Sony Pixel Power calrec Sony

With Shuruaat, the Berklee Indian Ensemble Begins a New Chapter

06/08/2022

With Shuruaat, the Berklee Indian Ensemble Begins a New Chapter Berklees in-house Indo-jazz superstars celebrate their first decade and step into the future with their debut album.

By

John Mirisola

July 21, 2022

The Berklee Indian Ensemble

Image by Mike Ritter

Depending on how you look at it, the road to the Berklee Indian Ensembles first album, Shuruaat (Hindi for beginning), was either impossible, or it was inevitable.

Shuruaat album cover

Design by Nikhil Kaul

On the one hand, there were countless hurdles. Take, for instance, the business challenges of a small academic institute working out an international music publishing deal with Sony Music India, or developing fair revenue-sharing contracts with some hundred collaborators. Then theres the sheer unprecedented trajectory of this homegrown college ensemble evolving organically over 10 years into a YouTube phenomenon, now ready to enter yet another new stage as a professional 11-piece collective.

But on the other hand, theres the music itself, with all its inevitable charisma. Watching any one of those performances that have attracted so many millions of viewers, seeing how skillfully the ensemble flows through styles, collaborators, languages, and moods, balancing immense talent with serious fun, its no great mystery how the group, led by Berklee India Exchange Artistic Director Annette Philip B.M. '09, found the conviction to persevere through those seemingly impossible challenges and arrive at this new beginning.

The main thing that has always pushed us are two questions: what if? and why not? Philip explains. We were constantly told by industry professionals, especially who work in India: This is going to be an uphill task. When we got to the 10-year anniversary [of the ensemble], however, I just felt like, you know what, just because it might be hard is not a good enough reason to not do this, or not even not try.

From a Blank Canvas to a YouTube Phenomenon Those two questions-what if? and why not?-have been with the group from the beginning, when Philip was given a blank canvas to create a new ensemble or academic offering at Berklee. She knew the answer immediately: There were these little pockets of Indian music that were being explored more on a theory side or a composition side, but no performing collective that was exploring Indian music in all of its varied forms. So she founded the Berklee Indian Ensemble as a vocal group in 2011, and over its first few years, the ensemble blossomed into a full band that students returned to term after term.

Part of the groups appeal has always been its inclusive spirit. Its a porous collective, Philip says, a space where no matter what your cultural or musical background is, you are able to bring your perspective and your voice into the music, and thats got to flavor the overall sound.... Right from the beginning, the goal was: yes, it is Indian music, but it is a global Indian sound that we are going to create together.

That was a sound that audiences around the globe-and across the internet-responded to. The groups second-ever YouTube video, 2014s interpretation of A. R. Rahmans Jiya Jale, went viral overnight, and within a week had racked up more than a million views. As of today, the song is approaching 53 million views, and is the most popular video on Berklees YouTube channel. And as the millions of views on subsequent videos have proven, that early success was far from a fluke.

Watch the Berklee Indian Ensembles viral hit Jiya Jale:

A New Beginning Ten years on, much has changed for the ensemble. In 2021, the group, which had organically developed a core lineup of 11 musicians-some of whom had been playing with the ensemble since its inception-transitioned from an academic offering to Berklees first professional touring outfit. The ensemble will now focus on raising the schools global profile through its own performances, workshops, and outreach. Meanwhile, students will have access to the ensembles spiritual successor, the South Asian Ensemble, which they can participate in without needing to square the demands of a full-time touring band with the rigors of a Berklee education.

Shuruaat, which collects 10 of the groups most memorable YouTube performances into a cohesive musical journey, is a monument to what the ensemble managed to accomplish through its first decade. Featuring four original compositions alongside covers and collaborations with legends including tabla master Zakir Hussain '19H, singers Shankar Mahadevan and Vijay Prakash, and Bollywood icon Shreya Ghoshal, it really is a full spectrum of what the ensemble has created as a team, as a family, over the last 10, 11 years, says Philip. It includes 98 musicians from 39 countries. And this 98 is only a glimpse-a small glimpse-into the almost 500 people whove been part of the ensemble over the years.

We want our students and our alumni to know that they have rights, and they have to be treated correctly, no matter who their collaborator is.

- Annette Philip, Artistic Director, Berklee India Exchange

The album also marks a milestone in ethical music business practices. We have set up Berklees first-and probably one of the worlds first-equitable, just revenue sharing systems, Philip explains. Weve talked to many music supervisors, music rights activists, etc..., to find a really fair way for everyone who is part of the album-not just the performers, but also the producers, arrangers, and any engineers who are not already paid as a work-for-hire-to share in the albums continued success through a prorated revenue share. For life. Its a radical model that Philip says she hopes sets a precedent for the rest of the music industry. We want our students and our alumni to know that they have rights, and they have to be treated correctly, no matter who their collaborator is.

