
When Rachel Carpenter and Joseph French founded Intrinio a decade ago, the fintech revolution had only just begun. But they saw an opportunity to apply machine learning to vast amounts of financial filings to create an alternative data provider among the giants.
The startup, based in St. Petersburg, Fla., delivers financial data to hedge funds, proprietary trading shops, retail brokers, fintech developers and others. Intrinio runs machine learning on AWS instances of NVIDIA GPUs to parse mountains of publicly available financial data.
Carpenter and French realized early that such data was sold for a premium, and that machine learning offered a way to sort through free financial filings to deliver new products.
The company offers information on equities, options, estimates and ETFs - as well as environmental, social and governance data. Its most popular product is equities-fundamentals data.
Intrinio has taken an unbundling approach to traditional product offerings, creating la carte data services now used in some 450 fintech applications.
GPUs have helped us unlock data that is otherwise expensive and sourced manually, said Carpenter, the company's CEO. We built a lot of technology with the idea that we wanted to unlock data for innovators in the financial services space.
Intrinio is a member of NVIDIA Inception, a free, global program designed to support cutting-edge startups.
Partnering With Fintechs With lower overhead enabled by GPU-driven machine learning for providing financial data, Intrinio has been able to deliver products at lower prices that appeal to startups.
We have a much smaller and agile team, because a small team - in conjunction with NVIDIA GPUs, TensorFlow, PyTorch and everything else that we're using - makes our work a lot more automated, she said.
Its clients include fintech players like Robinhood, FTX, Domain Money, MarketBeat and Alpaca. Another, Aiera, transcribes earnings calls live with its own automated-speech-recognition models driven by NVIDIA GPUs, and relies on Intrinio for financial data.
Our use of GPUs made our data packages affordable and easy to use for Aiera, so the company is integrating Intrinio financial data into its platform, said Carpenter.
Aiera needed financial-data-cleansing services for consistent information on company earnings and more. Harnessing Intrinio's application programming interface, Aiera can access normalized, split-second company financial data.
GPUs are a critical component of Intrinio's underlying technology - without them, we wouldn't have been able to apply machine learning techniques to the cleansing and standardization of fundamental and financial statement data, said Carpenter.
Servicing Equities, Options, ESG For equities pricing, Intrinio's machine learning technology can sort out pricing discrepancies in milliseconds. This results in substantially higher data quality and reliability for users, according to Carpenter. With equity fundamentals, Intrinio automates several key processes, such as entity recognition. Intrinio uses machine learning to identify company names or other key information from unstructured text to ensure the correct categorization of data.
In other cases, Intrinio applies machine learning to reconcile line items from financial statements into standardized buckets so that, for example, you can compare revenue across companies cleanly.
The use of GPUs and machine learning in both of these cases results in higher quality data than a manually-oriented approach. Using Intrinio has shown to decrease by 88% the number of errors requiring corrections compared with manual sorting, according to the company.
For options, Intrinio takes the raw Options Price Reporting Authority (OPRA) feed and applies cutting-edge filtering, algorithms and server architecture to provide its options API
ESG data is also an area of interest for investors right now. As retail investors are starting to be more conscious of the environment and institutions are feeling the pressure to invest responsibly, they want to see how companies stack up with this information.
As regulation around ESG disclosures solidifies, Intrinio says it will be able to use its automated XBRL-standardization technology to unlock these data sets for their users. XBRL is a standardized format of digital information exchange for business.
On the retail side, app developers need to show this information to their users because people want to see it - making that data accessible is critical to the evolution of the financial industry, said Carpenter.
Register free for GTC, running online Sept. 19-22, to attend sessions with NVIDIA and dozens of industry leaders. View the financial services agenda for the conference.
Image credit: Luca Bravo from Unsplash
North America Stories
30/04/2026
The Professional Women's Hockey League (PWHL) concluded its third regular season on Saturday, reporting growth across attendance, viewership, digital engage...
30/04/2026
NBC Sports will air national MLB coverage on Sundays beginning May 3, with MLB Sunday Leadoff on Peacock and NBCSN at 12:30 p.m. ET, followed by the debut of th...
30/04/2026
Clear-Com has appointed Brian Grahn as Market Outreach Manager of the Americas and Ben Turnwell as Business Development Manager for EMEA live.
Grahn joined Cle...
30/04/2026
ARRI has introduced the cforce MAX, a new lens motor for the Hi-5 lens control system. The cforce MAX is twice as fast as the cforce plus motor it replaces whil...
30/04/2026
Knuerr, Voxtronic, and IHSE will jointly present an integrated control room solu...
30/04/2026
The CW Network and ESPN have announced an agreement to make the ESPN App the exclusive streaming home for all CW Sports live events. CW Sports will continue to ...
30/04/2026
Ed Sheeran's The Loop' tour launched in Auckland in January 2026 before moving on to Australia, with South America and the United States to follow late...
30/04/2026
Audinate has announced Dante Preset Creator, a free online tool for configuring Dante network settings before hardware is available on site. Presets created in ...
