Sony Pixel Power calrec Sony

Mayssa Karaa Elevates the Performing Arts in Abu Dhabi

31/03/2023

Mayssa Karaa Elevates the Performing Arts in Abu Dhabi The singer-songwriter serves as artistic director of Berklee Abu Dhabi, where she and her team are breaking new ground and bringing cultures together.

By

Daniel Pesquera

March 30, 2023

Mayssa Karaa B.M. '12 grew up in Beirut, singing along to the Arabic music that would become an inseparable part of her identity. She carried this music on her artistic journey from Lebanon to Berklee, Hollywood, Bollywood, and all the way back to the Middle East, where now she serves as the artistic director of Berklee Abu Dhabi.

Karaa's r sum as an international hitmaker reflects her range as a vocalist and songwriter. She recorded a globally-celebrated version of White Rabbit for the Grammy-nominated American Hustle soundtrack; had a no. 1 hit on Apple Music India with her A.R. Rahman-produced track Hayati, and earned over 34 million views for The Arabic Alphabet Song from Sesame Street.

But many of her proudest achievements have happened outside the studio. Karaa served an instrumental role in the initial negotiations for the 42,000-square-foot Berklee Abu Dhabi Center, which represents the only site of a North American institution for music and performing arts in the Middle East. She was a founding member and artistic director of the Firdaus Orchestra, the first all-women orchestral ensemble in the United Arab Emirates (UAE), which recently accompanied Beyonc at the Expo City Dubai. Karaa will also be involved in an upcoming campaign for breast cancer awareness sponsored by the UAE's Ministry of Health.

While Karaa recognizes that they are still in the beginning of the journey and have a long way to go in terms of raising the profile of the performing arts in the Middle East, she also said that there are many key advancements being made, including the recent launch of the Berklee Abu Dhabi Fellowship Fund. As Berklee celebrates Women's History Month, we dove deeper into what inspires Karaa, her work with Berklee Abu Dhabi, and her role within a community where the arts and cultural expression are making important strides.

You were recently honored with a Pride of UAE award at the Global Business Symposium 2023, held in Abu Dhabi. Congratulations on this accolade! Do you take a special kind of pride in being celebrated by the MENASA (Middle East, North Africa, South Asia) region? The fact that the symposium acknowledges the music business and entertainment industry in addition to people from so many different backgrounds was definitely something encouraging. Being originally from the region and witnessing the growth that has happened here has been pretty fascinating, so I'm happy to be part of this kind of change. It was a great honor and it empowers me to do more and to keep investing in the vision that I have for this industry here.

Have your experiences as an artist, a performer, and a music business entrepreneur impacted how you approach your role at Berklee Abu Dhabi? As an artist, it's all about creating and that is what inspires me to keep doing what I do. I bring a lot of creativity to my job, and pairing it with the work I'm doing as an artist helps me fuel my ideas. I see a great added value to have people who are working within the [academic] establishment to be active in the industry, because they become a good role model for the students. Everyone who has been hired here in Abu Dhabi has this kind of profile.

Mayssa Karaa performs at the Etihad Arena in Abu Dhabi

How has the experience in Abu Dhabi inspired you in ways you weren't expecting? I like the entrepreneurial spirit and I feel like it's something that inspires me every day [at Berklee Abu Dhabi]. When we came here, it was like a start-up. We had to define the direction that we wanted to move forwards with and test the waters with so many different things. We want to make sure we are filling the gaps with what is needed here rather than impose something that we assume is going to function. It has been very inspiring to be part of this study of what it is that Berklee can do in this part of the world. What continues to motivate me is seeing artists that walked into this space and are now either signed to music labels, have high streams on social platforms, or have gotten accepted into other Berklee programs, including Boston, New York, and Valencia. It's a crucial time for Berklee Abu Dhabi to be here because there is nothing like it in the region. I'm looking forward to witnessing more success stories of our students. It's always inspiring to see the things they are achieving.

Your music embodies a cross-cultural philosophy, in both the way you blend styles and the message you put behind the music. What role did your time at Berklee play in helping you to define that idea, and how is it reflected in your work at Berklee Abu Dhabi? I was raised on and grew up singing Arabic music. I was very influenced by the local culture and it's something that was always very relevant to everything I did. Even before moving to the U.S., I was exposed to western music and trained in the classical world. But it was my experience at Berklee that helped me realize we can't put our creativity in a box. I had been struggling to define what it is that I do. Being at Berklee, I was surrounded by people from so many places and so many styles of music that I had never come across. I ended up getting opportunities like singing in a Bollywood movie, and singing Balkan music in Serbia, which came out of a small Balkan group at Berklee. It really helped me free myself from those limitations in terms of my identity as an artist. At Berklee Abu Dhabi, we try to instill that same mindset. The program brings together people of different backgrounds from all over the region, and every semester they end up collaborating with each other. W
LINK: https://www.berklee.edu/berklee-now/news/mayssa-karaa-elevates-the-per...
See more stories from berklee

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

03/10/2026

MLB Network's Secaucus Facility Transforms Into Production Hub for Live Game Coverage on JioStar in India, BBC in UK

The broadcaster's capability as an internal production house continues with ...

