SVG Summit 2024: SVG Audio Workshop to Focus on Adapting Audio for an Emerging Direct-to-Consumer Paradigm By SVG Staff
Wednesday, December 4, 2024 - 7:50 am
Print This Story | Subscribe
Story Highlights
Day one of the SVG Summit this year will feature a wide range of workshops on day one, December 16. For those looking to dive into how the industry is adapting audio for an emerging Direct-to-Consumer paradigm, make sure to check out the SVG Audio Production and Distribution Workshop. Please join us for an examination of how some of our members are innovating to meet the challenges of a rapidly evolving sports television audio landscape.
REGISTER: SVG Summit (December 16-17, New York City)
Direct-to-consumer distribution of sports television is rapidly displacing legacy linear broadcasting. The implications of this shift for audio are significant. On the distribution side, streaming removes the constraints of terrestrial television systems and smooths the path to next-generation services for enhanced personalization, accessibility, and immersive formats. In production, streaming translates to more hours of coverage, requiring new efficiencies, like centralized hubbing, and distributed virtual production to cost-effectively provide many concurrent enhanced experiences for multiple streams at the same time.
As the direct-to-consumer-only tech giants enter the field, the pressure to scale internationally further adds to these demands. Meanwhile sports content also increasingly sits on premium services alongside Hollywood-derived 4K immersive HDR content, simultaneously demanding a step-up in production quality.
Outside of the specialized worlds of television and film, the accelerating growth of immersive experiences in music, gaming, and VR put demands on live television to catch up. Looking ahead, there is no question that emerging technologies of IP connectivity, production virtualization, and expanded use of AI enabled cloud services will play an important part in improving quality while increasing efficiency and scalability at the same time.
Check out the full agenda below:
1:30 1:45 p.m.Opening Remarks
Presented by:
Roger Charlesworth, SVG Audio, Executive Director
Jim Starzynski, NBC Universal, Director and Principal Audio Engineer; SVG Audio, Chairman
1:45 2:00 p.m.: Direct to Consumer Services and Expanding Immersive Experiences
As live sports increasingly migrate to premium streaming platforms, sharing these distribution channels with higher quality cinematically-derived and premium-episodic content, the bar on quality and immersive formats is raised. At the same time multiple live streams and full-game VODs, allow broadcasters to aggregate much larger audiences and more efficiently exploit broadcast rights.
Speaker:
Cherylene McKinney, Dolby Laboratories, Director, Commercial Partnerships
2:00 2:30 p.m.: Audio for Cloud-Based Distributed Production
Cloud-based production infrastructure built in super scaler data centers and leveraging their connectivity backbone is poised to radically change live production by allowing entire teams to collaborate remotely and for concurrent program streams to be independently produced for one event from common sources. What are the implications of this effort for audio and will senior A1s soon be working from home ? Join us for an exploration of this subject
Speaker:
Tom Knowles, Solid State Logic, Director of Project Management
2:30 3:00 p.m.: IP Audio Routing and Flows for 2110 Infrastructure: Are We Getting it Right?
The ST 2110 family of standards allows for greatly increased audio capabilities. While some broadcasters are taking advantage of these to support NGA features with greatly expanded channel counts and reliable SADM metadata transport, others are simply locking in the limitations of legacy SDI. Further, there are a range of radically different approaches to audio-only routing, inside and out of 2110 networks. Can we arrive at a consistent best practice? How many program channels are enough, and how do should we architect to efficiently manage individual audio-only sources and destination in this environment?
Speakers:
James Cowdery, Dolby Laboratories, Senior Staff Architect
Tony Staires, Lawo North America, Sales Director for Audio Production
Pete Walker, Calrec, Senior Product Manager
Will Waters, Audinate, Principal Product Manager
3:00 3:45 p.m.: Networking Break in Exhibits
3:45 4:00 p.m.: IP-Enabled Digital Microphones
Native-IP digital microphones have been slowly emerging from the lab and escaping from installed-sound conference rooms to play a greater role in live sports production. Now dedicated designs leveraging multi-capsule and MEMS arrays, real-time DSP, and efficient IP multichannel connectivity are starting to follow them.
Speaker:
Brent Chamberlin, Audio-Technica, Sales Engineer, Professional Broadcast
4:00 4:30 p.m.: Production Hubbing and the Changing Topology of Audio
Internationally, centralized production hubs have played an important role for major sports leagues, individual broadcasters, and a number of global events. In the states we have been slow to adopt this model. Is this starting to change and what are the implications for audio?
