Sony Pixel Power calrec Sony

3D Artists Reimagine, Remaster Iconic European Architecture This Week In the NVIDIA Studio'

23/08/2022

Editor's note: This post is part of our weekly In the NVIDIA Studio series, which celebrates featured artists, offers creative tips and tricks, and demonstrates how NVIDIA Studio technology accelerates creative workflows.

A triple threat steps In the NVIDIA Studio this week: a tantalizing trio of talented 3D artists who each reimagined and remastered classic European buildings with individualistic flair.

Robert Laz r, Dawid Herda and Dalibor Cee have lived unique creative journeys - from their sources of inspiration; to the tricks they employ in their creative workflows; to the insights they'd share with up-and-coming artists.

NVIDIA Studio hardware and software powered the artists' creative workflows. While their techniques and styles may differ, they share an NVIDIA Studio-powered workflow. GPU acceleration in creative apps gave them the freedom to fast-track their artistry. AI-powered features accelerated by NVIDIA RTX GPUs reduced repetitive, tedious work, giving back valuable time for them to tinker with and perfect their projects.

Romanian Rendering Laz r, who also goes by Eurosadboy, is a self-taught 3D artist with 17 years of experience, as well as an esteemed musician who embarks on a new adventure with each piece that he creates.

While exploring his hometown of Bucharest, Laz r was delightfully overwhelmed by the Union of Romanian Architects building, with its striking fusion of nostalgia and futurism. Fueled by his passion for science fiction, he saw the opportunity to enhance this iconic building with digital art, featuring elements of the past, present and future.

Laz r first surveyed the building on site to estimate general sizes, then created a moodboard to gather inspiration from his favorite artists.

An early iteration of Laz r's space lift structure in Cinema 4D. Considering that my style trends toward hyperrealism, and given the need for ray tracing in every scene, it was clear the GPU I chose had to be RTX, Laz r said.

With his vision in place, Laz r opened Cinema 4D software and built models to bring the futuristic creation to life. The NVIDIA RTX GPU-accelerated viewport enabled smooth interactivity for these complex 3D shapes while modeling.

He then generated metal, stone and glass textures within the free JSplacement Classic software, then imported them back to Cinema 4D to apply them to his models. Animated elements were added to create his space elevator with rotating disks and unfolding arms.

To ensure the scene was lit identically to the original footage, Laz r used GPU-accelerated ray tracing in Otoy's Octane to create an ambient-occlusion effect, achieving photorealistic lighting with lightning speed.

Final compositing in Adobe After Effects accelerated by Laz r's GeForce RTX 3080 Laptop GPU. At this stage, Laz r imported the scene into Adobe After Effects software, then added the digital scene on top of the high-resolution video footage - creating an extraordinarily realistic visual. The footage was in 4K RAW format, so without the capabilities of the NVIDIA RTX GPU, I wouldn't have been able to preview in real time - making me spend more time on technical parts and less on creativity, he said.

Matching colors was critical, the artist added, and thankfully After Effects' several GPU-accelerated features, including Brightness & Contrast, Change Color and Exposure, helped him get the job done.

Making use of his GeForce 3080 Ti GPU and ASUS ProArt NVIDIA Studio laptop, Laz r created this work of 3D art faster and more efficiently.

Polish Pride Dawid Herda, known widely as Graffit, has been an artist for more than a decade. He's most inspired by his experiences hitchhiking across his home country, Poland.

Visiting Gda sk, Herda found that the architecture of the city's 600-year-old maritime crane sparked ideas for artistic transformation. He visualized the crane as a futuristic tower of metal and glass, drawing from the newer glass-fronted buildings that flank the old brick structure.

His workflow takes advantage of NVIDIA Omniverse, a platform for 3D design collaboration and world simulation, free for RTX GPU owners. The open-source, extensible Universal Scene Description file format gave Herda the freedom to work within several 3D apps at once, without having to repeatedly import and export between them. Plus, he shared his creation with fellow artists in real time, without his colleagues requiring advanced hardware.

All these features make the job of complex design much more efficient, saving me a lot of time and freeing me to focus on creativity, said Herda.

3D motion tracking in Blender. Herda accessed the Omniverse Connector for Blender to accomplish 3D motion tracking, which is the simulation of live-action camera moves and perspective inside compositing software. From 4K ProRes footage of the crane captured by drone, Herda selected his favorite shots before importing them. He traced the camera movement and mapped perspective in the scene using specific points from the shots.

Blender with the AI denoising feature on vs. off. You often have to jump between apps, but thanks to NVIDIA Studio, everything becomes faster and smoother, Herda said.

