How can broadcasters secure themselves against possible cyber attacks?

10/06/2021

Following the recent ransomware attack on one US media group, Quantums Eric Bassier explains why broadcasters are being targeted, and how they can safeguard themselves against such threats

By Jenny Priestley

Published: June 10, 2021

Following the recent ransomware attack on one US media group, Quantum's Eric Bassier explains why broadcasters are being targeted, and how they can safeguard themselves against such threats

target=_blank title=Share on LinkedIn class=share-linkedin>

So far during 2021 two broadcasters have been hit by cyber attacks: Nine Network in Australia and Cox Media Group in the United States.

Of course, those are the two we know about. There could very possibly be others.

When a broadcaster is hit by a ransomware attack it can cause all kinds of disruption: newsrooms go offline, internal computer systems go down, streaming services can be impacted, and as broadcasters move towards a more IP-centric workflow a cyber attack could be devastating.

After the infamous Sony malware attack in 2014, when hackers released details of Sony Pictures' employee details, film scripts and even unreleased films, many broadcasters took note and increased their own internal firewalls.

So, why are broadcasters suddenly under attack, and why now? According to Eric Bassier, senior director, product marketing at Quantum, it's all about money. Broadcasters have found new ways to secure profits from their programmes, he tells TVBEurope. This includes new forms of PPVs, new DVR services, in-content shopping, and live large-scale events, which draw in more viewers and profits. With this influx of money, it's no wonder that cyber criminals are knocking at the door wanting a piece of the pie.

He cites major events such as the Super Bowl and UEFA Champions League as potential targets. With that many people involved in a project, spread across the globe and across different networks and systems, it's natural for threat actors to take advantage of a backdoor attack. It only takes one weak link for the protective chain to break, and by then they've gained root access to the network and can initiate a denial of service.

Public recognition is also a key motivation. Successfully penetrating a broadcaster's network is akin to gaining the keys to the public eye' and forcing your hand, continues Bassier. News, sports, popular TV shows these programmes draw in eyeballs, and there's no better negotiating tactic than laying out your cards in front of millions of others, who now may not be able to watch these shows live. This puts all the risk back onto the broadcaster, who now must contend with public/industry opinion, reduced credibility, damaged reputation, and loss of time and money.

So the question is, what can broadcasters do to secure themselves against such attacks? Bassier stresses the need to be proactive, not reactive. One way is through the tried tested backup rule of 3-2-1-1, which means: 3 copies of your data, 2 different media types, one offsite, and one offline. he explains. The third point is behavioural, and it starts at the top by re-setting policies to get back online. A modern technology solution should also provide data immutability' to protect and recover your assets in the case of a breach and secure your data with a multi-layer technology approach. Remember, a virus cannot bypass a physical barrier formed between your data and the network. It is and will continue to be the most cost-effective form of ransomware protection.

Bassier offers some practical tips to broadcasters or those working within a broadcasting system/network, on how they can take reduce the probability of a major shut down and the exfiltration of data:

Ensure data won't be compromised if a hack occurs

Look at your backup strategy holistically across your entire environment

Ensure you can recover; test, test, test your recovery method

As soon as data fulfils its value in fast disk, tier it off to a cold data solution

Think differently: Consider a multi-layer approach to protect and recover backups

Prevent a hack before it happens

Understand your risk profile and threat landscape

Identify network entry and exit points

Reduce the attack footprint/surface

Harden your systems (shut down the nice' to haves)

Disable services like RDP (gateways, ports)

Boost awareness of social engineering tactics and defences

Review your cyber-hygiene

Update software regularly

Backup regularly

Regular scan for vulnerabilities

Remediate your findings

US media group hit by ransomware attack

Australia's busiest newsroom abandoned due to suspected cyber attack

data-src=https://www.tvbeurope.com/wp-content/themes/tvbeurope/library/images/tvbe-subs.jpg width=729 height=90>

LINK:	https://www.tvbeurope.com/business/how-can-broadcasters-secure-themsel...
	See more stories from tvb

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

02/03/2026

Rohde & Schwarz demonstrates FR1-FR3 carrier aggregation, advancing 6G readiness

Rohde & Schwarz demonstrates FR1-FR3 carrier aggregation, advancing 6G readiness Rohde & Schwarz and Qualcomm Technologies, Inc. have reached another pivotal ...