03/10/2026

Ratings Roundup: NFL Ratings Down Slightly Through 3 Weeks; Ravens-Cowboys in Rio Is Top NFL International Game Ever

Ratings Roundup is a rundown of recent ratings news and is derived from press re...

03/10/2026

Release Rundown: What to Watch in October, From Wicker to Once Upon a Time in Harlem

Olivia Colman stars in Wicker, which premiered at the 2026 Sundance Film Festi...

03/10/2026

Nielsen to Introduce New Content Measurement Solutions in Early 2027

Nielsen is evolving its cross-platform content measurement solutions to give every corner of the media industry studios, distributors, content creators, right...

03/10/2026

FCC Updates EEO Rule WordingNo Form 395-B

Share Copy link Facebook X Linkedin Bluesky Email...

03/10/2026

EDO: Spanish-Language TV Ads Outperform Spots in English

Share Copy link Facebook X Linkedin Bluesky Email...

03/10/2026

Bantaray Mobile Sports Production Delivers Niche Sports to Growing Audiences with AJA

Bantaray Mobile Sports Production Delivers Niche Sports to Growing Audiences wit...

02/10/2026

NESN, SportsNet Pittsburgh Debut New-Look Scorebug, Graphics for NHL Season

Design reflects feedback on graphics introduced for MLB Red Sox and Pirates games Boston Bruins games on NESN and Pittsburgh Penguins games on SportsNet Pittsb...

02/10/2026

NBC Sports Leans Into Image Quality, Drones, Distinct Camera Positions, REMI as College-Football Slate Hits Big Stretch

NEP SS7/ST7 anchors Big Ten Saturday Night; nine Peacock games are produced from...

02/10/2026

SVG GameDay, Ep. 33: National Football Leagues Tim Tubito - Fan Entertainment at Home & Abroad

In-venue and creative video staffers at the professional and collegiate level ha...

02/10/2026

GameTime Productions Delivers National Broadcast Production for AUSL Season

GameTime Productions provided national broadcast production services for the Athletes Unlimited Softball League (AUSL) 2026 season, with coverage distributed ac...

02/10/2026

Audio-Technica Introduces HP-HBM50x Replacement Headband for ATH-M50x

Audio-Technica has introduced the HP-HBM50x, a genuine replacement headband for the ATH-M50x professional studio monitor headphones. The HP-HBM50x is compatible...

02/10/2026

ASG Helps Black Lava Studios Build 9.1.6 Immersive Audio Facility

Advanced Systems Group (ASG) has helped audio professional Steve Schatz design and build Black Lava Studios, a 9.1.6 Dolby Atmos mixing and mastering facility i...

02/10/2026

Cobalt Digitals PACIFIC Line Wins Two IBC Best of Show Awards

Cobalt Digital has received Best of Show awards from TV Tech and TVB Europe at IBC2026 for solutions from its PACIFIC compression line. TV Tech recognized the ...

02/10/2026

ESPN and TMRW Sports Extend Multi-Year U.S. Media Rights Deal for TGL

ESPN and TMRW Sports have announced a multi-year extension of their U.S. media rights agreement for TGL presented by SoFi. The 2027 TGL season will open Sunday,...

02/10/2026

Devlin Design Group and Clickspring Design Announce Strategic Alliance

Devlin Design Group (DDG) and Clickspring Design (CSD) have announced a strategic alliance combining their design capabilities for broadcast, media, workplace, ...

02/10/2026

CSMG Named Exclusive Media Rights Representative for the NCHC

The National Collegiate Hockey Conference has announced a partnership with CSMG (Collegiate Sports Management Group) making the firm the exclusive representativ...

02/10/2026

NAB NY 2026: Mediaproxy To Showcase AI Monitoring and Browser-Based Multiviewer

Mediaproxy will exhibit at NAB Show New York (Booth 561, Javits Center, October 21-22), demonstrating new AI capabilities in its LogServer compliance platform a...

02/10/2026

Mesh Broadcast Services Installs Calrec Argo M in Eclipse Mobile Production Unit

Mesh Broadcast Services has installed a Calrec Argo M console in the production area of its Eclipse 40-foot mobile unit, recently moved onto a 2025 Freightliner...