30/04/2026
Yahoo Sports has announced the appointment of Jarrod Schwarz as General Manager of Yahoo Sports. Schwarz will oversee product, design, and technology; revenue a...
30/04/2026
Nielsen has released a new report, Get Ready with Media Intelligence: 2026 FIFA World Cup Edition, examining U.S. soccer viewership trends, fan engagement, and ...
30/04/2026
USA Lacrosse and SportsEngine have announced an expanded partnership, naming Spo...
30/04/2026
Telos Alliance will participate in the 2026 Media Production and Technology Show (MPTS), taking place May 13-14 at Olympia London. Rather than exhibiting from a...
30/04/2026
The global streamer buys the U.S. DTC platform solutions provider for a reported...
30/04/2026
Tigo Sports, Paraguay's leading sports broadcaster, has upgraded its video infrastructure with Ateme solutions for live encoding, multiplexing, and signal c...
30/04/2026
World Rugby and IMG have announced a long-term media rights partnership focused on growing rugby in the United States ahead of the Men's and Women's Rug...
30/04/2026
For the second year in a row, Overtime and the National Women's Soccer League (NWSL) are teaming up through a renewed content partnership to bring fans even...
30/04/2026
The 22-year ESPN vet's responsibilities will reportedly be taken over by SVP Mike Foss...
30/04/2026
In-venue and creative video staffers at the professional and collegiate level ha...
30/04/2026
Amazon and Duke University have announced a multiyear agreement for Prime Video to present exclusive coverage of three Duke Blue Devils men's basketball neu...
30/04/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
30/04/2026
MELBOURNE, Fla., April 29, 2026 - L3Harris Technologies (NYSE: LHX) today announ...
30/04/2026
MELBOURNE, Fla., April 30, 2026 - L3Harris Technologies (NYSE: LHX) reports first quarter 2026 results.
Highlights
Orders of $7.8 billion; book-to-bill of 1....
30/04/2026
STA VENERA, MALTA, APRIL 29, 2026 CPI Media, a voluntary organization within the Missionary Society of St Paul (MSSP) and a leading media house dedicated to p...
30/04/2026
New software platform delivers comprehensive timing measurement across production workflows...
30/04/2026
Once again, the UK Pavilion in Hall 5 of BroadcastAsia 2026 will feature the latest and best in technology specifically developed and tailored for modern media ...
30/04/2026
Avid powers faster workflows and next-generation immersive audio with latest Pro...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Scalable broadcast-grade production over public internet, replacing traditional OB workflows...
30/04/2026
Live demonstrations highlight LCEVC ecosystem momentum, AI-powered video pipelines, and expansion across broadcast, streaming, and social media.
DTV (TV 3.0) ...
30/04/2026
Student Spotlight: Matthew Leon The dual major shares his path from community college to Berklee, and how his heritage influences his work.
April 29, 2026
B...
30/04/2026
Berklee Artists to Perform at Major Global Music Festivals As part of the Berklee Popular Music Institute, students will perform at Lollapalooza, Governors Ba...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/04/2026
A flexible monitoring platform designed to simplify ST 2110 operations, consolidate vendor tools, and support modern live production environments. See it at NAB...
30/04/2026
Sundance-premiering Run Amok is an expressive, unconventional take on today's teen experience, replete with musical numbers. When cinematographer Shachar ...
30/04/2026
JACKSONVILLE, AL, APRIL 29, 2026 Jacksonville State University, known as Jax State and a proud NCAA Division I member of Conference USA, has transformed its a...
30/04/2026
Transforming viewer and content data into real-time intelligence to deliver relevant streaming experiences at scale
ThinkAnalytics, the global leader in AI-pow...
30/04/2026
Sports Production, Delivery is Big Biz at NAB
Andy Marken April 29, 2026
0 Comments
Hero image source: NAB
One of the neat things about trade shows i...
30/04/2026
NAB Show 2026 was a big one for WideOrbit. From a live broadcast on the show floor to a Best of Show award, our team had an incredible few days in Las Vegas. We...
30/04/2026
Telos Alliance To Highlight Audio Processing, Intercom, and Workflow Solutions ...
30/04/2026
Back to All News
The Map of Longing Arrives on Netflix Next July 17
Entertainment
30 April 2026
GlobalSpain
Link copied to clipboard
WE ARE ALL MADE OF SM...
30/04/2026
Back to All News
Saif Ali Khan Anchors a Story of Duty and Dilemma, Red Chillie...
30/04/2026
Back to All News
Netflix has released the trailer for Emi Mart nez: The Kid Who...
30/04/2026
Back to All News
A Bunch of Goofy Misfits Out to Save the World: Netflix Releas...
30/04/2026
Back to All News
Introducing Exciting New Ways to Find and Enjoy Your Next Favorite on Mobile
Product
30 April 2026
Global
Link copied to clipboard
Downlo...
30/04/2026
It's gonna be May - and the cloud's in full festival mode.
16 games ar...