
Volvo Cars' new, fully electric EX90 is making its way from the automaker's assembly line in Charleston, South Carolina, to dealerships around the U.S.
To ensure its customers benefit from future improvements and advanced safety features and capabilities, the Volvo EX90 is built on the NVIDIA DRIVE Orin system-on-a-chip (SoC), capable of more than 250 trillion operations per second (TOPS).
Running NVIDIA DriveOS, the system delivers high-performance processing with automotive-grade functional safety in a package that's literally the size of a postage stamp. This core compute architecture handles all vehicle functions, ranging from enabling safety and driving assistance features to supporting the development of autonomous driving capabilities - all while delivering a safe and comfortable user experience.
The state-of-the-art SUV is an intelligent mobile device on wheels, equipped with the automaker's most advanced sensor suite to date, including radar, lidar, cameras, ultrasonic sensors and more. NVIDIA DRIVE Orin enables real-time, redundant and advanced 360-degree surround-sensor data processing, supporting Volvo Cars' unwavering commitment to safety.
DRIVE Thor Computer Running DriveOS, Powering the Next Generation of Volvo Cars Setting its sights on the future, Volvo Cars also announced plans to migrate to the next-generation NVIDIA DRIVE Thor computer running DriveOS for its future fleet of cars.
Before the end of the decade, Volvo Cars will move to NVIDIA DRIVE Thor, which boasts 1,000 TOPS - quadrupling the processing power of a single DRIVE Orin SoC, while improving energy efficiency sevenfold.
The next-generation DRIVE Thor autonomous vehicle processor incorporates the latest NVIDIA Blackwell GPU architecture, helping unlock a new realm of possibilities and capabilities both in and around the car. This advanced platform will facilitate the deployment of safe advanced driver-assistance system (ADAS) and self-driving features - and pave the way for a new era of in-vehicle experiences powered by generative AI.
Highlighting Volvo Cars' leap to NVIDIA's next-generation processor, Volvo Cars CEO Jim Rowan noted, With NVIDIA DRIVE Thor in our future cars, our in-house developed software becomes more scalable across our product lineup, and it helps us to continue to improve the safety in our cars, deliver best-in-class customer experiences - and increase our margins.
Zenseact Strategic Investment in NVIDIA DGX Computers in the Cloud Volvo Cars and its software subsidiary, Zenseact, are also investing in NVIDIA DGX systems for AI model training in the cloud, helping ensure that future fleets are equipped with the most advanced and well-tested AI-powered safety features.
Managing the massive amount of data needed to safely train the next generation of AI-enabled vehicles demands data-center-level compute and infrastructure.
NVIDIA DGX systems provide the computational performance essential for training AI models with unprecedented efficiency. Transportation companies use them to speed autonomous technology development in a cost-effective, enterprise-ready and easy-to-deploy way.
Volvo Cars and Zenseact's AI training hub, based in the Nordics, will use the systems to help catalyze multiple facets of ADAS and autonomous driving software development. A key benefit is the optimization of the data annotation process - a traditionally time-consuming task involving the identification and labeling of objects for classification and recognition.
The cluster of DGX systems will also enable processing of the required data for safety assurance, delivering twice the performance and potentially halving time to market.
The NVIDIA DGX AI supercomputer will supercharge our AI training capabilities, making this in-house AI training center one of the largest in the Nordics, said Anders Bell, chief engineering and technology officer at Volvo Cars. By leveraging NVIDIA technology and setting up the data center, we pave a quick path to high-performing AI, ultimately helping make our products safer and better.
With NVIDIA technology as the AI brain inside the car and in the cloud, Volvo Cars and Zenseact can deliver safe vehicles that allow customers to drive with peace of mind, wherever the road may lead.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
28/09/2026
The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...
28/09/2026
MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...
28/09/2026
ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...
28/09/2026
Net Insight has added the Nimbra 1020G to its pan-Asian live media trial network, giving customers and partners in the region a way to evaluate ST 2110 and JPEG...
28/09/2026
Vindral has been named a recipient of a 2026 Technology and Engineering Emmy Award by the National Academy of Television Arts and Sciences in the category of We...
28/09/2026
Interra Systems will exhibit at CABSAT 2026 (Stand B2-37, Dubai Exhibition Centre, October 5-7), demonstrating its BATON QC platform, ORION monitoring solutions...
28/09/2026
Two years into its new production facility, the TOUR is expanding centralized wo...
28/09/2026
In addition to rolling out a new mobile unit for ESPN's Monday Night Countd...
28/09/2026
Bleacher Report and WWE have announced a multi-year content partnership giving Bleacher Report global highlight rights across WWE's programming slate, inclu...
