AccuWeather Accelerates Digital Growth and Audience Engagement with Online Video Wall Powered by Brightcove January 5, 2016 / Brightcove Press Release
Reports over 300% increase in video views as consumers turn to online video to experience the impact of weather forecasts with Superior Accuracy
LAS VEGAS, January 5, 2016 - Brightcove Inc. (NASDAQ: BCOV), the leading provider of cloud services for video, today announced that AccuWeather, the global leader in weather information and digital media, achieved breakthrough growth in online video views with their recently expanded online destination, the AccuWeather.com Video Wall. AccuWeather reported that the video-centric site feature, powered by Brightcove Video Cloud and developed with Brightcove Gallery, grew video views more than 300% in 2015 over the prior year as consumers worldwide accessed AccuWeather's video content to watch breaking updates, local forecasts, on-the-scene coverage, and user-generated content (UGC).
Creating the Video Wall Experience
To deliver critical weather information through online video, AccuWeather relies on Brightcove cloud video services to reach their global audience. AccuWeather recently enhanced their online video experience with their Video Wall initiative to make their deep library of high-demand weather videos easier to search, view, and share. The result, the new Video Wall, was built with Brightcove Gallery. The Video Wall consolidates weather footage, regional reports, viral videos, and UGC, and groups them by categories including top trending videos, weather news, storm chaser footage, extreme weather updates, and weather and health.
Working together, AccuWeather and Brightcove were able to create and launch the Video Wall in only a few weeks. The design also included integration with Google Analytics, Twitter, and Facebook which enables AccuWeather to track key data trends, and gain insight into video viewing preferences and audience behavior.
Partnering for Superior Accuracy and Results
As a result of the Video Wall initiative and improved user experience, AccuWeather saw online video views grow over 300% year-over-year with users viewing as much as 15 years of content in a single month. This ability of Brightcove Video Cloud to scale to meet heavy video stream demand, often correlating with breaking weather conditions, was a key requirement in AccuWeather's choice of a technology partner.
Using the Brightcove platform, AccuWeather also provides audiences with a seamless cross-device viewing experience through AccuWeather's award-winning iOS and Android apps. Together, Brightcove Video Cloud and Brightcove Gallery provide AccuWeather with the sophisticated tools and high-performance video solutions to make their immersive weather videos available to millions of online viewers worldwide.
Supporting quote:
Consumers worldwide turn to AccuWeather as the world's most trusted weather source - and as a digital leader, it is a top priority for us to convey breaking weather updates and trending content effectively with video across devices and platforms. Brightcove is a critical technology partner to help us realize our vision to personalize the weather so people can improve their lives. We selected Brightcove - and continue to expand our relationship with them - because of their advanced technology and the people who help us deliver on our brand promise of Superior Accuracy and reliability. - Trish Mikita, Vice President of Digital Media Strategy, AccuWeather
Supporting resources:
Brightcove Video Cloud
Brightcove Gallery
Brightcove for Marketing
Brightcove on social media:
Twitter
LinkedIn
Facebook
Brightcove Blog
About Brightcove
Brightcove Inc. (NASDAQ:BCOV) is the leading global provider of powerful cloud solutions for delivering and monetizing video across connected devices. The company offers a full suite of products and services that reduce the cost and complexity associated with publishing, distributing, measuring and monetizing video across devices. Brightcove has more than 5,000 customers in over 70 countries that rely on the company's cloud solutions to successfully publish high-quality video experiences to audiences everywhere. To learn more, visit www.brightcove.com.
Contact Brightcove
North America:
Vanessa Royle
Waggener Edstrom for Brightcove
(415) 547-7059
vroyle@waggeneredstrom.com
Europe:
Laura Gillen
Waggener Edstrom for Brightcove
lgillen@waggeneredstrom.com
+44 20 7632 3912
Contact AccuWeather
Justin Roberti
Roberti@AccuWeather.com
(814) 235-8756
Katie Seifert
Coyne PR
KSeifert@CoynePR.com
(973) 588-2235
This press release may include forward-looking statements regarding anticipated objectives, growth and/or expected product and service developments or enhancements. Such forward-looking statements may be identified by the use of the following words (among others): "believes," "expects," "may," "will," "plan," "should" or "anticipates," or comparable words and their negatives. These forward-looking statements are not guarantees but are subject to risks and uncertainties that could cause actual results to differ materially from the expectations contained in these statements. For a discussion of such risks and uncertainties, see "Risk Factors" in the Companys filings with the Securities and Exchange Commission, including its most recent annual report on Form 10-K. Brightcove assumes no obligation to update any forward-looking statements contained in this press release in the event of changing circumstances or otherwise, and such statements are current only as of the date they are made.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/07/2026
Broadcast Management Group (BMG) has announced the appointment of Kathy Samuels ...