Then, Herda added his futuristic building variant, which was created and modeled from scratch. The AI denoising feature in the viewport and RTX GPU-accelerated ray tracing gave Herda instant feedback and crisp, beautiful details.

The artist made the foundational 3D model of the crane using simple blocks that were transformed by modeling and detailing each element. He swapped textures accurately in real time as he interacted with the model, achieving the futuristic look without having to wait for iterations of the model to render.

After animating each building shape, Herda quickly exported final frame renders using RTX-accelerated OptiX ray tracin
LINK: https://blogs.nvidia.com/blog/2022/08/23/in-the-nvidia-studio-august-2...
See more stories from nvidia

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

21/02/2026

OBS CTO Sotiris Salamouris on the Legacy of the 2026 Winter Games

With Software Defined Broadcasting more established in Milan Cortina look for Los Angeles 2028 to have less hardware and more cloud-based software systems...

21/02/2026

Invisible String: NBC Olympics' Marsha Bird on the Hidden Work That Makes the Games Shine

The SVP of Olympic Operations on turning CAD drawings into reality, building tru...

21/02/2026

NAB Urges FCC to Tamp Down Reallocation Plans for Upper C-Band

Share Copy link Facebook X Linkedin Bluesky Email...

21/02/2026

Chyron Paint 10.3 Adds New Visualization Features for Live Action

Share Copy link Facebook X Linkedin Bluesky Email...

21/02/2026

Netflix Unveils the Trailer of Accused', A Psychological Drama on Power, Perception and Public Judgment

Back to All News Netflix Unveils the Trailer of Accused', A Psychological ...

20/02/2026

Gravity Media, Green Couch Entertainment Partner to Create Original Programming for International Broadcasters

Gravity Media and Los Angeles-based Green Couch Entertainment announce a strateg...

20/02/2026

IMAX, Apple TV Bring 2026 FIA Formula One World Championship Races to Selected U.S. Locations

IMAX announces it is working with Apple TV to bring the 2026 FIA Formula One Wor...

20/02/2026

Big Upgrade to Spring Training Experience With New Daktronics Displays at Phillies' BayCare Ballpark

Daktronics has partnered with the Philadelphia Phillies to design, manufacture, ...

20/02/2026

ESPN To Launch Women's Sports Sundays, a New Summer Weekly Primetime Franchise

ESPN announces the upcoming launch of Women's Sports Sundays - a first-of-it...

20/02/2026

Sennheiser Spectera Handheld Makes Broadcast Debut at Super Bowl LX

As the Seattle Seahawks and New England Patriots faced off in the NFL's biggest sporting event of the season on Sun., Feb. 8, Sennheiser wireless solutions ...

20/02/2026

ESPN To Stream More MLB Spring Training Games Than Ever in 2026

ESPN announces its 2026 Major League Baseball spring training schedule, which includes four national games on ESPN, six games on ESPN Unlimited, and more than 2...

20/02/2026

Open Broadcast Systems Launches 200 Gigabit Ethernet

Open Broadcast Systems, which specializes in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders an...

20/02/2026

Chyron PAINT 10.3 Adds New Ways To Visualize Live Sports

Chyron announces the release of PAINT 10.3, which is designed to help analysts and operators turn live action into clearer, faster on-air storytelling. PAINT 1...

20/02/2026

Live Spring Training Games Begin Feb. 20 on MLB Network With Yankees Against Orioles

With full squad workouts underway, MLB Network's live Spring Training game s...

20/02/2026

MLS Kickoff 2026: As FIFA Men's World Cup Looms, League's Media Operations and Apple TV Aim To Enhance Viewing Experience

Tech enhancements, marquee productions are expected to take advantage of a summe...

20/02/2026

SVG GameDay, Ep. 4: Temple Athletics' Paige Wisehaupt - Driving Digital Content for the Cherry & White

In-venue and creative video staffers at the professional and collegiate level ha...

20/02/2026

BBC Sport's Focus on Clips, Social Media and a Highlights-Free Games

Speaking with SVG Europe after one of Team GB's greatest days at a Winter Olympics, BBC Sport's head of major events, Ron Chakraborty, explains the broa...

20/02/2026

Warner Bros. Discovery on Making Olympic Magic for Multiple Local Markets From Its Studios in Cortina and Livigno

Making Winter Games Olympic magic is the goal for every broadcaster in Italy cov...

20/02/2026

OBS Curling Directors Brie Robertson and Susan Young Talk Olympic Experiences and Keeping the Story Going with the Lights Out

Curling, one of the least-dangerous Winter Olympic sports, is dominating the Mil...