28/09/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
28/09/2026
FuboTV has announced a multi-year distribution agreement with the NHL to carry four regional sports networks covering the Carolina Hurricanes, Columbus Blue Jac...
28/09/2026
Program Productions (PPI) has announced the appointment of Alan Ostfield as President and Chief Executive Officer, effective September 28, 2026. Ostfield succee...
28/09/2026
Director Josef Kubota Wladyka attends the premiere of Ha-Chan, Shake Your Booty! with the film's cast and crew at Eccles Theatre on January 22, 2026, in P...
28/09/2026
EQ plug-in can now be played via MIDI
Scaler Music have recently released a new and improved version of their patented musical EQ plug-in, kitting it out wi...
28/09/2026
New synth developed in collaboration with philterSoup
Boutique effects pedal and Eurorack manufacturer Animal Factory Amps have announced that the new compa...
28/09/2026
Rohde & Schwarz adds an integrated multi-channel pulse analysis option to its FS...
28/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/09/2026
Autoscript, the leading global provider of professional teleprompting solutions, today announced Voice Controller for WinPlus-IP, a new voice-controlled prompti...
28/09/2026
IBC 2026 Technical Conference Highlights
David Kirk September 28, 2026
0 Comments
Hero image courtesy Deposit Photos
David Kirk reports from the 11-1...
28/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
28/09/2026
Nakadi, a global streaming technology innovator dedicated to engineering a new era of digital media delivery, today announced its Live to Theater service based ...
28/09/2026
Monday 28 September 2026
Sky launches Full Fibre 1.6 Gbps for millions of homes
Sky has launched a new Full Fibre 1.6 Gbps product, rolling out from today, gi...
28/09/2026
Arvato Systems Highlights It's Role for Automotive Manufacturers and Suppliers
TISAX
Arvato Systems has successfully completed the TISAX Level 3 assess...
28/09/2026
Crimecall, presented by Carla O'Brien, returns tonight for a brand new series at 9.35pm on RT One and RT Player.
In tonight's episode, alongside appe...
28/09/2026
CELEBRATING 40 YEARS AT THE HEART OF NEW IRISH WRITING
LIVE FROM POETRY IRELAND, DUBLIN AND ON RT RADIO 1 FROM 7PM
DETAILS: www.rte.ie/writing | FOLLOW: #r...
27/09/2026
New compact pedal packs in 120 effects
The latest multi-effects pedal from Boss is a compact unit that promises to give any pedalboard a massive boost in s...
26/09/2026
With short turnaround between game selections, ESPN's operations team is pla...
26/09/2026
Prime Video will use GCV's Bird and Magic mobile units for its inaugural WNB...
26/09/2026
Studio show moves on-site as network models playoff coverage on its NBA flagship...
26/09/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
26/09/2026
Douglas Keeve attends the 2025 Sundance Film Festival screening of Unzipped at the Egyptian Theatre. (Photo by Andrew H. Walker/Shutterstock for Sundance Film...
26/09/2026
Launched alongside three new expansion packs
In celebration of their 30th anniversary, Native Instruments have released a major update for their Maschine 3 ...
26/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
26/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
In-venue and creative video staffers at the professional and collegiate level ha...
25/09/2026
Infront has named Ronald den Hollander as CEO of its Host Broadcast Services (HBS) subsidiary, effective 1 October 2026. The appointment follows the previously ...
25/09/2026
The North American Broadcasters Association (NABA) will hold Cyber University 2.0, a full-day cybersecurity summit for the broadcast and media industries, on Tu...
25/09/2026
Alpha Networks and Ateme have delivered a joint video platform for the digital d...
25/09/2026
Encompass Digital Media has announced the migration of multiple Viaplay free-to-air channels - TV3, TV6, TV8, and TV10 - to its Altitude Scheduling platform. Al...
25/09/2026
NAB Show New York 2026 will take place October 21-22 at the Jacob K. Javits Convention Center in New York City. Registration is open at nabshow.com/newyork.
Th...
25/09/2026
NHL Network has announced its studio programming lineup for the 2026-27 regular ...
25/09/2026
Clear-Com has announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom system as part of a sanctuary technolo...
25/09/2026
Broadcast Management Group (BMG) has deployed EVS XT-VIA live video production s...
25/09/2026
BBright, a Hexaglobe Group company, has announced that dotCentral has joined as a sales and support partner in the United States.
BBright's portfolio cover...
25/09/2026
MeyerPro delivered audio, video, broadcast, and LED production for the Acumatica Summit 2026 at the Seattle Convention Center's Summit Building, January 25-...