01/07/2026
Shade has announced Custom Objects and Automations, a platform expansion releasing June 29, 2026, that adds database and workflow automation capabilities direct...
01/07/2026
FOR-A America has announced the addition of Jaz Wray and Fernando Cruz to its U.S. sales team. Both report to Ernie Leon, Senior VP and Head of Sales and Strate...
01/07/2026
NBC Sports will air all 15 MLB games nationally on Sunday, July 5, across NBC, P...
01/07/2026
Clear-Com has announced a wireless communications upgrade for Jeopardy! and Wheel of Fortune, deploying FreeSpeak II and FreeSpeak Icon systems across both prod...
01/07/2026
England's performance team will use Sony's STATSports APEX GPS tracking system to monitor player physical data in real time during FIFA World Cup 2026 m...
01/07/2026
Adder Technology has announced the appointment of Neil Hillier as Chief Executive Officer, effective July 1, 2026. Hillier succeeds Adrian Dickens, who transiti...
01/07/2026
Bitcentral, Inc. has announced a strategic transaction creating two separate companies. The Production and Playout business will continue as Bitcentral, now own...
01/07/2026
DAZN has announced results from DAZN48, its creator initiative for the FIFA World Cup 2026. Launched in April 2026, the program received thousands of applicatio...
01/07/2026
Sarah Rose, VP, global services, Daktronics (NASDAQ: DAKT), will be inducted into the Information Display and Entertainment Association (IDEA) Hall of Fame at t...
01/07/2026
Gravity Media and the World Economic Forum's production team provided broadc...
01/07/2026
Insight Productions has announced the launch of Insight Storm, a 53-foot mobile broadcast unit built for esports production. The truck is built around a Ross Vi...
01/07/2026
ESPN has announced several content initiatives marking America's 250th anniversary, as part of The Walt Disney Company's Disney Celebrates America pro...
01/07/2026
Eleven production kits, REMI workflows, and cloud distribution bring 40 World Cu...
01/07/2026
The conference also discussed the opportunities offered an industry that is endu...
01/07/2026
The Mountain West Conference has announced the launch of MW , a direct-to-consumer streaming platform powered by Kiswe. The platform will carry live Mountain We...
01/07/2026
New AI Assistant, Multi-channel Audio, ARA2 improvements & more
Tracktion's DAW software has just received its latest major update, gaining a selection ...
01/07/2026
Stammering, stuttering, strangulated tones
The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...
01/07/2026
Exclusive run of limited-edition modelling pedals
Sweetwater and Andertons M...
01/07/2026
The National Film and Video Foundation (NFVF) is pleased to announce that the ca...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Manfrotto Introduces UNCOVER, the new premium camera bag collection for modern h...
01/07/2026
Blackmagic Design Powers Houston Tamil Sangam Literacy Competition
Brie Clayton July 1, 2026
0 Comments
Volunteers use ATEM Mini Pro, Blackmagic Desig...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
PlayBox Technology has published State of Broadcast Infrastructure 2026, an in-depth industry research report examining the technologies, operational challenges...
01/07/2026
LONDON, UK, 1 JULY Jigsaw24 has appointed Alan Henry as Head of Sales for Media and Entertainment, reinforcing its continued investment in helping broadcaster...
01/07/2026
Content Vault, the patent-pending secure content distribution platform protecting high-value media from disclosures, theft and unauthorised access, today announ...
01/07/2026
Bitcentral, Inc. a leading provider of enterprise software and digital media solutions for news, sports and entertainment broadcasters, as well as streaming pla...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/07/2026
Groundbreaking First Nations Screen Business Accelerator launched through nation...
01/07/2026
Chyron Launches the All-New Chyron Academy: A Reimagined, Hands-On Learning Expe...
01/07/2026
Amplium Captures Kawasaki Brave Thunders Game with Blackmagic URSA Cine Immersiv...
01/07/2026
Boris FX Optics Expands Plugin Support to Apple Photos, Capture One, and Affinit...
01/07/2026
UKTV has today announced the appointment of Matt Berry to the newly created role of General Manager - Marketing, effective 1 July.
Matt will take on this senio...
01/07/2026
Sky Zero Footprint Fund-backed TV campaign featuring Deborah Meaden challenges consumers to rethink everyday bathroom wasteWednesday 1 July 2026
Fussy asks Bri...
01/07/2026
Constituency-level analysis reveals where girls miss out most on sport - and where targeted action could unlock more than £640 million in economic and health be...
01/07/2026
Wuppertal July 1, 2026
Riedel and SKAARHOJ Expand Collaboration With SimplyLive IntegrationRiedel Communications today announced an expanded collaboration wit...
01/07/2026
Apple today introduced power-packed updates to Apple Creator Studio, a groundbre...
AccuWeather Accelerates Digital Growth and Audience Engagement with Online Video Wall Powered by Brightcove January 5, 2016 / Brightcove Press Release 
