds first TV Dinners for U restaurant opens in London to mark the launch of n...

26/06/2024

Filming begins for new drama Outrageous - the story of the notorious Mitford sisters

Bessie Carter as Nancy Mitford on the first day of filming The series is produc...

20/06/2024

Rosie Jones's Disability Comedy Extravaganza returns for a third series on free-to-air channel U&Dave and free streaming service, U

Free-to-air channel Dave and UKTV Play to be renamed U&Dave and U, following lau...

19/06/2024

Gold gets to know absolutely everything about Absolutely Fabulous

Sweetie darlings... its time to pour some champers, grab your best Gaultier and get ready for three decades of fabulous! Wednesday 19th June 2024 The nations fa...

06/06/2024

UKTV to launch masterbrand U on 16th July

Battle in the Box, Whitstable Pearl series two, Sons of Anarchy and the UK premiere of Orlando Bloom: To the Edge head up launch Brand new original commissions...

06/06/2024

UKTV commissions two new true crime shows from Wag Entertainment

Delimar Vera in "Back From The Dead: Who Kidnapped Me?" Thursday 6th June 2024 UKTV continues its commitment to the intriguing world of true crime with Back fr...

20/05/2024

Masters of Reinvention commissioned for Yesterday & UKTV Play

22nd May 2024 UKTV has commissioned Masters of Reinvention (6x60) for its leading factual channel Yesterday and free streaming service UKTV Play, to be produced...

15/05/2024

UKTV Ventures partners with The Farewell Guide in 1million airtime-for-equity deal

12th March 2024 - Award-winning broadcaster UKTV has today announced it has inve...

07/05/2024

Paul Whitehouse takes viewers through The Sketch Show Years in new 4-part series on Gold

7th May 2024 The nations favourite comedy channel Gold has teamed up with the ma...

29/04/2024

Filming begins and further cast confirmed in Mark Gatiss drama Bookish for Alibi

(L-R) Mark Gatiss and Polly Walker on set Monday 29 April 2024 Further casting is now confirmed for Bookish (6x70), a brand-new drama created by Emmy Award-wi...

24/04/2024

UKTV's pay TV channel Alibi joins forces with S4C and All3Media International for new legal crime drama series Mudtown

Cast set to star include Erin Richards and Tom Cullen Wednesday 24 April 2024 ...

22/04/2024

UKTV Ventures partners with Elder, in airtime-for-equity deal

22 April 2024 - Award-winning broadcaster UKTV has today announced it has invested in the award-winning online care marketplace, Elder, using its multi-million ...

18/04/2024

First Look: Tom Durant Pritchard joins the cast of crime drama Miss Scarlet for its fifth series

Tom Durant Pritchard as Alexander Blake Thursday 18 April 2024 Tom Durant Prit...

12/04/2024

Bergerac is reimagined by BlackLight TV in a brand-new series for UKTV's free streaming service UKTV Play and free-to-air channel Drama

Friday 12th April 2024 Detective Jim Bergerac will be returning to the iconic se...

10/04/2024

Mark Gatiss to write and star in Bookish, a brand-new detective drama for Alibi

Wednesday 10 April 2024 UKTVs catalogue of original drama continues to grow, with the commission of six-part series, Bookish (6x70) for its specialist crime dra...

03/04/2024

UKTV licenses six shows from Disney Entertainment

A Small Light, Mike, Alaska Daily, The Company You Keep, Sons of Anarchy S1-7, Brothers and Sisters S1-5, set to premiere this year on Alibi, Drama, Dave and UK...

27/03/2024

UKTV sets up second series of Dream Car Fixers for Yesterday and UKTV Play

Wednesday 27 March 2024 - UKTV has commissioned a second series of Dream Car Fixers (6x60) for leading factual channel Yesterday and free streaming service UKTV...

12/03/2024

UKTV Ventures partners with Legacy of Lives in 1million airtime-for-equity deal

12th March 2024 - Award-winning broadcaster UKTV has today announced it has invested in the UKs first independent funeral-planning service, Legacy of Lives, usi...

11/03/2024

Further cast confirmed in Chris Lang drama I, Jack Wright for Alibi

The series is produced by Federation Stories and previously announced cast include Nikki Amuka-Bird, John Simm and Gemma Jones Monday 11 March 2024 Further cast...

04/03/2024

W commissions brand-new docu-reality series The Real Midwives of Essex.

4th March 2024 UKTV has commissioned The Real Midwives of Essex (8x60) from Firecracker Films (Stacey Dooley Sleeps Over, Emma Willis: Delivering Babies). This ...

16/02/2024

Secrets of the London Underground on track for new fourth series on Yesterday and UKTV Play

Tim Dunn and Siddy Holloway are back for a new series London - 16th February 20...

15/02/2024

WHEELIE GOOD PORTRAITS

Portraits of Joe Swash, Chris Kamara and Angela Barnes created using scrap car parts Portraits of Joe Swash, Chris Kamara and Angela Barnes made entirely of s...

