
For fans, we know how important it is to stay plugged into music culture and discover new releases from your favorite artists. Now, for listeners in the US, Spotify is making it even easier with The Drop Weekly. Curated and hosted by our music editors, this new in-app experience is like having a music expert in your pocket, delivering weekly insights and personal recommendations.
Every Friday, Spotify's team of editors breaks down the biggest releases, spotlights key cultural moments, and introduces new artists and tracks to discover. Next, you'll see personalized recommendations based on your taste, plus a look ahead at upcoming releases powered by Countdown Pages-so you'll never miss out. The experience on mobile brings together curated picks from our music editors, new singles based on your listening history, and albums you've pre-saved, all in one place.
The Drop Weekly is a powerful example of the expertise our music editorial team brings to Spotify, said Sulinna Ong, Spotify's Global Head of Editorial. Our editors live and breathe music culture, understanding the nuances and moments that shape it. Through this series, listeners will get to hear directly from them and discover how each artist, album, or song fits into the cultural zeitgeist.
Building on the success of playlists like New Music Friday and Release Radar, The Drop Weekly fuses Spotify's human editorial expertise and best-in-class personalization to surface the new releases you need to know about and the ones you've been waiting for.
This is a completely new way to discover music on Spotify, added Madeleine Bennett, Head of Global Music Go-to-Market at Spotify. Through video, we can offer fans a new meaningful way to connect with music and offer artists a powerful platform to develop fans.
How to watch The Drop Weekly The Drop Weekly is available now for both Free and Premium users in the US. Find it in your Spotify app on Fridays-look for it in your music feed on Home or simply search The Drop Weekly to start watching. And when you find something you love, you can save it to Your Library or share it with friends directly from the app.
Whether you're looking for trending tracks, up-and-coming artists, or the stories behind the music, The Drop Weekly has you covered. We'll continue to evolve the experience, so stay tuned for more ways to discover what's new in music, every week.
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