The 4K 2017 Summit brought together 300 professionals and 90 companies from 22 countries

The 4K 2017 Summit brought together 300 professionals and 90 companies from 22 countries In its third edition, this Summit in the pole of digital contents of M laga, organized by Medina Media Audiovisual panorama as main media partner, is consolidates as the most prestigious International Conference on ultra high definition.

The third edition of the 4K Summitwhich was held from 8 to 10 November in Malaga, brought together more than 300 professionals, representing 100 companies from 22 countries, according to the data of balance provided by Medina Media.

The 4Summit got the seating with 300 participants, including producers and professionals from over 90 companies from 22 countries (United States, Japan, Korea, Britain, Germany, France, Italy, Switzerland, Sweden, Norway, Finland, Denmark, Belgium, Brazil, Canada, India, Turkey, Australia, Poland, Portugal, Andorra, and Spain).

The event, considered the most important international meeting on the 4 K-HDR and Ultra high definition, will celebrate its fourth edition from 7 to 9 November 2018 at the pole of digital content from the capital of the Costa del Sol with the challenge of maintaining the level of satisf action and useful for their attendees and sponsors.

Movistar and Samsung, as main sponsors, in addition to Sony, Eutelsat, RTVE, Canal Sur, Hispasat, Grass Valley, Dolby, Canon, Cellnex, Axion, Panasonic, Nokia, Avid, Fujinon, Ericsson, Rohde & Schwarz, were among the 28 sponsors of the 4KSummit Akamai, Ateme, Spectracal, Vestel, Tedial, Vestel, Huri, Ovide, Sono and the Diputaci n de M laga.

In addition, the 4 K Summit, which has the pole of digital content as a main promoter of the event, attended by 11 companies and collaborating institutions: Extenda, creative Europe, Malaga, Promalaga, the city of Malaga, beers, Victoria Catering, Renfe, University of Malaga, Viajes El Corte Ingles and the Fundaci n AVA.

The World Forum of the Ultra high definition (UHD Forum), the Global Alliance of Ultra high definition (UHD Alliance), the European Broadcasting Union (EBU) and the European Forum for the advancement of media (FAME) also supported the 4KSummit with your presence, lectures, demonstrations, "masterclass" and working meetings.

17 Conference and 11 round tables

Among the main speakers were the President of Telef nica, Luis Miguel Gilp rez; the President of Eurosport, Peter Hutton; the Chief Engineer of the audiovisual program of NASA, Carlos Fontanot; the Chief Engineer of the EBU, Hans Hoffmann; the producer of the 8K unit of Japans public television NHK, Hidenobu Miyazaki; and the head of marketing TV & AV of Samsung, Nacho Monge.

Remarkable also was the presence of representatives of companies and producers of contents that are international reference in Ultra high definition, such as NHK, Discovery, OBS (Olympic Broadcasting Service), Mediapro, Movistar, RTVE, Sky, Travel XP, Paramax and Medina Media, among others.

To maintain the level of excellence of the agenda at the fourth edition of the 4KSummit, Medina Media makers held a tour of the major fairs in technology and content in UHD, and Natpe (Miami), NabShow (Las Vegas), IBC (Amsterdam) and MWC) Barcelona), the European Digital Forum (Lucca), MipTV and Mipcom (Cannes), to bring Malaga in November to the best speakers around the world.

Another goal is continue offering demonstrations and workshops of all related to Ultra high definition. Thus, in the area of the 4KSummit demo, there were 22 spaces for demostrataciones of companies such as Sony, Dolby, Eutelsat, Fujinon, Nokia, Eutelsat, Hispasat, Canon, Ericsson, Rohde & Schwarz, Akamai, Ateme, UHD Forum, RTVE, Canal Sur, Huri, Ovide, 3inTech, Transparent CDN, Corus Consulting, Cellnex and Axion.

Precisely, coinciding with the event, both Cellnex and Axion put up two channels in 4K to transmit in tests to the metropolitan area of Malaga. With these two new channels, there are now 6 signals emitted by 4 k in tests in the Spanish territory (Barcelona, Madrid and Sevilla 2 Malaga 2) via DTT.

In this way, Andalusia, with four frequencies in tests, is becoming an extraordinary test bench for telecommunications in the 21st century and in the Spanish region and in the South of Europe pioneered these technologies.

Adem s, Hispasat transmiti el evento para Europa y Latinoam rica a trav s de su canal 4K-HDR a trav s de la unidad m vil de Hur 4K, con la c mara Sony HDC-4300 de producci n en directo y ptica Fujinon. Esta transmisi n tambi n se pudo seguir en la sala de proyecci n equipada con el proyector l ser 4K HDR de Canon.

Y paralelamente, Hur 4K realiz la se al de streaming en multic mara con equipos 4K de Grass Valley y lentes Canon facilitados por Ovide, el sonido de Sono y la gesti n tecnol gica de Transparent CDN y Corus Consulting.

LINK:	https://www.panoramaaudiovisual.com/en/2017/11/16/la-4k-summit-2017-re...
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