13/02/2024

UKTV's pay TV channel Alibi commissions Chris Lang drama I, Jack Wright

(L-R) Nikki Amuka-Bird, John Simm and Gemma Jones The series is produced by Federation Stories Monday 12 February 2024 UKTV continues to invest in original dra...

09/02/2024

Gold picks Bottom for new documentary

Gold picks Bottom for new documentary New retrospective special this year London, 9th February 2024: nations favourite comedy channel Gold will celebrate Adri...

24/01/2024

Gemma and Gorka: Life Behind the Lens returns for a second series on W and UKTV Play

Wednesday, 24 January Celebrity couple, Gemma Atkinson and Gorka M rquez are bac...

22/01/2024

Emma Willis heads to Watford General Hospital in fourth series of Emma Willis: Delivering Babies for W and UKTV Play

Monday 22nd January 2024 Emma Willis returns to W and UKTV Play for a fourth ser...

19/01/2024

Families and communities revealed for second series of Stacey Dooley Sleeps Over USA on W and UKTV Play

Friday 19th January 2024 UKTV Original series, Stacey Dooley Sleeps Over USA, re...

18/01/2024

Dave and UKTV Play sign up to Follow The Leader with Jamali Maddix

Jamali Maddix Thursday 18th January, 2024, London: Jamali Maddix will host his first series for Dave and UKTV Play in 2024. In each episode of Follow The Leade...

16/01/2024

UKTV supercharged growth of free streaming service UKTV Play in 2023 and achieved record Share of Commercial Impacts

UKTV grew views to free streaming service UKTV Play by 56% last year The networ...

20/12/2023

Bangers & Cash Live event to return in 2024

Wednesday 20 December 2023 Bangers & Cash Live is returning in 2024 following a successful first event in 2023. The live experience will again give fans the cha...

05/12/2023

Gold's Top 10 Topical Christmas Cracker Jokes for 2023 Revealed!

5th December 2023 TV channel Gold challenged the nation to come up with the best topical Christmas cracker jokes for annual competition - now in its 11th yea...

29/11/2023

UKTV announces creation of U'

29th November 2023 - UKTV today announced its intention to launch U next year - a new masterbrand that will unite its family of free-to-air channels and its fre...

28/11/2023

Helen Perry is UKTVs Head of Drama

28 November 2023 - UKTV has appointed Helen Perry as Head of Drama to lead the multi-channel broadcasters growing original drama slate. Starting in January 2024...

09/11/2023

UKTV restores Find It, Fix It, Flog It to TV screens with new double series peak commission

Thursday 9th November 2023 UKTV has commissioned two new series of Find It, Fix ...

20/10/2023

Dave dares more comedians to drive on the World's Most Dangerous Roads

20th October 2023 UKTV today announces that Worlds Most Dangerous Roads (8x60) is returning to Dave and UKTV Play for a second series. Following the success of ...

13/10/2023

Airtime-for-equity deal an Industry First for Raffolux

October 2023 For the first time in their industry, Raffolux, the leading digital raffle operator has secured an impressive 1.5 million investment through a uni...

12/10/2023

UKTV launches Everyday Sustainability campaign

New campaign to launch on air on 14th October, with an average of 100 spots per week across UKTVs network for a twelve-month period WRAPs Love Food Hate Waste ...

11/10/2023

UKTV commissions first true crime series for W and UKTV Play

11th October 2023 UKTV today announces its first true crime commission for free-to-air entertainment channel W and streaming service UKTV Play. Red Flag (8 x 6...

05/10/2023

Big Zuu's Big Eatery! BAFTA-winning star launches new food waste pop-up restaurant

6th October 2023 PA images | Pinpep images | Video Big Zuu and entertainment ch...

03/10/2023

UKTV's Yesterday commissions brand new series of Canal Boat Diaries

3rd October 2023 - UKTV has commissioned a new series of the BBC Four programme, Canal Boat Diaries (10x60) for leading factual channel Yesterday and free strea...

02/10/2023

Gold Launches Annual Christmas Crackers Joke Competition

2nd October 2023 TV channel Gold is challenging individuals across the nation to craft topical and witty Christmas cracker jokes based on the events of 2023....

20/09/2023

Yesterday finds a new commission with Classic Car Hunters (w/t) from Wiser Films

New automotive series to follow the work of mechanic Sheldon Nichols and bodywork specialist, Peter Harriott as they source, restore and upgrade classic cars 2...

14/09/2023

Mel Giedroyc: Unforgivable renewed for a fourth series with Mel Giedroyc and Lou Sanders at the helm

14th September 2023 Award-winning UKTV Original series Mel Giedroyc: Unforgivabl...

12/09/2023

UKTV and BBC Studios acquire new shows from AMC Networks for Drama, Alibi, UKTV Play and BBC First in Benelux

Mrs Sidhu Investigates, Signora Volpe S1, Whitstable Pearl S1-2, Darby and Joan,...