
FIFA will produce three matches of the World Cup of Brazil in Ultra high definition La FIFA utilizar el equipo profesional 4K de Sony en sus procesos de realizaci n en directo en 4K durante la Copa Mundial y para la producci n de la pel cula oficial del campeonato en Ultra Alta Definici n.
Sony y la FIFA han anunciado que colaborar n en una serie de iniciativas en 4K durante la Copa Mundial de la FIFA Brasil 2014, entre las cuales destacan la producci n de una pel cula oficial del campeonato en 4K ultra HD, y de tres partidos completos, para seguir promocionando el nuevo formato 4K. El torneo m s insigne del f tbol se disputar en tierras brasile as del 12 de junio al 13 de julio.
El filme incluir una selecci n de partidos, entre ellos, la final. La FIFA distribuir la pel cula oficial en 4K a trav s de los servicios de distribuci n de contenidos despu s de la Copa Mundial de la FIFA Brasil 2014. En los stands comerciales situados en algunos de los estadios de la Copa Mundial de la FIFA 2014 y en las proyecciones p blicas en HD de las fiestas de aficionados de la FIFA que se celebren en Brasil, los visitantes podr n disfrutar de avances promocionales de la pel cula oficial en 4K/60P con toda la acci n de los partidos.
Por otro lado, la FIFA utilizar el equipo profesional 4K de Sony en sus procesos de realizaci n en directo en 4K durante la Copa Mundial de la FIFA 2014 para grabar un partido de octavos (que se disputar el 28 de junio), uno de cuartos (4 de julio) y la final (13 de julio) en el estadio Maracan en R o de Janeiro. Sony proporcionar un amplio asesoramiento t cnico a la FIFA, incluido el desarrollo de un sistema de realizaci n en directo 4K. Los productos y las soluciones, como la c mara CineAlta para directo 4K PMW-F55, la unidad de almacenamiento AV multipuerto 4K PWS-4400, el monitor LCD profesional 4K PVM-X300 y el mezclador de v deo multiformato 4K MVS-7000X (sujeto a cambios), se utilizar n en la filmaci n de la Copa Mundial de la FIFA 2014. Las secuencias en 4K se recoger n en la pel cula oficial en 4K.
Soichi Kawachi, vicepresidente y responsable de las relaciones con la FIFA en Sony, se ha mostrado muy satisfecho de poder ofrecer una nueva experiencia visual durante el mayor evento deportivo del mundo del f tbol: el Mundial . Poniendo al servicio de la FIFA nuestra tecnolog a 4K de ltima generaci n y nuestros ltimos lanzamientos en productos y soluciones, proporcionaremos una experiencia de entretenimiento nica y absolutamente fascinante al transmitir la emoci n de los partidos en Brasil con la profundidad y la expresividad que proporciona la definici n ultra alta de la 4K .
Por su parte, el director de TV de la FIFA, Nicolas Ericsson, ha destacado que FIFA se enorgullece de haber introducido siempre novedades tecnol gicas en su competici n m s emblem tica con el fin de garantizar que los aficionados de todo el mundo puedan disfrutar de una experiencia inigualable gracias a la excelente cobertura de los partidos. Estamos impacientes ante la perspectiva de colaborar con Sony para incorporar la tecnolog a 4K en nuestros planes de realizaci n. La 4K trasportar a los aficionados de todo el mundo a una nueva dimensi n visual que marcar el inicio de una nueva era en las emisiones de competiciones deportivas .
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