Tubi Achieves Record Audience Scale and Engagement Exceeds 100 Million Monthly Active Users, Reaches 2.2% of Total Viewing Minutes in Nielsen's The Gauge and Over 1 Billion Hours of Total Viewing Time in a Month
San Francisco, June 17, 2025 - Tubi (www.tubitv.com), Fox Corporation's (NASDAQ: FOXA, FOX) ad-supported streaming service, today announced it exceeded 100 million monthly active users and surpassed 1 billion hours of total viewing time in the month of May. According to The Gauge, which tracks monthly TV and streaming usage in the U.S., Tubi has reached an all-time high of 2.2% of total TV viewing minutes in May 2025.
In the fierce battle for consumer attention, Tubi continues to gain momentum by offering something different: premium on-demand entertainment that is 100% free for viewers and 100% powered by ads, said Anjali Sud, CEO of Tubi. Tubi is resonating with cordless audiences, younger audiences and audiences that dictate culture, define trends and represent billions in purchasing power. At a time when every marketing dollar counts, Tubi is becoming the essential platform for advertisers to reach essential consumers.
Tubi offers the world's largest collection of nearly 300,000 movies and TV episodes and 400 Tubi Originals, delivered in a personalized, frictionless viewing experience across a wide variety of devices. More than 95% of viewing on Tubi is on-demand movies and TV shows, differentiating the platform versus other FAST platforms that skew towards live, linear channel viewing. Over half of Tubi viewers are Gen Z or Millennials and 67% are cord cutters and cord nevers, according to the March MRI Cord Evolution Study.
Tubi's broader programming strategy is to develop, license and acquire premium content and creator projects that serve fandoms and resonate with young, multicultural audiences. Nearly 1 in 4 Tubi viewers are watching a Tubi Original as viewers demand more exclusive content featuring fresh talent and stories that reflect their lived experiences. Upcoming Tubi Original premieres include: BREAKING BEAR starring Brendan Fraser, Sarah Michelle Gellar, Annie Murphy, Elizabeth Hurley and Josh Gad, the renewal of BIG MOOD with Nicola Coughlan and Lydia West for Season 2, the reunion of Siena Agudong and Noah Beck for SIDELINED 2: INTERCEPTED, three new Young Adult films for Gen Z: HIVE starring Xochitl Gomez and HOW TO LOSE A POPULARITY CONTEST starring Chase Hudson and KISSING IS THE EASY PART with Asher Angel. Tubi is also expanding stories at the intersection of where sports meets culture including DESTINATION WORLD CUP 2026 (Working Title) and ZERO START: THE CAM WARD STORY with more to be announced soon. Through initiatives like Stubios, the first fan-fueled studio in streaming, and the recently announced Kickstarter partnership, which is bringing over 20 Kickstarter funded films exclusively to Tubi's platform, Tubi continues to break down barriers for creators and provide viewers with stories they cannot get anywhere else.
For this TV Upfront, Tubi announced innovative ad formats that are thoughtfully integrated to meet the needs of brands across industries, from CPG to Auto and more. New products include Tubi Wrappers for studios to promote upcoming theatrical releases, Carousels for virtual showrooms or product showcases, New Pause Ad Formats, Tubi Moments where ad creative can appear in the most relevant content moments, Tubi Storefronts and Tubi Prime for guaranteed ad placements within our most popular, brand safe content on Tubi. Tubi has also built new and expanded partnerships around personalization, performance and vertical and custom solutions to deliver results against the reach and relevance advertisers can get from the platform.
About Tubi
Tubi is a global entertainment company dedicated to providing all people access to all the world's stories. Tubi offers the largest collection of premium on-demand content, including nearly 300,000 movies and TV episodes and nearly 400 exclusive originals. With a passionate fanbase and over 100 million monthly active users, the company is committed to putting viewers first with free, accessible entertainment. Tubi is part of Tubi Media Group, a division of Fox Corporation that oversees the company's digital businesses.
Most recent headlines
09/11/2025
Dalet today announced a transformative leap forward for media operations: Agentic Artificial Intelligence (AI) that unifies the Dalet ecosystem under one natura...
16/10/2025
Parks Associates has released new data showing that nearly half (45%) of U.S. internet homes watch free ad-supported streaming TV (FAST) services and 89% of U.S...
16/10/2025
TROY, Mich. -New data from J.D. Power's 2025 U.S. Residential Internet Service Provider Study shows that residential wireless internet providers are growing...
15/10/2025
Across the world, early-career reporters are interrogating systems that shape daily life, from mortuaries and classrooms to the corridors of legal education and...
15/10/2025
St. Louis Blues Pay Tribute to Ozzy Osbourne in New Pregame Open VideoThe NHL franchise worked with production firms 2WEI and 4th Floor CreativeBy Mark J Burns,...
15/10/2025
Cobalt Digital, G3DVu, Proxima Vision, and Telos Alliance Renew Premier Sponsors...
15/10/2025
By Paige Bethmann
Before my grandmother passed away in 2019, I went to visit her in the hospital where she'd been for a few weeks. When I arrived, the nurs...
15/10/2025
Two years ago, Spotify set out to grow the entire publishing industry by making ...
15/10/2025
People turn to DJ for a listening experience that feels personal, dynamic, and j...
15/10/2025
Las personas recurren a DJ para vivir una experiencia de escucha personal, din m...
15/10/2025
Rock legend Bruce Springsteen and luminary actor Jeremy Allen White came togethe...
15/10/2025
At Spotify, we're all about supporting rising talent and helping them connec...
