
Bitcentral, a leading provider of professional media solutions for broadcast and digital video, will showcase its latest innovations at NAB Show 2026 (Booth W2823), demonstrating how media organizations can strengthen content operations through flexible workflows, hybrid cloud strategies, and intelligent automation.
At this year's show, Bitcentral will highlight its Core News, Fusion, and Central Control solutions, each designed to address critical areas of the content lifecycle, from production and infrastructure to playout, enabling organizations to evolve their operations based on their specific needs and priorities.
As AI and cloud strategies continue to shape the industry, broadcasters are looking for practical ways to apply these technologies without disrupting what already works, said Sam Peterson, COO at Bitcentral. At NAB 2026, we're demonstrating how our solutions support greater flexibility across production, infrastructure, and playout, giving organizations the ability to scale and adapt with confidence.
A key focus at the show will be Fusion Gateway, which reflects Bitcentral's continued focus on interoperability and collaboration with third-party technology providers. The cloud-based integration framework enables broadcasters to connect content, metadata, and workflows across platforms through scalable APIs, making it easier to develop new integrations without disrupting production environments. With low-risk deployment and the flexibility to expand integration capabilities over time, Fusion Gateway helps media organizations incorporate new technologies while preserving existing infrastructure.
Bitcentral will also showcase:
Core News, which streamlines planning, scripting, editing, and multi-platform publishing to support efficient newsroom operations
Fusion Hybrid Storage, enabling flexible infrastructure strategies that balance performance, cost, and accessibility across environments
Fusion Insights, which transforms metadata into actionable intelligence to improve content discovery and accelerate production decisions
Central Control, combining master control and intelligent workflow automation to integrate traffic, assets, scheduling, and monitoring for reliable, scalable linear channel operations
Together, these solutions provide a modular approach to modernizing media operations, allowing organizations to deploy the capabilities they need while maintaining control over how their environments evolve.
Bitcentral will offer live product presentations throughout NAB Show 2026.
To schedule a meeting or learn more, visit: https://bitcentral.com/nab-2026/
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