02/03/2026

L3Harris Appoints Ken Sharp Senior Vice President and Chief Financial Officer, Ken Bedingfield President of Missile Solutions

MELBOURNE, Fla., March 2, 2026 - L3Harris Technologies (NYSE: LHX) today announc...

02/03/2026

Nielsen reveals New Zealand's top ad spenders and categories for 2025

Harvey Norman tops New Zealand's biggest ad spenders as retail leads and telcos and beverages sure Auckland March 3, 2026 - Nielsen's New Zealand'...

02/03/2026

aconnic and Arqit join forces to present the first quantum-safe industrial OT security gateway firewall at Mobile World Congress 2026

aconnic AG (ISIN: DE000A0LBKW6), Munich, and Arqit Quantum Inc. (Nasdaq: ARQQ, A...

02/03/2026

Advanced Systems Group Promotes Jody Boatwright to Chief...

Advanced Systems Group, LLC (ASG), a technology and services provider for media creatives and content owners, has appointed Jody Boatwright as Chief Strategy Of...

02/03/2026

Lightware TPN ecosystem powers smarter networks and strea...

Lightware, an industry leader in signal management, is reinforcing its commitment to simplifying complex AV environments with the continued evolution of its TPN...

02/03/2026

ZEISS Cinema Hosts First US Aatma Lens Demo Event in LA

ZEISS Cinema opens its doors to an exclusive screening, filmmakers Q&A and hands-on showcase of the new ZEISS Aatma lens family on Tuesday, March 10, 6:00-9:00 ...

02/03/2026

DoPchoice Introduces SNAPBAG Round for the New Astera Qui...

To expand the creative potential of the compact Astera QuikBeam, DoPchoice introduces the SNAPBAG Round. The new light-shaping accessory transforms the powerfu...

02/03/2026

Douglas Dubler Master of Light - Five Decades Shooting w...

Douglas Dubler On a rooftop in New York City, veteran photographer Douglas Dubler watched the sun's angle shift across the urban landscape, his internal cl...

02/03/2026

ZEISS Expands Otus ML Lineup with the New 1435

ZEISS is expanding its Otus ML lens family with the introduction of the new ZEISS Otus ML 1.4/35. This manual-focus lens is designed for photographers who live ...

02/03/2026

Matthews Intros White FlexiMount and Phone Mount Kit by D...

Matthews Studio Equipment now offers the new Dinkum Systems White FlexiMount and Phone Mount Kit, a compact, highly adaptable setup for mobile content creation...

02/03/2026

SES and Africa Mobile Network Reach Milestone: Connecting 5.8 Million in DRC, Expanding Rural Coverage

Luxembourg, February 26, 2026 - SES and Africa Mobile Network (AMN) have expande...

02/03/2026

Ausfilm and Screen Australia launch joint UK market initiative

02 03 2026 - Media release Ausfilm and Screen Australia launch joint UK market initiative Ausfilm and Screen Australia have announced Partner with Australia (...

02/03/2026

Netflix Unveils the Trailer for '53 Sundays', the New Film by Cesc Gay

Back to All News Netflix Unveils the Trailer for 53 Sundays, the New Film by Cesc Gay Entertainment 02 March 2026 GlobalSpain Link copied to clipboard Dis...

02/03/2026

Fox Corporation President and Chief Operating Officer John Nallen to Participate in Upcoming Deutsche Bank's 34th Annual Media, Internet & Telecom Conference 2026

28/02/2026

FOX Sports Waves Green Flag on 2026 IndyCar Season With Driver's Eye, Heads Up Display, Live Drones

With two features seen in Formula 1 coverage, the broadcaster aims to bring view...

28/02/2026

Secretary of War Pete Hegseth Visits L3Harris Solid Rocket Motor Site

Secretary of War Pete Hegseth addresses a crowd of approximately 1,500 L3Harris employees in Camden, Arkansas, as part of his Arsenal of Freedom tour....