15/10/2025
New SBS Documentary Series THE CANCER KILLERS Premieres 4 November on SBS & SBS ...
15/10/2025
SBS celebrates the Festivals of Lights with bold, illuminating stories across th...
15/10/2025
One of humanity's most profound questions continues: Is there any place in our galaxy suitable for life beyond Earth? NASA intends to find out, with the hel...
15/10/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
15/10/2025
Scality, a global leader in cyber-resilient storage software for the AI era, today announced the advancement of its comprehensive AI ecosystem certification pro...
15/10/2025
The Hollywood Professional Association (HPA) today unveiled key highlights of the 2026 HPA Tech Retreat, scheduled for Feb. 15 19 at the Westin Rancho Mirage Go...
15/10/2025
At NAB Show New York 2025 (Stand 244), Interra Systems will showcase the future of media QC, monitoring, and captioning, highlighting its award-winning, AI- and...
15/10/2025
Grass Valley today announced that RMC BFM, part of the CMA-CGM Group and France's third-largest private media group, has chosen Grass Valley's productio...
15/10/2025
Appear, the global leader in live production technology, will demonstrate how its powerful hardware and software innovations are shaping the future of hybrid, s...
15/10/2025
Rakim to Join Berklee's Hip-Hop Hall of Fame at Signature Series Concert The rap icon becomes the latest inductee, following luminaries such as Roxanne Sh...
15/10/2025
Berklee Brings Live Music to the Head of the Charles Student artists will perform on multiple riverfront stages during the 60th anniversary of the world's...
15/10/2025
CobbTV, the government access television channel for Cobb County, Ga. recently acquired an automated playout system from Pebble, a global provider of automation...
15/10/2025
OSLO, Norway Appear, the global leader in live production technology, will demonstrate how its powerful hardware and software innovations are shaping the future...
15/10/2025
NEW YORK The NBA is making major changes to the NBA App and NBA TV as it takes control of them from TNT Sports, which has long managed the league's digital ...
15/10/2025
SAN MATEO, Calif. In what promises to be a major expansion of interactive features and personalized content on the DirecTV platform, the operator and Glance hav...
15/10/2025
SAN JOSE, Calif. Roku has launched changes to its user interface (UI) that the streaming platform says will better showcase original programming on the platform...
15/10/2025
LOS ANGELES Software-defined data storage and data services provider OpenDrives has elevated Alex Dunfey to chief technology officer, responsible for driving th...
15/10/2025
Abu Dhabi, UAE October 15, 2025: Space42 (ADX: SPACE42), the UAE-based AI-powe...
15/10/2025
Sheldon Nichols and Will Trickett to find and prepare more classic cars for budget conscious would-be owners from Wiser Films
UKTV have recommissioned the clas...
15/10/2025
Wednesday 15 October 2025
Nick Cave
JPEG (275 KB)
Explore the creative univer...
15/10/2025
Wednesday 15 October 2025
From breaking up with your partner to quitting your job - new polling shows some messages are just too scary to send
Over a fifth (...
15/10/2025
Rohde & Schwarz unveils compact MXO 3 oscilloscopes with 4 and 8 channels: Advan...
15/10/2025
Back to All News
Revenge Series The Resurrected' Captivates Audiences Across Asia
Entertainment
15 October 2025
GlobalTaiwan
Link copied to clipboard
...
15/10/2025
Back to All News
Bringing the Best in VFX and Virtual Production Together as Eyeline
Jeffrey Shapiro
CEO, Eyeline
Business
15 October 2025
GlobalCanadaInd...
15/10/2025
Deployed by Astound Business Solutions, Harmonic's Primary Distribution Solution Ensures Outstanding Video Quality and Seamless Ad Insertion at the Edge
SA...
15/10/2025
Collaboration extends a trusted relationship as RMC BFM invests in scalable, fut...
15/10/2025
Series coming in 2026 stars Tom Vaughan-Lawlor, Justine Mitchell and Jason O'Mara released today
RT today released first look images of new comedy-drama ...
14/10/2025
SVG Europe Summit 2025: All Sessions Now Available to Watch on SVG PLAYNetworking event that preceded IBC2025 shone a light on elite live sports innovation acro...
14/10/2025
SVG Sit-Down: Author Rich Podolsky on Writing Madden & Summerall: How They Revo...
14/10/2025
SVG All-Stars: Michael Reiners, Coordinating Producer, FloRacingThe Illinois State grad steers a vast schedule of motorsports events at tracks across the countr...
14/10/2025
Content protection: Getting the right management for your DRM By Neal Romanek
Friday, October 10, 2025 - 10:11
Print This Story
Eluvio power the EPCR'...
14/10/2025
As League Takes Over Ops, NBA TV and NBA App Add 60 Games, Weekday Studio Show, ...
14/10/2025
Time and effort: World's largest student-led broadcast prepares to go On Air...
14/10/2025
(L-R) Guest, Kimberly Robinson Jones, Geeta Gandbhir, Pamela Dias, and Takema Ro...
14/10/2025
Lossless ist jetzt mit Spotify Premium verf gbar.
Verlustfreies Audio war eine...
14/10/2025
La qualit Lossless est disponible sur Spotify Premium.
Le format sans perte de...
14/10/2025
For the seventh edition of Spotify and FC Barcelona's artist jersey series, ...
Tubi Achieves Record Audience Scale and Engagement Exceeds 100 Million Monthly Active Users, Reaches 2.2% of Total Viewing Minutes in Nielsen's The Gauge and Over 1 Billion Hours of Total Viewing Time in a Month