Speakers:
Brian Rio, BVR Consultancy, Principal
Tom Sahara, Quintar, SVP, Production Technology
Glenn Stilwell, AppleTV Friday Night Baseball, Sound Supervisor; Dolby Laboratories, Live Mixing Consultant; NBC Olympics, Senior Audio Maintenance Engineer
Melissa Terry, Warner Bros. Discovery, Manager, Creative Services
4:30 4:45 p.m.: New Live Audio Jobs for AI
Expanding beyond autonomous and assisted mixing, AI is starting to play an increasingly important role in versioning multiple concurrent live streams for distribution. Importantly, AI is also quickly learning to accurately efficiently QC and correct large num
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
28/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/01/2026
28 01 2026 - Media release Screen Australia refreshes Market & Audience approach...
28/01/2026
Boston Conservatory Orchestra Premieres a New Piano Concerto by Peter and Leonar...
27/01/2026
Click for Japanese version
Tokyo, Japan - January 27, 2026 - Akamai Technolo...
27/01/2026
L-R: Jonathan Cuchacovich, Sonia Kennebeck, Alan Fischer, Daeil Kim, Andrew Sta...
27/01/2026
Today, Spotify is proud to support our partner Backline, an industry-leading men...
27/01/2026
With nearly 29 million monthly listeners and clear momentum on Spotify, Net n Ve...
27/01/2026
January 14, 2026
We are proud to share that 25 Ontario, First Gulf's commercial project located just two minutes from our head office, has been recognized ...
27/01/2026
January 22, 2026
First Gulf is excited to share that a full-building lease has been secured at 625 Bronte Rd in Oakville, part of Bronte Station Business Park,...
27/01/2026
January 23, 2026
First Gulf continues to demonstrate its commitment to high-performance, sustainable real estate with 351 King Street East achieving BOMA BEST ...
27/01/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
27/01/2026
Nielsen will continue to drive growth and provide local audience measurement
in...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Amagi Media Labs Limited, the only cloud-native SaaS provider offering end-to-end solutions across live production, content preparation, distribution, and monet...
27/01/2026
Miri Technologies Inc. today unveiled its V410 live 4K video encoder/decoder for streaming, IP-based production workflows and AV-over-IP distribution. Designed ...
27/01/2026
The Paul E. Tsongas Center at UMass Lowell in Massachusetts has chosen Ikegami cameras for incorporation into its broadcast-quality television production facili...
27/01/2026
SipRadius, specialists in secure, low latency media transport, will show the pro AV community its end-to-end solution for high quality content distribution and ...
27/01/2026
Hiltron will highlight the fruits of its 45-plus years of experience in satellite communications system integration and product development at the annual GovSat...
27/01/2026
Klvr will demonstrate how its Charger Pro solution is delivering cost reduction and performance benefits for live entertainment and pro AV markets at ISE 2026 (...
27/01/2026
Amino, a global media technology leader in enterprise video and digital signage, today announced that its Integrated Systems Europe (ISE) 2026 booth (4N700) wil...
27/01/2026
ANI, India's leading news agency and a major content provider across the Asia Pacific region, today announced a significant expansion of its long standing p...
27/01/2026
Independent analysis confirms faster encoding, lower CPU usage, and improved perceptual quality compared to CBR and CRF
VisualOn, a leader in multimedia playba...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
27/01/2026
New agreement for uninterrupted UHF connectivity for Australian Defence Force through 2033, With Options Extending to 2041
Luxembourg, January 13, 2026 - Satel...
27/01/2026
Tuesday 27 January 2026
SNL UK creative team expands as Pauli Lovejoy, Annie Ha...
27/01/2026
Back to All News
When It Feels Real, Is It Still a Lie? The Art of Sarah' ...
27/01/2026
Back to All News
That Night premiering on Netflix March 13
Entertainment
27 January 2026
GlobalSpain
Link copied to clipboard
DOWNLOAD THE KEY ART
DOWNLO...
27/01/2026
Back to All News
Netflix Revealed the Future of Mexican Stories Coming in 2026
Entertainment
27 January 2026
GlobalMexico
Link copied to clipboard
Among t...
27/01/2026
Back to All News
Four New Japan Titles Announced for 2026: Viral Hit', On...
27/01/2026
Back to All News
What's Next on Netflix from Japan: Expanding the Possibili...
27/01/2026
AI, graphics and virtual software power new production capabilities...
27/01/2026
RT Supporting the Arts is delighted to support a dynamic programme of cultural events taking place across Ireland this February. From visual art, film, music, ...
26/01/2026
Music videos play a huge part in how fans connect with their favorite songs, but...
26/01/2026
NAIDOC launches 2026 theme 50 Years of Deadly , marks major milestone
25 January, 2026
Media releases
The National NAIDOC Committee has today unveiled its...
26/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
26/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
26/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
26/01/2026
Share Share by:
Copy link
Facebook
X
Linkedin
Pinterest
Bluesky
Email...
SVG Summit 2024: SVG Audio Workshop to Focus on Adapting Audio for an Emerging Direct-to-Consumer Paradigm By SVG Staff 
