Goldfinch unveils streaming service

Bird Box will carry lifestyle, sci-fi, horror and LGBTQ content

Dan Meier 3 hours ago

Bird Box will carry lifestyle, sci-fi, horror and LGBTQ content

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UK production group Goldfinch has announced plans to launch Bird Box, a streaming service targeted at specific fan groups.

At launch the platform will carry lifestyle, sci-fi, horror and LGBTQ-themed movies, short films and music videos, with TV content to follow.

According to Variety, Bird Box is a transactional service with some ad-supported elements. Goldfinch has taken on an unspecified existing digital platform, which puts billing and video technology in place in more than 160 territories.

Goldfinch COO Phil McKenzie described a gap in the market for niche content where there are highly engaged and talkative communities online.

The market is currently dominated by the likes of Netflix and Amazon, with Disney+ also launching this year. The biggest challenge is to be the third or fourth choice in the list behind those big players, McKenzie said.

LINK:	https://www.tvbeurope.com/tvbeverywhere/goldfinch-unveils-streaming-se...
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