Ultimately, these thoughtf
LINK: https://www.berklee.edu/berklee-now/news/on-shuruaat-the-berklee-india...
See more stories from berklee

North America Stories

07/04/2026

NAB 2026: Ikegami USA To Launch Two New Viewfinders, Refine UHD Cameras

Ikegami USA will launch a refinement to the UHK-X700 and UHK-X750 3-CMOS -in. UHD cameras in the UNICAM XE series plus two new 7-in. viewfinders at NAB 2026 in...

07/04/2026

NAB 2026: NAB Leadership Foundation to Host Technology Students Career Mixer

The NAB Leadership Foundation and NAB PILOT will host a career mixer for technology students at NAB Show 2026 on April 18, 5-6:30 p.m., North Hall, Room N225/22...

07/04/2026

Survey: AVoIP Adoption Accelerating, With Interoperability and Security as Key Drivers

Audinate Group Limited and Futuresource Consulting have published results from a...

07/04/2026

NAB 2026: Eluvio Announces Commercial Availability of Content Fabric Bucharest Release

Eluvio has announced the commercial availability of its Content Fabric Bucharest...

07/04/2026

NAB 2026: Eluvio Introduces Inline AI Video Intelligence and Updated EVIE

Eluvio has unveiled a new architecture for video AI and an updated Eluvio Video Intelligence Editor (EVIE) ahead of NAB Show 2026. Eluvio AI runs analysis and i...

07/04/2026

Professional Fighters League Partners With Sky New Zealand for Exclusive Broadcast Rights

The Professional Fighters League (PFL) has announced a deal with Sky New Zealand...

07/04/2026

NBA, Enjoy Basketball' To Produce Live Game Altcast, Enjoy the NBA Trivia Show as Part of New Multi-Platform Collab

The NBA and Enjoy Basketball, the digital media company co-founded by YouTube cr...

07/04/2026

Beyond Golf: PGA of America, Ko-Mar Productions Offer Clients a Customizable Production Studio

The 4,000-sq.-ft. space in Frisco, TX, has produced live and packaged programmin...

07/04/2026

A New POV: RefCam's Rise in the Bundesliga Signals a Potential New Era for Soccer Broadcasts

What began as a referee training tool is evolving into a powerful production ass...

07/04/2026

NAB 2026: Manifold Technologies to Join NEP Platform as Deployable Application

Manifold Technologies will announce at NAB Show 2026 (Booth C.1808) that its manifold CLOUD platform will be available as a deployable application within NEP Pl...

07/04/2026

Shaquille O'Neal and TNT Sports to Launch DUNKMAN Professional Dunk League in Summer 2026

Shaquille O'Neal, Authentic Brands Group, and TNT Sports, in partnership wit...

07/04/2026

NAB 2026: Telos Alliance Unveils Omnia XII Audio Processor

Telos Alliance will debut the Omnia XII, a new FM/HD/DAB audio processor, at NAB Show 2026 in Las Vegas. Built on a 2RU hardware platform, Omnia XII features a...

07/04/2026

NAB 2026: AWS to Showcase AI and Cloud Media Technologies

Amazon Web Services (AWS) will exhibit at NAB Show 2026 (April 18-22, Las Vegas Convention Center, Booth W1701), with demonstrations, speaking sessions, and int...

07/04/2026

NAB 2026: Synamedia to Demonstrate AI by Quortex

Synamedia will demonstrate AI by Quortex at NAB Show 2026, a framework that applies AI capabilities to video workflows on demand rather than continuously. The s...

07/04/2026

NAB 2026: TVNewsCheck Announces 2026 Women in Technology Award Honorees

TVNewsCheck will present its 15th annual Women in Technology Awards on Tuesday, April 21, at 5 p.m. PT at NAB Show, in the Media and Entertainment Theater (W146...

07/04/2026

NAB 2026: Akta to Showcase AI Video Platform

Akta will demonstrate its AI video platform at NAB Show 2026, highlighting new capabilities in media processing and vertical video formatting alongside its exis...

07/04/2026

ESPN Expands to Disney+ in Europe and Select Asia-Pacific Markets

ESPN and Disney have announced the launch of ESPN on Disney in Europe and select Asia-Pacific markets, bringing the offering to 53 countries and territories a...

07/04/2026

Announcing the 2026 Sundance Institute Native Lab Fellows

LOS ANGELES, CA, April 7, 2026 - The nonprofit Sundance Institute announced today the fellows selected for the 2026 Native Lab, the signature initiative of the ...

07/04/2026

YEP November 2025 Newsletter

The November 2025 YEP Newsletter highlights a recent YEP Coffee Chat, offering members the chance to connect with industry professionals in an informal setting ...

07/04/2026

YEP December 2025 Newsletter

The December 2025 YEP Newsletter includes a Spotlight on Emily Vail, showcasing her career journey and work in the industry, alongside Mentorship Reflections by...

07/04/2026

US Space Force Selects L3Harris to Strengthen America's Defense with Advanced Space Surveillance

Ground-Based Electro-Optical Deep Space Surveillance (GEODSS) telescope operated...

07/04/2026

Haivision Unveils Makito ONE Live Video Contribution Platform

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Neutrik To Unveil TRUE1 Data Connector Series At 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Chris Welcker Deployed Full DPA Arsenal to Record Live Mu...

