
My Eurovision Party 2025 - join in on the fun with RT Kids!
Eurovision launches first-ever Roblox Experience to engage next generation of fans, complete with Marty Whelan avatar
Roblox Eurovision Trailer | Eurovision Song Contest Basel 2025 | RT Kids
RT Kids, in conjunction with the EBU have created an online Roblox experience to attract young new audiences into the Eurovision community. The European Broadcasting Union (EBU) and nine of its member broadcasters have launched My Eurovision Party 2025' - the first official Eurovision Song Contest experience on Roblox.
An Irish version of the experience will include a bespoke avatar of Irish Eurovision royalty, commentator Marty Whelan. Players can start the My Eurovision Party 2025' by selecting Ireland as their Eurovision country to represent. They then play an interactive, rhythm-based game, collect Eurohearts', play musical mini-games, and build custom watch parties to cheer on Ireland's Eurovision entry EMMY.
During the live Eurovision broadcasts of the Semi-Finals on Tuesday 13 and Thursday 15 May, and the Grand Final on 17 May, the game will become a second-screen companion with real-time updates, performance highlights and in-game celebrations.
The project brings together RT , the BBC (UK), DR (Denmark), France T l visions (France), NPO/AVROTROS (Netherlands), and SRG SSR (Switzerland), SWR/ARD (Germany), VRT (Belgium) and Yle (Finland).
Suzanne Kelly, Head of Children's and Young Peoples Content RT said: RT Kids is thrilled to be making its debut on Roblox and what a project to do it with! Connecting with audiences where they are, is at the core of what RT Kids strives to do, and being able to collaborate with my EBU colleagues and Karta to deliver this experience has been a blast. I'm excited to see what fans think & hope you enjoy!
Marty Whelan said: I'm so excited to be back for my 26th year as Ireland's Eurovision commentator, and what fun that I have my very own Roblox avatar to get the Eurovision party started online! A special thanks to the team for giving my avatar a Marty moustache to rival my own!
EMMY said: I'm delighted to be a part of the Eurovision Roblox family and it's so cool to see myself as a character! I can't wait to see some of the other characters who are taking part across the Eurovision community. I hope you will join the party!
Martin Green, Director of the Eurovision Song Contest said: This partnership opens a new chapter in the Eurovision universe. We're bringing the joyful spirit of the world's largest live music event to a platform where millions of young people already connect, play and express themselves.
Developed by immersive entertainment specialists Karta, the experience is now live on the Roblox platform, to offer to Eurovision Song Contest fans, along with the next generation of supporters to fly the flag for their country of choice, customise their own Eurovision watch parties and stay up to date with EMMY and the Irish cohort online. Portals to additional games from the EBU member broadcasters can also be explored.
The experience, available until 30 May, has been built with a robust safety framework, including friends-only chat, live moderation, and ESG-compliant risk protocols developed in collaboration with Roblox and Karta.
Try out the My Eurovision Party 2025 Roblox experience here: http://roblox.com/eurovision
-ENDS-
RT Communications:
adaoin Nic Giolla Chomhaill, Communications Lead, RT | eadaoin.nicgiolla@rte.ie | 0876219781
Notes to Editors
With an average of more than 97 million daily active users*, Roblox is an immersive gaming and creation platform that offers people millions of ways to be together, inviting its community to explore, create and share endless unique experiences. This collaboration marks a significant step in the EBU's strategy to evolve the Eurovision brand in immersive, youth-oriented spaces, while maintaining its commitment to creativity, safety, and diversity.
Try out the My Eurovision Party 2025 Roblox experience here: http://roblox.com/eurovision
*1 January- 31 March 2025
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
08/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/09/2026
Mo-Sys, the world-leading developer of virtual production, camera robotics and image tracking technology, has completed a business restructuring, which has incl...
08/09/2026
New York, September 8, 2026 The TSAmediaHUB audiovisual contribution and distribution infrastructure developed by Telef nica's Audiovisual Services area re...
08/09/2026
Expanded Riyadh operation brings Asharq and Thmanyah services together on a resilient on-premises Pebble platform.
Pebble, the leading automation, content mana...
08/09/2026
Techex, a pioneering leader in live video workflows, will showcase its broadest software feature set to date at IBC 2026 (Stand 2.B45), extending its lead in so...
08/09/2026
Visitors to Grass Valley's booth at IBC2026 will be introduced to new Framelight X capabilities that connect content acquisition, management, editing and pu...
08/09/2026
BCNEXXT will showcase the latest evolution of Vipe at IBC2026 (Stand 2.B09), introducing a series of innovations designed to deliver higher-quality audience exp...
08/09/2026
Bitmovin, a provider of video streaming solutions, has partnered with Ad Insertion Platform (AIP), a leading innovator in advanced ad insertion technologies, to...
08/09/2026
Brainstorm, a leading manufacturer of real-time graphics and augmented and virtual production, is announcing a major package of enhancements to its Suite 7 soft...
08/09/2026
Big Blue Marble is supporting TDF, French infrastructure and network operator, broadcasting Digital Terrestrial Television (DTT) and radio services, as a techno...
