alt= aria-hidden=true data-lazy-src=https://fast.wistia.com/embed/medias/66pv5fsldn/swatch />
Creating videos that build a brand and drive awareness takes time and resources that most SMBs, marketers, and nonprofits don't have. That's why WeVideo is making the video creation process easier for professionals by adding the ability to upload, manage, and access brand elements at all times.
This all-new feature, found under the Manage brand tab, comes at no additional cost to users on Professional and Business plans only. You can upgrade to a Professional or Business plan on the WeVideo Plans page.
You can easily upload a logo to use as a watermark, select colors via a color grid or hex code, and pick up to three fonts from the WeVideo library that align with your brand. Loading these elements in WeVideo can help reduce the time and resources spent on video creation. Two things that aren't easy to come by for SMBs and nonprofits.
As a critical piece to any company's growth and success, branding is essential to building trust and connecting with audiences. Unique and consistent branding makes it easier for businesses to be more recognizable in social media videos. Doing so helps them build trust with audiences and better connect with consumers.
Consistent use of brand elements across your social media channels and videos can expose target audiences to core messaging, which can solidify brand recognition. That recognition can help businesses tie their brand to positive emotions and to evoke trust and loyalty. Doing so can help you differentiate your video content from competitors and other companies advertising on the same channels and platforms.
For more info and to learn how to manage your profile, click here.
Want to give branding a try but not a WeVideo user? Get started with a free 14-day business trial.
Other tags
Digital Storytelling
Cloud Video Editing
Releases
Tips
edtech
Video Marketing
Schools (K-12)
Android
Social Media
K-12 Education
Recent posts
class=attachment-thumbnail size-thumbnail wp-post-image alt=branding thumbnail data-lazy-src=https://d5uf49vu7iunu.cloudfront.net/wp-content/uploads/2020/01/BrandingTHUMB-150x150.png?x50848 />
Product update: Add brand elements to make your videos stand ...
class=attachment-thumbnail size-thumbnail wp-post-image alt=January 2020 EDU Newsletter data-lazy-src=https://d5uf49vu7iunu.cloudfront.net/wp-content/uploads/2020/01/Jan2020NewsletterThumb-150x150.png?x50848 />
Video newsletter: Make 2020 your year of video creation
class=attachment-thumbnail size-thumbnail wp-post-image alt=Students using green screen and WeVideo data-lazy-src=https://d5uf49vu7iunu.cloudfront.net/wp-content/uploads/2020/01/Screen-Shot-2020-01-08-at-3.21.36-PM-150x150.png?x50848 />
Educator spotlight: Jennifer Eggert, DuJardin Elementary School
class=attachment-thumbnail size-thumbnail wp-post-image alt= data-lazy-src=https://d5uf49vu7iunu.cloudfront.net/wp-content/uploads/2020/01/IMG_2791-150x150.jpg?x50848 />
Why video creation is such a powerful assessment tool
class=attachment-thumbnail size-thumbnail wp-post-image alt=Create great video thumbnails data-lazy-src=https://d5uf49vu7iunu.cloudfront.net/wp-content/uploads/2020/01/blog_thumbnail-150x150.png?x50848 />
How to create great video thumbnails
North America Stories
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Comparing 5 AI Video Enhancers for Restoring Old Video Quality
Kate Luvis May 29, 2026
0 Comments
Digitizing VHS, MiniDV, and other legacy formats doe...
29/05/2026
Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio
Brie Clayton May 29, 2026
0 Comments
Workflow replaces a patchwork of legacy tools...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...
29/05/2026
Back to All News
The Official Trailer of Physical 100 Italy, on Netflix From Se...
29/05/2026
Experimental HIV vaccine achieves a long-sought goal In a first for the field, all non-human primates given a new series of vaccines generated antibodies capabl...
28/05/2026
FOX Sports' MLB coverage dominated the night at the 47th Annual Sports Emmy ...
28/05/2026
One of the most memorable postseasons in baseball history would have had no memo...
28/05/2026
NBC's Sunday Night Football is among the most-decorated and most-watched pro...
28/05/2026
The 2026 Sports Emmys marked a watershed moment for Prime Video Sports. After bu...
28/05/2026
Hosted by ESPN Senior Writer Ryan McGee, the ceremony honored winners from athletic departments, conference offices, professional networks, production companies...
28/05/2026
Major rights-holders rolled out their 2026 college football slates today, offering a first look at marquee windows, kickoff partners, and conference distributio...
28/05/2026
The 4 Nations Face-Off, an international competition that launched in February 2...
28/05/2026
Soccer is a truly global sport, and, to match the U.S. viewing audience's in...
28/05/2026
The NFL Today, CBS Sports' top-of-the-line NFL studio show, has a storied hi...
28/05/2026
Prime Video is no stranger to innovation, and, within the realm of live streamin...
28/05/2026
The crack of the bat, the pop of the glove, and the cheer of the crowd: those are three prime examples of the glorious sounds fans hear on televised baseball ga...
28/05/2026
Every year, March Madness captivates the entire sports world. Nonstop action, un...
28/05/2026
NBA on NBC was an integral part to live sports production in the 1990s, and, when the league made these media rights available, NBC Sports saw an opportunity to...
28/05/2026
UmpCam is a technological wrinkle that has given fans unprecedented views of wha...
28/05/2026
T-Mobile and the United States Golf Association (USGA) announced a multi-year partnership, making T-Mobile the Official 5G Network Partner of the U.S. Women'...
28/05/2026
By Gina McIntyre
(L-R) Sara Dosa and Andri Sn r Magnason attend the Time and Water premiere during the 2026 Sundance Film Festival at Library Center Theatre ...
28/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
alt= aria-hidden=true data-lazy-src=https://fast.wistia.com/embed/medias/66pv5fsldn/swatch />