Catgut Sound Owner and Production Sound Mixer Chris Welcker, CAS, has built a career at the intersection of music and film. A former musician and composer, Welc...

07/04/2026

SDVI Launches Next Generation Rally Platform to Give Medi...

SDVI Corporation today announced the next generation of its Rally media supply chain management platform, introducing a redesigned orchestration engine that rep...

07/04/2026

Avid to Debut Avid Content Core on AWS at 2026 NAB Show

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Frequency Launches Smarter Ways to Operate Streaming Chan...

Frequency, the engine behind many of the world's leading streaming television channels, at NAB 2026 will be launching new Studio services to help content ow...

07/04/2026

Ikegami to Introduce Expanded Range of Broadcast Producti...

Ikegami USA has chosen NAB 2026 in Las Vegas as the launch platform for new additions to its range of broadcast-quality television production equipment. These w...

07/04/2026

Kiloview Advancing Broadcast IP Workflows with a Smarter...

April 19, 2026, Las Vegas Kiloview, an innovative provider of AV-over-IP technologies, will showcase its latest broadcast IP solutions at NAB 2026, presenting...

07/04/2026

Bitmovin Adds Support for SGAI in its Playback Products t...

Bitmovin has announced support for Server-Guided Ad Insertion (SGAI) across its playback products using HLS interstitials, enabling more advanced ad-supported s...

07/04/2026

Synamedia unveils AI by Quortex - a just-in-time AI-plugi...

Synamedia is unveiling AI by Quortex at The NAB show, a just-in-time AI plugin framework that applies intelligence only when needed across video processing, dis...

07/04/2026

Cuez Brings Four New Innovations to NAB 2026 From Story-C...

Cuez will showcase four additions to its cloud-based newsroom, rundown and automation platform at NAB Show 2026 (April 18 22, Las Vegas, Booth N1867): Cuez ...

07/04/2026

Barix Extends Transport Options for Multi-Engine IP Encoder

Barix Extends Transport Options for Multi-Engine IP Encoder Brie Clayton April 7, 2026 0 Comments New for NAB, Barix adds SRT and RIST support to Mult...

07/04/2026

Elite Media Technologies Selects Interra Systems' BATON File-Based QC Solution

Elite Media Technologies Selects Interra Systems' BATON File-Based QC Soluti...

07/04/2026

Tightrope Media Systems to Debut Cablecast LiveBridge for Simultaneous Streaming at NAB 2026

Tightrope Media Systems to Debut Cablecast LiveBridge for Simultaneous Streaming...

07/04/2026

Cuez Brings Four New Innovations to NAB 2026: From Story-Centric Newsroom to Open AI Agent Framework

Cuez Brings Four New Innovations to NAB 2026: From Story-Centric Newsroom to Ope...

07/04/2026

ASG Names Andrea Cummis VP of Systems Engineering

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

KTVJ Completes Major Signal Upgrade

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Hearst's WDSU to Air Million Dollar Rodeo Competition

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Grass Valley Launches Future Playmakers Program

Share Copy link Facebook X Linkedin Bluesky Email...

07/04/2026

Saranyu Technologies Launches MATCH - Multi-View Sports S...

Designed for synchronized multi-stream playback, low-latency delivery, and real-time analytics, MATCH introduces a unified viewing experience for sports broadca...

07/04/2026

Berklee Students to Honor George Martin with Performance of Original Scores

Berklee Students to Honor George Martin with Performance of Original Scores The orchestra, led by associate professor Xander Rovang, will perform several work...

07/04/2026

Telos Alliance Debuts New Omnia XII Processor at 2026 NAB Show

Telos Alliance Debuts New Omnia XII Processor at 2026 NAB Show Search Cleveland, Ohio (April 7, 2026) - Telos Alliance , trusted global leader in broadc...

07/04/2026

Netflix Reveals 'ONE PIECE' Expansion With New Original Titles and Extensions Delivering More Adventures for the Straw Hat Crew

Back to All News Netflix Reveals ONE PIECE Expansion With New Original Titles a...

06/04/2026

Fab Five' Reunion Drives TNT and CBS's Experimental Final Four Altcast Built on REMI Workflow

Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...

06/04/2026

SVG New Sponsor Spotlight: Optikka CEO Daniel Evans on Scaling Sports Content with Programmatic Graphics

From high school sports all the way up to the major leagues, building high-quali...

06/04/2026

Quickplay and TwelveLabs Join AWS Business Outcomes Xcelerator Program

Quickplay, an AI company for the media and entertainment industry, has been accepted into the Advanced tier of the TwelveLabs Ecosystem Partner Program. Quickpl...

06/04/2026

Grass Valley Launches Future Playmakers Program for Students in Sports Production and Media Technology

Grass Valley has announced the Future Playmakers Program, a global initiative to...

06/04/2026

SVG All-Stars: Raasean Robinson, Gerente de Posproduccin y Operaciones de Estudio, FOX Deportes

El l der de operaciones impulsa la producci n en estudio mientras encuentra insp...