02/10/2026

Richmond AFL Deploys Vizrts Viz Libero Teams for Coaching and Content

Vizrt has announced that Richmond AFL has signed on to use Viz Libero Teams for coaching analysis and content creation. The platform provides 3D match analysis ...

02/10/2026

Oak View Group Names Cisco as Official Technology Partner for Infrastructure Management Across OVGs Venue Network

Oak View Group (OVG) has announced Cisco as an Official Technology Partner. Thro...

02/10/2026

Clear-Com Arcadia Central Station Installed at Audiovisual Training Centre in d

Clear-Com has announced that the Audiovisual Training Centre in d , Poland, has installed an Arcadia Central Station as the communications hub for its broadca...

02/10/2026

Sportel Announces Awards Jury, Highlighted by Multiple Champions

A major figure in international football, three-time French champion and three-time Ligue 1 top scorer, Sonny Anderson will chair the SPORTEL Awards 2026 Jury. ...

02/10/2026

Bantaray Mobile Sports Production Relies on AJA FiDO Converters for Niche Sports Broadcasts

California-based Bantaray Mobile Sports Production has built its mobile producti...

02/10/2026

Overtime Raises New Strategic Investment Led by Eldridge Capital Management

Overtime has announced a new strategic investment led by Eldridge Capital Management. Eldridge has investments across sports and media including the Los Angeles...

02/10/2026

Milwaukee Bucks Launch Bucks+ Streaming Service For 2026-27 Season

The Milwaukee Bucks have launched Bucks , a direct-to-consumer streaming service that expands access to Bucks games during the 2026-27 season for fans statewide...

02/10/2026

Roland update Zenology GX for iPad

v1.9.3 introduces AUv3 support Roland have just released an update that kits their free iPad-based software synth out with AUv3 support, meaning it can now ...

02/10/2026

MOTU Digital Performer 12 now available

Dolby Atmos support, AI-powered stem separation & more The latest version of MOTU's DAW software is now available, and marks a major step forward with t...

02/10/2026

iFi audio reveal the GR2 MT

Portable DAC created in collaboration with Steve Levine British hi-fi experts iFi audio have unveiled a new Master Tuned variant of their praised iDSD GR2 p...

02/10/2026

New SBS podcast How Australia Works helps migrants to navigate Australia's democracy

New SBS podcast How Australia Works helps migrants to navigate Australia's d...

02/10/2026

NFVF Announces Appointment of New Chief Executive Officer

01 October 2026 | Johannesburg, South Africa - The National Film and Video Foundation (NFVF), an entity of the Department of Sport, Arts and Culture (DSAC), is ...

02/10/2026

Inside the Pirate Ecosystem: How Illegal Streaming Devices Put Consumers at Risk

In our latest blog, Tim Pearson looks at streaming piracy from a different lens, focusing on digital trust, consumer risk, and the future of subscriber protecti...

02/10/2026

Reps. Raskin, Whitesides Call for Investigation into Trumps Taxpayer-Funded Political Ads

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

WHYY Completes Acquisition of Penn State's WPSU

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

FCC Updates EEO Rule Wording No Form 395-B

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

AJA Video Helps Bantaray Mobile Tap Into Niche Sports Streaming

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Haymaker VFX acquires SWISS

Haymaker VFX acquires SWISS Brie Clayton October 2, 2026 0 Comments Stockholm-based, globally recognized creative team becomes part of Haymaker VFX in...

02/10/2026

Treasure & Dirt Shot with URSA Cine 17K 65

Treasure & Dirt Shot with URSA Cine 17K 65 Brie Clayton October 2, 2026 0 Comments DP Edward Goldner, ACS, relied on 65mm sensor to capture vast deser...

02/10/2026

Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt 5 Adapter

Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt...

02/10/2026

Mediaproxy brings AIdriven monitoring and browserbased multiviewing to NAB Show New York

Mediaproxy brings AI driven monitoring and browser based multiviewing to NAB Sho...

02/10/2026

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC

Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC Brie Clayton October 1, 2026 0 Comments Manufacturer receives honors from...

02/10/2026

Emergent Names Tom Shelburne Head of Business Development, North America

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Mesh Broadcast Services Adds Calrec Argo M Console

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

International Swimming League Names Gravity Media Official Broadcast Partner

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Big Blue Marble Adds Live Multiview to its Cloud Video Kit

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

AI Independence, Interoperability Fuel IP-Based Media Production

Share Copy link Facebook X Linkedin Bluesky Email...

02/10/2026

Photo Gallery: 34th Annual Broadcasting+Cable Hall of Fame

Share Copy link Facebook X Linkedin Bluesky Email...