
La superserie in dita de Globo, Os Dias Eram Assim' ( The Days Were Like That'), estuvo entre las diez producciones seleccionadas para la primera edici n del MIPDrama Latam Screenings, la cual transcurri hoy, el 3 de abril, durante el primer d a del MIPTV 2017. Con la curadur a y presentaci n de Virginia Mouseler, CEO de The Wit, el concurrido showcase reuni a productores, distribuidores, periodistas y compradores internacionales interesados en las novedades, lanzamientos y tendencias de la industria audiovisual de Am rica Latina. La presencia de la obra reafirma la posici n de jugador importante que tiene Globo en el mercado internacional y la consolidaci n de la relevancia de sus productos para p blicos de diversos pa ses. Acompa ando los movimientos sociales de Brasil y del mundo, la empresa refleja esta mirada en el modo de crear, producir y distribuir sus contenidos, siempre apostando a temas innovadores y en distintos formatos.
Os D as Eram Assim ( The Days Were Like That'), que se estrena el 17 de abril en Brasil; est ambientada en R o de Janeiro entre las d cadas de los a os 70' y 80'. La trama sigue la historia de una pareja que se conoce, y se enamora, en la celebraci n de la victoria por el tricampeonato obtenido por Brasil en la Copa del Mundo de 1970. Sin embargo, los valores pol ticos de sus familias y el conmocionado momento hist rico que se viv a en Brasil en esa poca ser n obst culos para la historia de amor de los j venes. Con un enredo que mezcla ficci n con realidad, la superserie muestra c mo el momento pol tico de un pa s puede interferir en las vidas, sue os e historias de personas comunes. La trama tambi n cuenta con un elenco de estrellas de Globo como Sophie Charlotte y Daniel de Oliveira (ambos de La Fiesta'), Mar a Casadevall ( Rastros de Mentiras'), Antonio Calloni ( Justicia'), C ssia Kiss y Susana Vieira (ambas de Reglas Del Juego').
Para el director art stico Carlos Ara jo, el tel n de fondo de la trama central es una verdadera sumersi n en la Historia de Brasil, un momento pol tico que muchos pa ses latinoamericanos tambi n atravesaron de forma similar. El primer paso fue hacer una profunda introducci n sobre todo lo sucedido en el per odo en el que transcurre la trama. A partir de ah , intent desarrollar un lenguaje en donde se mezclara la ficci n con los hechos reales. La idea es hacer que el p blico sienta que esta historia est realmente sucediendo paralelamente con la Historia , analiza
Adem s de la superserie brasile a, el MIPDrama Latam Screening tambi n realiz screenings de obras de Argentina, Colombia, M xico y Estados Unidos. El evento busc darle visibilidad a la regi n, que se destaca cada vez m s en la producci n y distribuci n de narrativas que tienen fuerza para competir y triunfar en el mundo.
Durante MIPTV, Globo estar en el stand P0.A10.
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