Signage Made Simple
23/06/2015
How Tightrope Carousel makes running a digital signage system easy, affordable and creative.
Carousel by Tightrope Media Systems (TRMS) is a leader in the digital signage space. It all began in 1997 when TRMS Co-founder Andrew Starks was training high school teachers to use a digital bulletin board system to display messages for their students.
Starks noticed that when too much time passed between uses, the teachers forgot the way the system worked because the product was not user-friendly and creating digital signage was not their primary job.
This revelation led Starks and his business partner JJ Parker to develop Carousel-a digital signage solution so intuitive that busy people could use it to make fabulous looking displays the first time, after a long time, every time.
Like riding a bicycle
While Carousel has since evolved into a very advanced, sophisticated digital signage solution, this design philosophy-making signage creation fun and easy-still guides our product development.
We stay focused on the user experience with a streamlined content management workflow and other extremely intuitive capabilities so you can get right to work.
In the same way that you never forget how to ride a bike-even if its been years since you last tried-Carousels user interface lets you just hop on and go:
Get up and running super fast
Start using it right out of the box
Configure it to your hearts content
Choose from beautiful, free, ready-made templates
Experiment with your own bold, unique designs
Carousel 6.5s faster rendering lets you create sleek, elegant, sharp looking signage in no time, without bottlenecks or delays.
So youre not a techy
Digital signage has become one of the most dynamic ways to captivate peoples attention in public places, like malls, hotels, arenas and conference centers. But having imagery moving and splashing across the screen doesnt have to be intimidating.
Carousel lets you build on stunning backgrounds, devise dynamic layouts, and embellish your displays and channels with content like:
Twitter posts
Facebook elements
Graphics
Aesthetic text
Video clips
RSS feeds and tickers
Branding elements
If youre looking to push the creative envelop but dont know how, no problem. Were here to help. Carousel gives you free tech support for life. Want to create a branded interactive kiosk? We can do that. We offer this-or any of your pie in the sky ideas-as a turnkey service.
Small businesses are big
If youre a small to mid-size business, you matter to us. As a sturdy, stable small business, we at Tightrope understand how daunting capital purchases can be for small businesses.
We know that tight budgets can pose cost barriers when implementing and expanding the latest technology. Thats why affordability is one of our core principles. While our start-up costs have always been significantly lower than those of our competitors, our new pricing structure is taking affordability and scalability to a whole new level.
We now charge by the end point rather than the channel license. Theres no longer any added cost to deliver different signage to different locations. And the media players youll need for those new locations can now be acquired at a lower cost too.
No more barriers
With its scalability and new pricing, Carousel is designed to be a digital signage platform you can set-up and expand as you wish. No matter how large your network becomes, it never dictates or limits your workflow. Weve made it easy.
Since processing cores can be added to Carousel to support an escalating number of player end points, this expansion doesnt adversely affect network performance. And in keeping with our promise of user friendliness, Carousel also performs its own remote IP and network diagnostics that can pinpoint areas of concern, saving your staff hours of troubleshooting.
You determine the workflow
Carousel gives you complete creative control over the look, content, branding and functionality of your digital signage network. Carousels browser-based interface gives you access to a deep, full-featured toolbox that makes it fun, easy and intuitive to create great signage designs and displays from anywhere.
Customize your workflow:
Delegate responsibilities content management without relinquishing control
Determine who has access to your network, and how much
Facilitate reviews and approvals of new content
Design and deploy digital signage anywhere on your Carousel network
Situate servers in one centralized location or distribute them across different locations
Feed the same or different content to any of your network channels, whether the displays are local or thousands of miles away
No matter what configuration you choose, you can run and manage your whole system over a standard, IP local or wide area network from any connected device for maximum flexibility and convenience.
Stellar success stories
Carousels reliable operation and ability to work well right out of the box has made it a popular choice for a wide range of customers, including:
Hotel workers
Tellers
Teachers
Museum curators
Librarians
Cruise directors
Restaurant owners
Event managers
For large public spaces, such as sports arenas, conference centers, shopping malls, and transit stations, people increasingly rely on digital signage systems like Carousel to quickly convey time-sensitive content with impact such as:
Emergency alerts
News feeds
Upcoming events
Room assignments
Maps and floor plans
Schedules
Social media text and pictures
Advertisements
Carousels proven ease of use and accessibility have made it a popular choice for schools, such as Binghamton High School, Roanoke College and the University of Minnesota. The wireless display option has made it attractive to special venues, like the Modern Wing of the Art Institute of Chicago.
Choice
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