08/09/2026
Agents work inside a single production environment, from incoming wire copy to a live studio show...
08/09/2026
Building on their strategic partnership, Ceeblue and Layercake make the unthinkable possible: scalable sub-second streaming over standard DRM, SSAI, and CDN wor...
08/09/2026
Brainstorm, a leading manufacturer of real-time graphics, augmented and virtual production, is completing the environment for fast-paced broadcast production wi...
08/09/2026
A SaaS portfolio built to work together, helping operators grow audiences, monetise smarter and run leaner, on their own terms
At IBC 2026 (stand 1.B49) Synam...
08/09/2026
Accedo, global provider of video streaming software and services, has been selected by PlayOn Sports, a national leader in high school sports technology, to exp...
08/09/2026
LiveU, the leader in live IP-video solutions, is enabling The Associated Press to take global newsgathering to the next stage with intelligent connectivity and ...
08/09/2026
Mediagenix, a global leader in smart content solutions to profitably connect the right content to the right audience, today announced the latest evolution of it...
08/09/2026
Compact, power-efficient X Platform performance brings broadcast-grade reliability and ultra-low latency to space-constrained remote production (REMI) workflows...
08/09/2026
Zixi, the leader in live video delivery and workflow orchestration, and Kiloview, a leading provider of professional IP video encoding and decoding solutions, t...
08/09/2026
Collaboration gives content owners scalable CDN capacity and broadcasters enhanced flexibility, including for C-band transition planning
Quortex today announce...
08/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/09/2026
By Ramona Flume and Lucy Spicer
There's a particular kind of magic that hap...
07/09/2026
Two new full-range, flat-response cabinets introduced
HeadRush have recently introduced a pair of new full-range, flat-response cabinets designed for player...
07/09/2026
Answering questions about AI in game audio
GameSoundCon, the largest professional conference for video game music and sound design, have announced that they...
07/09/2026
New directional headset mic on show at IBC
Just ahead of this week's IBC show, DPA have announced the launch of a new directional headset that's bee...
07/09/2026
We are not building systems to replace human decision-making; we are building systems that execute our decisions at machine speed. The media companies that win ...
07/09/2026
Blackmagic Design Announces New Lower Price for Blackmagic PYXIS 6K and Blackmag...
07/09/2026
GB Labs to Unveil Core.ONE at IBC2026, an Intelligent Storage Platform for Media...
07/09/2026
Monday 7 September 2026
Freddie Meredith joins cast of SNL UK ahead of start of Season 2
Freddie Meredith Images
ZIP (3MB)
Saturday Night Live UK announces ...
07/09/2026
Monday 7 September 2026
Sky and NFTS team up to launch new routes into screen careers
Sky has today announced a new apprenticeship programme, with application...
07/09/2026
Monday 7 September 2026
Sky Sports announces most comprehensive NFL coverage to...
07/09/2026
Dolby, MainConcept, Techex and J nger Audio will showcase the industry's first demonstration of Serial Audio Definition Model (S-ADM) in a cloud-based produ...
07/09/2026
dB Broadcast will showcase APIS Hive, its software platform for designing, deploying and managing modern broadcast infrastructures, at IBC 2026.
Developed from...
07/09/2026
552,000 streams on RT Player
The historic fight, which saw Katie Taylor become...
06/09/2026
Recreates Rolands TB-303 & MC-202
BS-203 MacroAcidizer is the first virtual instrument from Born Second, and it offers a recreation of two Roland classics -...
06/09/2026
London, UK September 2026 PlayBox Technology is inviting broadcasters, OTT and FAST operators, content owners and media organisations worldwide to become De...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
05/09/2026
MK2 & Bass system control app improved
HEDD Audio have just launched a new and improved version of the control software that pairs with their MK2 and Bass m...
05/09/2026
The National Film and Video Foundation (NFVF), an agency of the Department of Sp...
05/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/09/2026
InSync Technology, the leading provider of premium video conversion solutions, will showcase a new generation of products at IBC 2026, designed to help broadcas...
05/09/2026
GlobalM successfully supported quattro media GmbH and World Rowing, the world governing body of the Olympic sport of Rowing, with the international distribution...
05/09/2026
LA JOLLA, CA-In recognition of his exceptional work to understand the chemistry of carbohydrates and the role they play in health and disease, Scripps Family Ch...
04/09/2026
Media organisations interested in the Media Innovation Europe 3.0 Business Innovation Synergizer (BIS) can now consult a new FAQ document providing additional a...
04/09/2026
Eluvio will demonstrate updates to its Content Fabric platform at IBC2026 (Hall 8, Stand 8.MS5, and Future Tech Zone, Hall 14, Stand 14.A58, September 11-14). C...
04/09/2026
LiveU has joined the IBC Accelerator's Smart Stories consortium, a multi-vendor initiative developing an open standard for Story Context interoperability in...
04/09/2026
Telos Alliance will demonstrate new audio observability capabilities at IBC2026 (Stand 8.D37, RAI Amsterdam, September 11-14), covering monitoring of audio heal...