20/02/2026

How Digital First' Goals Are Bringing Together Linear and Online Editorial for BBC Sport Coverage at the Winter Olympics

BBC Sport's presence at the 2026 Winter Games is centred around a significan...

20/02/2026

Pinning Digital Content Onto the Backbone of a Strong Linear Infrastructure for BBC Sport in Cortina

BBC Sport is bringing together its linear TV and streaming digital arms in a str...

20/02/2026

BBC Sport Talks Influencers and Athletes in its Bid to Pivot to a Digital First' Strategy for the Games

To broaden the appeal of winter sports at Milano Cortina, the BBC has integrated...

20/02/2026

DIRECTV Adds Apple TV's Formula 1 Racing for Residential and DIRECTV FOR BUSINESS Customers

Just in time for the start of Apple TV's inaugural season as the exclusive U...

20/02/2026

NBC Olympics VP Creative David Barton Dives into Milano-Cortina 2026 Graphics Package, Now You Know' Animations

One big challenge was to depict the character of each of very different and wide...

20/02/2026

By Design Director Asks Festival Audience to Flirt With Their Chairs at Premiere

(L-R) Writer-director Amanda Kramer photographs the photographers at the premiere of her film By Design at the Library Center Theatre in Park City. (Photo by ...

20/02/2026

When Memory Gets Expensive, Is it Time to Swap the Box?

In our latest blog, Tim Pearson explores the impact that increased memory prices are having on the consumer electronics market, and particularly the set-top box...

20/02/2026

Calrec Type R: Shaping the Future of Radio at Flirt FM

Calrec Type R: Shaping the Future of Radio from the Heart of Flirt FM Love may have filled the airwaves last week for Valentine's Day, and we've just c...

20/02/2026

Super Bowl LX Delivers 125.6 Million Viewers

NEW YORK - February 10, 2026 - An estimated 125.6* million viewers watched Super Bowl LX on Sunday, February 8, according to Nielsen's Big Data Panel meas...

20/02/2026

Nielsen: Super Bowl LX Final Viewership Rises to 125.6 Million Viewers with Verified Big Data

NEW YORK - February 19, 2026 - Nielsen today shared updated and final Super Bowl...

20/02/2026

NHPBS Taps Heartland Video Systems for ATSC 3.0 Launch

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Lightware and Cisco interoperability brings AV system suc...

A leading global investment bank, with offices at Two International Finance Centre in Hong Kong, partnered with systems integrators Global Vision Engineering (G...

20/02/2026

Rise AV and Rise Broadcast unite for International Womens...

Rise AV and Rise Broadcast, the global not-for-profit organisations dedicated to improving gender diversity across technical industries, have today announced a ...

20/02/2026

Open Broadcast Systems launches Two Hundred Gigabit Ether...

Open Broadcast Systems, the leader in software-based professional video transport, has added support for 200 Gigabit Ethernet to its range of encoders and decod...

20/02/2026

Signiant Launches Customer Advisory Board to Help Shape t...

Signiant today announced the formation of its Customer Advisory Board (CAB), bringing together a select group of customers to collaborate on product strategy, r...

20/02/2026

PTZOptics launches its Visual Reasoning initiative and pa...

PTZOptics today announced the launch of its Visual Reasoning initiative that makes video more actionable by combining robotic PTZ camera systems, AI, and open i...

20/02/2026

DELTA and Amino Complete Certification of Amigo 7N Androi...

Amino, a global media technology provider delivering devices, software and cloud services that simplify and elevate video delivery, today announced the successf...

20/02/2026

SMPTE Opens Call for Papers for 2026 Media Technology Sum...

SMPTE , the home of media professionals, technologists, and engineers, today announced its call for technical papers for the SMPTE 2026 Media Technology Summit....

20/02/2026

Granicus Standardizes Hybrid Government-Grade Video Infra...

Wowza Media Systems today announced that Granicus, a leading provider of digital engagement solutions for governments, continues to rely on Wowza to power its h...

20/02/2026

CBS Baltimore Launches New AR/VR Studio

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

IAB Tech Lab Opens Public Comment on Live Event Ad Playbook

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Study: Sports Programming on Major Streamers Up 52% YoY

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

ESPN to launch Women's Sports Sundays

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Tegna, Seattle Kraken Extend Broadcast Deal

Share Copy link Facebook X Linkedin Bluesky Email...

20/02/2026

Signiant Announces Customer Advisory Board

Share Copy link Facebook X Linkedin Bluesky Email...